608 [Sky-high Sponsorship Fee]
"5,000 people compete for the leading actor, and Wu Zhenyu is the only one who is favored by the director."
"Zhou Runfa, Zhou Xingchi and Liang Jiahui, among the four kings of Oriental Entertainment, are all from TVB's wireless artist training class. Wu Zhenyu, the protagonist of the new film selected by Kang Jianfei this time, is also an actor who graduated from the wireless training class, has the wireless training class become an actor training base for DreamWorks? ”
"Why did Kang Jianfei abandon the many stars of Oriental Entertainment Company and choose an actor who is still playing tricks after five or six years of debut? It is said that Wu Zhenyu was admitted to the wireless training class after taking the exam four times in a row, and he has no talent for acting at all, how did such an actor impress director Kang Jianfei? "Fiction" novel chapters are updated the fastest
"The hype rumors are self-defeating, and the selected actor is not from the Oriental Entertainment Agency."
"My Sassy Girlfriend" is Kang Jianfei's second romance film, and the director said that the style is completely different from "Fangfang......"
When Wu Zhenyu was finalized as the leading actor of the new film, many newspapers reported on the matter in the following days. The main reason is that this matter is quite weird from the beginning, Kang Jianfei put a large number of male stars without going to the audition, and as a result, he chose a rotten person who has been in the industry for a few years and is still playing tricks, which is impossible to guess.
Wu Zhenyu has not yet joined the crew of "My Sassy Girlfriend", and just after getting the script, he experienced a little bit of what it is like to be a star. Although no fans have pestered him for autographs, there are more reporters who come to interview him than many first-line stars.
Of course, Wu Zhenyu didn't have the brain to the point where he thought he had become a star, and he zhidao and these reporters flew towards Kang Jian, wanting to get a little more news from him. So after getting the script. Wu Zhenyu took out his savings, rented an apartment in Tseung Kwan O Film and Television City, and then avoided reporters to familiarize himself with the script in the apartment.
"Ding-dong. Dingdong ......"
Wu Zhenyu was studying Juese's personality, and suddenly the doorbell rang, he walked to the door and looked through the cat's eye for a while, then opened the door and asked in surprise, "Why are you here?" ”
Outside the door stood Ouyang Zhenhua, Liu Qingyun and Wu Qiming, all of whom were depressed and angry at this time.
Ouyang Zhenhua walked into the house, sat on the sofa and said, "Don't mention it, after you are selected as the leading actor." The fact that a few of us went to audition together was also zhidao in the stage. ”
Wu Qiming sighed and said: "We were blocked by Taili, and we couldn't even receive the dragon set." ”
Wu Zhenyu was speechless for a while and asked, "Then what are your plans?" ”
Liu Qingyun said: "Let's go to Oriental Entertainment Company to try your luck first. See if you can become a contracted actor, if not, go to Tseung Kwan O Film and Television City to play tricks. ”
Wu Zhenyu was entangled in his heart for a moment, and then said, "We'll help you ask." ”
……
"The advertising sponsorship of the piano was sold, and Yamaha Japan was willing to pay 1 million Hong Kong dollars."
Taiwan's Kinmen sorghum wine responded. As long as the trademark and name of Kinmen sorghum wine in the movie stay for a second. They are willing to sponsor 2 million, which is the highest price for liquor companies. ”
"Liyuan Playground promised to provide filming space free of charge, but they don't plan to pay for it."
"The sponsorship fee of the tea restaurant, the Peninsula tea restaurant is only willing to pay 200,000 ......"
"Wait," Kang Jianfei, who was listening to the report of the advertising department, suddenly said in a loud voice, "If the tea restaurant is not willing to pay, go to the café and ask." I just revised the script. ”
"Haode, Mr. Kang." The manager of the department who was doing the report agreed.
Kang Jianfei has long been different. At the beginning, he wanted to pull 35 million in film sponsorship fees, and he had to sign a contract with Japan's Mitsubishi for a few years at once. Now that he is making a movie, which brand wants to show its face, it will have to be millions at every turn.
This is unique in the whole of Asia, not that Kang Jianfei has become the most powerful director in Asia, but his films have never hit the streets.
Taking the sponsorship fee does not mean that everything is fine, once the box office falls below a certain value, a part of the sponsorship must be refunded to the merchant. But some directors even get the filming fees from all over the place, and once the movie can't get back the cost of hitting the street, what do you ask him to compensate you?
The more popular the film, the better the product placement in the film will be and the less risky it will be. Therefore, Kang Jianfei, who is a blockbuster in every play, is naturally easy to open the sponsorship fee for product placement.
Of course, Kang Jianfei will not make his film a trademark exhibition for the sake of that product placement advertising income, he understands the proportions.
"What does Hong Kong Mobile say?" Kang Jianfei asked again.
The department manager replied: "CSL is only willing to pay 1 million for ad placement. ”
Kang Jianfei waved his hand and said, "Tell them, less than 3 million is not to be discussed." ”
The department manager was a little embarrassed and said, "Mr. Kang, isn't the advertising sponsorship fee of 3 million a bit much?" ”
"More than 3 million?" Kang Jianfei said disdainfully, "People in Taiwan sell sorghum wine without saying a word and pay 2 million, mobile communication companies have been doing the business of copying machines and big brothers in recent years, and they can be described as making money every day, and 3 million is just a drop in the bucket for them." ”
"Then I'll go get in touch with them again." The department manager can only accept it, but his heart is full of slander. Now the cost of ordinary film shooting in Hong Kong is about 5 million, and Kang Jianfei actually charges 3 million for a product placement advertising fee, and it is a one-time transaction, unlike signing a contract with Mitsubishi for several years before, which is almost like grabbing money.
Kang Jianfei is really not a lion's mouth, Hong Kong Mobile Communications Corporation (CSL) began to do big brother business at the end of 84, although there were fewer people who used it and did not make money, but with the use of big brother more and more people, the next year CSL made money in the mobile phone business.
Coupled with the increasing popularity of pagers, Hong Kong Mobile can be considered one of the most profitable companies in Hong Kong.
This year, CSL has launched a new mobile phone, which is already somewhat similar to the mobile phone of later generations, much smaller than the original brick big brother, and also switched to the UNITACS communication network, the signal is much better than the previous big brother NAMTS network.
During this time, Hong Kong mobile communications companies were busy promoting new mobile phones, and it was no wonder that Kang Jianfei did not take the opportunity to get more advertising money.
"My Sassy Girlfriend". Many plots need to be driven by mobile phones, but fortunately, the heroine is Bai Fumei, and she is fully qualified to use mobile phones that are still luxurious in this era.
But the big brother before was too ugly. It just so happens that the new mobile phone launched by Hong Kong Mobile Communications is not only small in size, but also has a white style, which is very suitable for girls to use.
As for the actor in the film, Kang Jianfei changed the mobile phone in the original version into a pager in the script, plus some small changes in the plot.
Three days later, Hong Kong Mobile Communications Company replied, claiming that if their unitacs88 mobile phone appeared repeatedly in "My Sassy Girlfriend". Then directly give Kang Jianfei 3.8 million advertising sponsorship fees.
Kang Jianfei readily agreed to this, because in his script, the heroine's mobile phone was originally an important prop. The mobile communication company does not ask for it, and Kang Jianfei will still make the mobile phone appear several times.
The sponsorship fee for a single film advertisement of 3.8 million Hong Kong dollars can be described as sky-high. This matter was voluntarily revealed by the Hong Kong Mobile Communications Company, and both movies and mobile phones have received great attention and heated discussions.
Hong Kong Mobile took advantage of the situation to hype up the unitacs88 mobile phone at the same time. Kang Jianfei's ability to make money. It also made countless directors jealous and their eyes red.
The preparations for "My Sassy Girlfriend" are almost all prepared, and his cousin Wu Ruiqing finally got his wish to become an assistant director, but this time he was only responsible for some coordination and scheduling, and the first assistant director was still Ang Lee, who returned from the United States.
Wu Ruiqing is now in contact with the subway department in Hong Kong, as long as the relationship between the other side is well coordinated, Kang Jianfei will determine the start time.
Wu Ruiqing hadn't sent a letter back yet, but Kang Jianfei heard the news of TVB's ban on Liu Qingyun and others first, and couldn't help laughing.
Liu Qingyun and Ouyang Zhenhua are now just third-rate actors. Whether it's TVB or Kang Jianfei's side, they don't take them seriously. Kang Jianfei will not take care of it, it depends on them what they can mix.
However, at this time, it caused a lot of criticism on TVB. It's just that TVB doesn't let artists pick up films outside at will, Liu Qingyun and a few of them are just TVB extras, and they were actually banned by the station because they went to DreamWorks to participate in the audition, which is a little too domineering, right?
Oriental Entertainment Co., Ltd., on the other hand, can not only make movies and TV series in the group, but the company even encourages and helps artists to take on external film contracts.
In comparison, TVB's artists have been dissatisfied. If it weren't for the limited resources of Oriental Entertainment Company, they might not have a good way out if they jumped to the past, I'm afraid that TVB's actors would have run out now.
Fang Yihua was also confused, it didn't matter if Liu Qingyun and the others went to audition for other film companies, but they went to audition for Kang Jianfei's film, which violated Fang Yihua's taboo. And there are only a few extras, Fang Yihua didn't take them seriously, and if they were blocked, they would be banned, where would they have thought that this incident would make other actors feel like they were hurting.
Kang Jianfei's "My Sassy Girlfriend" was about to start, and there was another news from DreamWorks in the United States, saying Barry? Levinson had finished filming "Rain Man" and asked Kang Jianfei if he had any requirements for post-editing, and if he wanted to send an editor from Hong Kong.
In Hollywood, ordinary directors do not have the final editing rights, and the film company has the final say on how they want to cut the film. Kang Jianfei can't do anything about the United States, only let Annie? Hurd asked an editor from 20th Century Fox to help cut the film.
In another time and space, because the screenwriter is looking for people to invest everywhere after writing the script, "Rain Man" will not be released until next Christmas. And with Kang Jianfei's capital investment, "Rain Man" was completed a full year ahead of the original time and space.
Kang Jianfei has been waiting long enough, he invested in Zhidao more than two years ago, and after tossing so much, Kang Jianfei almost forgot about investing in "Rain Man". (To be continued......)
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