This morning, in the office of Lighthouse Records, a video conference was being held.

Ding Shaoyang was in his office in California, sipping a cigar and talking eloquently:

"You have to choose the best media platform and hire writers who have no bottom line.

Hype, you have to play the most exciting hype.

Let's focus on the Internet, and then choose the circulation of print media, which is at least five million copies.

What is the Los Angeles Times, the New York Evening News, the Wall Street Financial Journal, Sohu, Drum Song, all of them can be on him.

The homepage has a headline in red, a long comment when you click in, and there must be video and audio. At the end of the article, I have to quote an ancient Chinese poem - count the romantic figures, and look at the present dynasty.

It's full of Chinese flavor!

Mr. Song, you said that with such hype, how much budget do we have? ”

Song Yan sighed slightly: "I think, how can it cost 50 million US dollars." ”

"Fifty million?" Ding Shaoyang shook his head, "From 100 million US dollars, don't frown Ye Luo, let's not discount it, it's a big deal, we will pay for this 100 million in the California branch."

You have to study the psychology of this group of foreign devils, in this era of global entertainment, if you can have a big excitement to watch, you will never watch a small fight.

"Music Rescue" is a brand-new show, no matter how much effort you put in, no matter how good the quality is, to fight head-on with "American Idol", which has a reputation for 14 years, is a dead end, NBC originally had a very small share of the American cable network.

But this time, Han Guan is going to be a judge of "American Idol", and you are a judge of "Music Rescue", what a good hype point.

We can compare you and Han Guan, two Chinese musicians, and invisibly, we can compare "Music Rescue" and "American Idol" in major media. In this way, the specifications of "Music Rescue" have been raised.

Therefore, this media hype, you must do it, don't worry about money. NBC's kind of petty TV station has no fancy. Propaganda cannot be left to them alone, we are on our own. ”

Song Yan nodded and said to Ye Luo beside her, "I think what Lao Ding said is quite reasonable. ”

Ye Luo smiled: "Then let's do it, Lao Yang invested 200 million US dollars, let's not be too stingy, just throw 100 million."

The media in the western part of the United States, Lao Ding, you go to contact, and in the east, Mr. Song. You work hard. ”

"Okay." Ding Shaoyang and Song Yan agreed to it.

"However, our propaganda should not just focus on the comparison between me and Hanguan and so on." Ye Luo said to Song Yan, "Mr. Song, how long will it take for us to integrate the national music market of Morgan Records?" ”

"A week or so." Song Yan said, "This is very fast. ”

"That's good." Ye Luo said. "Then we have to have a ladder in this propaganda work.

First of all, there is a kind of air-to-air comparison between me and Hanguan. This was the first hype point, which attracted the attention of Americans, and at the same time launched the show "Music Save".

So after a week of hype about this news, when the integration of our national music market is complete, we will immediately release a batch of records for national marketing.

Until that time. We can announce in the media that we have reached a strategic partnership with the parent record giant, Warner Records, to further reflect the advantages of our Beauty Records.

In this way, by the time "Music Rescue" officially began to be produced. Our selection of materials will be wider, and the audience's expectations will be higher. ”

"Well, that's right." Ding Shaoyang nodded.

"However, having said that, we must also realize that this kind of news hype, no matter how strong it is, is just a stepping stone." Ye Luo said, "At most, it attracts part of the audience's attention, but the viewing habits are a very stubborn thing."

If we want to change the viewing habits of audiences across the United States, really make the ratings of "Music Rescue" close to "American Idol", and let the really big-name critics recognize our beauty company and "Music Rescue", we still need to speak with real skills. ”

"Hehe, I'm not worried about this at all." Ding Shaoyang smiled, "With you, the last thing we lack is real skills." ”

"You keep an eye out there, too." Ye Luo smiled, "Don't hold back on the quality of the next batch of records." ”

"You can rest assured." Ding Shaoyang said confidently, "I was still a little uncomfortable with doing English songs before, but after the last two months of running-in, it's ok, and it will only get better and better." ”

"I believe it." Ye Luo nodded, "Okay, let's get busy, let's dismiss." ”

Hanging up the video call with Lao Ding, Ye Luo said to Song Yan: "Mr. Song, let's be a little tight here, time is actually very tight."

The show will be broadcast on September 20th, and the first episode of the 17th will have to be handed over to NBC, and we will finish recording it on the 12th at the latest, giving five days for post-production.

Therefore, your public opinion work should be carried out as much as possible, so that the selection of materials for the program can be expanded.

I still don't feel at ease by relying on that director to find someone, and the singers I found in the previous pilot episodes are still too bad overall. ”

"Yes." Song Yan said with a smile, "You also sent me the sample of the pilot episode, and I was thinking, if I let Mo'er and I sing these, the effect will be much better." ”

"How can that compare." Ye Luo shook his head, "You and Mo'er are actually world-class singers at the moment, if you really have your level, how can you be so miserable." ”

"But in the American singer circle, there is also Crouching Tiger, Hidden Dragon, isn't Chavez an example?" Song Yan said, "I believe that with the promotion of public opinion, there will always be a jade that will emerge." ”

"I hope so." Ye Luo said.

……

In fact, of course, Ye Luo would not worry that the absolute strength of the singer would drag down the show.

This kind of music reality show, as long as it reflects the contrast between before and after.

It's just that Ye Luo is excellent for music. The singers he currently chooses, except for Angel Boy, who is the first record to come to the United States, and the selection requirements cannot be too high, the other works are all trying to let the most suitable singers perform. In this way, we can not disgrace the classic songs of another world.

Even if it is an angel boy, the final effect has reached the standard in Ye Luo's mind.

But in the pilot episode, the three singers that Ye Luo decided to save in the end, the effect of the final live performance, although the overall effect is okay, otherwise NBC will not recognize it, but there is still a gap with the standard in Ye Luo's heart.

There is always a reason why singers who don't mix well always have a reason, it may be technical reasons, or it may be other reasons.

What Ye Luo is looking for is those who have suffered heavy losses in his career as a singer for other reasons, not technical problems.

Because of the singing technique, it is really difficult to improve in such a short cycle of doing the show, and the selection materials are all professional singers, and the skills have actually been finalized, but they are not as good as those draft singers like a blank sheet of paper, and what they draw is what they are.

Ye Luo is not a fairy after all, he can only tailor the most suitable songs for the singer, but he can't help the singer's own strength.

In this way, there are requirements for talent selection, and the more professional singers who know about this show, the more likely it is that Ye Luo will find good singers.

However, Ye Luo doesn't have to think much about the show in the past two days, there is still a week before the first episode officially starts recording.

Qin Shiyue's album has almost been recorded in recent days, and the title song is "Hero".

Ye Luo wants to take advantage of this week's free time to write another album as soon as possible, so that he can catch up with the first batch of records released by Beauty Company in the national music market.

The first singer that Ye Luo thought of was Mo Luo. Chavez. This is the male number one in Ye Luo's hand, and in terms of cycle, he can almost release his second personal record.

However, Chavez is also ill-fated, his wife died three years ago, his father is gone, and he is now mourning in Argentina.

Song Yan can also do it, but Mr. Song has been very busy recently, and if she takes time out to record songs, Ye Luo is afraid that this girl will be sleepless and overworked.

There was really no way, Ye Luo had to find a new singer, who had just been dug up some time ago.

This is a white female singer, and her level is slightly worse than that of several women around Ye Luo, but the overall is okay, and it can be used.

A week has passed, and the album has been completed, and all the work in hand has been completed.

Starting tomorrow, the first episode of "Music Rescue" will be officially recorded. (To be continued......)