828 [Movies that let the Golden Horse Awards change the rules]
In the previous decade, the top five movies in Taiwan's annual box office list were basically Hollywood films.
However, because of the new film law promulgated by the Taiwan authorities last year, restricting a single American film from being screened in a maximum of eight movie theaters in Taiwan, the pattern of Taiwan's film market this year has undergone tremendous changes.
Last year, there were several American movies that grossed nearly 100 million yuan in Taiwan, but this year, only one "The Sixth Sense Wanted Order" (also translated as "Instinct") was the best, and it got a box office of more than NT$70 million in three months after its release. followed by Hong Kong films, Cheng Long's "Police Story 3" sold more than 60 million Taiwan dollars, and Zhou Xingchi's "Deer and Ding Ji" combined with the box office exceeded 100 million.
Such a status quo has further stimulated Taiwan's film companies and courtyard businessmen, all of whom regard Hong Kong films as a magic weapon to make money, and even Taiwan's timber merchants and builders have joined the ranks of investing in Hong Kong films.
Three days before the Double Tenth Festival, "Jurassic Park" held its premiere in Taipei. In order to create momentum, not only invited celebrities in Taiwan's film and television industry to participate, but also invited Liu Dehua and Aaron Kwok, who were filming in Taiwan, to the scene.
Liu Dehua is not the most popular in Hong Kong, whether filming or singing can not reach the top, but in Taiwan is extremely famous, several Chinese records have sold hundreds of thousands. So he is the favorite Hong Kong actor of Taiwanese film investors, and his salary is not as outrageous as Stephen Chow and Cheng Long, but the films starring Andy Lau have a very good box office guarantee in Taiwan.
Aaron Kwok is slightly inferior, but he has also become popular quickly in the past two years, and he also won the title of the most popular Hong Kong star in Taiwan the year before last.
Liang Jiahui became a household name in Taiwan a few years ago because of "Fang Fang", and the hot sale of "Truman's World" last year established his status as a popular actor.
The premiere of "Jurassic Park" in Taipei attracted dozens of Taiwanese media due to the presence of Leung Ka-fai, Andy Lau and Aaron Kwok.
The most local tyrant is that the girl group SHE, which is popular in half of Asia, was actually invited to the premiere as a guest performer, you must know that now SHE's appearance fee has exceeded 1 million Taiwan dollars.
"Andy, Andy!"
"Chengcheng!"
βSHEοΌβ
There were shouts and screams outside the movie theater, and the momentum was not like a movie premiere at all, and I didn't know which star was going to hold a concert.
Hou Hsiao-hsien silently bypassed the crowd and walked into the cinema, he, a well-known director, was actually ignored, and the attention of all reporters and fans was on a few stars.
Yang Dechang looked back at the crazy crowd outside, perhaps thinking of the desertion when his "Guling Street Juvenile Homicide" was released, he couldn't help but sigh: "Only Hong Kong films dare to spend money on publicity in Taipei, when will our local movies get up?" β
"Lack of energy." Hou Xiaoxian said in a low nature.
Both of them are representative figures of Taiwanese literary directors, and when they directed independently, Taiwanese cinema was already terminally ill, and then watched it die step by step.
For Hong Kong films that are now very popular in Taiwan, Hou Hsiao-hsien and Yang Dechang are very disliked, in addition to the reason for seizing the Taiwanese film market, but also because most Hong Kong films are vulgar and have no connotation at all.
The reason why I agreed to attend the premiere of "Jurassic Park" today is mainly because of Kang Jianfei's name. Last year, "Truman's World" swept the Golden Horse Awards, and even Hou Xiaoxian and Yang Dechang had to admit that it was really a good film that could be watched and tasted repeatedly.
Walking to the front row and sitting down, Hou Xiaoxian found Yang Dengkui and Zhu Yanping sitting next to him, and greeted: "Boss Yang is also here." β
Yang Dengkui said with a smile: "Mr. Kang's new film is released, why don't I have to come to cheer for it." β
Yang Dengkui and Kang Jianfei's cooperation in building a cinema in the southern region has long been rumored in the circle, and so far 6 multiplex cinemas have been put into use.
Zhu Yanping interjected next to him: "I heard that "Jurassic Park" invested nearly 2 billion Taiwan dollars, and sold more than 300 million box office in Hong Kong. β
Yang Dengkui praised: "Mr. Kang is really generous! β
Yang Dechang is different from Hou Xiaoxian, Hou Xiaoxian is famous and not taboo in meat and vegetarian, and the previous "City of Sadness" was invested by Yang Dengkui. And Yang Dechang has been producing independently in the past few years, pulling a little investment and earning some government subsidies to live, and he doesn't have a good impression of Yang Dengkui, a guy from a gang, and says with disdain in his heart: Kang Jianfei is not here, and he can't hear your sycophants in the sky.
Two hours later, Yang Dechang was completely silent, and after watching the movie, he felt that there was something in his heart.
Shock, from the double shock of the senses and the heart!
"Hong Kong's film technology has reached this point?" Yang Dechang swallowed his saliva and asked Hou Xiaoxian beside him.
Hou Xiaoxian also exclaimed: "It's amazing! "Star Wars" can still see traces of props, and the dinosaurs in "Jurassic" are difficult to distinguish between authenticity and fake, just like going back to prehistory. β
It's not just the two of them, when the first dinosaur appeared on the screen, all the audience in the cinema were shocked, and the applause after the film lasted for a long time.
β¦β¦
When DreamWorks' "Jurassic Park" was released, the only rival was the Hollywood action movie "Lethal Weapon 3". The latter was released half a month earlier than "Jurassic Park", but due to the legal restriction that it can only be screened in eight theaters, "Jurassic Park", which has more screenings, surpassed the box office of "Lethal Weapon 3" in only 9 days.
"Did you see the dinosaurs?"
This is the sentence that appears most frequently in Taiwan after the release of "Jurassic Park".
On the street, in school, in the company...... People talking about velociraptors, brontosaurs, and Tyrannosaurus rex can be seen everywhere, but if you haven't seen "Jurassic Park", you are regarded as a backward watch.
In the fledgling southern market, due to the lack of theaters, there are often queues to watch movies, and Yang Dengkui had to rush the construction period to let the three movie theaters under renovation open ahead of schedule.
What is a phenomenal movie?
Phenomenal movies have left the cinema, and the whole society is talking about it and chasing it.
Before that, few people cared about dinosaurs, and many people had never heard of dinosaurs at all. After the release of "Jurassic Park", the number of books about dinosaurs in Taiwan's bookstores increased rapidly, and there were a variety of books about dinosaurs such as "Dinosaur World", "Jurassic Exploration", and "Prehistoric Mass Extinction". There are even experts who appear on TV variety shows to give viewers popular science explanations about prehistoric creatures.
The most intuitive is the toy store, which used to sell Barbie dolls, Ultraman and the like, but now there are more dinosaur series.
The film screening cycle in Taiwan is generally longer than that in Hong Kong, and generally good-looking movies are screened for more than two months, and popular films can even be released for half a year.
In just one month, the cumulative box office of "Jurassic Park" in Taiwan reached 50 million Taiwan dollars, and this is just the beginning. From October to New Year's Day, the Taiwan box office of "Jurassic Park" easily exceeded 100 million, and it still maintained a very high attendance rate, and it will be screened for at least another month or two.
With the popularity of "Jurassic Park", Kang Jianfei has once again entered the attention of the Taiwanese public. A review in the United Daily News wrote: "The name Kang Jianfei is full of controversy in Taiwan, but I don't know when his films have set off a trend in Taiwan every year." You can scold him and question him, but you can never ignore him. This time, he once again challenged our sensitive nerves with "Jurassic Park", and was greeted with uniform praise......"
The media can give praise without scruples, and the audience can walk into the cinema again and again, but the old and young masters of the Golden Horse Awards Organizing Committee have a headache this time.
Since 2003, as long as there is a Chinese dialect in the movie, you can participate in the Golden Horse Awards; After 2010, the organizers of the Golden Horse Awards even stipulated that as long as there are 5 Chinese creators, even if the main language is not Chinese, they can compete for the award.
But at this time, the qualifications for the Golden Horse Awards are not so relaxed, Kang Jianfei's version of "Jurassic Park", there are a total of four languages: English, Japanese, Malay and Chinese, but the main language of the film is still English.
Whether or not to let "Jurassic Park" be shortlisted for the Golden Horse Awards, the organizers have been debating until a week before the announcement of the shortlist, and the decision was finally made.
Not only did it agree that "Jurassic Park" would be shortlisted for this year's Golden Horse Awards, but the organizers also changed the rules of participation specifically for this film, and the new rules stipulate that as long as the production unit is in a Chinese-speaking region (such as the mainland, Hong Kong, Taiwan, Singapore), there are Chinese dialogues in the film (including Chinese dialects), and the film has more than 8 Chinese creators, they can sign up for the Golden Horse Awards.
Naturally, many Taiwanese filmmakers oppose this move, thinking that the organizers are kneeling and licking Hong Kong films and Kang Jianfei.
But, the protest was ineffective!
Why has Taiwanese films been in decline for so many years, and the Taiwan Golden Horse Awards have not only not declined, but have a greater influence than before? One of the big reasons is that the influence of Hong Kong films in the world continues to expand, and it stems from the importance that Hong Kong filmmakers attach to the Taiwan market, which makes the Golden Horse Awards have a great influence in the Hong Kong film industry.
The Golden Horse Awards and Hong Kong films are mutually reinforcing, and if the Golden Horse Awards want to maintain and improve their influence, they must rely on the participation of Hong Kong films, rather than those Taiwanese literary films that no one cares about.
It is true that the judges of the Golden Horse Awards prefer literary films, and more than half of the Golden Horse Trophies awarded every year are won by literary films. But the embarrassing part is that what attracts attention for the Golden Horse Awards are those Hong Kong films that have won fewer awards.
In particular, the two awards of Golden Horse actor and actress have basically been awarded to Hong Kong movie stars in recent years. This is not to say that Hong Kong stars have better acting skills than Taiwanese actors, but that Hong Kong stars are more popular with the public and can bring higher attention to the Golden Horse Awards in Asia.
As the highest-grossing Hong Kong film of the year, it is impossible for the Golden Horse Awards to turn away "Jurassic Park", so it is not hesitant to change the selection rules.
In the latest shortlist of the Golden Horse Awards, "Jurassic Park" won 9 nominations in one fell swoop: Best Feature Film, Best Director, Best Actor, Best Adapted Screenplay, Best Cinematography, Best Art Design, Best Costume Design, Best Sound Recording, and Best Film Score.
And before the Golden Horse Awards ceremony, "Jurassic Park" had already won its first award: the audience voted for Best Picture. R1152