Chapter 267: Same Day

"HTC?" Zhou Liwen repeated the name of a company mentioned by Liao Yuancheng and asked with a solemn expression.

"That's right, it's Hongda, the company opened by Wang Caishen's daughter."

"Is this news true?"

"Eight * nine is not far from ten, these years Hongda's PDA has done well, last month Hongda's stock was also listed, raised a large amount of money in the stock market, now the potential of the mobile phone industry can be seen by those who are interested, coupled with Wang Caishen's background, Hongda has technology and no shortage of funds, it is strange not to show in this area."

Liao Yuancheng said this truthfully, and Zhou Liwen nodded silently. For HTC Electronics, Zhou Liwen, a well-known company in the Taiwan Strait, is no stranger, but he never expected that Cai Mingjie would actually join forces with HTC after playing the golden cicada in Lianke.

When it comes to HTC Electronics, some people may not know much about this company, but when it comes to its other name, it is estimated that people in later generations have basically heard of it. HTC's other name is hTnetdosmobi1e smartphone manufacturer, which was also the world's largest smartphone foundry.

As early as 2ooo years, HTC Electronics launched the IpaQ handheld computer, which was called the strongest PDA at that time. Due to the strategic partnership between HTC and Microsoft, its products basically use Microsoft software platform, coupled with HTC's own electronic technology, after officially entering the smartphone industry, it soon became a well-known smartphone manufacturer.

For a long time, Zhou Liwen has not noticed HTC Electronics, after all, the company's main business is in the Taiwan Strait, and the big 6 business has only begun to increase capital in 2oo3. But when Liao Yuancheng mentioned HTC, Zhou Liwen suddenly remembered one thing, if he remembered correctly, HTC Electronics, that is, hTc, will officially launch their first smartphone at the end of this year.

After the launch of this smartphone2oo2 software platform smartphone, it did not initially attract the attention of operators, but in 2oo3, it was favored by European communication network operators, thus starting the myth of hTc mobile phones. In just 2 years, by 2oo5, hTc mobile phones have almost become synonymous with smartphones and have achieved great success around the world. And the scale of its company has also jumped over Lianke, which started with copycat mobile phones at that time, and has become a veritable giant in the mobile phone industry.

And now, Cai Mingjie resigned as chairman of the board of directors due to the Lianke incident, and quietly joined hands with HTC Electronics, which is not a trivial matter. Whether it is Cai Mingjie or HTC Electronics, their combination can almost be said to be a strong alliance, and even with the technical support of Cai Mingjie, HTC's first smartphone may be on the market faster than the original historical time, which means that there is not much time left for Zhou Liwen now.

Shopping malls are like battlefields, and this saying is not wrong at all. In the previous battles with Lianke, Zhou Liwen can be said to have won a fluke, if it weren't for Cai Mingjie's strong pressure and being too arrogant, Zhou Liwen might not have been able to catch him. You must know that compared with the original Lianke, the relationship between Zhou Liwen and Cai Mingjie is like a child fighting with a giant, if the other party hadn't made a strict mistake, Zhou Liwen would have been beaten all over the ground by Cai Mingjie.

And HTC and Lianke are not the same, compared with Lianke, HTC's step by step is extremely solid, plus there is also Wang Caishen and Microsoft's background behind HTC, this is an opponent that Zhou Liwen can't deal with even if he unites with Cisco. What's more, HTC is not as clever as Cai Mingjie, and some opportunistic tricks, hTc mobile phone is about to be launched, which proves HTC's corporate development strategy. Competing for the market with such an opponent, it is powerless to play small tricks, and the two sides can only compete in the market if they have a hard encounter.

Due to the sudden emergence of HTC and the threat of Samsung, Zhou Liwen did not dare to slack off on the upcoming smartphone project. He knows very well that even if his new mobile phone is successful on May 1, it will be the success of only one battle, for Zhou Liwen, it will be a marathon run without an end, and a lead for a while is nothing, to prevent others from catching up from behind, and must ensure that his position in the team can not fall behind, otherwise his ORz mobile phone will become history like the once glorious Nokia.

The brutal smartphone market is about to kick off, and the entire mobile phone industry will also face a reshuffle. In this war, or the marathon with no end, Zhou Liwen decided to face the upcoming competition calmly after thinking about it again and again. After returning to Huhai from Huacheng, Zhou Liwen coordinated all parties to prepare for the final listing on the one hand, and on the other hand, he called Wei Zi and asked him to appropriately ask the ministry to put Samsung's license and approval, which also includes 3netbsp; Zhou Liwen, who wanted to understand, had some understanding, in this case, the pressure could no longer have an effect, and only the market could decide their respective fate and share. Whether it's Samsung or hTc, or the current Nokia or Apple, which will come in the future, this war can't be avoided no matter what.

On April 23, the information that ORz will officially launch an epoch-making smartphone in a week from various sales networks, including China Mobile, China Unicom, and even Southeast Asia and other regions, has been known to the outside world. Of course, this news was deliberately released under Zhou Liwen's control, and its purpose was to attract people's attention.

At the same time, on the official website of ORZ and Taobao's flagship website, the functions and numbers of the smartphone were also announced in a viral marketing way6, and online orders for advance reservations were also opened. Major media, print advertising also began to bombard intensively, Zhou Liwen invested nearly 6ooo yuan in advertising funds in one go, such publicity and strategy, soon attracted the attention of many people, whether it is ORZ's mobile phone users or potential users who have never used mobile phones, will have a strong interest in this smartphone.

"Dong Chou, good news! Good news! According to the rules formulated by the family for pregnant women, in order to prevent the effects of radiation, Zhou Liwen will leave his mobile phone outside when he enters the house, when his sister Zhou Bei knocked on the door and told Zhou Liwen that his mobile phone had been ringing, Zhou Liwen hurriedly left the room and ran to the garden to answer the phone.

"Good news? You say slowly, what's the good news? On the phone, listening to Liu Ting's breathlessness and shouting excitedly, Zhou Liwen couldn't help but let her take a breath first.

"Do you know what the orders on our official website and Taobao are in the past three days?"

Hearing this, Zhou Liwen suddenly came to his senses and hurriedly asked.

"1.71 million units! 1.71 million units, Ah Chou Dong! Liu Ting was a little incoherent on the phone, since she took over the Internet company, she has never seen such a terrifying order, one has not yet been listed, and it can even be said that there is no official mobile phone picture, just relying on some of the technical numbers announced now and so on to get such a number of orders on the Internet, in Liu Ting's opinion, it is incredible.

"How much, how much? 1.71 million units? Did I hear me right? Zhou Liwen was also surprised, you must know that the price of smart phones is not as good as the previous 2G mobile phones, the prices of the two different shapes of smartphones launched by ORTZ this time are 418O yuan and 398O yuan respectively, this price is almost as high as the price of 3 2G mobile phones, I didn't expect to get such a huge number of network orders in advance in this case.

"Yes, Chou Dong! It's a miracle! Liu Ting said excitedly, if she hadn't upgraded and expanded the website server in advance, such a huge amount of traffic would have collapsed the website a long time ago. Now there are three days left until May 1st, and even she didn't expect such an outcome.

Under Liu Ting's advice, Zhou Liwen immediately decided to immediately post pictures of the new mobile phone on the website, including various details. He wants to see what the reaction will be in the aftermarket. In addition, after hanging up the phone with Liu Ting, Zhou Liwen immediately called the advertising company again, so that the advertising company could also release new advertisements in advance for synchronous coordination.

A series of instructions went down, Zhou Liwen did not forget to inform Liao Yuancheng and Wei Zi, who had arrived in Kyoto, of the news, and when the phone calls were all over, it was already half an hour later, Zhou Liwen, who was a little excited, licked his dry lips and took out a cigarette from his pocket.

Taking a puff of his cigarette, Zhou Liwen laughed relaxedly. It seems that the reputation of ORz mobile phones has begun to take root in the hearts of the people, otherwise smartphone bookings would not be so popular. However, now is not the time to celebrate, and it will ultimately depend on the real response after the launch of the market. From now to a month after it is put on the market, this is the most critical moment, if it is still good news by then, it means that Zhou Liwen's gamble this time is really successful.

Thinking of this, Zhou Liwen was full of vitality, and even a little scrappy, and he was looking forward to the early arrival of this day. Just as he finished smoking a cigarette and turned to go back to the house, the phone in his hand suddenly rang again.

"I said Lao Zhou, you are busier than the national leader, why can't you get through this phone call all the time?" When he picked up the phone and listened, a voice over there complained, Zhou Liwen was stunned for a moment, and then he heard who the other party was.

"I'm sorry, old classmate, there are some things to deal with in front of you, hehe, what's wrong? How can you call me today? ”

Wang Jun said on the other end of the phone: "What does it mean to be free, you are really a noble person who forgets things, do you remember the class reunion I mentioned to you some time ago?" ”

"Remember, remember!"

"Hehe, just remember, the call is to tell you, the party time is set, Labor Day, that is, the afternoon after tomorrow, I am going to have a meeting soon, and I will put the address directly to you, remember! A must come! Wang Jun hung up the phone directly after he finished speaking, and then in less than a minute, a text message arrived in Zhou Liwen's hand, looking at this text message Zhou Liwen couldn't cry or laugh, this old classmate also chose a good enough time, and it happened to be the same day as his new mobile phone cloth.

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