Year after year, on February 2, 1974, the most important festival of the Chinese people, Chinese New Year's Eve, Li Huawen and Li Huahu both brought their families to Li Hualong's house for the night.

The relationship between Li Shenghua and Wang Mingquan was divided and combined, not long ago, they got back together again, but Wang Mingquan did not live in Li Shenghua's house again, Li Shenghua chose to come to his girlfriend's house and live with his girlfriend.

Before the Chinese New Year, Li Shenghua invited Wang Mingquan to his third uncle's house for the New Year, but Wang Mingquan refused, she didn't know when she and Li Shenghua would break up again.

On the fourth day after the Chinese New Year, Li Hualong slept lazily, and when he got up and went downstairs, his family had already eaten breakfast.

Li Hualong came to the living room to say hello to his family, and Li Yisong asked: "Ah Long, I read in the newspaper just now that the first phase of Taikoo Shing is ready to start selling pre-sale properties." ”

Cityplaza is a large-scale real estate project developed by Huatai Land, a wholly-owned subsidiary of United Land, on the site of the former Taikoo Dockyard.

"yes." Li Hualong said with a smile, "Now I will advertise in the newspaper, hoping that when the pre-sale is on sale, it will be able to achieve good sales." ”

"The minimum price is 350 Hong Kong dollars per square foot, and the maximum is 400 Hong Kong dollars, which is too expensive, can it be sold?"

"It should be sold, Taikoo Shing is a high-end large residential area, the supporting facilities are very perfect, and the living environment is ......good," Li Hualong smiled, "Abba, don't worry, it can't be sold, you can adjust the price again, don't talk about it, I'll go to breakfast first." ”

Ten minutes later, Li Hualong had breakfast. When he came to the living room, he smiled and said to his father, "Abba, do you have a lot of questions?" ”

"Hmm!" Li Yisong nodded with a smile. "You made a promise to the person who bought the off-plan that after five years, you were willing to buy the house at a 50% increase on the basis of the original price, and if you did this, the off-plan property would sell better?"

"Yes." Li Hualong said with a smile, "Buyers buy off-the-plan properties. It is necessary to pay 30% of the house payment in a lump sum, which is a high percentage. For many buyers, the proportion is too high, after all, this cannot be borrowed from the bank, and I am afraid that the house has not yet been completed. The house price has fallen by more than 30%, and I have made such a promise that the buyer will not break the contract because of the fall in house prices, after all, breaking the contract means wasting 3% of the house payment, and if you insist on it for five years, you can also get 50% of the profit. ”

"It doesn't take five years to pay the remaining 70% of the house payment, and it will be less than five years before you fulfill your promise. Newspaper published from the day you promised to buy the off-plan property. ”

"That's right." Li Hualong smiled, "A house with a total price of 500,000 yuan." Seventy percent of the house price is 350,000 yuan, and I will increase the purchase price by 60 percent, and the purchase price is 800,000 yuan, which is very profitable. People who bought off-plan properties encountered the problem of shortage of funds. You can also resell the off-plan property to others, I think. It will definitely attract many people to buy unplanned properties. ”

"I hope so!" Li Yisong smiled.

Before the first phase of Taikoo Shing went on sale, a number of advertisements were published in Ming Pao Pao and Hong Kong Economic Times, including the content promised by Li Hualong, although it aroused the interest of many people, but some people felt that it was not cost-effective to buy Taikoo Shing's pre-sale properties, one is that the house price is too high, and the other is that they feel that other investments, especially buying stocks, can obtain a more lucrative return on investment, even if the money is kept in the bank, in five years, the interest income will exceed 50% of the principal.

Although Li Hualong is now the richest man in Hong Kong and has a lot of influence in Hong Kong, this does not mean that every Hong Kong person will pat him on the back, the day after the first phase of Taikoo Shing's pre-sale advertisement was withdrawn, a number of Hong Kong newspapers commented on the matter, and even the author called not to buy Taikoo Shing's off-the-plan property.

A week later, UP Land launched the sale of the first 1,140 units in Taikoo Shing, all of which are 38-storey residential buildings, all of which have 16 storeys before the sale of off-plan units, which are expected to be completed by the end of the year.

So far, the Hong Kong stock market has not collapsed, the Hong Kong property market is still very hot, this time Taikoo Shing sold off-the-plan, has been sought after by many speculators, it took two days, 1140 units of real estate sold out.

The main reason why more than 1,000 units in the first phase of Taikoo Shing chose to sell through the sale of off-plan properties is that Li Hualong knows very well that if the historical trajectory has not changed much, the global oil crisis that will occur this year will come as scheduled, no matter what the economic trend of Hong Kong is, when the oil crisis comes, the Hong Kong stock market and property market will be greatly negatively affected.

The first phase of Taikoo Shing's residential off-plan is not cheap, with a down payment of 30% of the total house price, and the buyer gets the occupation certificate and needs to pay the remaining 70% of the house price, and the buyer can choose to take out a bank loan to pay the remaining 70% of the house price.

With the advent of the bear market, the stock prices of all listed companies in Hong Kong fell by more than 50%, and some even fell more, although the house price fell, however, Li Hualong made a promise, five years later, you can increase the price of 50% of the acquisition, which makes the people who bought the pre-sale happy, Many people even proudly shared their success with their relatives and friends.

Five years after the first phase of Taikoo Shing was sold, the Hong Kong Economic Times published an article written by a reporter of this newspaper entitled "Investment Analysis of Buying Taikoo Shing Phase 1", which detailed the situation of the Hong Kong stock market and property market when the first phase of Taikoo Shing was put on sale, and specifically pointed out that if the funds from the stock market were used to buy the pre-sale property, within five years, except for holding the shares of a few listed companies, the investment income (including stock price increase and dividends) exceeded 50%. The vast majority of listed companies have less than half of their stock returns.

In addition to analyzing the stock market, this reporter also analyzed the interest rate on deposits during the same period, which was not high during the period from mid-February 1973 to mid-February 1978, and if the money was deposited in the bank, the interest income would be less than 50 percent of the principal.

In addition, the overall property market housing prices in Hong Kong are also analyzed, and the overall property prices in Hong Kong have increased by less than 50% due to the scale of construction and superior living environment, and the housing prices have increased by more than 50%.

At the conclusion of the article, Li Hualong promised to buy the house in Taikoo Shing Phase 1 at a price increase of 50%, and no one was willing to sell the house to Li Hualong, because the market price of their house was higher than the price offered by Li Hualong. (To be continued)