Chapter 48: Three Surprises
"Wait!" Tingting interrupted Zhang Fan loudly, and she was somewhat nervous in front of everyone.
"What did Sister Tingting say?" Zhang Fan looked over.
"I... Didn't you say open bidding? I'm going to participate in the bidding too! Gao Tingting's face was slightly red and she took out a manuscript.
Today, she didn't mean to be in the limelight, but wanted to prove herself to Zhang Fan!
Since the last dinner was stimulated by some words from Zhang Fan, in order to regain her pride, she locked herself in the room for three consecutive days!
She has seen more than a dozen designs, which are of some level, but in terms of design, she is not worthy of the mobile phone designed by Zhang Fan, and she cannot accurately express the culture of Xinghuo.
So when she returned home in the past two days, she designed a LOGO by herself, and this time she had to let Zhang Fan see her strength with her own eyes!
"Oh?" Zhang Fan smiled and said, "Did you bring it today?" β
"Are you blind? It's not! Gao Tingting handed over the manuscript in her hand, one was a hand-drawn manuscript, and the other was a finished product after being colored by digital software.
"You're lying to me." With just one look, Zhang Fan looked up at Gao Tingting.
Everyone and Gao Tingting were stunned: "How can I lie to you!" β
"This is obviously the logo of Tai Chi, how can it be used as your LOGO?" As he spoke, Zhang Fan was shown to everyone.
I saw that the hand-drawn LOGO draft design is very simple: a circle is divided by S, like a Tai Chi symbol, but there are no black and white dots.
Of course, it is so simple that this kind of Cheng dΓΉ cannot be used as a symbol, so Gao Tingting refined the design and designed it as: two flames burning up and down, the two are blended together in S, and there are 36 small stars flicking their tails in the S dividing line.
The forks of the flame are vivid but not complicated, like sprouting young leaves, and there are changing water lines.
The second design: the logo is painted in seven different colors.
The third design shows the effect of the mobile phone with the LOGO.
Seeing this, many people were moved by Gao Tingting's design, the concise LOGO and the same concise fuselage, the two are a mountain and a river, reflecting each other, completely triggering the overall design beauty!
"What do you have to say?" Zhang Fan pursed his lips and smiled: "Is it really good for you to be a 'copycat' Tai Chi symbol like this?" β
"You!" Gao Tingting was dumbfounded, but this time she refused to admit defeat: "It's just the same, I'm referring to Tai Chi!" Didn't you say: learning is not the same as copycating, I am borrowing the cultural meaning inside! β
"Could it be that the ancients said that 1+1 equals 2, so I can't say it? Why don't you ask me what the design means? β
Gao Tingting simply turned over what Zhang Fan said that day and returned it to him.
Zhang Fan smiled and said, "Then you explain to us the design significance of your LOGO." β
"Just say it, bring the manuscript!" Gao Tingting wanted to go back to her manuscript and explained: "My LOGO contains three meanings and three ideograms. β
"Let's talk about the meaning first, Taoism says: Tao gives birth to one, life to two, and two to three. An S divides two flames, this is one and two, and the two are surrounded by Tai Chi, and Tai Chi gives birth to all things, right? It symbolizes the continuous growth of our company! β
"The fusion of the two flames represents the unity and cohesion of the company! With the previous two meanings, it is endless, united, burning (it can also mean enthusiasm, youthfulness) ......"
"How?"
After speaking, Gao Tingting's two dimples were revealed at the corners of her mouth, and Zhou Yang gave a thumbs up without saying a word.
"Not bad. And what about the ideology? β
"I knew you were going to ask." Gao Tingting picked up a charcoal pen and wrote the English letters of Xinghuo on a blank piece of paper: Spark.
"This is the English name of the company, the first S, you didn't find it hidden in the LOGO?"
(Ah, what a design!) Well, the meaning is very deep...... The crowd whispered)
That's the English ideology! The following two are Chinese pictographic ideologies. Aren't these two 'fires' just the word for fire? There are 36 stars in S, so there are 'sparks'! β
Zhang Fan's eyes were bright: "Why 36 stars?" It should have a meaning, right? β
"You're smart!" Gao Tingting said proudly: "In addition to the ideology and aesthetic considerations, I set up 36 stars, as well as cultural aspects. These 36 represent 36 Tiangang in ancient times, and at the same time represent the number of 49. β
"As the old saying goes: 49, Jiye, I Ching 49 is the hexagram, Ze (water) and fire blend, which means: the living are resurrected, the extinguished are resurrected, the wildfire is inexhaustible, and the east wind blows and is born!"
After speaking, the conference room was quiet, and Zhang Fan looked at her in surprise. He didn't expect that a designer who came back from studying abroad would also understand ancient Chinese culture.
"Hmph, now you know how good I am, right?" Gao Tingting was secretly refreshed in her heart, raised her chin slightly and said, "Are you satisfied?!" β
"Great design!" Zhang Fan smiled and applauded: "If you have no opinion, you can use Gao Tingting's design plan." β
"I agree." Feng Hong appreciated her statement, and then several major managers nodded one after another.
"That's good." Zhang Fan said: "Sister Tingting, you design a finished product and a digital version when you go back, and the company's clothing logo, employee brand number, and famous brand will be used in the future." β
"Uh-huh." The managers took note of it, and Gao Tingting interrupted: "Then when will you give me 500,000?" β
"500,000?" Zhang Fan pretended not to know anything: "What did you say about 500,000, do I owe you money?" β
Gao Tingting suddenly realized that she was calculated, and hurriedly said: "Didn't you say that you would take out 500,000 yuan to reward the winning bidder?" I should get the 500,000 yuan for winning the bid now, right? β
"You think too much about beautiful women." Zhang Fan squinted and said: "There is such a thing, but it is an external design company." As a company designer, you should contribute to the development of the company. In the future, when the company grows bigger, shouldn't you be proud to see the LOGO you designed in all aspects? β
"You!" Facing Zhang Fan's smile, Gao Tingting couldn't raise her anger, and swallowed angrily: "Okay!" There's always a reward, right? β
"Well, this can be there." Zhang Fan looked at Zhou Yang and said with a smile: "After the meeting, Brother Yang invites everyone to have two ice creams each, I can eat one, and the other will be given to you." β
"Poof!" Someone laughed, and the room burst into laughter.
Li Jianguo smiled: "Boss, I also have something to report to you." As he spoke, he took out three models of mobile phones, all of which were white.
These three mobile phone models are all based on Zhang Fan's manuscript, except for some details changes, the rest is the difference in screen size.
The smallest is 3.5 inches, which is close to the size of Apple's 3G, and the grip is just right.
This is followed by 4.0 inches, which is slightly larger than the Apple and at the same time has an increased width.
The last one is a 4.5-inch Big Mac, which is not easy for boys and girls with small hands to hold at all, unless he is Yao Ming.
"There are three sizes, and everything is the same except for the screen size. Slightly larger ones can also expand the battery capacity. β
"Pretty good." Zhang Fan took the 3.5-inch screen model and tried it out.
The shell is fashionable as a whole, but the cheapness of plastic is easy to know, if such a product sells for 3900 yuan, I am afraid that it will be difficult for consumers to buy it.
Trying the 3.5-inch model, Zhang Fan picked up the 4-inch one again, and the grip was only slightly tighter, but it was more atmospheric than the 3.5-inch model. When the last 4.5-inch is operated with one hand, it feels like the phone will be squeezed out at any time, because the bezels are too thick.
"Can you tighten the border a little tighter?"
Li Jianguo shook his head and said: "At present, the process is too difficult, I can try as much as possible." β
"Well, I think this body can be narrower, and if the top and bottom are a little tighter, 4.5 inches looks more suitable for content display."
As he spoke, Zhang Fan picked up Gao Tingting's design sketch and compared the LOGO and the overall design of the fuselage.
"The LOGO designed by Sister Tingting is round as a whole...... Do you see that the three long buttons at the bottom of the screen are in visual conflict with it? β
Everyone looked at the logo on the manuscript and the physical buttons on the front of the model machine, and also found that it was not coordinated.
"The boss was right. It's good if you change it to a circle, by the way, boss, you see that Apple's LOGO is very coordinated with the physical buttons. Gao Le, the head of business, took out the apple in his hand.
Zhang Fan nodded and looked at Li Jianguo: "What does Brother Li have?" β
"From the aesthetic point of view of the design, it is really harmonious to change to round buttons, and at the same time increase the ......"
Li Jianguo was halfway through his words, and Gao Tingting interrupted: "According to me, don't press the keys to be more beautiful, reduce the process and avoid the number of maintenance." β
"Don't press the key?" Everyone thought to themselves.
Song Fei raised the corners of her mouth: "How can users perform basic operations without buttons?" Even Apple has designed a button to return to the main interface......"
Gao Tingting did not show weakness: "I said that there are no buttons, it doesn't mean that there are no these functions!" Isn't it okay to use the all-touch button directly? I remember that South Korea's LG company launched a 'chocolate' mobile phone, and her keys were touch, and I never saw myself searching for it on the Internet. β
"I'll also say that the touch button can be designed to look like an 'eclipse ring', which is the kind that emits light. This is not only beautiful, but also increases the sense of technology. It is exactly the same as the logo I designed! β
"Zhang Fan, look, that's it!"
As she spoke, Gao Tingting quickly drew a few strokes on the paper, and the three bar-shaped physical keys under the phone in the picture were replaced by a ring.
"It's a lot more beautiful!" Zhang Fan nodded appreciatively: "Brother Li, is this easy to do?" β
"It's perfectly possible to touch a button." Compared with Song Fei, Li Jianguo likes Gao Tingting's style and design ideas very much.
"Okay, let's go back and see how it came to be, and who else has anything to say." Zhang Fan looked at everyone, and he was very satisfied with the company's progress today.
"Boss, let me report on the work of our software department." Wu Ge pressed and said excitedly: "Through my previous research and the joint efforts of my colleagues in the past few days, we have transplanted the Android test system to the Apple mobile phone, and it can run stably!" β
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