Chapter 135 Aston Martin to be grounded

The Aston Martin Motor Show Center was planned early in the morning. 《

In the future, it will be Aston Martin's proudest honour room. Here, not only will you be able to see any of the classic models produced by Aston Martin in the past, but they will also document the illustrious history of Aston Martin. At the same time, every new car from Aston Martin will also be distributed here.

So from the very beginning, when building it, the designers thought about its function, and in terms of its appearance, the designers believed that even in another hundred years, it would already be a classic.

At the auto show center, a large number of staff members are busy. Zhang Lie's arrival did not affect their work, and even Dr. Arnold was nervously checking the final details.

"Xiaoyuan, you have to pay attention to the reception work of the media. If you don't understand, remember to ask others. Don't be afraid of others gossiping, as long as you know how to learn and make progress, you can truly be invincible. ”

Bai Yuanyuan was by Zhang Lie's side, and he didn't seem to have anything to do with himself, so he began to educate Bai Yuanyuan. In his opinion, Bai Yuanyuan's appointment as the director of the public relations department is really a bit reluctant. After all, she has never done a related job, if Bai Yuanyuan is not humble enough, and she doesn't know how to learn from others, she may not be able to do this job.

"Don't worry, Brother Zhang. I don't, everyone will teach me, if you want me to say, the foreigners in the company are very good, I ask them what problems, they are very enthusiastic to solve me. Bai Yuanyuan said with a smile, she knew that Zhang Lie was doing this for her own good. She is very satisfied with her current job. I have never felt so hopeful about my future. And even this time. Her husband Ma Zhitao said sourly. I don't seem to be worthy of her anymore. Thinking about going to Zhang Lie to eat, at least in front of her, to regain his self-esteem.

Suddenly, Zhang Lie noticed a familiar figure. A woman in a black lady's suit was sitting in the rest area on the side, looking at a piece of text seriously.

Bai Yuanyuan noticed Zhang Lie's gaze, looked at the man, and explained, "She is the sales director of Greater China that the company has just recruited with a high salary. It's called Zhou Zixin. Before that, he worked for Lexus China. ”

Zhang Lie naturally knew who it was, he just mentioned it at the beginning, but he didn't expect to really poach Zhou Zixin. I didn't listen to Liu Mengying, it seems that she doesn't necessarily know.

Zhang Lie nodded to Bai Yuanyuan, indicating that he understood. Then he walked towards Zhou Zixin, and before he could get to him, he heard Zhou Zixin say to a thirty-year-old man next to him: "Your sales plan does not show the main advantages of Aston Martin. Honorable, luxurious, there is indeed nothing wrong with it. These two advantages. The people of the earth probably know it. But what about other than prestige, luxury? If a Ferrari. A Maserati, an Aston Martin put together, how do you get customers to choose us Aston Martin directly and not others. You know, whether it is Ferrari or Maserati, their fame in China is louder than that of Aston Martin. Their holdings in China are also far from Aston Martin. Therefore, this plan does not work, and it continues to be revised. Time is running out for you, and I hope that before it is set on a sales date, you would better come up with a sales plan that satisfies me. ”

A man in his thirties was scolded by Zhou Zixin, who was several years younger than him. Zhang Lie couldn't help but think of the time when he was working, and the leaders were also nitpicking and scolding themselves at will. It seems that no matter which company it is, such a situation is in place.

"Miss Zhou, I didn't expect you to really come to Aston Martin. At the time, I thought you would be a better fit for Aston Martin. Zhang Lie walked over and said politely. Although she is now a worker under herself, such a talent is Liu Mengying's best friend, and Zhang Lie has to respect her.

"Boss, I didn't expect you to come. To be honest, I didn't expect to come to Aston Martin, resign from Shanghai and return to my hometown to work. Seriously, is this what Boss means, or does the boss lady mean? Zhou Zixin didn't give in to Zhang Lie because he was her **oss, how to get along and how to get along.

'It's not important, it's important that Aston Martin needs talent like you. How about it, I'm still used to staying here, there are no other requirements, if there is, you can mention. If reasonable, I can satisfy you! Zhang Lie said with a smile, and didn't say whose idea it was. The most important thing is that Zhou Zixin is worthy of his high salary.

"I'm really flattered, but I can't write it down for now. I'm new to the Aston Martin family and I haven't made an indemnity yet, so it's not a good fit to open my mouth right now. When I make a result, I will naturally ask for it. Also, thank you to Aston Martin for having Dewah in its research institute, he is very happy working now. After all, Zhou Zixin and Zhang Lie are not familiar with each other, and Zhang Lie is still her boss, so she speaks politely, and she does not have the lively and cheerful girl temperament when she met Liu Mengying at that time.

"Well, you can play with Meng Ying when you have time, haven't you told her that you're back!" Zhang Lie didn't hear Liu Mengying mention it, he just thought that Liu Mengying didn't know.

"After this period of time, it has been too busy recently, although the company's plan is to sell about 50,000 units this year. But I think that the Chinese market alone is enough to digest such a weight. During this time, our marketing department has been working overtime to study countermeasures. Boss, if our marketing department is in the remaining half of this year, Huaguo's sales will reach 50,000 units, and at the end of the year, we will have to seal a big red envelope to our marketing department. Zhou Zixin half-jokingly said that there is only half a year left this year, and if Aston Martin can really complete the sales of 50,000 units, it will definitely shock the world. Perhaps next year, Aston Martin will expand, and the gimbal factory will no longer be enough to meet its sales.

"No problem, Aston Martin is never stingy in this regard." Zhang Lie also assured that he would not care about this little money.

The reason why Zhou Zixin is so confident is that all the 100 Aston Martin Experience Life Centers in China are managed by their marketing department, so that their marketing department can accurately grasp the market trends, grasp the information at the first time, and formulate the most accurate sales plan. And there are too many models that Aston Martin will sell, especially SUVs, the most promising models in China, and Aston Martin has two for the market. Aiming at the mid-to-high-end market, not to mention sports cars and commercial vehicles, there are too many models, and he covers almost all the model areas of luxury cars. Zhou Zixin can almost pat his chest and guarantee that as long as there are no problems in production, the quality is guaranteed. By the end of the year, Aston Martin had properly sold more than 50,000 sales. Even in her heart, she tried to make a market size of 100,000 vehicles. She didn't dare to say this, the reason why she criticized that person very strictly just now was that the sales plan he made was impossible to complete the sales of 100,000 vehicles.

chatted with Zhou Zixin a few more words, and saw that she was too busy, and someone came to her to report from time to time. Zhang Lie also left with interest, and Bai Yuanyuan has been following Zhang Lie, and Bai Yuanyuan has been watching the conversation between Zhang Lie and her just now.

Leaving Zhou Zixin's place, Bai Yuanyuan asked in a low voice, "Brother Zhang, do you know the new Deputy Director Zhou?" ”

Aston Martin has a global sales director, while Zhou Zixin is only the deputy global sales director and senior executive of Greater China Marketing. So Bai Yuanyuan directly called her Deputy Director Zhou. Bai Yuanyuan, as a senior director of the public relations department, is only responsible for the public relations of the Aston Martin brand in China. Above her, is the Aston Martin branding department.

"Well, she is Mengying's best friend, and she also knows Mengying. Later, after investigating her ability, I learned that this woman was very famous in the field of car sales. After that, I got through the headhunter and recruited him to our company. Zhang Lie explained, after all, Bai Yuanyuan is also one of the several veterans after Aston Martin came to the PTZ.

Bai Yuanyuan nodded, no wonder Zhang Lie was very polite to her, it turned out that there was such a relationship. However, this woman is very powerful, she has heard the reaction of people in the marketing department more than once, Zhou Zixin is too strong, and her attitude towards work is almost harsh, which makes many people complain.

At this time, Dr. Arnold came over with his team, holding a copy of the text.

"Boss, sorry, I was too busy just now. That's right, Boss, this is the quotation for several models that our Aston Martin brand strategy department and marketing department have discussed and determined. Boss see, if it's suitable, price it at this rate? Arnold handed the text in his hand to Zhang Lie.

Zhang Lie opened the text, and first lured this street to run,,。 There are also plenty of options, but these are also not cheap. Zhang Lie roughly calculated, if it is the top configuration plus all the options, the price of this car will be more than 350,000.

Subsequently, Aston Martin's only production run now, its starting price is 4.49 million, but it only has three models, all with the same horsepower, the top configuration is 5.69 million, and there are also a large number of options.

After reading these two, Zhang Lie casually glanced at other models. Then he said to Arnold: "This price is not good, it is too high, it must be redone!" ”

When Arnold heard this, he was shocked, such a quotation was jointly discussed by the strategy department and the marketing department, and such a price has a huge advantage over Ferrari and Lamborghini of the same grade. At the same time, it can guarantee a lot of profit margins for Aston Martin. And after **oss read it, he denied it in a straight sentence.

"I don't understand why I'm against your pricing?" Zhang Lie looked at their confused appearance and knew that they didn't understand. (To be continued!)

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