Chapter 87: Wow, Cool!
(Books will also wander, please give it a bookshelf for safe development, it will return you a wonderful!) )
The theater is a bit noisy, and it is very rare to be able to invite so many people with status together to participate in a movie preview screening. Fortunately, Warner and DreamWorks have a big enough face, and most of the theater companies are very face-saving, and some small theater companies have come over smelling the oil level of the dollar, and the matrix has also welcomed it.
Everyone is an acquaintance in the same circle, but they rarely meet. When we meet this time, it is inevitable that we will have to talk about a lot, reminisce about the past, and someone is on the phone.
Kong Yiji was a little nervous when he saw this noisy scene, and he was worried that it would affect the screening for a while. Peck patted him on the shoulder, signaling him to calm down. "Don't be nervous, it's like this every time, you have to get used to these people with status playing tricks wherever they go."
Jeffrey Katzenberg looked around and said to Chen Tiandu: "Why did I choose this theater, I almost couldn't find a place." ”
Chen Tiandu explained: "Of course, you can also watch movies in the company's screening room, but I always feel that the best choice for watching movies is in the cinema. No matter how good the DreamWorks screening room is, it doesn't have that vibe. I chose this movie theater after I visited many theaters in Los Angeles, and although it is not large, the environment is very comfortable. ”
Katzenberg nodded, "It's almost here." ”
Spielberg also raised his hand at this time, looked at his watch, and said, "The people are almost here, so let's start." ”
"Okay."
After Chen Tiandu answered, he picked up the microphone and walked to the front of the stage, and said a few words, "Hello everyone, I am Krismoss Chen, the director of today's screening of this play, thank you for being invited to participate in the first screening of "The Matrix" today. No matter what kind of mindset you walk into, I can guarantee that you will leave the cinema with satisfaction. ”
The theater fell silent, and many people despised it, "This Oriental is quite confident, we are not those blind fans, if we can impress us, we must at least come up with a movie that can make the theater make money." ”
Chen Tiandu didn't say much, and then walked off the stage, signaling that Kong Yiji backstage could start the screening.
The lights dimmed, and a beam of light hit the big screen.
The film has not yet added the opening credits of Matrix, Warner, and DreamWorks, indicating that this is not the final screening version, but indeed a test screening.
Some people were still careless, but it wasn't until the first shot started that everyone's eyes gradually couldn't take their eyes off.
A bolt of lightning breaks through the rainy night in the "boom" night, and Kate Beckinsale, who is on one knee on a high-altitude building, appears in a black leather suit. After a few words of narration, he suddenly jumped from the air, walked forward with his knees slightly bent.
One is falling from a high altitude, the other is looking up and smashing down, and a clever sense of sight is rushing towards you. Many people's eyes lit up and they stopped moving their hands.
……
At the end of the two-hour screening, the theater began to burst into applause, followed by applause. Overall, it's not a particularly deep story, but it's unique as a science fiction film. There is a unique style that is unique in today's film industry.
Many people glanced at each other, and they all saw the information in each other's eyes, "Will it be hot?" "Possibly. "There is the potential for fire. "At least I won't lose. ”
Warner's head of distribution, Philip Rue Sly, shook hands with Chen, "Krismoss Chen, congratulations, this movie is very well made. This year, the entire Warner can't come up with a better movie than this one. ”
"Thank you." Chen Tiandu said with a smile: "Then the film distribution work in the future, I hope that Warner can do its best to implement it." ”
"Of course, after all, we also invested money, didn't we."
When I came out, I actually found a reporter from the Los Angeles Times, which was a secret test screening and did not notify the media, I don't know how they found here. The reporter found that the conductor really didn't lie, and caught Spielberg and Chen Tiandu and went forward to interview. One of the two is a producer and the other is a director, although they are reluctant to be interviewed here, but for the sake of the promotion after the movie, they still said a few words.
revealed the results of the movie test screening, and the reporter interviewed several representatives of cinema companies, and those who were willing to be interviewed said that this is a good movie and it is rare.
There is no need for Chen Tiandu to personally participate in the negotiation after the screening, otherwise what is the point of spending so much money to invite Peck every year. "The Matrix" has officially set a date, and it is confirmed that it will premiere on August 6.
The concurrent release will face competition from MGM's "Heaven and Earth" and Universal's "The Big Trickster", just a week after the release of Warner's highly anticipated "Deep Shark."
At the same time, the film promotion plan was officially launched. The official website of "The Matrix" is online, and the first exciting trailer is released.
The two major companies plus the matrix, the opening of various publicity channels, movie posters, viral marketing, and surrounding topics are pouring into the market like a tide, making people feel the power of blockbuster publicity.
After all, it has not been long since the last time "Sixth Sense" frantically plundered the global box office of 670 million US dollars (making up for Chinese mainland), plus Chen Tiandu was the first golden man at the Oscars. His big move to join forces with DreamWorks again, this time also joined the big guy Warner, is obviously looking forward to it even more.
Major media and magazines will definitely mention "The Sixth Sense" and Chen Tiandu when summarizing the 1998 movie and imagining the 1999 movie.
The Los Angeles Times put it this way: "In 1998, James Cameron conquered the world with a ship and became the 'king of the world,' and the whole world cried over the love of Jack and Ruth, and it is said that the paper towel industry became profitable because of it." This year, there are also excellent movies such as "Saving Private Ryan", "Elizabeth", "Shakespeare in Love" and so on. Finally, I have to mention that there is also a 23-year-old young Chinese, oh, 24 years old this year, yes, it is Chen Tiandu, and his debut novel "The Sixth Sense". ”
"There were two strange things in 1998, the first was that everyone rushed to the cinema and watched "Titanic" over and over again; In the second case, all the young people rushed to the cinema and watched "The Sixth Sense" over and over again. ”
With a global box office of $670 million, director Chen Tiandu's popularity is at an unprecedented peak.
Americans are teamwork, and comic superheroes are more admired, and it is a miracle that a 24-year-old Chinese has crossed the ocean and single-handedly leveraged more than $600 million in two scripts. If Chen Tian is all white, his popularity will only be higher and higher.
Therefore, the news that "The Matrix" is scheduled for August 6 also makes many fans who like "The Sixth Sense" and "Saving Private Ryan" look forward to it, and then pay attention to it.
The film's title, The-Matrix, doesn't tell you anything, "Matrix, what's that?" A quirky movie name. "Many people expressed doubts.
"I heard that it was about hackers, and the name of the movie was completely unrecognizable. Anyway, let's take a look at the trailer first, I don't know what story it's about, it's not necessarily the genre I like. "Some fans went online and then saw the trailer.
First came Warner's intro, followed by DreamWorks, and then the first intro of Matrix Studios.
A chain of green light and rain stretched out from the void, driving the special effects sound of clicking, interspersed and connected into a mysterious matrix in the void, science fiction and the charm of the Oriental Xuan Array in it, and then a figure with a black cloak silhouette dragged the chain "swish" flew by. This is specially arranged for "The Matrix", and if there are other movies in the future, reasonable changes will be made according to the content.
Then the silent plot begins to flip, and a helicopter flies over the mirrored surface of the skyscraper.
“You-do-your-job!” Neo sat in his office facing the computer in a daze, the low-key sound of the piano flowing.
"In-an-ordinary-world!" The scene of alternating subtitles and pictures through guò, sending duì, paying bills, and paying taxes...... The continuous camera switching explains the unchanging life of an ordinary person.
"You live like a slave." The sound effects suddenly began to become intense, becoming gripping and making people's hearts beat faster unconsciously.
This is the credit of the master of film soundtracks, the composer Hans Tymo, who is not usually invited to films. Since 1988, when he was nominated for an Oscar for the soundtrack of the film "Rain Man", he has been making a name for himself in Hollywood. Two years later, he was nominated for a Grammy for "Driving for Miss Daisy", won the Oscar and Golden Globe Award for Best Score in 1995 for "The Lion King", and was hired by Spielberg as the music director of DreamWorks in 1997, and was awarded the BMI Lifetime Achievement Award for Film Music in the same year...... His soundtrack style is already unique in Hollywood.
This time DreamWorks invested a lot of money, and they had one of the best, so naturally they wanted to find him.
The soundtrack of the movie is not only the trailer, he made a special trip to compose a song for the movie called "Transcendence", Chen Tiandu could only shake his head and applaud after listening to it, and gave him two thumbs up, nothing else to think about.
He said that this is the first product of his recent attempts to use a large number of electronic instruments in the commercial blockbuster field to replace traditional orchestral music, and he has chosen several styles, and this song is the most in line with the temperament of "The Matrix". also asked Chen Tiandu, what are the shortcomings of this piece?
In the film, Hans Zimmer blends electronic music, vocals, and orchestral instrumental music into a gripping and impassioned movement, which is simply impressive. There are still any shortcomings, even if there are shortcomings, Chen Tiandu can't answer them at all. He took it for granted that this was the master's modesty expression, and if he didn't accept it, this was the charm of the master.
He felt that he had a tendency to become a brainless fan, so naturally he had no objections.
Then several shots of the trailer are cut in succession, and Neo's fingers are interspersed through the glass, and the glass ripples like water; The little boy playing with the blocks was actually suspended in the air; Neo's mouth was sealed like rubber clay; Neo falls from a great height; Trinity leapt to her feet......
As the music becomes more and more intense, the plot tends to be high, and a string of guns rushes by his side like a train. Neo and Trinity are both dressed in black capes and sunglasses, which are simply cool. Bullet time, planes crashing through the glass of the building, rippling water, explosions, and other large scenes are quickly cut by.
In the last three seconds of the trailer, Neo flew into the air like Superman, leaving fans with countless suspense and associations.
"Wow, cool!"
"It looks good, at least the big scene is dazzling enough."
"It's a nice cape, but I'd like to see it somewhere. It's just that what does the superman flying scene mean at the end, is it all a group of supermen fighting? ”
Don't doubt how much a great trailer can do, it's enough to affect the film's future success. Fans on the Internet have responded strongly, and on famous film and television websites such as IMDB, the audience's expectation index is also soaring.
On the official website of "The Matrix", there are gradually more comments about discussion and expectation, and this trend is still spreading with time.