Chapter 580 - First Month's Revenue
When he went back, Professor Bi and Lao Fan were very curious about what the chairman called him alone, and in the face of the two division commanders, Tong Yan did not dare to hide it, and told the original story of applying to join the Chinese Writers Association, but did not mention Secretary Tian's matter, so these two were just puzzled, because Tong Yan's promotion speed was indeed too fast, Tong Yan could only touch his head and say that it might be his own character.
After going back, Tong Yan called Tian Xiaoni, who was far away in the United States, and cared about her studies and life, he may have really touched her light this time.
Although the two have not seen each other much after high school, there is still a lot to say when they chat, Xiaoni knows that Tong Yan is single now, but she did not run back to China immediately, perhaps because she feels that she is weak and strong, and she does not dare to touch Tong Yan's moldy head easily, it is better to wait until she is strong enough to reunite with Tong Yan, and Tong Yan has leaves around her to help her watch, she is still relieved.
After Xiao Ni ended this somewhat sweet phone call, she opened the starting point network on the other side of the ocean, and began to watch "Monstrous", each of Tong Yan's novels is her favorite, this "Monstrous" has made greater progress in her opinion, at this time Xiao Ni also saw the new function of rewarding the starting point coin, but there are not many readers who respond, basically the authors reward each other, and they are all small denomination rewards, it has been almost half a year since the fan system was launched, but there is no such thing as an alliance leader on the fan list of any book, Xiao Ni is only ninth on the fan list, and she is a helmsman.
Staring at the hall master who ranked first on the monstrous fan list, Xiao Ni gritted her teeth, and finally charged 1,000 yuan in her account, and then chose 100,000 starting coins on the reward page, it seems that she is going to try to go out to do odd jobs this month.
Looking at the festive red book review in the book review area because of the huge reward, Tian Zini slowly exhaled. Xindao: Tong Yan, if you don't marry me in the future, how can you be worthy of me~~
Coming to Aishang Company, Tong Yan was looking at the company's report in May, and the data above showed some of the situation in the month of Aiyue's launch.
However, in more than 20 days, the number of downloads of Aiyue's mobile phone users has exceeded 500,000. There were 210,000 registered users in May, and nearly half of the users chose to become registered users and have their own iReading account, which is higher than most reading software on the market, indicating that many users not only regard iReading as a good local file reader, but also read the content provided by iReading Books.
Among the 210,000 registered users, there are more than 51,000 recharge users, a proportion of such a high proportion of readers of the two great gods of Tong Yan Wuji and Yu Yan. There is also a key role in the promotion of the cultural festival, of which more than 39,000 people chose to become a monthly subscription, they provided nearly 200,000 operating income for iReading, because reading "Monstrous" is the main purpose of their choice of monthly subscription, according to the click weight, after deducting the share of Aiyue, Tong Yan can even get nearly half of the monthly remuneration, this part of the income can completely offset the subscription loss of "Montonous" at the starting point. And some earn.
However, Yu Yan still felt that Tong Yan was at a loss, because of the starting point. The subscriptions of "Monstrous" have finally seen negative growth, all bookings are decreasing, the book review area is not as lively as before, and the momentum of readers to compete for the monthly ticket list is not as good as before, and many readers have given up the starting point and choose to gather together to love reading. Doing so is too much of a loss to Tong Yan Wuji's godhead at the starting point, Tong Yan said that he didn't care, but he was actually quite anxious in his heart.
In addition to the monthly income, iRead's other income is also optimistic, relying on these paying readers. For the first time, Aiyue gave birth to the novel "Very Pure and Ambiguous", which sold more than 1,000 per day, and later more and more novels reached this standard line.
According to statistics, The revenue of the male frequency in May is 189,000, second only to the monthly income, and the female frequency is 83,000, the book channel is 37,000, the magazine channel is 15,000, plus the monthly income of 195,000, the total income of the software reached 519,000 yuan in May, and these revenues are not counted in the statistics, so the turnover of love reading in May is about 520,000, and last month love reading sent out more than 600,000 yuan of vouchers, a large part of which has not been consumed, if you count the part that has been consumed, the turnover of love reading is even higher.
Revenue of 520,000, the average per capita (only counting recharge users) consumption of 10 yuan, and the net profit of Aiyue is only more than 200,000 yuan, in addition to the salaries and other expenses of 30 employees, there can be a slight balance, which is gratifying, the first month of opening, there is no loss, but compared with the previous millions of investment, in fact, there is nothing happy, and then Aiyue will expand the editorial team, and continue to seek copyright cooperation, or purchase or share, and strive to provide readers with more intimate and thoughtful reading services, Obviously, the May profit is not supportive.
But fortunately, it is not only the profit that Aiyue can use, but also the revenue of 520,000, because the sharing date with the partner has not yet arrived, and there are also recharge fees of up to one million, although the user has consumed 520,000, but the recharge amount lying in the account of Aiyue has exceeded 1 million, although the user has not consumed, but Aiyue can be used in advance, anyway, it will be spent in the end, so the company does not have to use the start-up capital of the two bosses at all, you can do a small job.
From the report in May, a lot of problems were also exposed, such as the lack of attractiveness of the monthly content, only "Monstrous" is the most popular, and the click of a book is equivalent to the sum of all other monthly books, of course, this is also related to the software's focus on recommending "Monstrous", but if you don't re-push "Monstrous", it is difficult to stimulate the user's monthly subscription**, which is a dilemma.
There are some solutions,One of them is a time-limited monthly subscription,Add those novels that normally charge to the monthly package,But to limit a certain time,After the time,The monthly subscription is lifted,The money should still be paid,Because the monthly subscription is a good way to increase the collection,Love to read the collection list,The top 100 have more than 70 monthly subscriptions,So this is also a great benefit to serialized works,But can you do this?,What kind of limit needs to be maintained?,Need to get the consent of the copyright owner。
Also, the male frequency and female frequency of Aiyue have gathered the resources of many advantageous websites on the Internet, and tens of thousands of high-quality novel content, but only the works of the great gods that are recommended are good, such as "Very Pure and Ambiguous", "Panlong", "Close Bodyguard", "The Legend of Mortal Immortals" The subscription income of these male frequency subscriptions TOP30 can account for almost half of the male frequency 189,000 revenue, and the remaining half of the remaining books are shared, which shows that most of the authors' books have no income in iReading, and there are many reasons for this phenomenon, the most important two are two.
One is that there are too few recommended bits, and the mobile phone screen is so big, even if the recommended bits of love reading are changed every two days at most, but there are not many books that can be recommended, so it is imperative to open up more recommended bits, and the first and second level pages of love reading will definitely make certain changes after the experience of hundreds of thousands of users, which will be seen in the upgraded version that will be released in June.
The second is that there are still too few paying readers, 50,000 paying users of Aiyue, which was only reached at the end of the month, and most of them are only monthly readers, compared with the starting point of millions of VIP users, Aiyue still has a long way to go. (To be continued.) )