753 [In-depth Cooperation]

The person who came over from UFO Records was Peng Guohua, to be exact, he had been to Hong Kong several times, and he had been talking to Deng Yimin and Ye Zipei before, and now Kang Jianfei had to come forward to get the idea in person.

Popular Records.

Ye Zipei took the tray in the female secretary's hand and put the tea in front of Kang Jianfei and Deng Yimin.

Deng Yimin took the teacup, nodded at Ye Zipei and said, "Thank you!" ”

Kang Jianfei used the lid of the teacup to puff the tea leaves floating on the surface of the water and asked, "You are saying that Warner Records wants to buy a flying saucer, and the flying saucer came to me for help?" Warner Records is a big international company, and Peng Guohua really looks up to me. ”

Deng Yimin said: "The main markets for Chinese records are Hong Kong, Macao, Taiwan and the Nanyang region, as well as the emerging mainland market. The markets of Hong Kong, Macao, Taiwan and Nanyang have been carved up, while the mainland market, although it is still in its infancy, contains unlimited potential, and it can even exceed the sum of other regions. Boss, you and Miss Ye left very early, a few years ago in the mainland founded Xiongfei Records, the sales channels of provincial cities across the country are very mature, and the second-level distribution network is also improving, which is far stronger than Warner Records, which has just set foot in the mainland business. ”

After Deng Yimin and Ye Zipei's detailed explanations, Kang Jianfei already knew Peng Guohua's purpose before.

Kang Jianfei knew that UFO Records would be acquired by Warner Records next year, and it was swallowed up step by step in the following years. But he took it for granted that UFO Records was merged by Warner Records because of Taiwan's economic recession and the sluggish record industry.

But the opposite is true, Taiwan's record industry is in its most prosperous era, and UFO Records will be acquired by Warner in the future.

It all started in the 80s.

Many things in Taiwan took the "lifting of martial law" in 1987 as a turning point. Political, economic, and social, the record industry, which is based on music culture, is also bounded by this. Around 1987 was very different.

Before the lifting of martial law, Taiwan's record industry, like the mainland, was strictly controlled by the authorities. Overseas companies cannot do business directly on the island. Its products need to be manufactured, distributed and sold by Taiwanese enterprises, which is the so-called "agency system".

For example, Kang Jianfei's popular record company. Initially, it was Haishan Records that distributed records to Taiwan, and later the agency changed to UFO Records.

Because of the existence of the "agency system", many powerful international record companies cannot directly enter the Taiwan market, while Taiwanese local companies that have obtained the agency rights of international record companies have developed rapidly. UFO is one of them, which has the agency rights of large companies such as Warner Records in Taiwan, as well as the rights of small and medium-sized companies such as Fengxing Records.

But after the lifting of martial law in 1987, everything changed -- the Taiwan authorities gave up control of the record industry.

At this time, the international record industry basically completed the group integration. Five major record conglomerates dominate the global record industry, and they are well-funded and unrivaled. Under such a shape, the international record companies have driven straight into the official stage of Taiwan's record industry.

The five major companies have established their own Taiwan branches by means of acquisitions, mergers and acquisitions, and the recovery of agency rights, etc., to directly operate their businesses. Among them, a typical example is that in 1989, PolyGram directly reorganized Qifei and merged into the related businesses of Golin and other companies to establish PolyGram Taiwan Branch, and EMG and BMG took back the agency rights of Rolling Stone to establish their own Taiwan branches.

As two of Taiwan's most original record labels, Rolling Stone and Flying Saucer suddenly Alexander, faced with the pressure of the five major international record labels, they have only two choices: lie down and obey. Or fight hard.

Rolling Stone Records is domineering and has chosen the most direct and violent way of resistance. In just a few years, it has opened branches in countries and regions such as Singapore, Malaysia, Thailand, Japan, South Korea, Indonesia and Hong Kong. Frantically expanding their overseas territory, they are battling international record companies head-to-head wherever they can sell Chinese records.

Rolling Stone's way of fighting was so bloody that it seemed to be brilliant for a while, but it was a weak giant by the end of the 90s. If it weren't for the fact that after 2002, Rolling Stone Records entered the mainland market to make money, the company would have bled too much and died.

The managers of UFO records are more conservative, and they don't have the momentum of the Rolling Stones. So in another time and space, it took nearly 10 years to be eaten by Warner Records in its entirety.

The problem that UFO records are facing now is. A large part of the company's profits comes from Warner Records' agency business. At the same time, the distribution of UFO records in Nanyang also depends on the channels of Warner Records.

Now Warner Records is threatening to withdraw its agency rights and terminate the cooperation, and requires a stake in UFO Records, if UFO does not agree, the company's profit point will be cut by more than half in an instant.

If it's a small company or other partners, it's perfectly fine to agree to a stake, but the big five record companies have expanded around the world, and all those who do music can see their faces. Once it is agreed to let Hua Cheng take part in the UFO, then in the next few years, the UFO will be eaten up step by step, which is also the end of another space-time UFO record.

"The disagreement within UFO is very strict, although everyone knows that accepting Huacheng's shares is to quench their thirst, but they are reluctant to lose the huge profits in their hands," Deng Yimin said, "Peng Guohua is advocating the termination of cooperation with Warner, and the first few times he came to seek a comprehensive cooperation between UFO and Fengxing Records in Hong Kong and the Nanyang region." However, if you want to recover the huge loss of breaking up with Warner, you must develop the mainland business. ”

Kang Jianfei thought for a moment and asked, "Then why did he see me?" This kind of thing is to talk directly to you and Zipei. ”

Ye Zipei smiled: "He hopes that you can take a stake in Warner." ”

"Bearing huge losses and refusing to take a stake in Hua, and instead taking the initiative to ask me to take a stake, what are the shareholders of UFO thinking," Kang Jianfei said with a smile, "They are not afraid that I will swallow UFO records in the end?" ”

Deng Yimin said: "You don't have the strength to eat them, at least not now." Compared with Warner Records, the world's top five record companies, Popular Records is like a child, and UFO Records is also a child. The situation now is that two little ones have to join forces to fight strong men, and it is a win-win situation for us. Let's be honest. The pressure on popular records is also increasing, and the big five record companies are growing too fast in Asia to continue like this. It will be more and more difficult for Fengxing Records to survive in the South Seas. ”

Kang Jianfei asked: "Their internal opinions are unified?" ”

Deng Yimin said: "It is not completely unified yet, although they all agree to cooperate with us. But there is also a voice that hopes that popular records and UFO records will be exchanged for shares. ”

Kang Jianfei asked directly: "Which company is more profitable, us or them?" ”

"UFO records are far more profitable than we are now, but once they end their partnership with Warner, they will be demoralized," Deng said. ”

Kang Jianfei asked, "What do you think?" ”

Deng Yimin said with certainty: "If we agree to exchange shares, we can even suffer a little loss." ”

Kang Jianfei nodded: "Okay, just operate according to your wishes, after the plan for exchanging shares is completed." Just show me. ”

Ye Zipei said: "After Fengxing Records and UFO reach an intention, Xiongfei Records can follow up." ”

Kang Jianfei thought for a while and said: "There is also South Korea, where Rolling Stone Records has already opened a branch. After the UFO cooperates with us, the Korean record business should also be launched, and the mainland, Hong Kong and Taiwan markets will be the Iron Triangle base, the Korean market will be our back garden, and the Nanyang region and the Japanese market will be the battlefield. After all, the big five record companies are big international companies, and when necessary, we can cooperate with Fang Yihua's Huaxing Records, and they also need allies in the Nanyang market. ”

What Kang Jianfei just said can be regarded as the development program of popular records, flying saucer records and Xiongfei records in the future. He just needs to set the general direction. The specific operation still depends on Deng Yimin, Ye Zipei and Taiwan's Peng Guohua and Wu Chuchu.

After the three reached an agreement, Kang Jianfei came forward to meet Peng Guohua and served wine in Li Yuan.

Peng Guohua has long hair. The first impression is that he is engaged in art, and he has the style of a literary and artistic youth, and he can't guess that he is the owner of a record company if he doesn't know the details.

Peng Guohua was overjoyed to learn that Kang Jianfei had agreed to exchange shares in the two companies, and this condition was enough for him to go back and persuade the other shareholders of the company.

In fact, the reason why Peng Guohua chose Kang Jianfei to cooperate instead of looking for Huaxing Records is that he took a fancy to Kang Jianfei's relationship and sales channels in the mainland, and the influence of Oriental Culture and Entertainment Group in South Korea is also a reason.

"What is Mr. Kang's view on the prospects of the mainland record market?" Peng Guohua asked.

Kang Jianfei said: "A few years ago, there were a number of singers born and raised in the mainland. It is very popular with the public, and the best ones have sold millions of dollars per record. In the past two years, there have been new changes. Even the Northeast and Northwest like to listen to Hong Kong and Taiwan songs, which is the best period we have entered. ”

Peng Guohua clapped his hands and said, "I think so too." In the future, I will have to rely more on Mr. Kang and Miss Ye in this regard. ”

After Peng Guohua finished speaking, he raised his glass to Kang Jianfei and Ye Zipei's wine.

In the 90s, the courtesy of Hong Kong and Taiwan singers in the mainland market was almost to the point of servility, and a third-rate singer from Hong Kong and Taiwan went to the mainland to sing two songs casually, and the appearance fee was at least 50,000 or 100,000 yuan, and the round-trip air tickets were specially reimbursed -- the monthly salary of most workers in the mainland was only a few hundred yuan.

Hong Kong and Taiwan stars go to the mainland not to sing, but to grab money, the microphone is a machine gun, and the record album is a grenade. Play.

Of course, piracy is still the biggest problem, and there is no way to solve it.

Christmas is approaching, and Kang Jianfei's energy will inevitably turn to movies. However, after the Lunar New Year, the tripartite cooperation between UFO Records, Fengxing Records, and Xiongfei Records basically began, and then he had to go to the mainland and Taiwan.

Isn't it the top five international record companies? Ran to the Chinese-speaking area to mix, if it was a dragon, it would be coiled for me, and if it was a tiger, it would lie down obediently for me, and there were some classic Chinese songs in Kang Jianfei's pocket.

The Little Tigers are now popular with Chinese orchestras, and although the girls' team has been formed, there has been no response. Maybe you can make a SHE combination in advance, pick a few beautiful girls and swing it there, which is definitely a big killer for the current teenagers. The happy girl group created by Kang Jianfei was once very popular, but it gradually fell silent because of the ban of the Taiwan authorities and the loss of the Taiwan market.

When Peng Guohua left, Kang Jianfei also deliberately took care of him, asking him to find a few more beautiful girls for him to spare, and he could always pick out three suitable ones. (To be continued)

ps: This chapter is a wedding gift for Tianyi's classmates, please check. R466