Chapter 960: Zhang Ke's thoughts
readx;
"Easy to take off?" Zhang Ke pointed to Chen Jing's earrings inlaid with red agate stones hanging on the crystal clear earlobes, and saw that she brushed her wavy long hair to one side, revealing her crystal jade neck stalk, the hair was too abundant, and it seemed that her hand was about to be released as soon as she put it down, so he reached out to help her take off the earrings. Pen "Fun" Pavilion www.biquge.info
When Zhang Ke reached out to pick up the earrings, the earlobe touched his fingers gently, a little itchy, and there was a strange feeling in his heart, Chen Jing was afraid that the root of the ear would be red at this time, and he felt that the earrings were leaving his ears, so he picked up the tall glass and pretended to take a sip of wine calmly, and smiled at Sun Jingmeng to hide the strange feeling in his heart.
Zhang Ke put the agate stone earrings on Shi Xuebin's i08 mobile phone, and didn't say anything, just looked at Chen Jing and Xie Zijia and smiled.
Looking at Zhang Ke's bright smile, Chen Jing only felt that her heart tightened a little, and she felt that she couldn't breathe, she only felt that her face was a little hot, but she didn't have the heart to consider the meaning behind Zhang Ke's actions.
"Oh......" Xie Zijia Bingxue was smart, and when Zhang Ke reached out to pick up Chen Jing's earrings, he understood what Zhang Ke wanted to tell them.
Kewang Hi-Tech can get a mobile phone production license next spring, even if it is sold under the brand of Kewang, it is still a weak brand in the domestic mobile phone market. For weak brands, products are undoubtedly the most effective breakthroughs, just like seeing the rise of DVD players in Kumho, Xie Zijia has always wanted to seek opportunities for breakthroughs in products.
With the technical foundation of Kewang Hi-Tech at this time, it will be thankful that it can successfully develop a mobile phone with medium performance and quality before next spring. For the time being, there is no need to think about Kumho and those overseas mobile phone giants, that is, Unicredit, Lianxun, and Dongxing, three domestic mobile phone manufacturers, can launch two or three new models by next spring, and Kewang Hi-Tech only has one new product, how to compete with competitors and quickly make a breakthrough in the domestic market?
Drawing on the classic creative concept of gems and clocks, Xie Zijia designed the development of gemstone mobile phone series, only need to successfully develop a new model, you can be divided into two categories of non-gem mobile phones and gem mobile phones by inlaying jade, according to the quality of gemstones are different, gem mobile phones can be divided into different grades, so that it is equivalent to having a rich product series. In addition, Chinese people have a very high sense of value identity for jade, even if Kewang Hi-Tech can only develop low-end mobile phone products, it can also improve the grade and image of the product by inlaying a dazzling jade and directly squeeze into the mid-to-high-end market.
Kumho is also relying on excellent product design, material selection and quality management, with second-rate technology to manufacture first-class mobile phone products, in the domestic market position after Ericsson, Motorola and Nokia, Xie Zijia's plan is just to give full play to Kumho's marketing idea - the ultimate sword.
For Kumho, with its efforts to make a comprehensive breakthrough, it has initially specified its ability to manufacture high-end mobile phone products, and its mobile phone products are rich and distinct from low-end to high-end. The inlay of jade on ordinary mobile phones, which may seem eye-catching at first glance, actually confuses consumers' accurate positioning of Kumho mobile phone products, especially the design of such products is easy to imitate and quickly become vulgar, which will eventually damage the brand value and image of Kumho that has formed a dominant position in the domestic market. At different stages of brand building, there is a great difference in the choice of marketing methods, and what Kumho can do at this time is probably to inlay high-value diamond gems for customized mobile phones, but this is already the concept of luxury mobile phones.
After seeing the mobile phone in Du Fei's hand, Xie Zijia understood that Kumho had already had the design concept of mobile phones and gems, and she mistakenly thought that Zhang Ke did not mention this when they met at night, and promised to support Kewang Hi-Tech to develop the gem mobile phone purely to please Chen Jing.
It didn't matter if Zhang Ke curried favor with Chen Jing, but thinking that even if the development of the gem mobile phone was successful, there would be a feeling of deliberately releasing water to Kumho, the arrogant Xie Zijia was naturally very indignant, and he didn't take into account that Zhang Ke had a deeper thinking about brand and marketing for a while.
Xie Zijia suddenly felt that the indignation just now was a little meaningless, and even if her nerves were as tough as a wire rope, she would feel a little embarrassed, turned her face away, and said with disdain: "Really, there are some good ideas, and it is useless in Kumho, you can also remind someone earlier......"
Zhang Ke smiled and didn't argue with Xie Zijia for anything.
"......" Chen Jing was still immersed in the feeling of the earlobe touching Zhang Ke's fingers, and her brain was seriously short-circuited, Xie Zijia fully understood, she was still confused, seeing Xie Zijia's clear look, she was even more embarrassed to ask Zhang Ke about his intentions, but asked Zhang Ke: "Can the earrings be returned to me?" But she didn't dare to ask Zhang Ke to help her put it on.
Zhang Ke was a little absent-minded today, and went back first after drinking the wine in the glass.
Chen Jing and Xie Zijia sat for a while before leaving, the twelve youth apartment buildings were divided into three ** communities, Xie Zijia lived in the northernmost community, got out of the wine bus and walked north, Chen Jing blew the cold wind, his mind was clear, he stood there, covered his red lips lightly, and said: "Oh, I said what kind of dumb fan he was fighting......
"Ah, you just figured it out?" Xie Zijia glanced at Chen Jing suspiciously, and hugged Chen Jing's body with a smile, "Touch someone's ears once, and lose half of their soul?" ”
"You just lost half of your soul, and as soon as you walked over, you choked people violently, why did you stop silent?" Chen Jing mocked Zijia in disguise, "You must know that you are not the only one with a demon-like brain...... Today is not educated. ”
"Hmph," Xie Zijia snorted disdainfully, "What's so great about him, he doesn't want to be Xiao Jing's minister under your skirt?" Another serious look at Chen Jing, "You can hold on, don't take the initiative to post it to him......"
"You little prodigal hoof, and you still have the face to talk about others? Please don't throw the love letters you receive in the trash. Chen Jing pinched Xie Zijia's face with her backhand.
"Are those love letters?" Xie Zijia asked puzzledly, "I didn't look at it, but I thought those flower arrangements were good in the living room, so I accepted them." ”
The apartment building in the back is not like the four in the middle, the apartment building where Xie Zijia lives is full of young men and women working in the Pioneer Park, Xie Zijia is slender and thin, with a beautiful face, and looks like a little girl, Chen Jing is bright and bright, and the two are laughing, which is naturally particularly eye-catching.
It happened that Ding Huai did not leave Jianye the next day, Chen Jing directly contacted Ding Huai to talk about mobile phone development and technical cooperation, and Zhang Ke talked about this time with Ding Huai on the phone before going to Jinshan. Kumho also has a product development and design center in Jianye, and in addition to technical cooperation at the product development and design level, deeper technical cooperation can also be undertaken by Oak Park Experimental Park.
In the afternoon, Chen Jing also went to Kumho's product development and design department in Jianye to visit, but did not have the opportunity to visit Kumho's real technology system core Oak Park Experimental Park.
Kumho's R&D investment in technology is comprehensive and deep, which also makes the product development and design capabilities of Kumho's product development and design department have a breadth and depth that ordinary mobile phone development and design companies cannot match, and Kumho's product development and design department has compressed the development cycle of new mobile phones to about two months.
Joint development, in fact, is also a technical help, but also to help Kewang Hi-Tech to train the product development and design team; Of course, Kumho is also beneficial, at least to assist in the manufacture of new mobile phones developed by Kewang Hi-Tech will rely on Kumho's supply to the greatest extent in terms of software and hardware.
Not only for Kewang Hi-Tech, Kumho is not stingy with the support of other related enterprises, Kumho is also difficult to always stand alone, to be stronger also needs to have a firm and strong industrial foundation, and Kumho also needs to be a supplier of technical solutions, Kumho even consciously let some outstanding talents flow to surrounding enterprises - at least will not strictly control the flow of talents, such as Kewang Gaowang's factory in Haizhou There are many managers who have worked in Kumho, for Liu Minghui, who left the company at the beginning, is relatively bad. Kumho is also extremely tolerant.
Although he has the ambition of recruiting the best talents from all over the world, there is a special pressure on the Kumho system to gather too many outstanding talents, and even if high salaries and benefits are generally implemented, not everyone is willing to bear this pressure, and not everyone thinks that staying in Kumho can better reflect his personal value. Although some enterprises cannot achieve general high salaries and high benefits, it is still easy to give some technical and management backbones high salaries, high benefits and even high status. It is normal for some outstanding talents to flow from Kumho to these enterprises, and some people even regard working in Kumho as a gold-plated journey - first resign to work in Kumho, and then leave Kumho to return to their original employers, perhaps only for a year and a half, and the salary can also be greatly increased, and it seems that if they can work in Kumho, their ability has been greatly affirmed. Of course, at the same time, more people are flocking to Kumho, for example, this year, Kumho's major member companies are recruiting thousands of college graduates all over the world, this is for fresh graduates, and the recruitment work on weekdays does not stop every week - the important thing is the mechanism for cultivating excellent talents and controlling the flow of personnel within an acceptable range.