Chapter 318 Plus Plan [Second Update]

Browser, Sohu News.

"A large explosion occurred at the Indian battery plant of Japan's Nakata Company, and many people were killed and injured. 》

Content:

According to international news, a fire broke out in a battery in India at 3:14 a.m. today, and the fire spread to the warehouse, causing a series of explosions, causing many casualties among workers.

At present, more than 2,500 employees of the plant have been evacuated, and the specific cause of the fire and explosion has not yet been explained, and it cannot be ruled out that someone deliberately set the fire.

According to the reporter's information, the factory was established in 1999, invested and built by Japan's Nakata Co., Ltd., and is the company's communication equipment battery product production headquarters.

The explosion could cause delays in battery product shipments......

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"Very good!"

Seeing this, Zhang Zhi's eyes were shining, and his brain began to spin rapidly.

"If the investigation is not wrong, the battery in the big white S1 is the solution of Nakata!"

"This plant in India is the only battery production line in Nakata...... In other words, the supply chain of S1 batteries has been broken, and the supply cannot be restored in the short term. ”

"Accident analysis, safety investigation, plus re-evaluation of production ...... It is impossible to complete without a month or two. If I were Zhang Fan, I would be looking for a new supply chain at this time. ”

"Huh. However, when the supply chain was changed halfway, he still had to wait for the hardware manufacturer to set up a special production project, and the product would be tested after production. It will take about 2 months to restore the supply chain. ”

"Without the battery supply, the S1 would not be able to be produced and distributed. September and October are the peak sales seasons, and the impact of the out-of-stock at this time is not only the sales volume. and Zhang Fan's layout of the market......"

"This is a chance made in heaven. Just hold on to it. Xiaomi will be able to use this time to catch up with Dabai and even surpass him! I just don't know how many ...... Zhang Fan's batteries are still in stock."

"I believe there won't be a lot. Because at this time, Xinghuo should start developing S2, and when the news reaches the Internet, it will depress the sales of S1......"

"Not bad! We can take advantage of this and first find the marketing team to hype up the 'out-of-stock of Indian battery factories and Dabai batteries' to stimulate the consumption ...... of potential consumers of Dabai S1."

"When the S1 stock is exhausted in August, the big white mobile phone will be out of stock...... Here's our chance! ”

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Thinking about it, Zhang Zhi quickly dialed Liu Tao's phone, and after connecting, he asked, "Has Brother Tao heard about the 'Indian battery factory explosion'?" ”

Liu Tao smiled: "What." Have we Mr. Zhang begun to care about international affairs? To come? I just started with Brother Jun. ”

Hearing that he began to mess with Hong Junyang again, Zhang Zhi frowned and swallowed what he wanted to say, and said: "That's the case, if there is an explosion, the Indian battery factory is owned by Japan's Nakata Company, and Nakata is the battery supplier of Dabai S1." ”

"Wait......"

On the other side of the phone, Liu Tao walked out of the entertainment room and asked, "What do you mean, now the supply chain of Dabai S1 battery is interrupted?" What does it have to do with us? ”

"Of course it does. The battery supply chain is disconnected, which will directly lead to the loss of stock of zhÃŽS1, and our opportunity will come......"

Saying that, Zhang Zhi told Liu Tao the 'possibility' he had just thought of.

Liu Tao laughed and said, "Isn't this God letting him die?" Good! According to what you said, tomorrow I will find a water army to operate the 'big white battery out of stock'! What do you plan to do in the second step? ”

"The second step is to help Zhang Fan promote S2."

Zhang Zhi explained: "The news of the supply chain of Dabai battery is out of stock. It will definitely trigger a large number of consumers to buy S1, which will help empty the white inventory. And the faster the inventory goes. The longer they can fix the battery supply chain. When the inventory is sold out and the battery supply chain is not repaired, the S1 will be out of stock......"

"At this stage, we can attack it negatively on a large scale, and I believe that the media is also willing to consume it."

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"Hahaha......"

Liu Tao smiled and said, "Yes, brother's plan is very good." By the way, you haven't said why you helped him promote S2, aren't you helping Dabai maintain brand popularity? ”

"It's helping him, but it's also hurting him."

Zhang Zhi leaned on the seat and said: "You think, if S1 is out of stock and S2 news starts to appear, consumers can't see the S2 real machine, and can't buy S1, they will feel impatient......"

"At that time, we will in turn hype 'Zhang Fan uses marketing methods to play monkeys and play hunger marketing', and the Dabai brand will naturally be seriously injured......"

"Even if S1's battery supply chain is repaired and production resumes, the remaining consumers will also look to the future of S2, and S1 sales will definitely decline in the next 4 months!"

"When the S2 goes online next year, we can snipe it in advance and launch the Xiaomi A2, which is more cost-effective than his S2 and is not much different in other aspects. At that time, it can replace the market position of Dabai in one fell swoop. ”

"And in the next two months, more brands will join the market competition, and the share of Dabai will be squeezed less and less."

"That's right! We'll have a meeting tomorrow to discuss! Liu Tao sneered: "This time, let's see how Zhang Fan responds." ”

"Hmm." Zhang Zhi put away his smile and said seriously: "Zhang Fan I just said may have thought of it, and he may also be thinking about countermeasures." So we have to move fast and not like the last time the penguins laid out. ”

"Tomorrow before we have a meeting, we will inform Penguin that he has a news platform that can spread the content we want very quickly. I believe that Mr. Ma is also willing to cooperate with us. ”

"Okay, that's it."

As he spoke, Liu Tao and Zhang Zhi talked in detail on the phone about the possible countermeasures that Zhang Fan would do, and the next morning, all the executives of Xiaomi gathered in the office, and the penguin also received an email from Xiaomi early.

Plans for Dabai are rapidly in the works......

At the same time, Xinghuo Company, Feng Hong, Ji Jianguo, Li Jianguo and other big white directors are also discussing nervously.

After calling Zhang Fan last night, Ji Jianguo told Feng Hong and others about the situation in advance. Now that the chairman is not at home, they must discuss a 'fire plan'. At the very least, the next battery supplier must be set.

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Approaching 8 a.m., the chairman's office.

Li Jianguo pondered: "I should be responsible for this matter. If only there had been an additional supply chain for spare batteries. Or find out the number of production bases of Nakata. Nor is this the case now. ”

"If you're responsible, I'm even more responsible." Ji Jianguo shook his head and said: "Now is not the time to be accountable, we still try our best to determine the next battery supplier." The remaining 850,000 batteries are in stock and 200,000 S1 are in stock, and it is estimated that they will be exhausted this month......"

"It is not possible to find a suitable supplier and ship the goods before September, and the out-of-stock is 100%."

"Hmm!" Feng Hong nodded and said, "Let's make sure, and we'll let the colleagues from the purchasing department get the samples later." By the way, Brother Li, there should still be those battery samples you got in Japan last year, right? I can't go to Japan again today and get some more back. We act at both ends. ”

Li Jianguo pondered: "I'll let Xiaobei and them go in a while." I remember that the test sample battery provided by Sony last year was still good, but at that time they asked for a bit of a high price. ”

"Feng Hong, can we press the offline distribution of S1? If we can sell less this month, we will have more time, at least we can make the out-of-stock period not too long. ”

"It's not very easy to press. Suppress offline, online or sell. Feng Hong said: "And it is easy to generate some news and public opinion." Let's do it according to the plan we just discussed. I'll report back to my boss. ”

"Uh-huh......" everyone nodded, got up, and left the office to begin their own business.

At this time, Feng Hong took out the phone and dialed Zhang Fan's number.

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Shangri-La Hotel, Magic City.

At this moment, Zhang Fan is holding a water cup and enjoying the cityscape outside the window. From last night until now, he has been thinking about 'making up for the supply of batteries' and 'the explosion of a battery factory in India'.

Dingding. The mobile phone rang, Zhang Fan looked at it, and the caller connected the phone.

After Feng Hong finished reporting the plan, he nodded and said, "For the time being, we will deal with it according to what you said." Other than that. Let them not be in a hurry, and the company will not issue any statements in the past two days. ”

"If you have any new plans or feasible methods, tell me in time."

"Okay boss."

After Feng Hong hung up the phone, Zhou Yang came over with a cup of morning tea and said, "Boss, I just thought of a way to make up for it." ”

"What's the solution?" Zhang Fan looked at Zhou Yang.

Seeing him take a sip of water, he said, "Aren't we going to find a new battery supply chain now?" When you simply change it, you will also make a small upgrade to other hardware, and we will launch an upgraded version of S1, which is called S1plus! ”

"Or let's take some of the technology that was originally used in the S2, such as the fast continuous shooting technology. As for the S2, we can delay the release until April or May next year. ”

"Now that the major manufacturers have officially entered the stage of the smart market, we have launched an upgraded version at this time, which can not only stabilize the brand competitiveness, but also reduce the sales ...... of S1."

"As long as the remaining stock can be delayed for two months, I think the battery supply chain should also be restored, and then we can distribute S1plus at the same time as the big white tablet on October 1, so that we can maintain a 'state of continuous stocking'."

"The S1 is sold out, and I just bought the S1plus. Our upgraded hardware parameters will be higher than those of Xiaomi, which improves our cost performance. It can also be on par with Nokia and Samsung's new phones. ”

"I believe that consumers will choose our big white mobile phones through the comparison of various hardware and software. Then in half a year, our S2 will be announced, and it is still ahead of other brands in all aspects. ”

"What do you think?"

"I think the position of 'leading brother' should be given to you in the future." As he spoke, the two looked at each other and smiled.

Zhang Fan's mood suddenly opened up now, and his original chaotic thinking was instantly transparent, and he said with a smile: "The upgrade plan you said is very good." In addition, I also thought of a "fishing plan", and took advantage of this battery supply chain problem to catch a 'fish' to help us promote S1plus for free. ”

"Who?"

"Millet."

â€Ķâ€Ķ (To be continued......)