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Chapter 206 Intellectual Property Protection Strategy

Thunderbolt Baby. It is the first children's science fiction film filmed in China in 1988, which has a lot to do with the country's scientific productivity and the development of space technology. At that time, the United States already had the film "ET". At that time, the country was compared because of three-dimensional technology. Funding for filming is also limited. There are a lot of things that I can't shoot if I want to. I had to shoot the model first and then compose the special effects technology. The film is technically weaker. Then we must play to our strengths and avoid our weaknesses. Therefore, the director emphasizes the human aspect. It mainly relies on the plot to move people. The film is partly about children going to the Great Wall to call for cosmic people. This was because at that time, it was thought that the only traces of China that could be seen in distant outer space were the Great Wall.

The cosmic man who appears several times in the film. It was Feng Xiaoning, who worked as an artist in Children's Shadow back then. He made the all-metal shell of the garment. It is covered with sequins used in performances on stage. He was afraid that others would wear out. So he personally put on the battle and starred.

Fan Wuxian didn't know how he suddenly remembered this name. Or because when I saw this movie chartered by the school. Impressive, right?

But now it looks. The technological gap between China and the United States is simply too great. Especially in the development of computer technology. It's even more far away. If you don't make up your mind to catch up now. Technological development in both software and hardware is going to be slower.

Fortunately. Fan Wuxian has now begun to make a comprehensive layout. WHETHER IT IS A CPL PACKAGING FACTORY IN COOPERATION WITH INTEL. Or the PCFANS anti-virus division, which is now investing heavily. All for one purpose.

"Thunderbolt babe. How did it come to be called that? "Fan Ting and Han Ji have both watched this film. Wen Yan was a little curious. I don't know how Fan Wuxian is connected to the title of this movie?

Films of the time. Especially children's films. It's not just for children. Generally in order to support domestic original films. Coupled with the lack of film resources. So many units will go to the private market. Therefore, the film was still very popular at the time. Everyone basically has an impression when they say it.

Fan Wuxi waved his hand. I also said a little inexplicably. "Feeling. The little boy who can discharge electricity seems cool! We make antivirus software. The name will give many people a very intuitive feeling. It's that our software is like lightning. Kill those viruses. ”

"It sounds like there's some truth to that, too." In general. Fan Ting has blind trust in Fan Wuxi. So I didn't think much about it. Just asked. "Will there be a copyright issue?"

"It's easy to do. We just have to pay to buy out the right to use the trademark. Fan replied casually.

The two of them suddenly got into the copyright issue. But not without reason. China and the United States continue to blame each other over intellectual property issues this year. At this time, China had acceded to the Paris Convention for the Protection of Industrial Property and the Madrid Agreement Concerning the International Registration of Trademarks, which were major international conventions for the protection of intellectual property rights.

Although China's legislation is gradually improving. However, the phenomenon of infringement and piracy continues to be prohibited.

This year, under the operation of the bubble economy, China's various industries have developed rapidly. It has given birth to many cities where counterfeiting flourishes. Enterprises such as Jinjiang, Wenzhou and other places. A large number of production and business activities involving infringement of intellectual property rights. And made a fortune from it. In the process of combating infringement of intellectual property rights. Because the interests of enterprises are closely related to the performance of local governments. So there is not much incentive for local governments to pay attention to this matter.

Last year. The U.S. Trade Representative (USTR) has vowed to ensure that the U.S. government's goals are clear. Other countries can understand what the United States needs. He said pointedly. In some countries, it is a gust of wind to take enforcement measures. There is no continuous steady progress to take.

to this year. Americans find that Chinese mainland is still full of rampant pirated discs. China was once again included in the list of key countries. Re-launched the Special 301 investigation against China.

The United States believes that China has not taken effective enforcement measures. Piracy is particularly serious. Trademark infringement is very common. They demanded that the Chinese side set the criteria for convicting of infringements. The infringement is enough for the loss of 10,000 yuan to be convicted.

China is unhappy with this. In the United States. You Americans can be convicted of what counts as a crime. But in China. We will decide for ourselves what constitutes a crime for the Chinese.

During this time, though. The seizure and burning of pirated audio-visual products began in the country. Even road rollers were dispatched. Television, radio, and other propaganda machines frequently broadcast the results of the rectification of pirated audio-visual products.

In this case. Of course, the siblings are more concerned about this intellectual property. The first thing that comes to mind is the issue of the right to use trademarks and patents. This is not to be taken lightly. The provincial one was caught by others. Zoom in again. That's more troublesome.

In China, he was sued for infringement. That is, the compensation is just a small amount of money. It's nothing. But if you want the Americans to understand the situation. But it will be blacklisted. Maybe it will create some obstacles for you at some point. impact on international trade. In that case. But it's too much of a loss.

"It doesn't need to be like that, does it? The software I use myself is all pirated.

"Han Ji really feels that the two sisters and brothers are a little stylish

The grass and trees are all soldiers. Intellectual property or something. It's hard to protect. Invasion is very easy. in the country. Who cares if you're using pirated software?

For imports from the United States, the price can easily be hundreds or thousands or more. Even a high-income class like Han Ji would feel very distressed. Not to mention ordinary people? Even if someone buys a computer. But it may not be equipped with all the genuine software you need.

Fan Wuxian explained this. "We are a large international group of companies. Attention must be paid to these details. Otherwise it will become a legend in history in the future. will leave a lot of stains. ”

"So what does it matter?" Han Ji said a little unconcernedly. "EVEN FOR A BIG COMPANY LIKE INTEL. Isn't it also secretly using some despicable little means to hit the opponent? ”

What he said is not groundless. INTEL'S STRONGEST COMPETITOR AT THE MOMENT IS AMD. Both are CPL providers for personal computers. Inside information came out a while ago. IT IS SAID THAT INTEL'S EXECUTIVES WERE NEGOTIATING WITH DELL AND OTHER PERSONAL COMPUTER MANUFACTURERS FOR THE PURCHASE OF COMPUTER ACCESSORIES. It was proposed that the other company must use the CPL produced by INTEL as the main component. It cannot be less than 90 percent of the company's total number of computer products.

This practice. It should be said that it is a very domineering monopolistic behavior. And it also involves unfair competition. THE U.S. DEPARTMENT OF COMMERCE IS SAID TO HAVE BEGUN AN INVESTIGATION INTO INTEL. The consequences are not very clear.

As is customary. This kind of thing often ends up in nothing. There won't be any too much force.

Although the Americans have been accusing China of this or that. But when it was their turn. Often also giants of language. Shorty in action. Use double standards to measure the same thing. It's what they're good at.

"They are them. We are who we are. We cannot lower our moral standards. Fan Wuxian said to Han Ji righteously.

Han Ji glanced at Fan Wuxi. I suddenly felt some admiration in my heart. The boss of Xindao really deserves to be the boss. It's no wonder that such a huge business empire has been built. It seems that the little people who are flies and dogs. It's just worthy of lying on the ground and looking up at people.

However, the next moment, Fan Wuxian immediately revealed his true thoughts. He said to Han Ji. "Actually. Piracy. Look at it in two. If it is a domestic company. It is necessary to respect the fruits of their labor. Protect their rights and interests. But for some overseas monopolies. We can only be regarded as robbing the rich and helping the poor.

After all, our country's economy is still relatively backward. The purchasing power of the people is relatively weak. The money was given to them. What do we earn? ”

"Oh?" Han Ji thought to himself that Fan Dong's tone changed really quickly. A moment ago, there was a lot of talk about the importance of intellectual property protection. In the blink of an eye, it became a justification for piracy. The real is elusive.

"Still. on this issue. It is important to pay attention to the ways and means. "Fan Wuxian has made a start. It is inevitable that there will be a few more words. He pulled Han Ji and instructed. "You've developed a new antivirus product. In the initial stage, it is necessary to hit the market. There are only two ways. One is to give free pre-installation to old customers. Then upgrade for a fee. The other is direct listing and sales. But both ways require customer approval. So you should be flexible. For example, we sell our anti-virus software. Comes with a set of operating system software CD-ROMs from the INDOS series. Or their word processing system or something. These are very effective. There are also various games developed by foreign game companies. It's completely possible to get a complete collection out. It is given away as a gift for the purchase of our company's software products. It's all possible. ”

"This seems to be a blatant infringement, right?" Han Ji wiped the cold sweat from his head. Asked with some trepidation.

Fan Wuxian shook his head again and again. "Can't say that. This is called resource sharing. It belongs to the category of technical exchange. Do you guys have large-scale productions? It's just a private exchange. It's not piracy. And this level is not enough to meet the formal standard. Not even administrative penalties are enough. Rest assured. ”

He was sentenced for just giving away a pirated disc to someone else. There is no basis for this in the current Chinese law. Fan Wuxian grasped this loophole very keenly.

"Since there is no law defining whether such acts should be punished or not. That's the equivalent of telling us. This behavior is legal. We don't need to worry too much. Fan Wuxian said to Han Ji sternly. The essence of the software industry is sharing. Sharing is an important means to promote the overall development of the software industry. So. We are also the driving force behind the development of the real software industry. ”

Belch. Han Ji couldn't help but take a sip of tea. He felt that his positive evaluation of Fan Wuxian just now should be retracted.

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