Chapter 471: Become a Boss!
Xiao Zheng has long known how cruel the capital of all evil is. Even if Sophia has a huge face in Jefferson, the other shareholders inside are not fools and will not trade at a loss for no reason. Therefore, the cooperation between ENN and Jefferson is led by Sophia, but whether it can be profitable in the end depends on the operation of ENN and the specific implementation of the overseas department. After all, in addition to helping Xiao Zheng, Sophia is also responsible to the shareholders of the board of directors, otherwise, who is willing to take out the money for her to squander?
Shen Han pushed the flat glasses, picked up a plan and said, "Mr. Xiao, I have drafted a preliminary marketing book. If you have time to take a look, if there are no major problems, I will draw up a detailed plan based on this outline. β
Shen Han is the gold medal marketing manager of ENN, and her work experience in this area is beyond the reach of the two big men here. Xiao Zheng knows that to be a leader, he must have the ability to know and employ people, don't pretend to understand, and can't interfere too much in the work of his subordinates. Otherwise, in the end, it will only end up with a four-like end, the money is spent, and the profit is not chased.
Xiao Zheng took the plan and looked at it casually, but he only felt a headache. Shaking his head, he said, "You have experience, do it yourself." β
"Hmm." Shen Han nodded, and then asked with a little hesitation. "Mr. Xiao. The so-called marketing, in the final analysis, is to spend money to build momentum and publicity, so I have to have a specific marketing amount before I can draw up a detailed plan. β
"Fifty million." Xiao Zheng smiled. "It's the information age, and marketing is so important for a product. And what we're doing is working across borders. In addition to conquering overseas markets, the domestic market should not be underestimated. β
Shen Han nodded and said, "I try to spend every penny worthwhile." β
"Not as much as possible, but definitely." Xiao Zheng smiled. "This is just the first wave of warm-up, and when the product is officially launched, we will add a second fund for comprehensive promotion. Strive for one-shot success. β
Shen Han nodded when he heard this, and said: "According to the current market situation, whenever there is a new product on the line, it is inevitable to package and promote. Among them, the choice of spokesperson can make the promotion effect twice as effective. β
"I know." Xiao Zheng nodded and asked. "Which celebrities do you think are more suitable for endorsing our products?"
"Our products are targeted at young women. Be between the ages of eighteen and thirty. So it's best to find a star who has a wide range of influence in this age range. Shen Han said very professionally.
"How is Lu Qi'er?" Xiao Zheng quipped. "She has a huge fan base all over the world. And it's a teen idol. The influence should be big enough, right? β
Shen Han's expression stiffened slightly, and then he explained helplessly: "The influence is definitely enough." And we're also able to use the big shows and events she attends to place ads. I believe that with her face and status in the circle, the TV station and the organizer will vigorously cooperate. It's justβ" After a pause, Shen Han said helplessly. "As far as I know, the most basic of Shen Han's product endorsements is 10 million US dollars. In addition to ground promotion and online publicity, it is difficult for us to squeeze out this endorsement fee. β
"Then sign a contract with her in the form of dividends." Xiao Zheng smiled.
"This doesn't follow the rulesβ" Shen Han said embarrassedly. "Celebrity endorsements are rarely signed in the form of dividends."
"Silly, huh?" Tang Ming glanced at Shen Han and quipped. "Someone else definitely can't. But with the relationship between our Mr. Xiao and Lu Qier, let alone sharing, even if you don't want endorsement fees, it's not a problem at all. β
Shen Han was slightly stunned, and immediately thought of the intimate relationship between Xiao Zheng and Lu Qi'er. couldn't help nodding and said, "As long as Lu Qier is willing to endorse our products." I believe that our first project in the overseas department will exceed everyone's expectations. Profit for the company. β
"That's it." Xiao Zheng smiled slightly and said. "I'll contact Lu Qi'er. You're mainly responsible for the marketing plan, and once the product is launched, it's time for us to conquer the Quartet! β
Shen Han was also stimulated by Xiao Zheng to the point of being a little enthusiastic, and said with a slightly red face: "Mr. Xiao rest assured, I promise to complete the task!" β
Knock knock.
The three of them were in full swing for a high-level meeting, when there was a sudden knock on the door of the conference room. Tang Ming got up to open the door, but was startled by the woman standing at the door. Busy took the initiative to say hello: "Mr. Lan, why are you here?" β
Lan Xin smiled gently and said apologetically: "I have something to talk to you about Mr. Xiao." β
Xiao Zheng also got up and said, "Mr. Lan come in and sit." β
After Lan Xin entered the conference room, she said slightly apologetically, "Didn't disturb your meeting, right?" β
"It's okay, we're pretty much done anyway." Xiao Zheng personally pulled out a chair for Lan Xin and pretended. "What's the matter with Mr. Lan?"
If it is left in normal times, Lan Xin, as the chief financial officer, will definitely keep the company's senior management matters that are about to be mentioned. But this time it was extremely helpful to Xiao Zheng, and it was even a pie in the sky. At that moment, she didn't care about Shen Han and Tang Ming's presence, she directly took out a document and said with a smile: "Mr. Xiao, there is a document here, as long as you sign it, and then get Mr. Lin's approval." You will officially become a shareholder of ENN. Accounts for a percentage. β
Lan Xin said very happily, but Shen Han and Tang Ming exploded on the spot.
A percentage?
It doesn't sound like much, but it's worth 30 million shares!
Xiao Zheng has just joined the company for half a year, and he has been the head of the overseas department for less than a month. Mr. Lin actually directly gave a point of equity. It's not just a matter of being generous. It's an absolute favor for Xiao Zheng!
"Hmm. No problem. Xiao Zheng pretended to be indifferent, smiled and signed the document. Then he got up and shook Lan Xin's hand, took the opportunity to scratch Lan Xin's soft palm, and smiled. "Thank you, Mr. Lan. I have time to invite you to dinner. β
The hint in the palm of your hand is that you will be invited to dinner tonight.
Lan Xin smiled knowingly, but she was embarrassed to behave in front of outsiders, so she just kept her normal attitude and said, "Mr. Xiao, you are busy, I won't bother." β
With that, he got up and left the conference room and closed the door politely.
"Holy!"
Lan Xin left. Tang Ming immediately came to Xiao Zheng, and said with a red eye: "It's too much!" It's so unfair! β
Shen Han also said with a lot of taste: "I've been here for several years. But I didn't catch a dime. β
"What, you want to grab shares with me?" Xiao Zheng said with a serious face. "I'm your boss. Do you still have me in your eyes? β
Tang Ming pouted and said, "Yes." You're not just our boss, you're the boss of the whole company. After all, you're a stake-in-oneβ"
Tang Ming's tone was filled with a strong sour taste.
"Stop. Go to work. Xiao Zheng waved his hand, and after finishing the addiction of pretending to compare, he no longer continued to stimulate the two little brothers and sisters who worked with him.