866 [Sluggish Hong Kong Film Market]
(Let's not bother with the previous chapter, let's make do with it)
Compared with the glory achieved by Hong Kong films in 1992, 1993 showed signs of prosperity and decline at the beginning. △, and until the summer vacation of the movie came, this decline became more and more obvious, and the box office of the movie in June was collectively sluggish.
The average ticket price in 92 was 33 Hong Kong dollars, and in 93 it has risen to 35 yuan 5, but the overall box office of the summer opening films has fallen by nearly a third.
Even "Serious Crime Team" starring Cheng Long, the box office barely broke 10 million in the first week, and the box office fell greatly in the second week.
It's not that "Serious Crime Team" is not good-looking, but the long-term bad movies have greatly hit the audience's enthusiasm for buying tickets to watch the movie, coupled with the popularity of home video recorders and rampant piracy, fewer audiences choose to go into the cinema.
Relatively speaking, the sales of film and video tapes have increased compared with before.
If we look at it from God's perspective, the largest number of moviegoers in Hong Kong was in 1988, and it has maintained a very high number in the following years. But in 1993, it suddenly plummeted, and the number of moviegoers fell back to the number of 1983, which was a super big dive.
For the vast majority of Hong Kong film studios, Hong Kong and Taiwan are the main box office markets, and if problems arise in these two places, these companies will face a fatal blow.
At the end of June, the Hong Kong film industry was full of mourning, especially many Taiwanese companies cut off investment, and Hong Kong production companies that lacked funds closed down or cut production.
And the decrease in film sources coupled with the decline in the box office. This led to a terrible chain reaction - the cinema could not hold on.
Due to the popularity of Hong Kong films at the box office last year, theater dealers invested heavily in the construction of cinemas at the beginning of this year. The total number of cinemas in Hong Kong has reached an all-time high, approaching 200.
Hong Kong has a total population of more than 5 million. However, it has nearly 200 movie theaters, and its density and fierce competition can be imagined. In the face of the recession of the film market and the shortage of film sources, those small cinema merchants who did not have a stable supply channel for films were the first to finish, and many cinemas closed their doors as soon as they were built.
If a few months ago, someone said that Hong Kong films were facing a serious crisis, they would definitely be ridiculed and ridiculed for worrying about the sky. But in the summer season, filmmakers with a little knowledge know that there is something wrong with Hong Kong films. And it's a big question of life and death for them.
In early July, the Hong Kong Film Practitioners Association, the Hong Kong Performing Artists Guild, the Hong Kong Directors Guild, the Hong Kong Screenwriters Guild, the Hong Kong Cinematographers Guild and other organizations jointly wrote to the Hong Kong government, asking the British government of Hong Kong to set up a film bureau to regulate the development of Hong Kong films through administrative interference.
The Hong Kong government said that I am very busy and have no time to play with you filmmakers.
What is the Hong Kong government doing?
The governor of Hong Kong is visiting the United States to seek support, and he has come up with a political reform plan to trick the Chinese government before the handover, and some so-called liberal people in Hong Kong have also heckled him. It's a mess right now.
Kang Jianfei had long expected this situation, and he regarded it as an opportunity for the Hong Kong film industry to reshuffle and a self-regulation of the film market. The most important thing now is to ensure the quality of the movies produced by DreamWorks. You can't suppress costs just because of a decrease in box office revenue, that will die faster.
While ensuring the quality of the film, there must be one or two films that can be used and have box office appeal. In order to stimulate the audience's enthusiasm for watching the movie.
Wu Yusen's "Changing Face" filmed in the United States is one of them, and Kang Jianfei is also preparing to make a pure Hong Kong film. These two movies were released in the Christmas and Spring Festival stalls half a year later.
The waves washed the sand, and in the end all that was left was gold. The more at such times. The more we must start the reputation of Oriental DreamWorks.
"Xingzai, get in the car!" Cadillac's window rolled down, and Kang Jianfei waved at Zhou Xingchi.
Zhou Xingchi sprinted a few steps, got into the car and asked, "Boss, are you looking for me?" ”
Kang Jianfei asked the driver to drive and asked Zhou Xingchi: "Do you have an appointment in the second half of the year?" ”
"I've already picked up one." Zhou Xingchi replied.
Kang Jianfei said very directly and rudely: "Pushed." ”
Zhou Xingchi was embarrassed: "Boss, it's a play of Yongsheng Company, it's not easy to push." ”
"I'll explain to Xiang Huaqiang," Kang Jianfei took out a script and threw it to Zhou Xingchi, "Look at this." ”
"Kung Fu?" Zhou Xingchi's eyes lit up when he saw the name of the movie, he has been a die-hard fan of Bruce Lee since he was a child, and he has always wanted to make a real kung fu movie.
Kang Jianfei said with a smile: "It's not a pure kung fu movie, it's a kung fu comedy movie." ”
Zhou Xingchi didn't look at the script, but asked expectantly: "Boss, are you directing it yourself?" ”
Kang Jianfei said: "Yes, now the Hong Kong film market is a little sluggish, I hope this is a work to save the market." ”
"I'll definitely do a good job." Zhou Xingchi hurriedly said that he was very eager to cooperate with Kang Jianfei again.
In this extremely low box office environment, Zhou Xingchi is outstanding, his new summer film box office in the first week is 16 million, and Cheng Long's "Serious Crime Team" has been completed. The reason why Kang Jianfei chose Zhou Xingchi was because he took a fancy to his box office appeal.
Kang Jianfei admonished: "Go back and study the script carefully, this film will probably start filming in September, and the time is still very early." ”
"Then will I still go to the Miss Oriental beauty pageant finals?" Zhou Xingchi asked him about the judges of this year's beauty pageant finals.
Kang Jianfei smiled: "Go, why don't you go?" ”
……
Hong Kong's annual beauty contest has kicked off once again.
TVB's Hong Kong sister was earlier, and Mo Kexin finally stood out in the final and became the champion of this year's Miss Hong Kong. However, in addition to the media that has a good relationship with TVB, other newspapers and magazines are sneering at the Hong Kong sister competition.
In the past few years, Sister Hong Kong has been extremely successful, and there have been popular Hong Kong sisters such as Chen Farong, Yuan Yuyi, and Cai Shaofen, especially Yuan Yuyi, whose development in the film and television industry can only be described as luck.
Since last year, Sister Hong Kong has not seen any eye-catching beauties, and this year is the case again. So much so that the mouth-damaged "Oriental Daily" and "Next Magazine" tried their best to sarcastically say that the Miss Hong Kong beauty pageant was a "village girl competition".
Miss Oriental is just the opposite, although last year's champion was relatively inferior, but this year, due to the participation of Aishwarya, an Indian beauty, the Miss Oriental beauty pageant has aroused strong attention and controversy from the semi-finals.
Aishwarya's stunning beauty has been praised and amazed by many media in Hong Kong, but some media have also questioned whether Indians should participate in Hong Kong's beauty pageant.
The official answer of the Miss Oriental Beauty Pageant Organizing Committee is: Miss Oriental As the name suggests, as long as it is an Oriental woman, you can sign up to participate, India also belongs to the East in the traditional sense, and Aishwarya fully meets the registration criteria of Miss Oriental.
"Next Magazine" naturally would not let go of this opportunity to discredit Miss Dongfang, and choked in a weird voice: "Although there are no restrictions on the registration rules of the Miss Oriental beauty pageant, the contestants must at least understand Cantonese, right?" I wonder how good this Indian beauty is at Cantonese? ”
In an interview with reporters, Aishwarya's Cantonese proficiency is not as good as that of a three-year-old child in Hong Kong, and she replied in curry-flavored English: "I like Hong Kong very much, and I will work hard to learn Hong Kong dialect, hoping that this city and the people here will accept me." ”
Beauty is always tolerable, and Aishwarya said that she liked Hong Kong and something like that, which immediately attracted the attention of countless men in Hong Kong after it was reported. As for whether she can speak Cantonese, does it matter?
In mid-July, the Miss Oriental beauty pageant final was held as scheduled, and the limelight of all the beauties was covered by Aishwarya. However, there is another player who is very popular, that is Mai Jiaqi, who is only 17 years old, she signed up as a middle school student, and has accumulated a lot of student fans after the broadcast of the preliminary round.
"Hmph, it's an Indian woman and a middle school student again, and the Phoenix Terrace is getting more and more outrageous." Shao Yifu was very dissatisfied with this year's Miss Oriental approach, but he had nothing to do about it, because it was impossible to change the rules of Miss Hong Kong.
Fang Yihua smiled and took out a magazine and said, "Sixth brother, look at this." ”
"Beauty pageants in the past, and now they are meat bomb stars?" Shao Yifu opened the report and glanced at it, and asked Fang Yihua, "You made it?" ”
This article is to report on the runner-up of a certain Miss Oriental. Graded films. At the moment when Miss Oriental was about to hold the finals, this kind of news was suddenly exposed, and it was obvious that someone was planning behind it.
Fang Yihua neither denied nor admitted it, but said: "Miss Dongfang is doing this, sooner or later her reputation will be ruined." ”
Indeed, as Fang Yihua said, Miss Dongfang has exposed a lot of scandals in recent years. There are already four stars in high-level films, but this time Kang Jianfei wants to use Aishwarya to create an international style of Miss Oriental. (To be continued......) uR1071