In early August, Once Upon a Time landed in Singapore, Malaysia and Thailand, and after a box office hit in Hong Kong, it set off a box office boom in Nanyang.

For audiences in the Nanyang region, Hong Kong films in recent years are synonymous with good movies. For the local merchants, the DreamWorks logo and Kang Jianfei's name mean counting money until the hand cramps.

Due to the Cold War and ideological confrontation, the countries of the South Seas set off a wave of ** in the 60s. In this craze, not only were most of Nanyang's Chinese schools forced to close, but even Chinese films, literature, music and comics were affected by the pond, and Hong Kong's literature and comics were driven out of the Nanyang market at that time.

Singapore has always been a vicious dog raised by the United States in Southeast Asia, and it is the leading pioneer in Asia in the 21st century. However, in the 80s, China, the United States and Japan were in the honeymoon period, so all the countries in the South Seas also had excellent relations with China, especially Singapore and Thailand. Hong Kong films are affected by this political environment, except for those that cannot be sold to Vietnam and the Khmer, other countries can distribute them unimpeded.

"Shaolin Temple" is the highest-grossing film in Singapore's history, so Li Lianjie's local fame is no less than Cheng Long and Lin Qingxia. "Once Upon a Time" has the star effect of Li Lianjie and the aura of director Kang Jianfei, and it won $80,000 at the box office on the opening day of Singapore.

The $60,000 first-day box office was a pitiful loss, but compared to Singapore's poor population base, it was already a remarkable achievement, only a little less than when "Shaolin Temple" was released.

Thailand is even more popular, and even the second and third princesses of the Thai royal family personally attended the Thai premiere of "Once Upon a Time", and invited Li Lianjie and Guan Zhilin, who were in Thailand to promote the festival, to the palace for a banquet. (This kind of thing is often done by the Thai royal family, Pan Yingzi went to dance for the king of Thailand, Lin Qingxia, Cheng Long, Qin Xianglin and others also had dinner in the Thai palace, and the second princess of Thailand just came back from the mainland not long ago.) He also published a book called "Visiting the Land of Dragons". ）

Due to the appearance of the two princesses at the Thai premiere of "Once Upon a Time", the majority of Thai people have followed the trend into the theater, and the film's first-day box office in Thailand was as high as 110,000 US dollars, setting a new first-day box office record for a Chinese-language film in Thailand.

Singapore, Thailand, Malaysia, followed by the Philippines, Indonesia...... Even Brunei, which only became independent last year, the box office of "Once Upon a Time" in Nanyang countries was popular across the board.

I have to say that martial arts and kung fu movies are extremely popular in Southeast Asia, and there are countless potential fans. In the past few years, kung fu and martial arts films were sluggish, because the Nanyang audience was aesthetically fatigued, and once kung fu films and martial arts films were made. can get the box office in these areas.

The so-called rebellion does not mean that one country can have millions of dollars in the account, these Nanyang countries are either too poor or too small in population, and a box office of $1 million is enough to open champagne to celebrate. But I can't stand the number of countries, hundreds of thousands of dollars here. There are millions of dollars, and the total is at least five or six million dollars. Converted into Hong Kong dollars, there are also nearly 50 million. Therefore, Nanyang is the largest box office for Hong Kong films.

Coupled with the sporadic box office in Macau, South Korea, Japan, Australia, and other regions, even if "Once Upon a Time" is banned by the Taiwan authorities, it can easily break 100 million (Hong Kong dollars) worldwide.

Nowadays, Oriental Culture and Entertainment Group's records, movies, TV series and other products are operated by the spun-off Oriental Entertainment Distribution Company. According to the forecast of Oriental Entertainment Distribution, the global box office of "Once Upon a Time" is likely to reach 150 million, and if it sells well in Europe and the United States. The box office is even expected to exceed 200 million Hong Kong dollars.

With such a considerable box office number, it does not mean that "Once Upon a Time" is so exciting. The success of the film is only a necessary factor, and the success of the box office is also due to the company's years of cultivation of distribution channels, as well as the personal brand effect of DreamWorks and Kang Jianfei.

Singapore's Lianhe Wanbao said: "As a director. Kang Jianfei's influence in Asia has reached a new height, and he enjoys the highest treatment from the hospitalists. Singapore's Cathay Cinemas and Shaw Brothers Cinemas, which have been fiercely competing for decades, as long as the film directed by Kang Jianfei is released, the two cinema companies will put aside their grievances and jointly promote and screen it. ”

Because Kang Jianfei was filming for his own company and didn't get much director compensation, the filming cost of "Huang Feihong" was only about 9 million, and according to the global box office of 150 million, DreamWorks has already made a lot of money.

Although the film has just been released in Nanyang, its hot sales momentum has made countless Hong Kong counterparts jealous, and it has also stimulated Nanyang's financiers to invest in Hong Kong films.

In the past, there were no funds, no theaters, and talented directors in Hong Kong, but now many of them have received investment from Nanyang and Taiwanese businessmen, and they are ready to do a big job one by one.

……

When "Once Upon a Time: Lingyun Ambition" swept Southeast Asia, Phoenix TV also ushered in the second Miss Oriental beauty pageant.

This year's Miss Oriental final was postponed by a full month compared with last year, which was the result of joint discussions and coordination between Phoenix TV and TVB.

The Miss Hong Kong beauty pageant has been held for many years and has gradually become a cultural card of Hong Kong, but last year's competition between Miss Hong Kong and Sister Dong was too fierce. At the beginning of Miss Dongfang's creation last year, it was understandable to attract attention, but if you continue to compete viciously this year, it will not be of much benefit to both parties.

If the finals are staggered, then the ratings of both sides could reach 60%, or even more than 70%. And if the finals are held on the same day, then the respective ratings will definitely not exceed 50%.

The ratings are 70% and the ratings are 50%, and the advertising fees charged by the TV station are not at the same level at all.

Whether it is Kang Jianfei, Huang Xizhao, or Zhong Jinghui, they all know that no matter how well Miss Dongfang is held, it is impossible to completely defeat Miss Hong Kong. And Shao Yifu and Fang Yihua were also frightened by the endless new tricks of Phoenix Terrace, so the two sides hit it off and finally decided to stagger each other's finals by more than a month.

During the negotiations, both sides rushed to hold the finals first, and in the end, they had no choice but to draw lots, but Zhong Jinghui estimated that he didn't wash his hands when he went to the toilet, and he was unlucky enough to hold the event at the end of August.

And back in July. The 13th Miss Hong Kong final has come to an end. In another time and space, this year's Miss Hong Kong champion is Xie Zhan, but Xie Zhan has already been taken in by Kang Jianfei as a little lover, and this time the Hong Kong sister champion has become Wang Ailun.

If you take it out alone, Ellen Wang is still very beautiful and moving. But people are more dead than others, and goods are thrown more than goods, when the last Hong Kong sister champion Gao Lihong came to the stage to present the award to Wang Ailun, Gao Lihong's aura directly crushed this year's Hong Kong sister champion, runner-up and third place, and instantly seemed that this year's Hong Kong sister was not up to grade.

After the beauty pageant finals, some Hong Kong media frantically complained and satirized this year's Hong Kong sisters for choosing a group of grass chickens while touting Gao Lihong. Say anything, the grass chicken flies on the branches, and it can't become a golden phoenix.

From this point of view, Ellen Wang can be regarded as the saddest Hong Kong sister champion in history, but at the same time she is an extremely lucky champion.

After the previous Miss Hong Kong beauty pageant, the Miss Hong Kong champion was basically busy participating in activities everywhere, or running to international competitions. After finishing the limelight of these Hong Kong sister champions, they will use their luck and strength to host shows, star in TV series and movies.

Miss Dongfang's side is different. As soon as the champion Li Zhi was selected, she was determined to be the heroine of Kang Jianfei's new film. The runner-up, Qiu Huixin, not only hosted the show, but also starred in two hit dramas in a row. Such a move not only makes the follow-up development of the two strong, but also makes the influence of the Miss Oriental beauty pageant too high.

Shao Yifu seems to be stimulated, as soon as this year's Miss Hong Kong finals are over, he announced on the spot that he will tailor a TV series for the new Miss Hong Kong champion.

comparatively. Although the quality of this year's Miss Oriental is not much better than that of Miss Hong Kong, the publicity gimmick is enough to attract the attention of the audience.

The gambling king He Hongsen personally served as the judge of the finals, and Ye Yuqing's identity was also "accidentally" exposed by the newspaper, it turned out that she was the sister of Ye Zhiming, the former king of jeans and the pioneer of Hong Kong film new/wave. And that's not all. At this time, Ye Zhiming was also the general manager of Oriental Entertainment Distribution Company, responsible for the market distribution of the entire Oriental Group.

Is it unfair to other beauties that such a powerful figure of Oriental Culture and Entertainment Group, his own sister came to participate in the Miss Oriental beauty pageant?

Ye Yuqing's identity was naturally deliberately released by Phoenix Channel, and she chose the first week of the finals to start reverse hype, and after the major newspapers got the news, they questioned the fairness of the Miss Oriental beauty pageant, which attracted the attention of countless people while causing criticism.

Faced with the doubts of public opinion, Zhong Jinghui happily held a press conference before the finals, stating: "The Miss Oriental beauty pageant is the most free beauty pageant in Hong Kong. Miss Ye Yuqing's registration for the Miss Oriental beauty contest is purely her personal will, and our organizing committee cannot stop it, otherwise it will break the rules of the Miss Oriental competition...... I solemnly promise here that the judges of the beauty pageant finals will not deliberately give Miss Ye Yuqing a high score because of her identity...... To put it in my heart, due to the strong doubts of the media, the judges of the finals are likely to deliberately press Miss Ye's score in order to avoid suspicion, which is the most unfair to her, her identity not only did not bring benefits, but became a drag on her normal performance. ”

On the second day of the press conference, "Oriental Daily" came to a prediction: "No matter how well Ye Yuqing plays in the finals, it will never be possible to become the beauty pageant champion of Miss Oriental, because neither the beauty pageant organizing committee nor the judges dare to take the risk of public opinion......"

"Oriental Daily" also attached some short stories of Ye Yuqing, just to prove how beautiful and excellent this girl is, but now she thinks that the public's saliva has lost her hope of winning more championships.

As a result, before the Miss Oriental beauty pageant finals began, Ye Yuqing's limelight had already overshadowed this year's Miss Hong Kong champion Wang Ailun, and many of her supporters called Phoenix Channel, asking for comments that they must not be dead in the finals, and they cannot deliberately suppress Ye Yuqing. (To be continued......) RT