Chapter 122: Wanyan Group

Liu Minghui had returned to Haizhou from Anhui, and when he arrived at the company the next day, Zhang Ke remembered and asked him: "Is your girlfriend a graduate student of Li Mingxue at Haizhou University?" Only then did I know that Xiao Wen was indeed Liu Minghui's girlfriend. Coco Xiao is one year higher than Liu Minghui in school.

Liu Minghui went out to work directly after graduating from university, and Xiao Wen continued to study for graduate school, and graduate students still belonged to the group of high-level intellectuals in China in 94 years.

Judging from Xiao Wen's performance yesterday, he still belongs to the kind of person who has both knowledge and brains, but he has pulled over the shell company controlled by the municipal government.

Zhang Ke didn't ask in detail, Liu Minghui only knew that he was in charge of Kumho, and only Xu Si and Jiang Wei knew about the equity relationship behind Kumho. Zhang Ke didn't know if Jiang Wei had revealed it to Song Peiming, but from Song Peiming's previous words, he didn't seem to know, even if Liu Minghui and Xiao Wen found something together, there was no need to lie.

After Jiang Wei arrived in Shenzhen, he transferred to Hong Kong, and it will take two days to return to Haizhou, Liu Minghui came back from Anhui to harvest a lot, and he arrived in Haizhou with Ding Huai, deputy chief engineer of the technical department of Wanyan Electronic System Co., Ltd.

All market research reports are not as good as bringing a person who is well versed in DVD player technology and market conditions.

Zhang Ke can only treat the final exam in a hurry, because every day of the exam, my mother will tell you, Zhang Ke did not miss the exam, but his mind is not on it, every day after the exam will rush back to the company, to understand the details of Wanyan Company and the current DVD player market.

The production technology of the DVD player has been semi-public, and as a disclosed technology, it has lost the possibility of applying for patent protection, even if Wanyan Company applies for a patent at this time, at least dozens of companies have enough evidence to prove that they mastered this technology before Wanyan Company registered a patent.

The production technology of the DVD player is no longer unique to Wanyan Company, but so far only Wanyan Company has launched the first DVD player to the market, Zhang Ke wants to master the production technology of the DVD player as quickly as possible, and it is the most direct way to poach technicians from Wanyan Group.

Ding Huai was 35 years old, and before the establishment of Wanyan Company in 93, he worked as an associate researcher at the Anhui Institute of Electronic Science. After Jiang Wanmeng and Sun Yansheng manufactured the first VCD, they invested in the establishment of Wanyan Electronic System Co., Ltd. in Hefei, Anhui Province. In addition to Ding Huai, several of his colleagues from the former Electronics Institute who worked with him at Wanyan Company were moved by the high salary quoted by Liu Minghui, and Ding Zhi was responsible for the official contact with Kumho on their behalf.

VCD DVD player is a new audio-visual product, Wanyan company ninety-three years faced with the problem is that the software and hardware to develop together, the early investment of 17 million US dollars to build Wanyan Electronic System Co., Ltd., of which the research and development funds used up hundreds of millions, according to Ding Huai said, Wanyan company in ninety-four years also invested 20 million advertising costs.

Only then did Zhang Ke know why Wanyan Company had declined without suspense. Hundreds of millions of R&D funds have been invested, and products have been developed, but they have not applied for patents in time to monopolize technology, and other manufacturers only need to spend a very small price to obtain a complete set of mature production technology.

In the early stage of product cost, Wanyan Company suffered a big loss; The next defeat was to invest 20 million in advertising in 94 years.

Until 95 years, the DVD player market was still in the cultivation stage, and before the emergence of a large number of pirated video discs, the market capacity of DVD players was very limited, and no amount of advertising money invested would have the desired effect.

Advertising is a business that requires continuous investment, and once interrupted, advertising will become ineffective over time.

If the 20 million advertising budget is delayed to the second half of 95 years and then invested, it may be able to bring Wanyan back to life.

Zhang Ke understood why Ding Huai wanted to leave Wanyan Company.

Wan Yan invested hundreds of millions of research funds and 20 million advertising expenses in the early stage, and so far the number of DVD players sold has not exceeded 20,000 units, and the price of each DVD player is as high as 4,000 yuan.

Wanyan's capital is out of touch!

Wanyan spent all its money on the eve of the launch of the DVD player market and fell into an existential crisis.

From Ding Huai, I learned that Mr. Jiang Wanmeng, the creator of Wanyan, is now raising funds everywhere to expand the production base of DVD players.

At present, the annual output of Wanyan company is only tens of thousands of units, although it occupies 100% of the DVD player market in 94 years, and when the DVD player manufacturers such as Aiduo, Jinzheng and Xinke rise in 95 and 96 years, the annual production capacity of tens of thousands of units is in the market ranking, and even the shadow cannot be seen, let alone recover the investment and make a fortune.

Wan Yan wants to turn over, the only way to continue to raise funds to expand production capacity, and wait until the sudden outbreak of the DVD player market in 95 and 96 to seize the market.

Will Wan Yan succeed in raising funds? Obviously not, otherwise Wanyan would not be a forgotten brand.

Before the emergence of a large number of pirated video discs, the dismal market of video disc players and the dismal operation of Wanyan had already made investors lose confidence. The most important point is that the introduction of a complete set of production technology for DVD players does not even require a million funds, but investing in Wanyan has to share the cost of hundreds of millions of yuan invested in research and development in the early stage of Wanyan Company.

Even if Zhang Ke has 200 million yuan in his hand, he will start from scratch, and it is impossible to invest in Wanyan Company, and it is cost-effective to buy Wanyan at a very small price, but Jiang Wanmeng and Sun Yanshi, the founders of Wanyan, probably will not give in at this time.

On the day Zhang Ke finished the exam, Jiang Wei and another staff member of the planning department also returned to Haizhou from the south, bringing with them a key piece of information that pirated DVDs had appeared in Shenzhen, Hong Kong and other places.

Zhang Ke didn't know if anyone else clearly saw the opportunity in the disc machine market at this time, but he knew that the conditions for the outbreak of the disc machine market had been met. The reason why it could not break out for a while was not due to other factors, but because the current domestic production capacity was only tens of thousands of units of Wanyan Company. Just as the DVD player market is severely constrained by disc sources, the small market for DVD players also restricts the development of the pirated DVD market.

After synthesizing the news from several aspects, Zhang Ke decided to immediately launch the DVD player project, and could not delay it any longer, after all, he did not know how much time it would take to develop the first prototype.

Zhang Ke's sudden decision surprised everyone, and Zhang Ke's explanation to them was: "It's much cooler to watch pirated discs with VCD than LD!" ”

What kind of explanation is this?

In the current comprehensive market research report, even if the market prospect of the DVD player is not so pessimistic, Kumho's current Shin Kong Paper Mill and Food Plaza projects are in full swing, and no one else can understand that a new project is suddenly going to be launched at this time.

Xie Wanqing is also rejoicing at Zhang Ke's plan at Tang Xueqian's last banquet, which is aimed at the entire paper industry in Haizhou City, and is expected to integrate most of Haizhou's valuable paper mills in three to five years to build a large paper group.

Xie Wanqing then discussed in detail with Zhang Ke and Zhou You the possibility of implementing the plan, and planned to spend the most difficult first two months at Xinguang Paper Mill, so that Zhou You would leave Haitai Trade and enter Kumho to assist Zhang Ke in the implementation of this plan, and he would be responsible for preparing Kumho's own marketing team and establishing a distributor and channel system independent of Haitai Trade.

She also plans to put all the main assets of Haiyu into Kumho, especially the raw material pulp procurement business into Kumho, so that Kumho will have all the links including raw material procurement, production and sales, complete the construction of the skeleton, and will have great advantages in the procurement and sales of raw materials.

At this time, Zhang Ke suddenly said that his interest had shifted, which was really maddening.

Fortunately, Xie Wanqing's trust in Zhang Ke is almost instinctive, in addition to Zhang Ke's performance as a genius in business in the past six months, more importantly, the moment Zhang Ke broke into her mind gave her an indelible impression, even if Zhang Ke suddenly aborted the previous plan, Xie Wanqing would not feel anything unacceptable, only a little regretful.

In Zhang Ke's modern office, she asked Zhang Ke, "Should the Kumho model you mentioned continue to develop in depth?" ”

Zhang Ke replied to her, "Of course." I used to carry your banner to swagger and deceive, Sister Wanqing and Zhou You, I just unloaded the burden to you, Xu Si is still your assistant, I'm afraid I won't be able to hold on, and I'm about to show my stuffing......"

Xie Wanqing doesn't know what kind of feelings Zhang Ke has for Xu Si, people who are familiar with Zhang Ke's side will not simply treat him as a teenager who will turn seventeen, Ding Xiangshan's case has been officially tried in the provincial capital Xixia District Court, although the news of the trial will not be announced in Haizhou, but those people in Haizhou City will undoubtedly be more sensitive to the people involved.

Xie Wanqing had long wanted to temporarily transfer Xu Si to herself as an assistant, not only to help Xu Si block some unnecessary troubles, but also to worry about Zhang Ke's intimate relationship with Xu Si if Zhang Zhixing or Tang Xueqian inadvertently knew, who knows how bad the consequences would be?

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(To be continued)