Chapter 148: Second Elder's Concern
"What kind of conditions?" Muhammad pondered for a moment, unable to guess what the conditions would be, and the other party did not hesitate to give up such a large order.
Koneny took over and said: "Aston Martin wants the UAE Police to keep it a secret for the time being, and strictly prohibit the disclosure of our one-188 model to the outside world. When the One-188 was delivered, the UAE Police Department needed to cooperate with Aston Martin to do the publicity. Rest assured, it won't be too troublesome, just a simple handover ceremony. ”
Mohammed did not speak, and cooperated with Aston Martin to do publicity, which is understandable. After all, they also need to let the outside world know that the glory of the world's police still belongs to them in the United Arab Emirates. And with Aston Martin's influence, there will be more media coming at that time, which is quite beneficial to them.
However, for half a year before the delivery, Muhammad had to be kept secret, how could this be possible. The Yuntai Police Department has made a move, if they don't accept the UAE Police Department, how can they defend their honor.
"Mr. Kony, in line with Aston Martin's publicity, we at UAE Police are happy to cooperate with your publicity. But in the meantime, I find it difficult to agree to the secrecy. The UAE Police has announced our procurement plan to the world before, and if there is no follow-up for half a year, the UAE Police will face all kinds of doubts, which greatly damages the glory of the UAE Police Department. Muhammad said eloquently that such a grand plan will certainly attract the attention of the world's media. Buying ten limited editions of the One-188 at one time, although it is not known how much the One-188 will cost, but according to the previous price of the One-77. Guess it won't be cheap. If the report goes out. The UAE Police will suddenly be in the spotlight. It is absolutely impossible to abandon such a tempting plan.
Kony knows what he had in mind, but Aston Martin has his own considerations, and the One-188 will definitely sell. But not now, just four new cars, Aston Martin has caused quite a stir, and then there are 50 class Aston Martin in the ranks, it can be said that for a long time in the future. Aston Martin is set to dominate the world's attention. At this time, if the one-188 model is sold again, it can only be regarded as the icing on the cake, and it cannot achieve the maximum effect.
But if he refuses, if Mohammed gives up, it will be an absolute loss for Aston Martin.
Suddenly, Kony thought of a solution and said, "Mr. Mohammed, maybe we can do it differently." Your bureau needs publicity. We need secrecy, on the part of the Emirates Police. It's completely possible to just declare to the outside world how much money we have signed with Aston Martin. As for what the contents of the order are, we both keep it confidential. In this way, the outside media will be curious about this huge batch of orders and will chase after them. In this way, the UAE Police has achieved the publicity effect, and when the Christmas is delivered, we will reveal the content of the order together, can we achieve the maximum effect of publicity? ”
When Muhammad heard this, his eyes lit up, he didn't expect it before, he just thought that if he overwhelmed the Yuntai Police Station quickly. If it's like what you think, you might immediately attract a lot of people's attention. But it will soon disappear from the world's media. Maybe by the time Christmas is delivered, it will come up again. But over the course of a few months, there will be a vacuum in the media for the Emirates Police Department.
Sure enough, it is a salesman, and this method is not at all something that a policeman can think of. But he felt like he had to hold it off, as if he had been on his pulse since Koneney's arrival, and he seemed to be being led by the nose.
Kony knew that Muhammad was moved, but for some reason, as if he was struggling with what Dr. Arnold had promised.
"In Mohammed's next life, if the UAE Police cooperates with Aston Martin's work, we at Aston Martin are willing to go beyond this batch of orders, as well as 5 Chiva1rySUVs. Say thank you to Aston Martin! ”
Muhammad smiled, all he lacked was a step down. Kony was clever enough to stumble upon Muhammad with such an affordable step!
"Mr. Kony, happy cooperation!"
A few days later, the impatient UAE Police announced to the world that the UAE Police had reached a cooperation agreement with Aston Martin. The Emirates Police has placed a large order worth $6ooo million from Aston Martin. And Aston Martin will deliver the $6ooo order by the end of this year.
Everyone is crazy, the order of 6ooo million US dollars, what is the UAE Police Department going to do? , the market entry price is only more than 500,000 US dollars......
Is he going to equip every police officer in the UAE Police with an Aston Martin?
Sure enough, everyone knows that the UAE is a small country and is made up of five smaller emirates. The UAE Police Department is a relatively large police station in the emirate. How many people are in this police station, there are no more than 200 people at full. If these more than 100 Aston Martins are in the ranks,.
Muhammad is very happy, and the mainstream media around the world revolves around him, this feeling has not been seen for a long time. He also kept in mind that the content of the agreement could not be announced, and the media could guess at will, that is, not to mention that the 6ooo million US dollars were used to buy One-188.
Similarly, Aston Martin has once again dominated the pages of the world's mainstream media, and even many schools of marketing have made this series of events of Aston Martin into a complete marketing tool.
Among the many luxury car brands, a brand that is not up or down has become the object of everyone's attention. Some people may say that Aston Martin has undoubtedly reduced the brand content of Aston Martin. It's no longer high and up. The Aston Martin that people can't see and touch. Aston Martin has become accessible. It was Aston Martin's initiative to lower his profile. It has been welcomed by the middle class all over the world.
And some people are saying that the value of the Aston Martin brand has not actually decreased, it has just been given another meaning. It is still an aristocrat in the field of automobiles, if Aston Martin was a marquis, duke and other high nobles in this field before. So now, Aston Martin has expanded into the realm of nobility, expanding to earls, viscounts and even barons. Although the baron is the smallest nobleman who can be hereditary, there is no doubt that he is also the most noble noble, and the object of envy of ordinary people. No doubt. , although it is the most affordable in the Aston Martin camp. But even no matter how close it is, Aston Martin's unique qualities and spirit,.
When the news came back to China, many people were silent for a long time, and suddenly burst out into a foul language.
I thought that the Yuntai Police Station was equipped with fifty Aston Martins, which was still awesome enough. Even these days, many Yuntai citizens, or people who come to Yuntai to travel and work. From time to time, you will see this kind of police car on the street. At a time when the pride in their hearts has not yet fully spread throughout their bodies, the UAE approaches. It was like a basin of ice water poured on his head, and he was completely awake.
"We can't have fun together. What is the UAE going to do? 6ooo million dollars,. He's a big flea in a country, which is going to be equipped with an Aston Martin for each? ”
"Aston Martin is mighty, not explained, proper,. Don't wait and see, I can see it, if I don't place an order, I don't want to get a car next year. Aston Martin has been sold like crazy, a hundred cars are bought, and this is not a little work for ordinary people? ”
"The golden tyrant upstairs, don't explain, please leave the only title of fart people to us poor people!"
"Top, a fart!."
"Support upstairs, the quadratic of the fart people!"
"Yes, to the nth power of the fart people!"
In Beijing, the second elder suddenly smiled when he saw the order from the UAE Police Department. Regarding what happened to Aston Martin some time ago, the second elder has always been concerned. It was also the second elder who spoke, so some influential media directly under the central government did not participate in the scolding war. It was enough for the Second Elder to be able to do this. After all, China is still a country of freedom of speech, and if freedom of speech is completely restricted, it will definitely become the direction of attack by the Western world. At the same time, he also wanted to see how Aston Martin coped with this crisis. If it can't even get over this bit of danger, he will reconsider whether Hongqi can really teach him.
Although the series of articles by Chen Li, a reporter from the Yangtze Evening News, are reasonable and well-founded, they are a bit weak in the end. The second elder thought that Zhang Lie only had this ability, and he couldn't help but be disappointed in Zhang Lie.
But then, the Los Angeles Times abroad was first difficult, and then the Wall Street Journal made a statement satirizing the media industry in China. The second elder couldn't sit still, because he got the news, and many TV stations under Viacom also began to ridicule the fact that he was born in China as a laughing stock. And several print media outlets that have a good relationship with Viacom have also begun to intervene in this matter.
The second elder knew that he couldn't let him mess around, and if it went on like this, Hua Guo's face was embarrassed. So an article in the Chinese edition of Huaguo Daily was counted as the beginning, and then other media outlets finally stifled the situation.
Looking at the information sent below, the second elder was very weak. He always thought that the Yangtze Evening News was brought in by Aston Martin to help in the war, but now it seems that it is not at all, and the Yangtze Evening News is also doing this to increase sales, but it is just playing with the Yangcheng Evening News. However, Chen Li, the reporter, did this sincerely, and did not mix other conditions.
Aston Martin was born like this, and the only thing Aston Martin did in China was to take the media that framed it to court. At the same time, it did not greet any of the domestic media outlets to help them speak. Even the local media in Yuntai did not say anything similar.
When the time came, it did only one thing, which was to lead the mainstream Western media to attack these media in China. In the face of the powerful Western media, China's own media did not have much confidence, and under the first round of offensive, it collapsed.
He was a little angry, but what could he do. It is also from this incident that we can see how influential Zhang Lie himself is in the Western world. Therefore, in the investigation and punishment of Pang Anguo, editor-in-chief of the Yangcheng Evening News, the central government decided not to procrastinate, and directly took it, and at the same time took down some other people.
How effective has Aston Martin's rebirth been in China? The second elder already knows that although Aston Martin has not announced the sales volume to the public, the total sales of the four cars it has distributed in China have exceeded 6ooo, and the number of sales in the world is not very clear, but the news obtained from all aspects of the general assembly has reached almost 10,000 units.
Then there is the publicity of the Yuntai Police Station and the UAE Police Department, which will cause an even greater sales frenzy. He really succeeded, and maybe something needs to be done. (To be continued!)
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