The word "shanzhai" originally originated from the southeast Cantonese, its main expression xiàn is imitation, fast and civilian, this word from history to the IT industry began to popularize, especially after the emergence of copycat mobile phones, this term has become popular all over the country overnight, becoming a new term that all Chinese and even foreigners talk about.

Extending from this aspect, the Chinese have promoted this cottage spirit with great enthusiasm in an irresistible attitude, and cottage mobile phones, cottage clothing, cottage buildings, cottage TVs and even cottage stars have all popped up, thus making China known as the cottage kingdom by the world.

It is difficult to say whether the word shanzhai is nearby praise or depreciation, but in Zhou Liwen's view, although shanzhai makes Chinese spend a small amount of money to buy cheap goods in a certain way, it is also beautiful and proud. But in fact, the cottage is more depreciation and less praise, because of the emergence of the cottage, in a short period of time seems to promote the prosperity of business, resulting in such as the rapid growth of the mobile phone market, but also produced a large number of rich people engaged in cottage money. But in the long run, the cottage is not good for enterprises or consumers, the regular enterprises because of the cottage reasons make the product uncompetitive, in the face of competition can not make money at all, so that they are forced to change jobs or simply follow the trend to engage in cottages, thus losing the power of development. In the long run, the formation of a vicious circle of the entire large market, in the process of further development of international technology, large foreign companies use high-tech additional products in their hands to finally beat the domestic enterprises to the ground, from this point of view is more than worth the loss.

"So, these phones are fake?" Guo Tao was stunned and asked.

"It can't be said to be fake, it's actually similar to a cargo, and it's okay to use it normally." Zhou Liwen shook his head, Guo Tao understood as soon as he heard it, thinking that when Guo first started his business, he also bought a bunch of A goods to load the goods, how could he not know the Tao inside. Thinking back to Zhou Liwen's mention of the cottage just now, the more he pondered it, the more he felt that this word was used wonderfully, and he couldn't help but praise it.

"I said Mr. Guo, this is all burning eyebrows, you are still applauding, don't forget that it is not good for you that our mobile phones cannot be sold." Sha Zihao reminded unhappily on the side.

"By the way, that's a big deal." Guo Tao patted his head and nodded, picked up a mobile phone and played with it, and said in his mouth: "This workmanship is too bad, I said Lao Sha, what are you worried about about this broken mobile phone?" ”

"Don't underestimate it, although the workmanship is poor, the problem can't stand this phone cheap! And I've also heard that there are a few larger factories that use more sophisticated materials than this, and if you don't get started directly, it doesn't look much worse than our mobile phones. ”

"And this?" Guo Tao thought for a while and asked, "Lao Sha, did you get these three mobile phones?" How much are they ready to sell? ”

"It's not clear yet, only an approximate price." Sha Zihao pointed to the three mobile phones and said: "This 52o, this one is almost 5oo, this is the cheapest, I heard that it is only going to be sold for 48o ......." ”

"Shhh...... It's really cheap enough. Guo Tao took a breath of cold air, he knew that the cheapest supply price of the orz mobile phone was 74o, and the retail price was in the early 1ooo, if according to this calculation, it didn't mean that the mobile phones in front of him were half or even more cheaper than their mobile phones? If you add the profits of the factory, I'm afraid the cost will be even lower, thinking of this, Guo Tao couldn't help but ask Sha Zihao, what is the real cost of the ORz mobile phone.

"It's ......." Sha Zihao didn't answer immediately, but looked at Zhou Liwen hesitantly.

"Lao Guo is not an outsider, he still has shares in the holding company, you can sue him."

"Okay." Sha Zihao nodded, subconsciously looked left and right, and then lowered his voice and said: "The initial cost was about 3oo, and then the cost decreased slightly because of the increase in production, and now the cost is about 29o yuan......." ”

"Holy!" Guo Tao's eyes almost popped out, he didn't calculate that the profit of the mobile phone would be so high, Zhou Liwen's supply price to Wei Zi was 74o, and his cost was 29o, so there was more than two and a half times the profit, even if some operating expenses and advertising investment were removed, I am afraid that the double profit would be closed.

Blankly wrenching his fingers and counting the current number of shipments, Guo Tao's whole person is almost Spartan. After coming back to his senses, he complained vigorously that Zhou Liwen didn't tell him about it earlier, and the monthly profit of this mobile phone for a long time was almost worth more than half a year of his Guo family, and he always thought that Guo Shi was developing rapidly now, and he was the most profitable company under Zhou Liwen's name.

"I have nothing to do with you about this kind of trade secret, besides, you won't know when the dividend is paid at the end of the year." Zhou Liwen glanced at him, Guo Tao opened his mouth to say something, but in the end he didn't say it.

When he knew that the profit of the mobile phone was so big, how could Guo Tao be as calm as he was just now? The three mobile phones in front of them have become enemies with the hatred of killing his father and taking his wife in his eyes. But it is true that this is the case, cutting off people's wealth is equivalent to killing parents, staring at the coffee table, Guo Tao's eyes are almost red.

"Paralysis! Do you want them to make this happen? Who the fuck made up this stuff? Lao Tzu shouted that people must kill them! ”

"Who are you trying to kill? Sit down! Seeing Guo Tao standing up murderously, the fat on his face was distorted with anger, Zhou Liwen roared as soon as he slapped the table.

"I'll kill ......." Guo Tao opened his mouth to scold, but swallowed back the words under Zhou Liwen's fierce gaze, and sat down again angrily.

Zhou Liwen can figure it out with his ass that the culprit of this incident must be Lianke, and only Lianke has the ability to make such a thing. Originally, he thought that the mobile phone cooperated by Lianke and TcL would stop for a few days after the market suffered a fiasco, but who would have thought that within a few months, Cai Mingjie would toss this trick to save the country. However, it is not surprising that he was able to do this, because the later generations of Lianke were the role of contributing to the torrent of cottages, and Cai Mingjie was even called the father of cottages.

But at this time, Zhou Liwen was a little self-blaming, knowing that Cai Mingjie might take this road, why didn't he pay attention to it earlier? Of course, this is due to the fiasco of the previous TcL mobile phone market, and there are also reasons why Zhou Liwen is busy with Internet companies these days and negligent because of these major events such as marriage. But now that this is the case, Zhou Liwen must try his best to come up with a plan, otherwise the market will be hit by this cheap copycat, and the good situation just created will be over.

"Dong Zhou, why don't we also reduce the price? I don't believe it, we reduce the retail price to 7oo yuan, and consumers will still buy their 5oo yuan garbage? ”

Sha Zihao gritted his teeth and said, Zhou Liwen shook his head slowly, it is not a good idea to reduce prices and fight a price war. The cost of Zhou Liwen's mobile phone is 29o, but if you add expenses or something, it will cost about 3oo, even if the price is reduced, the price is limited, after all, he still has to set aside a large part of the profit for dealers and retailers. Moreover, this price reduction will inevitably affect the cooperation with Wei Zi, not to mention that there is still an agreement between China Mobile and Unicom, which will affect the whole body, and Zhou Liwen will definitely not make such a decision unless it is absolutely necessary.

There is also a problem, judging from the other party's mobile phone, their cost must be lower than their own. Fighting a price war will not only hurt others and hurt yourself, but also if you don't get to the back, the brand you have just established will be completely overwhelmed by the surging copycat mobile phones, so as to lose the opportunity to compete with international brand mobile phones.

Smoking a cigarette, Zhou Liwen thought about it and asked Sha Zihao: "Does Lao Liao know about this?" ”

"I haven't told him yet, after all, it's too big, so I want to ...... you first."

Sha Zihao said so, Zhou Liwen nodded to indicate that he understood, pinched the unfinished cigarette in the ashtray, got up and said, "Go!" ”

"Where to go?"

"Call Lao Liao and go to the institute immediately."

"Now? I haven't eaten the food yet. Guo Tao pointed to a few bags on the dining table.

Zhou Liwen waved his hand: "Take it, eat it when you get to the research institute." ”

An hour later, the three of them rushed to the institute in a car, and Liao Yuancheng also hurried over a few minutes after arriving at the office. He didn't know what was going on, and when he heard Zhou Liwen say this, he was immediately shocked, and after getting the three mobile phones brought by Sha Zihao, his brows were tightly locked, and his face was extremely ugly.

Patting him on the shoulder, Zhou Liwen asked him to immediately go to the real room to do a comprehensive test of these three mobile phones, if these mobile phones have zài technical defects, they can use the previous means to make these mobile phones even if they are listed can not gain consumer trust. Liao Yuancheng's eyes lit up when he heard this, and he nodded again and again and rushed out with his mobile phone.

After waiting in the office for a few hours, he hastily ate some of the food that Guo Tao bought, and when it was two o'clock in the middle of the night, Liao Yuancheng finally came back.

"How?"

Liao Yuancheng shook his head in frustration: "All tests have been made, the chip system and core are all Lianke's, they have solved the previous problems, and they can fully withstand normal use in terms of stability." And I took a closer look at the internal material structure and estimated the cost of these mobile phones, if we put them into production according to our scale, the cost will be 3o% lower than ours, even if they are assembled in a small workshop, the cost is probably similar to ours on the basis of increasing labor costs. ”

"This ...... What can I do? Sha Zihao's heart was in a hurry, and his eyes were black, and the whole person shook, if it weren't for Guo Tao's eyes, he would almost fall headlong.

"It's over......." Liao Yuancheng sighed blankly, buried his head in his hands and slowly sat down on the sand, he could already imagine how powerful the impact these copycat phones would have on their market once they were on the market.

"Is it really over? No! No way! Among the four people present, Sha Zihao almost fainted, Liao Yuancheng lost confidence, and Guo Tao had never been in contact with the mobile phone project, although he was anxious, he couldn't come up with an idea, only Zhou Liwen barely kept calm, biting his lip and thinking hard about the solution.

I don't know how long it took, a flash of inspiration suddenly appeared in his mind, and he was stunned at first, then jumped up from the sand, and pounced on the three mobile phones not far away with lightning speed.

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