Chapter 158

To be honest, Zhang Lie really didn't expect Li Youfu's visit. Although he said that he had made an appointment with Aston Martin before he came. However, he does not hold any position in Aston Martin, and he will not be in the gimbal in the near future, so Aston Martin did not inform him at that time.

Looking at the middle-aged man in front of him with a slightly chubby body and sharp eyes, Zhang Lie understood that cooperating with a large domestic car company like Jixiang was Aston Martin's established exhibition direction.

Aston Martin has a unique advantage in terms of technical reserves. But some low-end technologies, such as small displacement motives, and the accompanying variants, and even materials, Aston Martin is considering working with these companies.

But this kind of thing, you shouldn't negotiate by yourself, he knows it very well. Negotiating with these people who have worked hard all their lives in the business world, what benefits can you get?

However, he still wants to hear what Jixiang Auto likes about Aston Martin, and what he can promise without first hearing what he means. Is there a conflict with Aston Martin's direction?

"I don't know, what can we work with each other?" Zhang Lie stared at Li Youfu in front of him, although he was very restrained, Zhang Lie didn't believe that he would be nervous, maybe he was just numbing himself.

As soon as Li Youfu heard the play, Zhang Lie did not refuse his request, which was enough, he believed that this was mutually beneficial for both parties, as long as Aston Martin had the possibility of cooperation, then as long as he showed enough sincerity, Aston Martin would agree.

"Mr. Zhang. Aston Martin in Materials Science. Dynamics. In terms of electronic technology, they are at the forefront of the automotive field. At the same time, Aston Martin has the best industrial design company in the world, which can design the world's most perfect cars. It can be said that in the face of Aston Martin, Jixiang Automobile is not far behind in all fields. If possible, I would like to work with Aston Martin in all aspects. Li Youfu stared at Zhang Lie nervously. He said this a little lion-mouthed, although he could take it step by step, he had a strong feeling, maybe Zhang Lie would agree.

At the same time, the conversation between Zhang Lie and Li Youfu was heard by Catherine, who was far away in Yuntai, for the first time. However, she did not speak for the time being, in her business concept, there is no impossible cooperation in this world, only the number of interests of zài. As long as there are enough benefits, what an incredible cooperation. It's all possible.

Zhang Lie was also worried that he would make a big mistake if he made two mistakes for a while. I'm a person with an identity now. Not to mention a word, at least a spit and a nail cannot be changed.

After waiting for a while, he didn't see Catherine speak, and Zhang Lie knew that Catherine was asking her to answer, and she answered according to her own thoughts.

"All-round cooperation? How is it an all-round cooperation? I am not averse to cooperating with domestic manufacturers, but how to cooperate and in what way. This is worth considering, I don't know if Li Dong has considered it? At first, Zhang Lie only came to the door when Li Youfu coveted a certain technology of Aston Martin, but from the time he said all-round cooperation, Zhang Lie had to think deeply.

Jixiang Automobile is a relatively large number of private car companies in China, and their chairman Li Youfu is also determined to forge ahead, has been exploring how to make Jixiang Automobile to a new level, from his continuous increase in sub-brands, and even the acquisition of Volvo can be seen that he is not the kind of enterprise that does not want to forge ahead.

It seems that Aston Martin is really not the kind of company that is high-minded, focusing only on luxury brands and disdainful of the low-end market. However, it is also normal that Aston Martin has the most elite think tank in the world, and almost everyone knows that a car company, no matter how well his car sells, but the largest profit is always concentrated in the low-end cars. Don't look at Aston Martin's current sales, but if you want to say that the real profit rate, it is not necessarily as high as its own auspicious car.

Of course, this is Li Youfu's own conjecture, after Aston Martin entered China, the profit margin has been greatly improved, and many of Aston Martin's accessories production, and even accessories materials, are controlled by Zhang Lie's other enterprises, among which Zhang Jingong provides Aston Martin from the body to the internal mechanical parts of all metal materials. In terms of Aston Martin's profitability alone, it may not be too high. But if we talk about the profits that Aston Martin brings to Zhang Lie as a whole, it is too objective.

Aston Martin has no plans to get involved in the low-end segment for the time being or in the future. But for this market, Aston Martin or Zhang Lie is unwilling to give up. The main reason is that Aston Martin has a large number of automotive technologies, of which the low-end car field accounts for as much as half, if these technologies are not well utilized, in a few years or more than ten years, these outdated technologies will all become scrap and worthless.

"If possible, I would be willing to give a part of the shares of Jixiang Automobile in exchange for technical support from Aston Martin. In the future, we will work together to build the best and best-selling low-end car brand in China. Of course, after stabilizing the domestic market, we can expand the global market. This is the purpose of Li Youfu personally looking for Zhang Lie, if it is just for a certain technology of Aston Martin, just go directly to Dr. Arnold. But if Aston Martin were to fully support Auspicious Motors, it would not have been Dr. Arnold's doing.

Aston Martin has the world's most advanced technology, the most advanced management experience, coupled with Aston Martin's brand guarantee, as long as he is willing to cooperate with Jixiang Auto, he believes that Jixiang Auto will also be famous for it.

"Master, sue him, our opinion is that Aston Martin will contribute technology, auspicious capital and equipment, and establish a brand new brand. The new brand is based on Aston Martin, and auspiciousness can be supplemented. ”

Zhang Lie originally thought it was good, and he could take more shares in Jixiang Automobile when necessary, and even control Jixiang Automobile, and then let Jixiang Automobile serve as a sharp sword for Aston Martin to focus on the domestic low-end market. He didn't think of anything else, just waiting for Catherine's opinion.

A brand new brand, dominated by Aston Martin, supplemented by auspiciousness? Catherine is also a big hole!

"Chairman Li, I agree in principle with Jixiang cooperation, but I have a slight difference of opinion. What do you think if Aston Martin provides technology and Jixiang Automobile provides funding and equipment venues, how about we establish a new brand? After Zhang Lie finished speaking, he smiled meaningfully.

Li Youfu stared at Zhang Lie, and he had also considered the idea he proposed. He also knows that the reputation of Jixiang Automobile in China is not very good, but low-end cars occupy a certain market. If you rebuild this brand, the cost may be greater than the cost of building another brand. It's just that Jixiang Auto was created by him, and he hopes that the brand Jixiang can grow.

Zhang Lie's meaning, it is obvious that he does not look down on the brand of auspiciousness, if it cooperates. The auspicious manpower and venue are what he values. After all, whether it is the construction of a new factory, or the recruitment of skilled workers, it will take time. It can be seen from Zhang Lie's way of dealing with the world all the time that he attaches great importance to time.

"Mr. Zhang, I don't know who will lead this new brand?" He knew that it was unlikely that he would be in charge. Because Aston Martin has absolutely strong reasons, if he doesn't agree, he can go to Qili, even BDY and other brands, but he still has a glimmer of hope.

"Li Dong worked tirelessly and came to the door in person, and I have a good impression of Li Dong. But I have to say that Aston Martin has its own advantages in terms of marketing and branding. At the same time, Aston Martin's technology is unique in China and even in the whole world. Therefore, this new brand will be mainly on our side, supplemented by auspiciousness. However, in terms of auspiciousness, personnel can be sent to learn, and even certain technical auspicious aspects can be used first. Li Dong can continue to improve the auspicious brand. Of course, this new brand will inevitably compete with Jixiang Automobile in the future, and I only hope that the competition is conscientious. After Zhang Lie finished speaking, he looked at Li Youfu, he knew that Li Youfu should agree to come down, after all, this is beneficial to Li Youfu.

They have the best talent in the world and the best technology. All that is needed is a venue, a group of skilled workers. What he needs, many places and people in China can provide. As for the recognition of a new brand, he believes in the marketing ability of the other party, and the brand promotion department.

Moreover, in the domestic automotive field, Zhang Lie's name is already well-known. His Aston Martin has already drawn attention to him.

"Happy working together!"

Li Youfu has always understood that he just wants to strive for greater interests, but it seems that the general intention of cooperation is like this. Specific cooperation also needs professional personnel to negotiate. In general, he is willing to cooperate with Zhang Lie. At the same time, Zhang Lie's ability in Europe and the United States is also something he may use in the future. If he had known Zhang Lie earlier, the acquisition of Volvo would not have been so passive. It is completely possible to borrow Zhang Lie's hand to complete a stealing of the dragon and the phoenix.

But it's not too late, Li Youfu got what he wanted and left excitedly.

Zhang Lie sat alone in the hotel, thinking about what had just happened. He asked, "Catherine, why don't you say we should do it ourselves, and we have to cooperate with others!" ”

That's right, don't look at Zhang Lie's generosity, but in fact, he is a selfish person, and the venue equipment and even personnel are all floating clouds in his eyes, and they are all things that can be done with waving dollars. That being the case, why cheapen others, and not do it yourself.

Tangled!! (To be continued!)

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