Chapter 232: The Horse Called Little Black
After Borg went out, Yun Xuan took out the necklace around his neck, it was not a necklace to be exact, it was jewelry made from the bark of a living tree. The effect is still good, refreshing, it still has some effect, Yun Xuan also took it out and sniffed it from time to time.
"Well, as long as this kind of jewelry is listed, I believe that it will definitely be popular all over the world, and it will definitely not be sold wholesale at that time, and a limited number of sales will be made per person, in that case, the price will be higher." Yun Xuan thought secretly.
Now society is like this, although people in some places still don't have enough to eat and no clothes to cover their bodies, but it can't help but say that there are still a lot of rich people in this world, and there are also many people who take money and don't have money.
Don't ask for the best, but ask for the most expensive, has become a sentence in the mouth of those rich, in the rich circle, the most incomprehensible thing is that an object will be speculated to sky-high prices, the reason is that they don't want to lose face.
The limited edition is a gimmick designed by major luxury companies in order to better gather wealth, although the brands are the same, but with a limited edition in front, the nature is different, and the corresponding value will rise exponentially.
The nickname for the limited-edition products of the big brands is called "luxury goods within luxury", and the production principle is to make the product so extravagant that it cannot be replicated, and the limited edition can only be owned by a small number of people who pay a high price.
Some people may think that this behavior is just a gimmick, but it turns out that luxury producers and consumers alike are happy to make frequent moves for limited edition products, and each limited edition product will be sold out in a short period of time.
Loyal luxury buyers don't forget to play a limited edition game every year to indulge in the pride of "only I have". "Limited Edition" has become synonymous with luxury and taste, and you may sometimes feel that the limited edition life that gradually seeps into our hearts is like a beautiful trap, but more often you will find that it is indeed a new name for a new taste, and what people want most is unique, and it is no longer enough to be a big brand.
Although the price of the limited edition is quite high, the limited edition launched by the merchant does not bring a lot of revenue to the brand from the economic point of view, and some brands are even willing to sacrifice some economic interests to launch a limited edition product, and the reason is not difficult to find: what they want from the limited edition is the full recognition of consumers, not money.
Some businesses need consumer recognition, and only when consumers recognize can the product get a good reputation, so as to get better and more orders, and brand building is such a process.
There will definitely be nothing wrong with the effect of this jewelry launched by Yun Xuan, but Yun Xuan will definitely make these limited editions, just like those limited edition sports cars, hundreds of units per year, or dozens of units, let those rich people fight for it, the more they fight, the more they advertise for Yun Xuan's jewelry.
Originally, Yun Xuan finally wanted to launch a piece of jewelry, and it was also branded with the Gucci trademark, can you do without dim sum, don't steal chickens and rice, and finally mess up the Gucci brand, then it's really blind.
Yun Xuan also asked those experts within the company about this limited edition, these experts are not like some brick families in China, this is a real talent, not an indiscriminate number.
The professionals said that if it really had a refreshing effect, it would be a great wonder for the Gucci brand, and it would be a powerful weapon that could break a qiē.
In addition, Yunxuan plans to launch this jewelry at this summary meeting, so that people within the company will know the usefulness and effect of this jewelry first, so that they can publicize it.
The management of these companies is composed of elite people all over the world, and each of them has a network that cannot be underestimated, and even opened up the way for the local rich.
Let them publicize, which saves a lot of publicity costs, which does not mean that there is no need for publicity, propaganda still has to be promoted, but the cost is much less.
These are just a preliminary plan for Yun Xuan, and there are still many things that need to be modified, so Yun Xuan doesn't have to worry about these, there will be a professional team to manipulate these things, Yun Xuan just put forward a proposal, or an opinion.
Yun Xuan rubbed his head, "It's really a brainstorm." After muttering this, he got up and walked outside.
Although the temperature is not high now, the afternoon sun is still quite warm, and the weather without a trace of wind is particularly comfortable, and there are some cattle and sheep running on the tender green grass under the clear blue sky.
With a harness on his shoulder, Yun Xuan came out, mainly because he didn't know where Xiao Hei was, Yun Xuan drove a car out, rest assured, it was not Yun Xuan who drove it himself, but the substitute driver.
On a small hill, a pure black steed was leisurely eating grass, sneezing a few times from time to time, occasionally shaking its head, as if observing the surrounding situation.
Yun Xuan asked people to park the car not far from Xiao Hei, and let him drive the car back, this bit of harness Yun Xuan can still move.
Putting his hand to his mouth, a loud whistle came out of Yun Xuan's mouth, Xiao Hei was eating dessert after dinner, when he heard a familiar whistle, he looked at the sound, and saw a very dressed person. The man of the bag stood not far from him and watched him.
Xiao Hei raised his head and screamed happily a few times, spread his hooves and ran over, and when he ran to Yun Xuan's side, a sudden brake stopped. Although Yun Xuan knew that Xiao Hei would not hurt himself, but seeing Xiao Hei's momentum running towards him, Yun Xuan was also a little worried in his heart, isn't there another word in this world called just in case.
Fortunately, Xiao Hei stopped a meter away from Yun Xuan, sneezed with saliva, and rubbed Yun Xuan affectionately.
"Elsie, you bad thing, look at it, you almost sprayed me." Yun Xuan patted the mist on his body and said angrily, even using the tone words of Zhang Zhenghyuk in South Korea unconsciously.
I don't know if it's because I drank too much yuan water, this little black looked at Yun Xuan with those cute big eyes, Yun Xuan couldn't stand this, "Okay, don't look at me, I'll spare you this time, next time I'll see how I clean you up." Xiao Hei seemed to understand Yun Xuan's words, and could only use rubbing to express his cheerfulness.
"Bring your gear first." Yun Xuan put those harnesses on Xiao Hei's body, and he was still a little uncomfortable looking at Xiao Hei at first. Usually, Yun Xuan is free-range, and occasionally he will ride it on a whim for a while, and raise this little black.