Because the outside of the studio building was already surrounded by the Jiang University Society, even if the school security guards were maintaining order, there was still no way to stop the enthusiasm of these students by pulling up the isolation belt on both sides.

made Yu Guangzhong feel the power of the star again, and couldn't help but sigh: "The charm of the goddess is great!" ”

Yan Zhenzhen in the car hadn't spoken yet, and Yan Yidan on the side sneered: "Brother Yu, maybe these Jiangda girls are coming for you, you know, you are not only the male number one, but also their seniors and male gods!" ”

Yu Guangzhong also smiled: "I won't show up for a while, these juniors, you can't be heartbroken to the extreme!" ”

Yan Yidan smiled and said, "You only know!" ”

This girl is wearing a relatively simple dress today, wearing a light yellow short-sleeved dress, probably because of the campus, wearing light makeup, close to the skin tone, but the skirt seems to be casual, but it reveals careless beauty everywhere, and it also sets off her excellent demeanor and temperament.

When he spoke, he stared at him with those eyes that were like a pool of spring water, his gaze was different from Yan Zhenzhen's eye waves, there was no flirting, no teasing, but a little more charming.

Although she is only a sophomore girl, Yan Yidan's figure is very well developed, with bumps and beautiful curves, especially the lips, pink colored lips, and lipstick are still shiny.

I don't know why, Yu Guangzhong suddenly remembered for a long time that when he was filming in Ningjiang, he had a kiss scene with this girl, looking at the corners of her mouth raised slightly, he suddenly felt a little weak, and explained with a little embarrassment: "To be honest, I didn't expect us to be so popular!" ”

"It's not us, it's you!" The scene Yan Zhenzhen faced was even more handy, and it seemed that he was used to this scene, but he didn't forget to make up for it.

……

At this time, the car was already parked in front of the studio building, and Yu Guangzhong hurriedly pulled the car door and drilled out.

He was the first to get out of the car door, and as soon as he pulled the door, he heard screams outside like a tidal wave.

It was none other than Yan Zhenzhen who shouted.

Compared with him or Yan Yidan, Yan Zhenzhen is the most well-known and has a huge fan base among young people.

It is purely normal to receive such supporters, of course, some people call Yan Zhenzhen's name, and some people call Yan Yidan's name, but they don't call his name.

He was not the first to get off the RV, he was the least well-known, and it was not that these juniors and sisters of Jiang University did not give him face as a senior.

It's that he doesn't know that he is Yu Guangzhong at all, because his appearance today is exactly the same as the accompanying bodyguard who is already standing outside, he is in a black suit, wearing sunglasses, and his face is cold, and the big sunglasses have covered his face, and it is also very difficult for others to find him.

What is needed in the afterglow is this effect, it is true that he accompanied Yan Zhenzhen and them over, but he didn't want to show up in public, so choosing to play a bodyguard was the best cover-up.

Sure enough, although he was the first to stand up, the students outside automatically ignored him, and all their eyes were on Yan Zhenzhen and Yan Yidan, completely treating him as a passerby.

Yu Guangzhong entered the play very quickly, worthy of being the person who played the male number one, and soon played the role of his bodyguard, he was a rookie when he was an actor, but being a bodyguard was his old job.

When he was peacekeeping abroad, because of his good image and fluency in foreign languages, he was selected to be the personal bodyguard of the political dignitaries of the country where he lived.

He can be a bodyguard for an important leader of a country, and a temporary cameo appearance as a bodyguard of a female star is a piece of cake for him.

Soon, Yan Yidan helped Yan Zhenzhen, who was wearing a short skirt and black silk, to get down from the Mercedes-Benz Spinner RV, and Yu Guangzhong led a kind of security guard to escort him.

To these students, explain what it means to be a big name.

Big names or not, not to mention for the time being, just getting off the Mercedes-Benz Spinner RV, accompanied by a large number of bodyguards, that is already a news point, enough for accompanying reporters to send a press release.

The students of Jiang University were very enthusiastic, and when Yan Zhenzhen and Yan Yidan got out of the car, they waved at the two sides skillfully, and there was a frenzied scream.

Yu Guangzhong was really worried that some students would not be able to control their emotions, and then break through the isolation zone, but fortunately, the students of Jiang University are still of high quality, and the quality of students from prestigious universities is well revealed.

After getting out of the car, everyone did not linger outside, and after waving their hands, they were led into the building by the school staff who were waiting outside.

In order to prevent accidents, during this time, the studio building restricts students from entering and exiting at will, so compared to the heat outside, the building is much quieter.

The party who received them was the secretary of the school's Youth League Committee, who was already at the level of school leaders, which showed that the school attached great importance to this event and was not perfunctory.

Due to the good road conditions, the convoy arrived half an hour earlier than expected, so they did not enter the event venue of the studio building immediately, but in the rest room of the building.

The main creative staff of the film who rushed over to do the publicity this time did not have all the previous press conferences, besides, at this time, the director Kang Minsheng had not yet arrived, and Yan Zhenzhen did not have the reason to enter in advance.

In the lounge, in addition to Yan Zhenzhen's makeup artist, there is also her assistant Sakurako.

Yan Yidan also brought an assistant, who was her agent, and Qu Qingmei originally planned to accompany Yu Guangzhong to Jiangda's side, but he refused, and today he is not the protagonist, so there is no need to pull Qu Qingmei over.

Today's focus is mainly on Yan Zhenzhen and her girls.

Huang Ying, the person in charge of the film distributor, had already arrived at the scene, and was stunned when she saw Yu Guangzhong dressed as a bodyguard.

I just wanted to come over to say hello, but Yu Guangzhong shook his head and refused.

Although the person in charge of this beautiful woman looked surprised, she didn't step forward very wisely, but she couldn't help muttering in her heart, what does this master want to do?

Chen Yong, secretary of the Youth League Committee of the school, only showed his face, and when he was at the entrance, he shook hands with Yan Zhenzhen and them, and after a glance under the reporter's lens, he began to withdraw.

A school leader, who was able to wait outside to greet him, was enough to give face to his group.

This is the studio building, which belongs to the School of Journalism and Media, not the Academy of Information Sciences, so there are really not many teachers in Yu Guangzhong.

Of course, there was no one who knew him, but it made him secretly relieved.

The lounge is full of his own people, and he no longer plays any role as a bodyguard in the afterglow, and even takes off his sunglasses.

And now Yan Zhenzhen and Yan Yidan need makeup, he is really idle, so he chatted with Huang Ying beside him: "The students here at Jiang University are very enthusiastic, you have put a lot of thought into it in the early stage!" ”

"It's getting harder and harder to get reporters to attend the film conference, especially if you don't watch the film, but there are no seats at any campus event for a movie. Because the vast majority of students are seeing the celebrities themselves for the first time, and then hearing the celebrities speak in real people, this feeling is a very novel feeling, because they will feel that they can get closer to the celebrities. In other words, it's quite down-to-earth! ”

Seeing Yu Guangzhong, who was one of the investors, took the initiative to chat with herself, Huang Ying was somewhat flattered, just like a little girl seeing a male god, her pretty face began to blush, as if she didn't expect that when she met before, she was still cold, and Yu Guangzhong, who refused to greet her, would take the initiative to talk to herself, and Huang Ying's tone was still a little excited.

Seeing this, Yu Guangzhong also felt funny, but he didn't make fun of the other party, so he chatted casually, and asked Huang Ying about the next activities by the way.

Of course, the other party will not hide it, in addition to explaining to him the content of today's event, he also casually talked to him about the importance of popularizing the movie and the importance of campus travel.

Only then did Yu Guangzhong realize that even if it was a campus publicity activity, there were many doorways inside.

Sometimes, in order to enliven the atmosphere of the scene, when colleges and universities hold promotional activities, they usually set up a question session or even a game session, and distribute certain gifts on the spot.

In terms of form, it doesn't necessarily take much effort than the press conference.

Compared with the mass media reporters at the press conference, the students' own questions will be more restrained, and the filmmaker will also explain not to ask about sensitive topics such as private life before asking questions, so there is rarely a "cold scene".

Therefore, in the part of campus activities, the value of film marketing is not limited to those students who post live photos on social networks, it can also become the most disseminated event in some film marketing.

Campus events are important for film promotion companies, and the same is true for celebrities, because they can enjoy several times the screams and applause of hotel press conferences. At the same time, in order to prevent rushing, tickets for the event can only be "allocated", and in order to get a front seat, some students come to the site two hours in advance to line up.

These are the advantages that the movie has when it starts to be screened on campus after the publicity.

While campus events have added more possibilities to film promotion, it may not be realistic to expect it to become a mainstream form of publicity.

On the one hand, due to the venue, security, communication and coordination, it takes a week or even weeks to organize a campus event, and the cost is not reduced too much, and the school does not want too much commercial publicity to enter the school.

On the other hand, not all films are equipped with Ming directors and stars, and not all types of films are suitable for campus promotion.

Come to think of it, not every movie has a huge investment, and not every movie will be directed by Yan Zhenzhen and Kang Minsheng.

"College students are a highly active group of people on social networks, which is very helpful for movies that focus on topic marketing." In the end, Huang Ying said with some emotion.

Yu Guangzhong still agrees with this, even if college activities cannot become the mainstream propaganda method, they must be one of the most important ways, otherwise every movie will not regard colleges and universities as a fortress to overcome.

And at this time, there was a commotion outside.

As if there was going to be some important person on the spot, Yan Zhenzhen and Yan Yidan both stood up.

Yu Guangzhong and Huang Ying are no exception.