Chapter 498: The Theater Launch Plan, the Surprise of the Zhang Family [Second Update]

Xinghuo Company, Zhang Fan's office. @@,

"Boss, Mr. Zhou......" Su Xiu knocked on the door with a copy of "New Year's Day 12-hour sales data" and came in, "This is a half-day sales data, at present, the sales of S1Plus and tablets are very stable, and the tablet results are slightly better......"

"Well, sit down and take a break." Zhang Fan took the document and flipped through it: "How much inventory is there now?" ”

Su Xiu said: "Subtract Jingdong and Suning's orders, now there are more than 700,000 S1 inventory left, and more than 900,000 ...... tablets, I think after this Christmas event, the market space will be saturated for a while, and the next sales peak may have to wait until around the Spring Festival in February." ”

"Especially after the Spring Festival, from the first to the fifteenth half of the month, sales may reach the peak of the first quarter. Next, everyone's eyes will be on S2. ”

"Not bad." Zhou Yang snuffed out the cigarette and said: "After the first day of the new year, it is the time to make the New Year's money, I think I take the opportunity to do another activity, it doesn't necessarily have to be a price reduction, you can do some other marketing methods, such as advertising, holding a big white fireworks party......"

"By the way, boss, do you want to sponsor this year's Spring Festival Gala, I see that today's news says that 'Sohu' seems to have won a Zhao Benshan sketch advertising placement ......"

"No, you don't." Zhang Fan smiled at him and Su Xiudao: "Our brand marketing has reached saturation this year, I think we don't need to spend money, and the media will take the initiative to consume us." Maybe in this year's Spring Festival Gala cross talk sketch, there will be jokes about our big white. ”

"Besides, haven't we prepared a "White Spring Festival Public Welfare Short Film"? When the No. 8 Spark Theater is launched, you can put the short film on the theater for the first time, which can increase the popularity of the 'Spark Theater'. At the same time, it also promotes our Dabai brand ......"

"That's right, Su Xiu. You call Kong Fei to come down. Let's talk about the ...... of 'cinema online'"

"Hmm." Su Xiu nodded. Ten minutes later, Kong Fei came down from the upstairs, and everyone gathered in the office to talk about the 'Spark Cinema Online Operation'.

……

'Spark Cinema' is the second important project of this month, Zhang Fan and everyone set to promote the operation of 'Cinema' on the Internet 3 days in advance, and it will be officially launched on January 8.

At the same time, it launched 'PC client', 'Dabai mobile phone client' and 'Dabai tablet client', and reached a software strategic promotion cooperation with 360.

At that time, Xinghuo will also use the resources of subsidiaries such as Sparrow and Panda to promote 'Xinghuo Cinema' on the whole platform and launch various activities. Strive to exceed 10 million users within a week, and exceed 100 million users within half a year.

"Boss, this is the "online plan" that has been sorted out......"

Kong Fei took out a document and handed it to Zhang Fan and explained: "I organized our 'theater' online into three steps. The first step is the warm-up stage, which is the pre-launch hype. ”

"Use the resources of our platform, through the sparrow platform advertisement, panda message promotion, and the online premiere preview of the Chinese version of "Super Marines", please ask our voice actors to record a promotional video......"

"Oh yes, we also have a good contact with TVB, and their artists will also cooperate with us to promote our theater for free, and there will only be more than 30 TVB wireless artists to cheer."

"But they have a little bit of a request. TVB hopes that we can use sparrows to promote their artists, and I was discussing this with Mr. Qian just now. ”

"That's a good thing." Zhang Fan and Zhou Yang looked at each other and said: "TVB artists opening sparrows is equivalent to helping us sparrows attract network traffic." Go on. ”

"Hmm." Kong Fei put down the water glass and said: "After the warm-up, it is the second step 'official launch'." During the launch phase, I discussed with my colleagues and planned to increase publicity efforts. Do a week-long network-wide promotion...... At that time, the boss should also 'encourage and encourage' us more. ”

"No problem, the boss and I must support it strongly, what about the third step?" Zhou Yang asked.

"Third, engage in activities and lay the first batch of VIP users for 'Spark Cinema'." Kong Fei said with a smile: "We are ready to wait for a week after the launch, launch the Spark Cinema VIP system, recharge the annual fee and send 'cash back and gifts'......"

In addition, there will be various recharge activities such as VIP trials...... Tempting, right? ”

Zhang Fan nodded and said, "It's really tempting." Can you keep it from losing money if you give it away like this? ”

"Absolutely." Kong Fei said: "Let's settle the accounts...... Our VIP pricing is 30 yuan, and we take out 10 yuan of profit to carry out activities, and we can still make a profit. And the theater doesn't make money from VIPs, what really makes money is advertising revenue and home theaters in the future. ”

"By the way, I also want to engage in sales activities with Mr. Su: buy mobile phones and tablets and 'give' VIP activation codes for our theaters by the way. Activate an account, Dabai can give us 10 yuan, and free VIP for three months! ”

"You're pretty good at it."

Su Xiu looked at her and smiled: "We help you promote the client and promote the brand, but in the end, we still need to pay for it?" ”

"Well, I'll do the math with you. Pre-install a 'Spark Cinema Client' and you give me 5 yuan, download a 'Cinema Client' in the app mall and you give me 2 yuan, and you will take 30% of the profit share to us ......"

"...... all the promotion, I will pull a user for you and you have to pay 18 yuan, and the 10 yuan should be used to buy your VIP, and you can give us 8 yuan. I'm talking about each activation. ”

"Boss! She blackmailed me! Kong Fei pointed at Su Xiu.

Zhou Yang laughed heartily after hearing this, Zhang Fan looked at the time and got up and said: "Mr. Su's request is very reasonable, the on-site market is at this price, you can discuss it internally." ”

Saying that, the two left with a smile, leaving Su Xiu and Kong Fei to discuss in the office.

……

"Su Xiu now has a good control over Dabai's business, and after a few years of training, you can try the vice president......" Zhou Yang said as he walked: "By the way, don't forget to call home about your sister-in-law." I guess there's no problem on my mother's side, and people will see what we say. ”

"Hmm." Zhang Fan felt the sudden nervousness and said, "I don't know how to tell my family yet, I'm a little nervous." ”

"Haha......" Zhou Yang hugged him and smiled: "No, I called my uncle and aunt and said that if I changed my father, he would have been so beautiful that he would have been bubbling......"

With that, the two talked happily and left the company.

After getting in the car, Zhang Fan dialed his mother's phone and told Xue Jun about her pregnancy, but her mother's reaction was far more exciting than he expected.

asked about the wedding with one mouth, and then chatted happily for more than half an hour, if it wasn't for Zhang Fan to stop it, I'm afraid that Zhang's mother would talk about marriage with Zhao's father and Zhao's mother for a while.

……

Shuiyin Township, Zhangjia Courtyard.

"Really, second sister-in-law, is it Xiaojun who went with us to worship the ancestors last time?"

"That's the girl! Haha, I'm still unexpectedly waiting for two or three years, look at this......"

"What does this mean? Did you tell my brother? ”

"Just called......

Zhang's mother and the third aunt were talking, and they saw Zhang's father outside the hospital leading Lu Wanwen, Uncle Zhang, Uncle Zhang and others running in sweating profusely......

When Zhang's mother called her husband just now, she deliberately bought a pass and said, 'Something happened to Zhang Fan's side', and I remember that Zhang's father and others ran back before they finished the meeting.

"Sister-in-law, what's going on over there with Xiaofan?"

"What's wrong?" Mother Zhang secretly couldn't help laughing, looked at Aunt Zhang's father and said, "It's not that he taught a good son!" ”

"What the hell is going on?" Father Zhang glared and said, "Zhang Fan broke the law?" ”

"You big-headed ghost!" Zhang's mother sneered, clapped her hands and said, "Father, let's hold our grandson!" ”

…… (To be continued.) )u