Chapter 134: The reaction brought by the video [Three Changes, Ask for Subscription and Reward]
PS: Today's 10,000 words are over, thank you for your support. By the way, book a monthly pass for the next month.
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Old Wave Technology Network.
Old Wave Technology is one of the channels of the Old Wave Portal. It mainly creates the latest product information content in the technology industry.
The main sectors include: technology IT and telecommunications digital information, with the opening of the mobile phone market in China in the past two years, the old wave technology has specially added an exclusive channel for mobile phones.
Approaching 12 noon, the editing room of Old Wave Technology was hot, and most of the editors were gathered around a monitor in the back window.
The looks of the people around him were either surprised, or excited, or they showed meticulous concentration.
Editor-in-chief Wu Wenbin stood in the middle of the crowd, staring at the official announcement of the Dabai community on the monitor with his arms crossed.
I saw that the title of the announcement was:
"The boss said: Yesterday's 'selling abduction', today's 'selling car', first put the system machine test video that has just been 'PS'. Tomorrow will continue to flicker (●―●). 》
Content:
Don't ask me who came up with the title, the boss said...... Hey, I seem to have leaked something? Forget it, I can't remember it again.
Well, to get to the point! The boss said: Baidu advertising is doing well, but it is not as effective as fake drugs.
The long-awaited 'Dabai System Test Video' was officially launched.
You can go through the video below, [click to play] to see the 'Youku Advertisement', no, it's [Dabai System Test 1]. Well, it's more exciting after the commercial.
This test video is a macro masterpiece that our company specially asked the 'Transformers team' to make zuò! But it's the equivalent of a Hollywood masterpiece on a mobile phone. So everyone must take a serious look, (●―●).
Without further ado, I'm going to sweep the floor.
[Video]: 35-second test video clip.
Comments:
1st Floor 'Dabai Customer Service - Shishi': You're dead! Xia Xiaotian! Offended the big brother who took the lead, do you think you can still sweep the floor happily?
2nd floor 'I love Dabai': sofa sofa, the editor is so cute, (●―●).
3rd Floor 'Wear a Wedding Dress Tomorrow': Hahahaha...... Offended the big brother who took the lead, do you think you can still sweep the floor happily? Anyway, who is the big brother in charge?
4th floor 'You think I'm going to be fooled': Yes, even if you make fake drugs, you have to make fake drugs with curative effects! Even if you are a hooligan, you have to be a good hooligan. One final word: you're dead! Xia Xiaotian! Hahaha!
5th Floor 'Summer Caterpillar': I like your big white company so much! But why do you deceive, deceive, and deceive, me! Say [after the ad] is more exciting, but your video is shorter than the ad!
6th Floor 'Big Bubble Fish': Upstairs is right! The ad is 40 seconds and the video is 35 seconds, but it's exciting! The system design is so beautiful! I like 'White Weather' and 'Wallpapers' the most.
7th Floor 'Yang Jianlong 123': Your company is so interesting, is the video really a 3D demonstration made by the 'Transformers team'? The operation of the system is so cool! Also, Xia Xiaotian won't be expelled, right?
(Dabai customer service-Shishi replied: It's true, there is a group in our company team called 'Transformers'.) Xia Xiaotian was not expelled, she went to clean the toilet. )
The remaining 8th and 9th floors were cheerful, some paid attention to the video, and some were upset for Xia Xiaotian. Flipping back, I saw that the post had just been published for less than 3 minutes, and there were already more than 200 replies.
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"Hehehe......"
Seeing this, the old wave editing room was full of laughter.
Wu Wenbin of the headquarters said with a smile: "We are still editors, and we must learn more from other people's 'self-defeating and boastful' style in the future." ”
After speaking, the editors around him laughed even more, and they didn't watch the video, just looking at the title and content, and everyone could learn a lot from it.
Let's start with the title of Dabai's announcement.
If you are not a netizen who pays too much attention to the mobile phone industry, or a netizen who has just begun to understand Dabai mobile phones, it is difficult to see the deep irony in it.
At most, I think the title is written in a fun and interesting way, which is in line with the brand image of Dabai.
However, the people in the editorial department of the old wave know very well:
Dabai released the 'Dabai mobile phone test video' with the title of this format, the purpose is to borrow the paragraph of Zhao Benshan's "Selling Abduction" sketch, and in the ridiculous tone of "the boss said", satirizing the "Zhongguancun mobile phone editors have some malicious suspicions about the Dabai mobile phone system".
Yesterday, Zhongguancun Online published a news article titled "The so-called big white system is just a change of clothes to fool everyone". It's hard to find some faults in the applause of everyone for the big white phone.
At the same time, other mobile phone technology networks, such as Bubble.com, including their old waves, have also made suspicious news, but they are very careful in their words.
Let's just say: the big white system may not be the so-called 'big white system exclusive to Android'.
Because they consulted Google, and the reply was: the official version of Android has just been launched, and anyone can build their own unique system. We're watching this business.
And the news of Zhongguancun, just looking at a few pictures, arbitrarily said: Dabai fools consumers. This has lost the basic ethics of a journalistic professional.
So last night, the news of Zhongguancun was ridiculed by thousands of Dabai fans, and 80 replies were all in the same tone: "Yes, Dabai is originally a scam company, and we are all deceived consumers." ”
Overnight, the news surpassed 3,000 comments. Such a hot spot has also been used as material by some news colleagues for reporting.
After that, Zhongguancun deleted the news just half an hour ago, and at the same time posted on the forum:
"We do have inappropriate words, but is it a hooligan for 'a marketing company' to expand the news by amplifying the news? Is it true that the product is only allowed to be applauded, and everyone is not allowed to find faults? ””
As soon as this announcement post appeared, it was immediately reprinted by netizens into the Dabai community.
Dabai customer service Tian Yu replied: "Well, the boss read it and said thank you." We strive to be a good rascal, a competent rascal. A big white rascal who is out of low-level fun. ”
"Come, let's get to know Da Bai's brother again - 'Da Zhuang' [Picture: The LOGO of the copycat netbook]"
The self-black, ironic, and ridiculous tone of the Dabai official was immediately sought after by Dabai netizens! They copied this sentence to the Zhongguancun forum, and added 1,000 replies to them within 10 minutes.
Therefore, after the editorial department of Jiulang saw this title, they subconsciously thought of the small friction between Dabai Company and Zhongguancun.
……
Let's talk about the content of the post.
The content was also very interesting and new in the eyes of those editors, not only satirizing Zhongguancun and blackening themselves again, but also happily admitting that 'I am a fake, this video was designed by the Transformers team'.
The more the big white company is so blackened, netizens don't believe it after reading it.
Especially the sentence in the middle of the content: Baidu advertising is doing well, but it is not as effective as fake drugs. and 'Click to play to see 'Youku ads'.
There are too many deep meanings in it, and it is very profound.
Plus the big white editor finally said: Don't say more, I still have to sweep the floor. This sentence concludes with the maximization of the content.
The original boring and strict 'product video announcement post' has become fun, relaxed and interesting, and deepened the brand image of Dabai.
This alone is worth learning from their editorial department.
Moreover, when dealing with the malicious attacks of others, Dabai Company showed its generosity and self-blackening, and hit the interesting psychology of netizens. The impression of Dabai Company is more intimate.
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Old Wave Technology Editorial Office.
"Boss, I thought about how to write this science and technology news." A female editor laughed: "You're going to make headlines for me when you're done." ”
"The boss is so ugly, call me the leading brother." Wu Wenbin said.
There was laughter around the words, and Editor-in-Chief Wu continued: "As a dark horse in the mobile phone industry, Dabai does have his way to success. Among them, the design of their forum alone is worth learning from. ”
In addition, in the past two days, the news has increased the coverage of some Android news. After posting this news, everyone will post a comparison photo of the big white system and the Android system in the afternoon. Judging from this thirty-second video clip, the design of the Dabai system is not simple, and it is by no means what Zhongguancun said above: only a UI was changed to deceive everyone. ”
"By the way, since they have an engineering prototype, wait a minute, Xiaole, you can ask Dabai Company: can you provide an engineering prototype for us to understand, and we will open a special area for them to test the video."
"Uh-huh." The editors began to bust themselves with their own business.
10 minutes later, a news article titled "The first test video of the big white mobile phone system was announced, completely wonderful without ads" appeared on the headlines of the technology mobile phone channel.
Within half an hour, the number of hits exceeded 30,000, and the objective and fair news of Jiulang was reprinted to the Dabai community for the first time!
At this moment, browsing the Dabai community, I saw that the official announcement post has exceeded 2000 replies, and the social hall and Dabai S1 special edition have received rave reviews for the first test video.
Everyone also played with the tone of the big white company:
'Good rascal' 'You're dead!' Xia Xiaotian! "Tomorrow will continue to flicker (●―●)", "Click to play, you can see that words such as "Youku Advertisement" have been re-edited by Dabai netizens and modified into various formats, title paragraphs.
The number of replies in the middle of the day increased to 130,000, which is equivalent to 80% of the current registered users who are active online at the same time.
And this kind of viral joke soon spread to other popular social networking sites and popular news replies, attracting a large number of netizens to the Dabai community to watch.
The hotter the atmosphere of the forum, the more people come to watch the heat. Coupled with the overall forum atmosphere, every online user has a lot of fun. The number of registered users has skyrocketed again.
Qian Yutang and others expect that before 8 o'clock tonight, the registration of the Dabai community will reach 200,000!
Of course, when discussing the functions of various big white systems, we have not forgotten some important things, such as:
"What time will Xia Xiaotian go to clean the toilet? 》
"What fun will happen to the '100,000 big draw' event at 8 o'clock tonight. 》
"Is that 'Da Zhuang' really Da Bai's brother? Or a copycat? and "Will ZF be the big white boss in the future?" 》
This last question is also the point that everyone is most concerned about!
With the smooth launch of the Dabai Company Forum on the first day, to the hot start of the second day, and then to today's Dabai and Zhongguancun across the bank 'PK', the heated discussion on Dabai on the Internet seems to have returned to the mysterious fireworks stage ten days ago!
And the founder of Dabai Company has naturally become the topic of most interest to everyone.
Whether it is the media, netizens, or corporate tycoons, they all want to know who is the person behind the scenes.
Among them, the most suspicious is the 'ZF Future', which has helped Dabai Company operate twice.
…… R1152