Chapter 315: Just Smoke Bombs?
Under the guidance of the waiter, I came to the door of the private room, and without even having time to knock on the door, I pushed open the door and walked in, and when I sat down opposite Fang Yuan, I asked directly: "Hurry up and tell me, what is the current situation of Zhuomei?" ”
Fang Yuan said to me with a solemn face: "Mr. Mi had a negotiation with Mi Zhongde last time after returning from the United States because of your birthday, they should have had a complete showdown, but in the end they didn't reach a consensus, so"
"So Mi Zhongde is ready to make a move at the critical moment of Zhuomei's listing?"
Fang Yuan let out a long breath and said, "Actually, this is expected, it's just that the time has been advanced."
"What kind of means did he think of to sabotage Zhuomei's listing?"
"It's not clear yet, but it should be artificially created to create a public relations crisis, so as to damage the brand image of Zhuomei, we all know that once the image of a brand is damaged, the possibility of listing success is almost zero!"
I immediately replied angrily: "Is he crazy, doing this will only hurt both sides, and it will also ruin Zhuomei." ”
"Mr. Mi has challenged the bottom line that he can endure, and the current situation has developed to the point where he and Mr. Mi can't coexist in Zhuomei, so choosing jade burning is his last resort, as long as Mr. Mi is completely overthrown, even if it is Zhuomei in the ruins, there is still a chance to be reborn, and at that time he is still the supreme leader of Zhuomei, I believe that at this time he is already preparing for Zhuomei's reconstruction!"
"Has it really come to this?"
Fang Yuan nodded and confirmed: "Yes, this is the breaking back in the business war, and it is also the bargaining chip of Mi Zhongde's last fight, after all, Mr. Mi has Wei Ran behind him, he can't find chips in funds and equity, so he can only choose this next step." ”
I calmed myself down, and quickly made an analysis of Zhuomei's current shape, at this time, Mi Zhongde should be at the end of the road, after all, Zhuomei's other shareholders are in support of listing, and the largest investor is also on Mi Cai's side, he has fewer and fewer chips in his hands, and it is not difficult to understand that he is embattled to do this kind of lose-lose thing, and he also planned to withdraw Zhuomei's first-line brand to sanction Mi Cai, which is indeed in line with his personality, he is an out-and-out careerist.
Finally, I asked Fang Yuan, "Where did you hear this news, is it reliable?" ”
Fang Yuan was silent
I immediately understood, and asked, "Did you learn about it from Mi Bin?" ”
Fang Yuan nodded and said, "This is also the reason why I chose to tell you the news instead of directly telling Mr. Mi, but I really don't have any emotional entanglements with Mi Yuan, she just hopes that I can help her in this matter of creating a brand crisis." ”
"She trusts you very much, but you told me the news."
"People always have to make choices, I don't want to live up to Mr. Mi's kindness to me, as well as your brotherhood, from my personal point of view, I don't want to see a Zhuo Mei who is injured because of the struggle at the top, so you try your best to remind Mr. Mi to take precautions, once the image of the group is damaged, the possibility of successful listing is almost gone!"
I nodded solemnly, if the news provided by Fang Yuan is true, Mi Cai must take countermeasures in advance, but the crux of the matter is that it is not clear what kind of brand crisis Mi Zhongde will create, so he can only choose passive defense.
As the night deepened, Fang Yuan and I finally ended this conversation, he was about to leave the box first, I called out to him, "Wait." ”
"Is there anything else?"
"I was always worried that you would do something to hurt Takumi and Mi Cai, but now it seems that I don't trust you enough and want to say sorry to you!"
Fang Yuan patted me lightly on the shoulder: "I have been a brother for so many years, it is the first time for you to say sorry to me, in fact, there is no need at all, because human nature is always flawed, and there will definitely be times when you misjudge." ”
I nodded.
Fang Yuan smiled again and said, "I hope that this time Zhuo Mei can be listed smoothly, and you and Mi Cai will also blossom and bear fruit quickly, this is the scene I want to see in the future the most." ”
"I want to too," I said, subconsciously took out a cigarette from the cigarette case, took a deep breath, and sighed in my heart: I'm afraid this road is going to be full of twists and turns!
After Fang Yuan left, I was still sitting in the box, and after smoking a cigarette, I dialed Mi Cai's phone, and it was only after a while that I was connected, she asked me with some surprise: "Zhaoyang, why did you call me suddenly?" ”
I got straight to the point: "Your uncle may create a brand crisis in the near future to prevent Jumei's listing. ”
"Where did you hear about this?"
"It's Fang Yuan who told me, he may have learned the news through some channels, and now I'm very concerned about how you will deal with this matter, will you return to China?"
Mi Cai was silent for a moment and then said: "Actually, I also learned the news, but I suspect that this is a smoke bomb, the purpose is just to let me return to China, so as to leave them a chance in the United States, and now it has reached the most critical stage of listing." ”
I immediately admired Mi Cai's delicate thoughts, because there was indeed such a possibility, and Mi Huan only deliberately leaked this news to him in the name of hoping to get Fang Yuan's help, and then Fang Yuan leaked it to me, and finally affected Mi Cai's judgment.
I sighed: "If this is the case, then Mi Zhongde is really scheming, but it cannot be ruled out that this news is true!" ”
"I will authorize Chen Jingming to handle this incident, he is a person who can be trusted."
"Isn't that a little too risky?"
Mi Cai denied: "If this news is true, then what is most needed is a highly capable public relations team to efficiently solve the public relations crisis, as for whether I or Chen Jingming will set up this public relations team, there is not much difference." ”
"Is your group's PR department capable? Is it reliable? ”
"No, Zhuomei has not had any major public relations accidents over the years, so the group's public relations department does not have much practical experience, and this department has always been controlled by my uncle, so it is necessary to cooperate with external public relations companies." After a slight pause, Mi Cai asked me again, "You've been working in the planning department of Polaroid before, so you must have dealt with a lot of public relations companies, right?" Do you have a good PR firm to recommend? ”
I subconsciously thought of Jian Wei, because her father Jian Boyu is an authority in the advertising and public relations circles, and he has a lot of public relations resources in his hands.
I weighed it for a while and finally said to Mi Cai: "I propose you to cooperate with Jian Wei in this matter, her father is very prestigious in the advertising and public relations circles, as long as he uses the resources at his father's disposal, it is not difficult for her to build a professional and efficient public relations team!" ”――
(Supplement)