Chapter 206: First International Market Positioning
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Big White Studios.
When Zhang Fan walked into the studio with Aota and Minako, Chiba Xiaomei and other Japanese creators were immediately attracted by the surrounding white decorations and atmosphere, and Gao Tingting, Li Li, Feng Hong and others were also excited because they saw Minako.
After a while, the two parties gathered happily:
"Minako, I heard from the boss that you are engaged?" Li Li said curiously.
"Yes!" Minako bowed and said, "My fiancΓ©'s name is Narasaki, and he also works in Internet technology. β
"Yes. Then you don't have too many dates, right? Gao Tingting picked up the sugar jar on the table and handed it to Minako and said, "IT men are very monotonous...... After you get married, don't you have to be at home when he works outside? β
Minako smiled slightly, pinched a candy and said, "Nara-kun is a very enlightened person, and he is very supportive of my career......"
"That's not bad......
Chewing on the gummies, Gao Tingting noticed 'Chiba Xiaomei, who is very excited to see everything', and said, "Hey." What is this little sister's name? So cute, are you an adult? Come, sister, please eat candy. β
"Heh..."Mei [Nako smiled: "Her name is Chiba Xiaomei, she is 21 years old this year, but she looks too cute, and she is always mistaken for not growing up." As he spoke, he conveyed Gao Tingting's greetings to Xiaomei.
Xiaomei bowed to everyone again and again: "Hello everyone, my name is Chiba Xiaomei, please take care of me." β
"Take care of it. Let's take care of you first......
Gao Tingting likes Xiaomei very much. Take the sugar jar and hand it to her. Then he looked at Aota and the others.
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During the introduction of the crowd to each other. Zhang Fan and Zhou Yang came to the office and called Sun Wenchang, the general manager of the 'Three-legged Bird Company': they asked them to bring the company's main creator to Xinghuo at 2 o'clock in the afternoon to discuss cooperation with TAC.
The three-legged bird was an acquisition completed on the 25th, and on the morning of the 19th, the three-legged bird animation officially replied to Xinghuo: "I am willing to sell all the company's shares and animation rights at a price of 4 million." β
In the afternoon of the same day, Zhang Fan and Zhou Yang took their lawyers to the tripod company and talked to them about the real purpose of the acquisition.
That's when they knew: Dabai didn't want to make an 'animation', but had already made it!!
After reading the "Super Marines" comics and animation samples brought by Zhang Fan. The three-legged bird is excited! I all think: "Super Marines" will be a leading animation in China in the future!
If the production is well grasped, it will be no less than the current hot ones in Japan, and even become a system like Marvel. Perhaps in the future, it can drive the development of the entire Chinese animation industry.
After talking about the acquisition in the afternoon, Zhang Fan talked with the three-legged bird company about "Super Marines, the idea of Chinese superheroes" and some ideas of "Sparrow Micro Comic Platform".
As soon as these things were said, the three-legged bird realized the width of Zhang Fan's thinking and realized how correct it was to choose to join Xinghuo!
One thought: Three-legged bird has leapt from 'animation wrapper' to an original animation company that will lead the development of China's animation industry in the future! Become an anime giant like Marvel, DC Comics, and Shueisha in the future, and everyone has nothing but excitement and excitement.
And after reading the comics and samples of "Super Marines", everyone knows that what Zhang Fan said about "building "Super Marines" into Chinese superheroes is not empty talk!
They do 'anime outsourcing'. There are countless hot animations that they have come into contact with, and "Super Marines" can be said to be the most unique animation they have come into contact with.
Not only absorb Japanese comics and American comics. At the same time, the theme is very flexible and expansive, and the team theme is also very distinct and enthusiastic, and all factors are in line with the characteristics of popular animation.
Coupled with Dabai's current brand effect and user groups, the animation and Dabai brand will complement each other as soon as they are launched. If this is not popular, the domestic animations of "Xiyangyang" should be thrown into the trash.
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What shocked and adored them the most was that Dabai and "Super Marines" were planned by Zhang Fanti from beginning to end, and "Fireworks Project" in 08 was actually a set of serial layouts!
The exposure of these insiders made the entire three-legged bird company become Zhang Fan's 'brainless fan'. If predicting the direction of the country's economic reform and the bankruptcy of Lehman Brothers are 'luck', then are these still luck?
On the 20th, without waiting for the three-legged bird to digest the excitement and excitement, Zhang Fan invited the company's twelve main creative teams to talk about the future development direction of the three-legged bird.
The first is that the company's business should be greatly expanded.
Not only will they participate in the production of "Super Marines", but they will also be responsible for the publishing and distribution of anime in the future, and the three-legged bird will become a real 'cultural development and publishing company' in the future.
Secondly, there are some things that the three-legged bird is currently going to do:
1. Do your best to complete the existing 'outsourcing work' and no longer accept foreign orders in the future. The No. 29 three-legged bird has been completed. In the past two days, they have been busy with the expansion of the company.
2. The relocation of the company. In the entrepreneurial center where they are located, the people and companies are too cluttered to be conducive to copyright protection.
Therefore, Zhang Fan plans to vacate one of the two studios that are being renovated on the 7th floor of Yasheng Building for them, so that they can be neighbors with Sparrow.
Xinghuo is still huddled with Dabai.
In this way, the 'three-legged bird' is also convenient to communicate with the 'sparrow' and 'big white'.
After the sparrow network is launched, it will be launched at the same time: novels, games, animation, video, and information five major platforms.
Among them, animation will also be built into 'micro-animation' in accordance with the 'micro-novel model'.
[Micro Animation] and [Micro Novel].
Zhang Fan plans to build a 'sister platform', borrowing from the 'Shanda Fun Pavilion www.biquge.info' in terms of model, and also building an author background system.
Let original cartoonists and writers go through the guΓ² sparrow backstage and upload their works directly to the platform, and the guΓ² backstage will be regularly serialized and updated.
Of course, a writer is not just a single person, but can also be a studio, and manga writers and fiction writers can be paired with each other. Make it into a graphic novel in one.
For works that are suitable for extended copyright. Sparrow, as a platform company, can act as a third party. Help original writers develop other copyrights of their works.
The role of the three-legged bird in the future is that of the official "production company" and "publishing company" of Spark, discovering potential works and expanding the Spark animation industry.
But neither the three-legged bird nor the sparrow are copyright owners of anime or novels.
These copyrights will be concentrated in the hands of Xinghuo. In the future, Xinghuo will master all the intellectual property rights of its subsidiaries, including technology patents, novels, animations, videos, etc.
Patents and copyrights are used internally, and each subsidiary can freely exchange and combine.
If an outside company wants to use a patent copyright, it can only contact Xinghuo, and other subsidiaries have no authorization or transfer rights.
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Spark. Chairman's Office.
After agreeing to meet the three-legged bird in the afternoon, Zhou Yang leaned on the sofa and lit a cigarette and said, "Boss, I think inviting Chiba Xiaomei to join the 'Sparrow Writers' and 'Sparrow Comics' can be done as a big project!" β
"The story of Chiba and the telephone pole is in line with our microfiction in every way. This kind of novel and interesting story is also quite suitable for adapting anime. β
"I was just thinking, Japan is now in a terrible financial crisis, and their manga culture is everywhere, can we use Japan as the first international expansion area of 'sparrows'?"
"My thoughts are this: 'Sparrow Social' is the first step towards internationalization by expanding into Japan!"
"Japan is very local-minded and repulsive. But it's also very international! As long as we can win the Japanese market, it will be much easier to expand the 'Sparrow Network' to other countries in the future." β
"But it's not easy to win the Japanese market. My idea is that after the opening of the Japanese Sparrow, "Super Marines" will be broadcast on the website first, so as to attract a group of users of "Japanese manga" and "otaku culture social". β
"Among these users: there will definitely be amateur manga artists or Japanese light novel writers, and it just so happens that we have 'micro comics' and 'micro novels' on our sparrow platform. These original writers see that there will always be people who try to create and sign us ......"
"In this way, on the Japanese Sparrow social platform, some novels and comics of local culture will slowly be accumulated, which will definitely drive registered users ...... in the future."
"The more registered users, the more excellent novels and comics there are, and then more people will be attracted to Sparrow ......"
"This creates a virtuous circle, and it shouldn't be long before the sparrow becomes localized in Japan. When the time comes, it will not be pure rejection. β
"There are only three things we need to do: 1. Help Japanese original writers develop copyrights of their works!"
"Let them taste the sweetness and stimulate their enthusiasm for creation. Now that Japan is in a financial crisis, if those amateur manga artists and artists who can't find jobs can taste the sweetness on our platform, they will stay for a long time. β
"2. Develop the 'Sparrow client' as much as possible, covering the whole system platform, so that everyone can log in anytime and anywhere. Do not set up barriers for users to use. β
"3, that is, let the Japanese Sparrow Company actively participate in some public welfare activities in Japan, regularly hold offline cultural activities, and create the "Sparrow Anime Novel Cultural Festival".
"To do a good job in these 3 points, we don't even need to advertise, just by virtue of the word-of-mouth of those otaku and otaku, we will slowly accumulate a large number of users."
"And what we have gained is not only the international market, it is equivalent to: a window has been opened in Japanese culture, and our domestic culture can also enter the Japanese market through the guΓ² 'sparrow platform'!"
"At the same time? Original Japanese manga artists and fiction writers have also enriched the number of copyrights of our works, especially manga! β
"We can set up a translation studio to translate the excellent graphic novels on the Japanese Sparrow platform to our domestic Sparrow platform."
"At that time, it will not only expand the field of our Spark graphic novels, but also enrich the content of the Sparrow Comic Channel, and there will be more works that can be adapted."
"Japanese sparrow writers also get more income, as the old saying goes: sake is popular, money is moving, and no Japanese person is not tempted to see the real income......"
As he spoke, Zhou Yang snuffed out his cigarette and said with a smile: "At that time, we will not only control a large number of domestic copyrights, but also control the copyrights of Japanese anime novels!" With the accumulation of the two, it is difficult for our Spark animation industry not to rise. β
"It also promotes cultural exchange between the two countries...... Holy, absolutely not! I admire myself! β
"Hahaha......" The two brothers laughed in unison!
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"Listening to your words, it's really better than reading a book for ten years!" Saying that, Zhang Fan imitated Cao Cao in "Three Kingdoms", and asked with a smile: "I don't know when the 'envoy' thinks this matter should be decided?" β
"Where, where!"
Zhou Yang waved his hand and said with a smile: "I think the sooner the better!" It is best to go online synchronously with domestic sparrows and complete it within this year! Didn't Minako say on the road, is the TAC boss willing to accept our shares? β
"That's right, let's take a stake in them! Let them help find relevant candidates for relevant jobs in the local area, preferably Chinese who know both Chinese and Japanese Chinese. The sparrow website on our side is basically designed, and it can be used directly with just one translation. β
"Now that the financial crisis in Japan is so severe, I don't have to worry about not being able to recruit employees. As long as we are controlled by Xinghuo Group, it doesn't matter if all the Japanese are used in the company. β
"Waiting for a year or two for Sparrow to develop in Japan will be the beginning of our 'Sparrow Social' global layout! In the future, we will sell our mobile phones overseas, and then we will export products and culture on both sides! β
"That's when you and I realize our dreams! The world will become the stage of our culture! The world's top 100 is the object of our game! β
Bang Bang Bang -
Zhang Fan smiled and applauded, and was just about to open his mouth when he heard a knock on the door, Xia Xiaotian secretly poked his head out and said, "Big brother, second brother." Lunch is ready, let's come out 'Missy'. β
β¦β¦ (To be continued......) R1292