In front of the Baicheng Convention Center Building in the center of the capital, the red carpet has long been laid on the steps.

Flower pots are neatly arranged on both sides of the carpet, and August is like fire.

Even if it has just been watered, the leaves of the flowers still seem a little weak, but the buds surrounded by the leaves are spitting water droplets, and they are crystal clear and full of vitality.

This time, Zhang Chen's acquisition of Hongqi is of great significance.

In fact, the Chinese people's feelings about the red flag, more because it is a symbol of the Chinese people at the spiritual level in the last century, if you want to talk about the brand value, the red flag is actually not outstanding, at least it does not show the competitive strength in the market in line with its popularity.

Since the workers of the FAW Group hammered out the first Hongqi car with a hammer during the Workers' and Peasants' Movement, Hongqi has never gotten rid of the reputation of low quality.

Perhaps, this is a regret that all people who like red flags have always been haunted by.

From the heart.

The revitalization of the Hongqi automobile brand is not only a matter that the Chinese people look forward to from the bottom of their hearts, but also an indescribable pain in the hearts of the Chinese people.

If you love deeply, you hate deeply.

As the most famous young business leader in China in recent years, Zhang Chen is determined to create the idea of Chinese's own car brand when he starts Hongqi, which is undoubtedly a preemptive strike in both public opinion and social psychology.

It was possible for the relevant ministries of the state to come forward to organize this grand signing and the inauguration ceremony of the new automobile company.

I am afraid that in addition to brands like Hongqi, it is also difficult to find other enterprises, of course, behind this there is no central government's determination to further promote the development of the domestic automobile industry, but also Zhang Chen's own strong strength factors.

Chen Zhang entered the automotive industry.

This is undoubtedly a topic worth watching.

A young business leader who can make extraordinary achievements in the fields of real estate construction, entertainment, catering, fashion, core mobile communication equipment manufacturing, computer technology and the Internet at the same time is undoubtedly very enterprising.

Such a person's entry into the field of automobile manufacturing has undoubtedly affected thousands of Chinese who care about Hongqi automobiles.

The signing ceremony was attended not only by representatives of enterprises from both sides, but also by leaders of relevant ministries and commissions, as well as municipal government staff led by Mayor Zhang Wenlin of Baihe City.

When Zhang Chen's Bentley stopped in front of the venue, the staff came up and opened the car door as soon as possible.

The reporters who had been waiting outside the venue immediately flocked to occupy the best shooting position. The scene suddenly became noisy.

Click!

Click!

The flash flashed non-stop, and Zhang Chen didn't know where to get an umbrella and opened it directly blocking the view in front of him, which made the reporters laugh.

"Have you filmed yet? After the shooting, I put away the umbrella again, so as not to be drenched in the light and rain. ”

Hahaha!

Remembering this, they put away the cameras in their hands.

Domestic reporters understand Zhang Chen's style.

If you really don't believe in that evil. I'm afraid that no one will get any information today, at least from Zhang Chen's mouth, don't want to get anything useful.

As a journalist.

Journalism for a living, of course.

Others may also fear being banned by the media, which gives them the influence and status that gives them their influence.

But this iron law did not have any effect on Zhang Chen, and it is unlikely to work.

It is precisely because the reporters are aware of this that they obey Zhang Chenyan.

The reason is very simple.

Because Zhang Chen is the center of the news, as an entrepreneur. The news value he has created is far greater than that of any other entertainment and sports star at home and abroad.

Like it was said in a previous reporting article written by an entertainment journalist.

"Some people are born for the news, they are the focus of attention wherever they go, and they don't change because of their identity, and these people are the focus of the public."

If you want to talk about daring journalists, there are definitely some of them, but countless interviews have proved it.

That is, no newspaper dares to send such a reckless reporter to interview Zhang Chen, because once it provokes extremely bad consequences, even the newspaper will be banned by other media.

"Mr. Zhang, how much news will you reveal about the new car company today?"

When the scene fell silent.

Some reporters have started asking questions, but they are not formal ones.

There is still almost a quarter of an hour before the signing ceremony. The reason why Zhang Chen arrived early was actually to interact with domestic reporters.

Previously returned from Europe to the present.

In fact, he owes the domestic media a formal statement, this time the acquisition of Hongqi Automobile and the new automobile company in the city signing ceremony and press conference, Zhang Chen also wanted to take this opportunity to talk to reporters about some issues.

So after the reporters quieted down, Zhang Chen did not pretend to be mysterious, but asked the entourage to take the umbrella in his hand and began to accept questions from reporters.

And at this time.

On the red carpet, which is the other side of the entrance to the venue.

Zhang Wenlin, the clerk of the Baihe City Government in Beijing, and several middle-aged men also got out of the car and walked up the steps.

Behind him were some representatives of the FAW Group, including the person in charge of the signing ceremony, who was walking on the steps with Zhang Wenlin in parallel, with a smile on his face.

As the leader of the Hakutsuru City Government.

Zhang Wenlin's sudden rise is not far behind his son Zhang Chen's business. There are less than 50 senior cadres at the vice ministerial level, which can be regarded as extremely rare in China.

Moreover, Zhang Wenlin is a feudal officer who presides over a vice-ministerial-level city, but he is not the deputy of the position, so the difference is too big.

Although everyone understands that Zhang Wenlin is like this in his life. But I still can't help but feel a little in awe of this extremely tough middle-aged man in my heart.

Look at the young man who was surrounded by reporters not far away.

I couldn't help but sigh in my heart.

Tiger father has no dog!

This father and son are both dragons among men!

"Mayor Zhang, I think that Boss Zhang of your family can be regarded as covering our limelight today!"

Hahaha!

The boss of FAW Group laughed and suddenly said such a sentence, which immediately made everyone laugh.

But laugh at it.

But this is in the eyes, and I want to be in the heart.

I'm afraid that there are really not a few people who can hold the reporters like Zhang Chen.

From this point of view, Zhang Chen can be regarded as an outlier. It's just that they all know what the reason is here, and the more this is the case, the more difficult it is for Zhang Chen, a young man, to become.

It may be difficult for others to relate to it.

But as one of the heads of the FAW Group. The middle-aged man undoubtedly knows best, and the top brass of the capital had held an informal meeting some time ago specifically for this matter.

As the owner of the Hongqi brand, FAW Group will naturally attend the meeting. Almost no one in charge of the relevant central departments objected to handing over the Hongqi brand to Zhang Chen.

Even after the discussion, the leaders of the high-level central authorities even expressed their support, and they really supported it, not just verbally.

In addition to allowing Zhang Chen to buy the Hongqi brand from FAW at a symbolic price, he also gave preference to relevant policies.

You can see it from this alone. What a place that young man occupies in the plans of the country's top echelons.

Not to mention that in a small number of industries, Zhang Chen has even reached the level of a game rule-maker.

Such a person enters the automotive industry.

Let's be honest.

As a whole, it will help to strengthen the strength of the country's automobile industry, but from a selfish point of view, this will undoubtedly intensify domestic industry competition and even squeeze the survival space of other enterprises.

Especially when Zhang Chen's new automobile company has occupied the commanding heights of public opinion before it was established.

Whether it's Aston Martin or Jaguar, at least they can ensure that Zhang Chen's new car company is invincible, and once it makes a qualitative leap in the new Hongqi brand, it will be more than just survival.

It's a new giant in the automotive industry!

Just while they were talking and laughing.

On the other side, Zhang Chen has already begun to answer reporters' questions.

His conversation was relatively simple, that is, he very succinctly introduced the new car company to establish a new R&D and production base in Hakutsuru.

The technology will be imported from Aston Martin Motors and Jaguar Motors. The Europeans' technology embargo treaty became a dead letter when Zhang Chen tore up the European market with rose products.

Because once they impose a technology ban on Zhang Chen's car company, then all technology application projects in Europe involving MSI Technology Group's technology patents will be mired in unlimited patent lawsuits, which is the result that Europeans fear the most and what they don't want to see.

The Chinese said to sell and buy Aston Martin, then let him buy it, said to buy Jaguar, then buy it, anyway, this is just a loss for the British, there is actually nothing for them.

In the face of national interests.

Even the member states of the European Union are unlikely to be able to act in unison.

It doesn't matter even more about the Americans, the American auto industry is not the top in the world, quite the opposite. Europeans, Japan, and South Korean companies have long held the majority of the American market.

Involving Chinese in this game is also beneficial to them, so why not.

"Mr. Zhang, when will the cars produced by Baihe Automobile Company first go on the market?"

Zhang Chen has long judged that this issue is very likely to be one of the most concerned issues for reporters.

"Hakutsuru Automobile Company is still in the process of construction. However, the Hakutsuru Automobile Research and Design Institute has been established, and the preliminary research and design work will be carried out at Aston Martin Motor Company in Europe and Ford Motor Company in the United States.

Hongqi will not release any products until 2004, but Jaguar and Aston Martin expect to start launching domestic products as soon as the end of the year. ”

Zhang Chen's answer was still well thought out.

After all, the establishment of a new automobile company is not so simple, in addition to the installation and commissioning of the production line, there is also the formation and run-in of a professional design team, and the formation of the company's management. The work is extremely complex.

Luckily, both Aston Martin and Jaguar have the equipment and personnel in place to take over and get up and running.

But Zhang's goal is not just to keep things running, his ultimate goal is to build a Chinese car city on the Yangtze River in Baihe.

Of course, this goal cannot be accomplished in a day, and even if he has already made great achievements in MSI Technology Group, it is difficult for Zhang Chen to be sure that he will be able to accomplish such a grand goal.

"Mr. Zhang, if Jaguar and Aston Martin cars are launched in China, will there be a new price adjustment?"

After all, Aston Martin and Jaguar are world-class top luxury car brands, and it has been extremely difficult to enter the country in the past.

Now that these two top car brands are in the hands of the Chinese themselves, one of the questions that reporters are most concerned about is naturally whether Zhang Chen will readjust the price of the car.

And that's exactly what happened.

"Yes! The prices of Aston Martin and Jaguar in China will be adjusted accordingly depending on the cost of car manufacturing and the actual situation in the country, although I can't say for sure how far the prices will eventually be adjusted, but I can be sure that it will be much lower than before. ”

Bang Bang Bang!

Zhang Chen's voice just fell.

The reporters at the scene clapped their hands, this news is not only a very good news for the Chinese people, but also for the middle class.

After all, who doesn't want to have a world-class car, that's something most people dream of.

"When the time comes, everyone is welcome to buy our car company's products!"

Zhang Chen didn't let go of this good opportunity to advertise, and it seems that the effect of this advertisement is not bad.

Hahaha!

Zhang Chen didn't have much time to answer the questions.

After leaving in a hurry, the reporters did not pester him, and immediately rushed to the venue and began to wait for the signing ceremony.

This time the ceremony was particularly formal.

When Zhang Chen entered, all the reporters and representatives at the scene took the initiative to stand up and applauded.

For this young man.

Zhang Chen's trip to Europe has deepened the understanding of the Chinese people about him again, and Zhang Chen's performance in Europe has also made many media and public opinion begin to change their previous antagonistic attitudes, and they have expressed their support for Zhang Chen.

"Thank you, thank you! Thank you for coming! I am also honored to attend such a ceremony today, and to be able to own Hongqi cars today will undoubtedly be a very memorable moment in my life.

Of course, I also solemnly promise you that in my lifetime, I will definitely make Hongqi shine again, not only that, but Hongqi should go out of the door to the world and become a member of the top car brands.

This is my wish and my goal that I will strive for! (To be continued.) )