It's mid-February, and "My Beauty Boss" is scheduled to be released in March, anyway, now the 2D version of "Avatar" has been drawn, and only 3D and IMAX-3D are left, which has little impact on ordinary Chinese films. "Durala's Promotion" is expected to be released in April, which could have been earlier, but based on the intensity of competition and schedule factors, it was finally set in April, and this schedule is expected to be dominated by "Durala".

The filmmakers of "People in Embarrassment" hope to be released in June, in fact, it is definitely more appropriate for them to put this film in the Chinese New Year file, because it is about the story of going home for the New Year, Mizuki also persuaded Huaqi to hope to postpone, but the producer hopes to recover the cost as soon as possible, after all, it is a small company, and it can't afford to spend it, and this film can't invest in the next project without income, so if it wants to be released in the first half of the year, Mizuki also said that he understands and can only do his best to help them with publicity and distribution.

As for "The Decisive Battle of Shama Town", it can be released in April at the earliest, and even if it is the New Year file at the end of the year at the latest, He Mu has high hopes for this movie, hoping that he can catch up with a good schedule, the latest big schedule must be the summer file, although there are blockbusters such as "Tangshan Earthquake" to seize the schedule, but now the film market capacity is already very large, He Mu believes that such a large schedule can still coexist, so it was finally set for early July, half a month apart from "People in Embarrassment", and it was released before "Tangshan Earthquake".

In March, April, June, and July, Mizuki has new films coming out, so it is better to install a movie in May, so that there will be a Mizuki movie dedicated to the audience every month in these five months. Now that it has come to an end, the special effects production He Mu is looking for Nicholas Tse's PO Chaoting to replace Xuantian, and his strength is very guaranteed. He Mu asked Director Tao if there was a problem with the release in May, and Tao Quduo said that there was no problem. He doesn't have any special feelings for the four Halloween festivals, and he doesn't force it, horror films, especially those in the mainland, don't have so high requirements for schedules, because horror films themselves are weak, and the schedule development is not perfect, and the release time period is basically the same. is far from being like the United States when there are a lot of horror films on Halloween, including "Cold Heart", which is also tentatively scheduled to be released on Halloween in October.

Then it's decided, "My Beautiful Boss" in March, "Durala's Promotion" in April, "Art School Girl" in May, "People in Embarrassment" in June, and "Decisive Battle in Shama Town" in July. Except for "Embarrassment" and "Brake Town", the genres overlap a bit, and the other movies all have their own characteristics and target different audiences. He Mu decided to carry out a collective publicity after the year to let these movies appear in a centralized manner. Mizuki only released three films last year. At the beginning of this year, there were five that had been confirmed, and they were obviously a lot stronger, and the situation was very gratifying, and the water and wood forest also needed to show its muscles to the outside world.

"I hope to get this done before I go back to the United States, let's contact the crews now, cut one immediately if there is no trailer, and immediately find the lotus leaf downstairs to help design one if there is no poster, we are going to go all out!" He Mu said confidently.

Before leaving, He Mu went to Lan Chenxing's drama creation department again. More than a month ago, he gave Lan Morningside an idea for them, which was truck drag racing. He Mu compiled some script elements from what he saw and heard on the highway and told Lan Chenxing that his team would be responsible for verifying whether it was feasible and if so, starting to write the script. Now they have built the basic script framework, He Mu is full of praise after reading it, the content of this script is very routine, very commercial, once this is successful, it can be easily copied and made into a series, just like "Fast and Furious", but Lan Morningxing said that he wanted to use a truck to shoot the shocking effect of a sports car, although it will be cheaper, but the production will be very difficult, I am afraid that no team in China dares to take this job, and although it is a passionate collision between trucks, the cost of this kind of film will never be smallFor the current Mizuki Forest, it is extremely difficult to invest independently.

Lan Chenxing said that He Mu understood, "I know that you can write the script first, even if you can't shoot it now, you can put it away, maybe we can seek overseas partners." "It was previously reported that Universal was about to shoot "Fast and Furious 5", and He Mu was still very interested in the Rapid Thrill team.

When it came to the sixth floor, it was the territory of the tiger and wolf, and they occupied the entire floor, and Brother Fang was not here, so He Mu went directly to the seventh floor.

He Muxiaofang's office is very spacious, and it is no problem to run in it, this is the welfare of being the boss, the three of them occupy almost half of the seventh floor, and no one can look down at the downstairs through the window, which is very high-level.

Li Pang was not there, He Mu went directly to say hello to Brother Fang, during which he didn't talk about movies, TV, or Tudou.com, He Mu dug out his heart and talked about Xiao Xiang, asking this and that.

"Why do you keep asking my daughter?" Xiao Fang became cautious.

"Isn't this my wife also about to give birth, I feel that it should be a girl, so I want to learn from you." He Mu casually found a reason, and even he believed it himself, indeed, he should learn from Xiao Fang, if Zilin gave birth to a son, he could learn from He Zao and them, if it was a daughter, Xiao Fang would be a good research object.

"Speaking of raising a daughter, you must spoil her, get used to her, I was younger than you when I was a father, and I ...... at that time" Xiao Fang felt and began to give He Mu a lesson, and finally concluded his statement, "Raising a daughter must be more careful than raising a junior, and you can't be a little slack, otherwise you will have a headache." ”

"You raised a junior, did Sister Hao Hui make it?"

"For example, do you understand the example?" Xiao gave He Mu a blank look.

He Mu returned to Beijing on the day it was already the twenty-ninth of the lunar month, grandfather, parents gathered in the capital at his home, sister-in-law will also bring baby Beibei over to eat in the evening, eldest brother because of work, this Spring Festival is afraid that it will not be able to spend with the family, fortunately, the whole family has been gathered on New Year's Day, but it is not too regrettable.

The house is full of New Year's flavor, lanterns, paper-cutting, Spring Festival couplets are the same, except that you can't set off firecrackers, everything is fine, even Zilin also put on a pretty Tang costume (big belly type) specially designed by their company full of New Year's flavor, her parents and grandfather were also given a set by her, and she looked very festive when she wore it, He Mu did not escape her clutches and was forced to wear it.

When helping He Mu get dressed, Zilin thought He Mu's long hair was funny, and tied him with a pigtail, which looked very artistic. Long hair and bald head are both hairstyles that are frequently used by artists, if He Mu is to choose, he would rather have a bald head, but he should endure it for the sake of filming.

The family is here, although he hasn't come back for a long time, He Mu is embarrassed to get tired of getting tired of his wife in front of everyone, this topic is still to be discussed in depth after closing the door, sitting on the sofa, in addition to talking about life, He Mu mainly chats with his father about the film industry.

Dad has successfully transformed from the meat industry to the cultural and entertainment industry, and his career has done a lot, although because the expansion is too fast, so that there are many shareholders of the Metropolitan Cinema Line, and Dad can't do it in a word, but he is still the largest shareholder of the cinema chain, and he is the real talker, and he Mu, the upstream producers of these films, need to tie up, and now the screening side is still more bullish, but it is better than before, and they have more and more power to speak in making movies, and one day they will be able to sit on an equal footing with the movies.

The craze caused by "Avatar" has not subsided, and the box office of hundreds of millions of dollars per week is still being staged, which is staggering, and many movie theaters and cinemas have accelerated the pace of building IMAX giant screens and 3D projection equipment.

Daddy explained that although the IMAX giant screen ticket price is high and generates a lot of box office, a certain percentage of the box office generated by the movie projection using the equipment must be distributed to the IMAX company, so the profit of the movie theater is not as high as imagined, and it will be a long process to earn back the investment cost of an IMAX screen. Moreover, the theaters in the metropolis are in second- and third-tier cities, and the consumption level of the city is not high, so they rashly invest in the construction of IMAX, and their high ticket prices may not be conducive to attracting audiences to watch the movie, because the phenomenal super blockbuster "Avatar" is not available at any time, this time they will pay for IMAX for "Avatar", but next time, I am afraid that the audience will weigh whether such a high box office is worth it.

At this time, China Film took a fancy to the enviable huge benefits generated by the IMAX giant screen, and they joined hands with the China Film Research Institute to prepare to imitate IMAX to develop their own giant screen, which does not need to pay patent fees, which can effectively reduce the ticket price, and they also want to find several theater companies to cooperate, and they can take the lead in experimenting with them in their theaters when the time comes. Out of blind worship of American technology and lack of confidence in domestic technology, major theaters did not respond, and in the end, only two theaters, Metropolis and UME, joined the project.

"This Chinese giant screen is reliable?" He Mu is worried that his father was deceived by Zhongying, if this kind of R&D project is successful, it will be good, and the metropolis is expected to be promoted to a higher level, if it fails, the investment in the early stage will be all wasted, and he can't even hear the sound of water.

"I have learned that the IMAX technique is not very sophisticated, and even if we don't have confidence in our country's scientific research capabilities, don't we have confidence in our own copycat capabilities," He Dad said confidently, "I dare to say that within two years, this technology will definitely be able to mature." ”

"Oooh." He Mu nodded understandingly, the two fathers and sons looked at the fireworks outside the window at the same time, it will be the Year of the Tiger soon, whether He Mu has a tiger or a tiger girl, come on in the New Year, the child will be born quickly, the movie will be released soon, everyone can't wait...... (To be continued......)

PS: [ps: The first update, the second update is before three o'clock~]