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Today is the 11th, there are still eight days to the Spring Festival, the winter camp will not be opened until after the Spring Festival, Zhang Ke put down the phone, said to Tang Jing: "We can say okay, Aida transferred a person to cooperate with you, and it is only responsible for the work of corporate publicity, and other things, but I didn't help you run errands......

Tang Jing tilted her head and asked Zhang Ke, "What about you?" ”

"As long as you can catch my people, do I have the courage not to listen to you? Besides, listening to your plan, it's quite tempting, even if you don't have time on weekdays, you still have to participate in the winter camp. Pen, fun, pavilion www. biquge。 info" Zhang Ke smiled, "Tomorrow I will ask Fu Jun to drive you back to Xintai...... I've already told him to call him whenever you go. ”

Gu Jianping asked, "What winter camp?" ”

"The activities organized by the school during the winter vacation ......," Tang Jing briefly explained the ins and outs of the matter.

Gu Jianping scolded with a smile and said, "How much does this cost, you guys are too nonsense." ”

"It doesn't matter, there is some money, the company must spend it......" Zhang Ke smiled and helped Tang Jing explain.

Brand building, in addition to popularity, there is also a problem of transience, the composition of transliteration is very complex, advanced technology, high reliability of quality assurance, the positive concept conveyed by the brand, etc., the high sense of social responsibility of the enterprise in the eyes of the public is also extremely important.

The focus of the early marketing of Aida Electronics is to improve visibility, of course, it will also take into account the shaping of a positive image, Zhang Ke plans to spend two million to create an advertising golden song, in addition to the advertising effect itself, or in this advertising golden song to convey more positive brand concepts to the public; Funding public welfare undertakings will undoubtedly more directly shape the positive image of the enterprise, these funds are included in the budget, funding other public welfare activities is also funding, and a part of the funding for the winter camp program of No. 1 Middle School is not an additional expense.

Zhang Ke explained, Gu Jianping smiled and said to Liang Gezhen: "Spend money, there are so many Taos?" In short, some people are born to stretch out their hands to make money all over the world, and some people have to hold on to a job, and if it were me, they would be reluctant to spend this money......"

Liang Gezhen smiled, she was reluctant to spend money, she didn't realize how much this event would cost, and asked, "If the whole school participates, it will cost a lot of money, right?" ”

"I won't all participate, there are two or three thousand people in one, this big scene, so hasty, no one can organize it, I think it will be almost the same if you can organize three or four hundred people, and the cost of five or six hundred thousand yuan ......" Zhang Ke roughly estimated.

The company's accounts, Zhang Ke's equity in Kumho and Aida, Liang Gezhen didn't know anything, they all said that they were very rich, don't save money, she heard Zhang Ke say this, she was scared, this house also cost five or six hundred thousand before and after, she felt extremely luxurious, where did she think that the company would sponsor an event casually, it would cost so much, and it was not good to ask the company how much money the company could make in front of others, and she was also worried that Zhang Ke's fingers would not be together, so that the money would flow out.

Gu Jianping also secretly said, at least he can know a little bit of how much money Aida Electronics has made.

Hiding gifts is like hiding debts, Tang Jing and her mother can't go back for a while, and it's not fun to sit and chat, plus Wanqing, four women get together at a table to play cards, Zhang Mei whispered unexpectedly on the side: "I can also play cards...... Unfortunately, no one paid attention to her, and gave Zhang Ke a blow to the brain, and it didn't take long for her mother to drive over and pick her up.

Zhang Ke went upstairs to call his uncle, and asked about Sheng Qing and Liang Jun's establishment of a company in Shenzhen, master production involves many aspects, and the key is to skillfully avoid the laws of the mainland and Hong Kong, in terms of company registration and financial management, the management of various scattered studios, there are too many things to pay attention to and avoid, and tell him about Shi Chunfeng, an employee of the R&D center he met in the company today, and asked him when he will come to poach people, which has already greeted Ding Huai, especially in the early nineties, Computer software piracy can flourish unusually well.

Although Zhang Ke did not participate in Sheng Qing's piracy business, the degree of intervention was not much worse than direct participation, Sheng Qing's current framework was designed by Zhang Ke, and some key technologies and engineers were transferred by Aida Electronics. Piracy is like a prairie fire, that is, Sheng Qing, Shao Zhigang, Uncle Xiao, Du Fei and others can't stand the temptation of this visible risk and small profiteering, and it can't be stopped if you stop it, so it's better to guide it well.

Zhang Ke told his uncle that he would go to Hong Kong during the Spring Festival, and he might meet Sheng Qing in Shenzhen. Sheng Qingchun will also go back to Haizhou and meet in Shenzhen, naturally to see their situation in Shenzhen and Hong Kong.

Zhang Ke put down the phone and went downstairs to watch Tang Jing and them play cards, and after a while, Sheng Qing called, Sheng Qing originally planned to go back to Haizhou in the past two days, and received a call from Zhang Zhifei saying that Zhang Ke was going over in the past two days, and called to greet him. Zhang Ke didn't say much to him on the phone, and after the specific things arrived in Shenzhen, he ended the call.

"What's the matter, it's the New Year in a few days, and you still have to run to Hong Kong?" Liang Gezhen listened to the content of Zhang Ke's phone call and asked him.

"Well, there are some things to deal with......" Saying this, Zhang Ke's eyes glanced at Tang Jing, presumably she also knew about Xu Si's work in Hong Kong from Chen Feirong, Tang Jing barked his teeth at him very good-looking, there was no other special expression, Zhang Ke said hypocritically, "If it weren't for Tang Jing and their desire to organize this winter camp, they would still want to take Tang Jing to play together......

Tang Jing glanced at him and said, "There is always time for ......"

Zhang Ke shut up and didn't say much.

At half past ten, Tang Xueqian and Zhang Zhixing were driven by Zhou Wenbin, Tang Xueqian pushed the door and said with a smile: "We are also here to take refuge......" Zhang Ke looked out the window, it was not Tang Xueqian's No. 2 car, and the one who was hiding from the gift was like hiding from the spies.

Liang Gezhen got up to pour tea, but Tang Xueqian stopped: "You continue to play cards, and we will take care of the tea." "Of course, in the end, it was Zhang Ke who went to make coffee.

After drinking coffee, Tang Xueqian's family left, and Zhang Zhixing asked Zhang Ke: "Where do you sleep?" ”

Zhang Ke smiled and asked, "Can you make sure that no one is waiting outside the house?" ”

At the end of this year, Zhang Zhixing is not easier than Tang Xueqian, the model of Haizhou Holdings is very successful, especially several factories of sponge moved into the textile industrial park in Beiguan as a whole, not only did not spend a penny in the market, but also set out 300 million funds through the commercial operation of the old factory land, which is a very remarkable thing in 95 years, even if there are few enterprises in the province have such spare money. Since the middle of 95, Tang Xueqian has justifiably strengthened his support for Haizhou Holdings. The pilot of management ownership, which was proposed in November, was also approved by the province.

Move the factory out of the city, through the bank loan to build a new factory, do not count the land assets of the old factory, the net asset ratio of the new factory is usually not high, especially the property rights of some small municipal enterprises, can be sold to the management through the way of management shareholding, and Haizhou Holdings can free up hands to concentrate resources, support, development of more potential medium-sized enterprises, in order to improve the quality of state-owned assets.

It is not that some small municipal enterprises have no development prospects, the most fundamental problem is that any organization, once the side details are too complicated, will lead to a decline in management efficiency, and it is easy to breed.

Removing the coarse and retaining the fine and the branches and leaving the dry will be the focus of the structural reform of state-owned enterprises in the next few years this year.

Haizhou Holdings follows the pioneering model of state-owned asset property rights reform, transferring state-owned assets from small enterprises, and leaving these enterprises to the management with management experience through the way of management shareholding, so as not to collapse the enterprise because of the withdrawal of state-owned assets. Of course, large and medium-sized enterprises will also implement management shareholding, but because the large and medium-sized enterprises are relatively large, and the management can take out the money is really limited, the equity held is naturally limited, and the vast majority of the equity is still held by Haizhou Holdings on behalf of the city. It can not only effectively prevent the loss of state-owned assets, but also effectively concentrate resources to support key municipal enterprises. When these key companies are on the right track, they can consider letting these companies go public gradually.

In the mid-90s, it was difficult for private enterprises to go public in China, but it was relatively easy for state-owned assets to be listed. Of course, whether it is a political need or a sincere desire to develop the economy, a region will focus on supporting several listed companies. If state-owned enterprises are really unable to do so, the government will also consider supporting local private enterprises.

It is not difficult for Aida or Kumho to be listed in China, but the number of places that can be won by administrative means in a region is really limited, and Zhang Ke does not bother to make money from the domestic stock market, and these opportunities will not compete with other enterprises in Haizhou City. Zhang Ke has another means to enter the capital market in a roundabout way, so why bother to deal with people from the Securities Regulatory Commission?

At present, in Haizhou City, Aida Electronics is the largest, but Haizhou Holdings is the most powerful in assets. Haizhou Holdings involves large and small municipal enterprises, in the eyes of those factory directors and managers, Zhang Zhixing is their day, and when it comes to the end of the year, they must do everything possible to pay homage. At this time, the heads of the city suddenly realized that the chairman and general manager of Haizhou Holdings were the real fat shortage.