Chapter 374: Mother's Ambition
After more than a month of surprise training, the multi-point Chinese fast food restaurant in his hometown of Qing County has been completely handed over to his cousin Liu Ming to manage.
These days, Tong's father and mother have been busy with three things, one is the decoration of the Yangping store, the store has already been selected, and the decoration has begun, before it was ready to rent, and then Tong Yan was too tyrant, they bought it directly, but in China, buying it is just a longer rent, and Tong Yan also promised that he could take out 1 million after the first 1 million.
So the second thing they have been busy with is the site selection of the Suiyang store, Suiyang City is a more developed county and city around Yangping, just between Yangping and Qing County, with the support of the wealthy son, they directly turned the expansion plan of a branch into two, if it is not for the lack of manpower, Tong's mother is eager to open another one, she is over forty years old for the first time to feel the excitement of entrepreneurship, the small fight that used to open a bun shop can no longer satisfy her.
These two branches are expected to open in the new year, so they are busy during this time, and the third thing they are busy with is registering a company.
"Ji Province Duodian Catering Co., Ltd.?"
"Yes, it's called this name, the business license should be able to come down soon, and we will work hard in the direction of the group company in the future," Tong Ma said with great interest, "My mother wants to conquer the provincial market first, then march into Beijing and Tianjin, conquer the north, and then kill the southern market, and compete with Shaxian snacks, Shuangqing chicken pot, and Lan'zhou ramen across the country, and the ultimate goal is naturally to promote Chinese food to the world!" ”
"Finally the Nadax GEM listing?" Tong Yan smiled and said, thinking that the high-spirited mother looked very cute, "By the way, Dad, I took some photos of local snacks when I was in Jinling, you can see if it will bring you some inspiration." ”
Mu Ne's father is only radiant when he is faced with the ingredients. After a worry-free life, he can focus on research and innovation, including not only dishes, but also kitchenware, and some of them have registered patents. The multi-order Chinese fast food menu can be so popular and adapt to the fast-paced social rhythm. The biggest credit is my father, he not only touched people's stomachs, but also touched the hearts of guests, but unfortunately Tong Yan failed to get the essence of his father, and the next noodles are very unpalatable, otherwise he can have one more talent.
Tong's father was admiring the photos of Jinling snacks on Tong Yan's computer, and Tong's mother looked at it twice and said brightly: "Xiaoyan, the photos you took are really good." When you look at it, you want to eat, and when the time comes, you can also take a few photos of our dishes and restaurants and post them on the Internet to promote them. ”
Tong Yan was not modest: "Of course, I started shooting scenery and food, I have to help you think about it on the Internet, after all, our store is currently limited to the influence of one county, even if the entire network of advertisements is flying all over the sky, it is useless, we are next door to the advertising department." When I got back, I asked my classmates to come up with ideas. ”
It is no longer a time when the aroma of wine is not afraid of deep alleys, and it is necessary to advertise it widely for any goods and services. And this is also the subject that Tong Yan will be exposed to, and he is very interested in practicing it in his own shop.
Hearing her son say this, Tong's mother smiled: "If it is not useful to go to college, we only know how to print leaflets and distribute them everywhere, even if we think of the Internet, we don't know how to publicize it on the Internet." "From the son. Tong's mother deeply recognized the eternal truth that reading is useful, and she was also deeply pleased that her daughter Shanshan could enter such an excellent school as Yangping No. 1 Middle School.
"That's right. Mom, when are we going to the bank, I'll transfer the money to you. Tong Yan thought that the third store in Duodian had not been completely obtained, and it was estimated that the money in his parents' hands should not be enough.
Tong's mother asked with concern: "Then do you have enough money in your hand?" ”
The balance of the game adaptation fee of "Raging Thunder" has been paid to Tong Yan, and Brother An is still very commercially honest, even if he gives his parents another million, Tong Yan still has more than 400,000 in his hands, and it is still climbing at a number of more than 100,000 per month, a college student is enough.
Tong Yan patted his chest and said that the money on his body was enough, and Tong's mother smiled: "Okay, you will also go to the industrial and commercial bureau with me in two days?" ”
"What for?"
"Sign, your father is a legal person in this company, but the largest shareholder has to write your name."
"Huh?!"
Since the creation of this small restaurant, it is Tong Yan's manuscript fee, and today's expansion is also the capital provided by Tong Yan, although he doesn't care, but Tong's father and mother work so hard to open a company, in order to let his son's future be guaranteed, he likes to write novels, it seems that he can only write novels, even if he can't write in the future, he doesn't want to write, he can't find another job, he can also worry about food and clothing, and do whatever he wants, so this company must be his son's, and Tong's father only serves as the name of a legal person and occupies a small part of the shares.
Just wait for the completion of the procedure, Tong Yan will officially become the major shareholder behind the scenes of the multi-point catering company, a bit of a behind-the-scenes mastermind, it seems that he will have to take more dim sum on his own industry in the future, and then on the way to the bank transfer, the company's third-ranked shareholder Tong Ma explained her business strategy to Tong Yan, in the early stage of the company's expansion, or mainly directly operated stores, their own people and their own stores, so the capital requirements are relatively high, so Tong Yan acted as a cash cow identity, A large part of the company's profits should also be used to open branches, starting from the cities of Hebei Province, so that it will blossom everywhere, and finally capture the provincial capital, and then jump to Beijing and Tianjin.
In the later stage, direct sales and franchise can coexist, and the influence of multi-point brands can be rapidly difused, especially in other provinces where their control is weak, and many special kitchenware in multi-point are intellectual property rights, not afraid of plagiarism, as long as the fame is out, do not worry about those who have a vision do not come to join.
Tong Yan has no business acumen, he doesn't know if his mother's approach is appropriate, he only knows that he can't relax himself, he still has to make more money, so that his mother's dream of a national chain can be realized as soon as possible. However, the subscription income is limited after all, and if the game rights of Dixian are sold, it should not be a problem to open four or five more stores.
Of course, if the copyright fee is still the same price as last time, he would rather wait for a more discerning game provider.
As for now, since it has been a holiday, Tong Yan still wants to be more, "Hui Ming" is over, the monthly pass is afraid that it will be defeated by "Star Change", "Emperor Immortal" has recently been low in combat power on the monthly ticket list, but in the case of adding more, the top three are estimated to still have drama...... (To be continued......)
PS: [ps: You see the "Thanksgiving Feedback: Subscribe to get cashback" on the homepage, go and get it, this is not a gift coin, it is really a starting coin, although I can't use it in the past two days~~ Okay, in order to celebrate the limited exemption, tomorrow three watches, ask for recommendations, I hope to pass 50,000 soon! 】