In recent times, the search business has been very hot in the United States.

After GLE became popular, Microsoft also announced that it would be the king of the search business this year, and Google immediately became a thorn in the side.

In July, Yahoo, which has always had a good relationship, suddenly announced the acquisition of overture, an advertising services company, for $1.63 billion in cash and stock. This move is considered to be Yahoo's biggest challenge to the famous search engine company Google, because both Yahoo and Overture have been under strong pressure from Google, so Yahoo will acquire Overture.

As a result, a business war about "search" involving Microsoft, Yahoo, and Google is inseparable in the United States. Even "USA Today" has put this dispute between IT giants on the screen for several days.

Under such a powerful offensive, Microsoft is obviously a little unbalanced, and it threw out the listing strategy early. However, these difficulties have been held up strongly. Chen Tiandu is not only interested in entertainment, but also ignores Google, the biggest player in his net worth.

"We are the leaders in the Internet search engine market, what is there to be afraid of. Yahoo, at best, is trying to catch up with our latecomers, and Microsoft, which seems to be powerful, is really just a kid who has just learned to look up the dictionary. It is them, not us, to be feared. ”

Chen Tiandu's remarks at the board meeting were deafening. It is his stable attitude that allows this immature management to pass through risks again and again.

Although the name is rather quirky and even a little silly, it is undoubtedly the dominant player in the Internet search engine market.

With the advancement of technology, "search engine" does not only mean searching for text content on the web page, but also includes pictures, music, and videos. Observers of the search engine industry have found that the provision of search engine services. It can improve the "loyalty" of netizens, and netizens who are used to Google search will not be used to using other search engines. This is especially meaningful for the wallets of online advertisers.

Year-to-date revenue, it has reached a record high of $1.28 billion. The number of employees has exceeded 1,300.

All kinds of data show that this company has a bright future.

But there are also many media outlets that believe that once Google goes public, its values of independence and objectivity will be lost, and Google will no longer be the same Google.

In order to stay true to its values and not to become a company that sticks to the rules, after many consultations with the board of directors, it finally chose a different IPO model and a reduced auction.

Because Google doesn't want to be in the market post. The stock price has a "blowout", and it is hoped that the entire listing process will be open and transparent, so that the company's users will also have the opportunity to participate in the IPO. The auction method is not only consistent with the bidding model used by Google Sales Ads, but also facilitates the equal participation of individual investors and institutional investors in stock auctions. In addition, the auction of Google can more reasonably determine the share price and keep the stock price stable after the listing.

However, the adoption of the reduced auction model also complicates Google's IPO. No company of Google's size has ever adopted this model. Google's stock auctions are much larger than other auction-style IPOs.

The media was even more cynical. Calling Google's decision a sign of arrogance.

Moreover, because Chen Tiandu is the largest shareholder of this company, the company has received attention far beyond the scope of an IT company.

They are stressed. But the choice will not be easily compromised. It is a single-plank bridge, only forward and not backward.

Finally, on May 29, 2003, after several intensive internal directors' meetings, the company formally filed an IPO application with the U.S. Securities and Exchange Commission.

According to the rules, from that day until 25 days after the company's shares began trading, Google entered a quiet period for listing, during which Google was not allowed to talk about the company's affairs to the outside world. This regulation is really terrible for Google. Because they have a superstar boss, would they keep him from being interviewed for a few months?

To know. He's got a billion-dollar movie that's hitting the world at the top of his game.

But the rules are the rules, facing the NYSE. Not even the president of the United States can make an exception. So, that's one of the main reasons why our "superstar" is staying at home most of these days.

In unavoidable places, you also have to be careful to deal with all kinds of Google-specific questions.

In mid-August, the stock auction began, and Google announced an IPO price range of $106.135 per share. However, today's IT market environment is quite tough: many tech companies are not optimistic about the market and have canceled their IPO plans, so investors are not particularly enthusiastic about buying shares. People submit bids up to the lower end of Google's expected price range.

When the bidding period ends, Google can't sell all of its shares in the expected price range. Eventually, due to various considerations, Google decided to set the offering price at $85 per share.

And then there's today......

Monday, September, was an ordinary day.

This day is not a special day in the United States, it is remarkable that the 911 anniversary of a few years ago made a fuss for a while, but now it has been forgotten. The previous weekend night, it had rained heavily in New York, and it had stopped the next morning.

This rain has brought a rare burst of freshness to New York.

The clock ticked six o'clock, and the employees of Google's companies around the world were paying great attention to this day. Although not all Silicon Valley was bullish on Google's stock before going public, on this day, reporters from almost all media outlets on Wall Street waited early outside the Nasdaq exchange. For nothing else, Google's sales last year were as high as $900 million, and the net profit was as high as $150 million. This year is only half a year, and it has far exceeded this revenue.

Back in September last year, someone compared it to other Internet companies. According to data released at the time, Yahoo's market capitalization was $38 billion, while Amazon and eBay were $20 billion and $54 billion, respectively. Some analysts believe that Google's market capitalization should be at least $20 billion.

There is no doubt that the news of Google's listing is enough to make the whole Wall Street crazy.

Once Google's IPO is listed, it will be enough to rewrite the ranking of the world's richest people.

The media has a number in mind. At least three of the shareholders will have their net worth skyrocketing. The first to bear the brunt is naturally Chen Tiandu, who holds nearly half of the shares, followed by Google's founders Brin and Page.

The two now hold one-third of Google's shares.

Warren Buffett, a capital predator and stock god, made an unprecedented investment in the IT industry and became another major shareholder of Google. But the stock god clearly cares more about oil, and doesn't hold as much of a stake in Google as the founder.

But he's Warren Buffett. Who could have guessed his intentions?

But for the other three, it's completely life-changing.

Once GLE goes public, they will be worth more than Yang Zhiyuan, the current president of Yahoo. Based on Yahoo's market capitalization of $38 billion, Yang Zhiyuan is worth $2 billion, and Chen Tiandu's net worth will far exceed that of Yang Zhiyuan.

This investment, which was only invested in tens of millions of dollars back then, has now brought dozens of times the return to Chen Tiandu.

People don't know what words to use to describe his genius and luck. Who told him to be discerning? You can find such a good project in those dozens of square meters of broken warehouse.

As soon as they think of those materials, these financial reporters who have been standing outside for a long time are even more eager, and they are about to witness the birth of a new rich man.

Not only financial journalists, but also a larger group of journalists, are entertainment journalists from Los Angeles. There was also a larger group, all yellow-skinned and black-haired, apparently from China.

But the reporters all had the same purpose, all waiting for the bell-ringer to appear.

"It's coming, it's coming!"

Suddenly, someone shouted, and between Chen Tiandu and Google's top executives. Also present were a number of senior executives of the New York Stock Exchange. I saw that in the middle of the crowd was Chen Tiandu in a suit and leather shoes. He smiled and chatted with everyone all the way, and then walked into the lobby of the New York Stock Exchange.

The whole bell ringing ceremony. It's all broadcast live on MM TV. After the official release, a replay will be considered, depending on the situation.

"Google went public today, Mr. Chen Tiandu, how much do you think the stock price will be?"

"Mr. Chen Tiandu, is it convenient to say a few words?"

"Chen Dong, Apple co-founder Stephen Wozniak said that he is not optimistic about Google stock, and he said that he will never buy it. What do you think about this.

……

Chen Tiandu was smiling throughout, dealing with these reporters, he was obviously more experienced than everyone in the room. Deliberate. Steady demeanor. On both sides, naturally, there are security guards who are in charge of maintaining order in the early days.

Where did Brin and Page go through such a battle? Being squeezed by such a large group of reporters, my brain is sweating. saw Chen Tiandu facing the camera calmly. You can't do it without admiration in your heart.

"Everybody......

Chen Tiandu waved his hand, and the scene was immediately strangely quiet, and he smiled: "I am very grateful to all media friends who came to cheer today." I can only summarize your question in one sentence, all the people who are not optimistic about Google stock, please record them one by one, and you will see in a year, three years, five years, ten years, how ridiculous what they said today. ”

The audience was boiling in an instant, and the reporters crowded forward like chicken blood.

The security guards were completely like a great enemy, and they had no idea how tempting Chen Tiandu's words just now were to the reporters.

Despite the chaos outside, Chen Tiandu still had the ability to walk into the hall safely. In the applause of the audience, Chen Tiandu dressed up and walked onto the stage.

There is no more suitable bell ringer than him, and if he doesn't ring the bell himself, it is estimated that the entire company will not let him go.

“…… Ladies and gentlemen, thank you for taking time out of your busy schedules to attend the launch of Google......"

The morning star had just risen from the east, and Chen Tiandu's slightly magnetic voice resounded throughout the hall.

is completely different from him on stage, and completely different from him on the big screen. People's biggest impression of him before was "Neojack Sparrow".

Now he is an elegant businessman with a charm and introvert. Even if he is a regular on the entertainment stage, no one will look at him with contempt. (To be continued)