See the fastest updates

After such negative reports and public opinion pressure from Taiwan, after entering mid-December, the box office of "Let the Bullets Fly" finally began to decline, from December 12th to December 18th, the box office of "Let the Bullets Fly" fell to 43.68 million in a single week, and the total box office was 476.98 million, although it has broken almost all the records of the mainland film box office, but there is still a lot of gap from the 600 million goal mentioned by Li Xiaole.

After all, it is very rare for a movie to occupy the top spot on the box office list for more than a month, not to mention the Chinese New Year file in the mainland where there are many strong films.

In a few days, Hong Kong comedy king Zhou Xingxing's "Kung Fu" will land on the battlefield of the box office war, and when the time comes, coupled with the stamina "No Thieves in the World", "Let the Bullets Fly", which has been released for more than a month, may face a crisis of being downgraded.

Whether it is practitioners in the industry or ordinary fans, they are all a little sorry, it seems that the most realistic hope of "Let the Bullets Fly" is to break 500 million, and 600 million is already out of reach, after all, the story of the movie itself is simple and fatal, and fans cannot be repeated in the cinema to watch it repeatedly, and the surprise brought to everyone by the Sichuan version has only lasted for two weeks.

In the editorial department of China Film News, Chu Jianguo, a reporter who tracked and reported on "Let the Bullets Fly", looked at this week's box office report card, and also stopped the draft of the plan "The bullet box office hit 600 million, and Li Crazy fulfilled his promise", and called Xiao Wang, the secretary of China Film Second Studio, to complain.

"Xiao Wang, what are you doing, your inside information is not accurate, "Bullet" seems to be 500 million at most......"

"Founding of the country...... I can't be blamed for this, and I don't know, but that's what our factory director gave me...... I'll help you ask. Xiao Wang smiled bitterly, and after getting up from the office chair, he turned around and looked at Li Xiaole, who was enjoying the sunlight coming in from the window and taking a nap on the recliner, walked over cautiously, and did not dare to disturb, and waited for a while, until he saw Li Xiaole slowly open his eyes, and then asked in a low voice:

"Director Li, Jianguo of the film newspaper asked, should you continue to write that report...... We have a box office of 600 million, and we may still need to work hard recently? ”

"Ah......?" Li Xiaole rubbed his eyes and replied in a confused voice: "You ask Producer Lei to put the third version in the theater, remember to give a part of it to each theater, don't ...... too much"

"But ......" Secretary Xiao Wang sounded a little confused, and said inexplicably: "But the third version has added a tidbit...... Every new thing...... I'm afraid this is not much of a box office boost. ""Kung Fu" was released soon, and the previous Sichuan version only raised the box office by about 100 million, and I want the movie to increase the box office by 200 million with just one tidbit...... What kind of logic is this......

"Well...... It's that tidbit version......" Li Xiaole stretched his waist and turned around half-asleep, changed his posture with the only area of sunlight, and waved his hand while shouting:

"Do you know what Easter egg marketing is? Let the audience start to use their brains and go back to look up the story of 'Pokemon - Fantasy', and you can reassure Jianguo. ”

Xiao Wang touched his head helplessly, he didn't understand what "easter egg marketing" was, so he had to turn his head to look at Lei Ting, who was sitting in front of the computer blowing bubbles, and asked helplessly:

"Producer Ray, what is the allusion to 'Pokemon - Fantasy'." He had heard the name "Pokemon" before, it seemed to be a very popular handheld game played by children, but what does this have to do with movies. ”

Lei Ting looked up at the ceiling, her information-addicted mind worked quickly, and said slowly:

"Well, it seems that when a "Pokemon" GB game was first released, the sales were not very good, there were 150 elves in the game, and the elf numbered 151 called 'Fantasy' was not in the game.

This 'fantasy' was a hidden element that Shigeru Miyamoto, a programmer at the time, secretly added to the game. However, since the capacity of the cassette was completely filled at that time, it was eventually ruled out. However, Shigeru Miyamoto was reluctant to discard the fantasy he had created, so in the zuihou stage of game development, he finally got rid of some bugs, leaving more than 300 bytes of space, and finally secretly stuffed the "dream" into the game. Since it was not approved by the president, "Fantasy" did not belong to the official establishment of 150 Pokemon, and was only found under very special conditions.

And because the bug has not been cleared, it is possible that "fantasy" may appear in only some cartridges, and most of the cartridges cannot be obtained in any case, because it is rare, so the existence of "fantasy" spreads among players like a myth, and it has become a legend coveted by all Pokemon players, so the sales of the game have been greatly stimulated. ”

There was once a player who bought 103 boxes of Pokemon cartridges in a row in order to buy "Fantasy", and finally found "Fantasy", and in the end, due to the crazy discussion of players, the popularity of this game greatly exceeded expectations, and 12 million boxes were sold worldwide......"

After listening to Lei Ting's description, the secretary Xiao Wang was still confused, and he didn't understand what she was talking about at all, but Director Li and Producer Lei have always been chattering, and they often come up with some unguessable ghost ideas, and Xiao Wang can only helplessly dial the phone of a reporter friend to reply.

But just when everyone thought that "Let the Bullets Fly" was about to face a crisis in the next painting, Li Xiaole, the producer and publisher, waved the flag and once again sent his long-hidden killer move - the thirteenth rhythm of saving the cat, easter eggs!!

The third version of "Let the Bullets Fly" was released in theaters, and this version is almost indistinguishable from the first version, except that after the ending credits are played, a few cut-out scenes are interspersed and broadcast as tidbits.

The most impactful shot that gave the audience to see was that at the end of the train carrying the third, fourth, fifth, seventh, and Sister Hua, Zhou Yanfa, who was wearing Master Tang's clothes, stood at the back of the car and smiled proudly at Jiang Wenchunfeng.

and when the third child was playing the role of a bandit kidnapping Huang Shilang's two families, Jiang Wen ripped off his mask and asked: "What are you doing pretending to be wearing my nine cylinders?" Want to be the boss? ”

The third Liao Fan touched his head and replied: "You have been the boss for seven years, can't I be the boss for a day?" "And so on a few deleted shots.

Wow...... This story has a completely different ending! completely subverted the entire story agency, and the fans were first confused, and then they were thinking...... They can't figure out what this tidbit conveys, but one thing is certain, Huang Shilang is not dead!!

The crew of "Let the Bullets Fly" did not announce to the outside world that he released the third version, and the outside world and fans did not know about it at all, so when fans who watched "Let the Bullets Fly" heard a friend's crazy legend "Let the Bullets Fly Hide the Ending, Huang Shilang" was not dead at all, everyone didn't believe it at first.

But soon many people saw this tidbit in the cinema, but not every theater released "Let the Bullets Fly" can see this "easter egg", most of them don't, and a small number do, no one can summarize the rules.

Many crazy fans on the Internet began to post loudly, and "Yunnan Black Medicine" posted on Tianya.com: "You all didn't understand "Let the Bullets Fly", I tell you! Huang Shilang didn't die, Sister Hua was a traitor, and the second child was betrayed by Master Tang! Lee is crazy about the bunker! "Let the Bullets Fly" Bunker It's Up! This is a video that high-IQ people can understand! ”

The film critic "Troubled Times" reluctantly expressed his indignation on his blog: "Fuck Lee crazy! I hate him! He played Lao Tzu! This dog-day movie is not at all what it looks like on the surface, it's so fucking brain-draining~! How could he bury so many threads! ”

Many veteran fans have remembered a video of Li Xiaole in Cannes circulating on the Internet, he said: "The so-called easter egg rhythm is the rhythm after the subtitles are outside the plot of the whole movie, which can not only derive the clues of the sequel, but also launch a real hidden ending, creating a new suspense, which makes people unsatisfied." ”

And more and more ordinary fans began to be fascinated by this "weird" thing, and posts in various places such as communities and forums also began to show their desire to figure out the whole thing, and soon fans began to re-study the whole film from the end of "Huang Shilang is not dead", and finally someone figured out the meaning in it!

Tianya's film and television expert "Huang Feihong" published a post: "Let the bullets fly the real plot post"

"Look at the movie, the director didn't make a fool of himself to publish this scene, the story was already clearly described.

1・Huang Shilang didn't die, he appeared on the train wearing Master Tang's clothes, there is an explanation in the tidbits, and if you look carefully in the feature film, Zuihou Jiang Wen was wearing red clothes when he shot him to commit suicide, and when he went up to the watchtower, he was in blue clothes, do you have time to change clothes at this time?

2. Master Tang's unfinished first secret is that the second child was killed by him, and when Jiang Wen described the task to the second child in front of the sixth child's tombstone, the camera gave Master Tang a look, only he heard it, and the close-up in the movie was not given in vain.

And Lao Tang's second secret is that he and Huang Shilang have known each other before, and remember his lines are "I was also seventeen years old that year, and he was also seventeen years old...... Huang Shilang recognized him on the day he entered the city, but he didn't know that Lao Tang, a giant deception with countless pseudonyms, was now called 'Ma Bangde', so at the Hongmen banquet, Huang Shilang pointed out that "Master is a genius who pretends to be confused", and pointed out that he can speak English, Lao Tang already knew that he was exposed, and the original partner of Lao Tang and the child came from Shanxi thousands of miles away, In fact, it was Huang Shilang who found someone to kidnap Lao Tang's child, otherwise how would Mrs. Tang's mother and son know that Lao Tang had changed his route to Goose City? This was originally a hint, but the audience couldn't understand it, and the sentence that Mrs. Tang was deleted in the added tidbits: "Your surname is Tang this time, and all the surnames of the hundred families have made you have a surname." "All the tips have been given...... After such negative reports and public opinion pressure from Taiwan, after entering mid-December, the box office of "Let the Bullets Fly" finally began to decline, from December 12th to December 18th, the box office of "Let the Bullets Fly" fell to 43.68 million in a single week, and the total box office was 476.98 million, although it has broken almost all the records of the mainland film box office, but there is still a lot of gap from the 600 million goal mentioned by Li Xiaole.

After all, it is very rare for a movie to occupy the top spot on the box office list for more than a month, not to mention the Chinese New Year file in the mainland where there are many strong films.

In a few days, Hong Kong comedy king Zhou Xingxing's "Kung Fu" will land on the battlefield of the box office war, and when the time comes, coupled with the stamina "No Thieves in the World", "Let the Bullets Fly", which has been released for more than a month, may face a crisis of being downgraded.

Whether it is practitioners in the industry or ordinary fans, they are all a little sorry, it seems that the most realistic hope of "Let the Bullets Fly" is to break 500 million, and 600 million is already out of reach, after all, the story of the movie itself is simple and fatal, and fans cannot be repeated in the cinema to watch it repeatedly, and the surprise brought to everyone by the Sichuan version has only lasted for two weeks.

In the editorial department of China Film News, Chu Jianguo, a reporter who tracked and reported on "Let the Bullets Fly", looked at this week's box office report card, and also stopped the draft of the plan "The bullet box office hit 600 million, and Li Crazy fulfilled his promise", and called Xiao Wang, the secretary of China Film Second Studio, to complain.

"Xiao Wang, what are you doing, your inside information is not accurate, "Bullet" seems to be 500 million at most......"

"Founding of the country...... I can't be blamed for this, and I don't know, but that's what our factory director gave me...... I'll help you ask. Xiao Wang smiled bitterly, and after getting up from the office chair, he turned around and looked at Li Xiaole, who was enjoying the sunlight coming in from the window and taking a nap on the recliner, walked over cautiously, and did not dare to disturb, and waited for a while, until he saw Li Xiaole slowly open his eyes, and then asked in a low voice:

"Director Li, Jianguo of the film newspaper asked, should you continue to write that report...... We have a box office of 600 million, and we may still need to work hard recently? ”

"Ah......?" Li Xiaole rubbed his eyes and replied in a confused voice: "You ask Producer Lei to put the third version in the theater, remember to give a part of it to each theater, don't ...... too much"

"But ......" Secretary Xiao Wang sounded a little confused, and said inexplicably: "But the third version has added a tidbit...... Every new thing...... I'm afraid this is not much of a box office boost. ""Kung Fu" was released soon, and the previous Sichuan version only raised the box office by about 100 million, and I want the movie to increase the box office by 200 million with just one tidbit...... What kind of logic is this......

"Well...... It's that tidbit version......" Li Xiaole stretched his waist and turned around half-asleep, changed his posture with the only area of sunlight, and waved his hand while shouting:

"Do you know what Easter egg marketing is? Let the audience start to use their brains and go back to look up the story of 'Pokemon - Fantasy', and you can reassure Jianguo. ”

Xiao Wang touched his head helplessly, he didn't understand what "easter egg marketing" was, so he had to turn his head to look at Lei Ting, who was sitting in front of the computer blowing bubbles, and asked helplessly:

"Producer Ray, what is the allusion to 'Pokemon - Fantasy'." He had heard the name "Pokemon" before, it seemed to be a very popular handheld game played by children, but what does this have to do with movies. ”

Lei Ting looked up at the ceiling, her information-addicted mind worked quickly, and said slowly:

"Well, it seems that when a "Pokemon" GB game was first released, the sales were not very good, there were 150 elves in the game, and the elf numbered 151 called 'Fantasy' was not in the game.

This 'fantasy' was a hidden element that Shigeru Miyamoto, a programmer at the time, secretly added to the game. However, since the capacity of the cassette was completely filled at that time, it was eventually ruled out. However, Shigeru Miyamoto was reluctant to discard the fantasy he had created, so in the zuihou stage of game development, he finally got rid of some bugs, leaving more than 300 bytes of space, and finally secretly stuffed the "dream" into the game. Since it was not approved by the president, "Fantasy" did not belong to the official establishment of 150 Pokemon, and was only found under very special conditions.

And because the bug has not been cleared, it is possible that "fantasy" may appear in only some cartridges, and most of the cartridges cannot be obtained in any case, because it is rare, so the existence of "fantasy" spreads among players like a myth, and it has become a legend coveted by all Pokemon players, so the sales of the game have been greatly stimulated. ”

There was once a player who bought 103 boxes of Pokemon cartridges in a row in order to buy "Fantasy", and finally found "Fantasy", and in the end, due to the crazy discussion of players, the popularity of this game greatly exceeded expectations, and 12 million boxes were sold worldwide......"

After listening to Lei Ting's description, the secretary Xiao Wang was still confused, and he didn't understand what she was talking about at all, but Director Li and Producer Lei have always been chattering, and they often come up with some unguessable ghost ideas, and Xiao Wang can only helplessly dial the phone of a reporter friend to reply.

But just when everyone thought that "Let the Bullets Fly" was about to face a crisis in the next painting, Li Xiaole, the producer and publisher, waved the flag and once again sent his long-hidden killer move - the thirteenth rhythm of saving the cat, easter eggs!!

The third version of "Let the Bullets Fly" was released in theaters, and this version is almost indistinguishable from the first version, except that after the ending credits are played, a few cut-out scenes are interspersed and broadcast as tidbits.

The most impactful shot that gave the audience to see was that at the end of the train carrying the third, fourth, fifth, seventh, and Sister Hua, Zhou Yanfa, who was wearing Master Tang's clothes, stood at the back of the car and smiled proudly at Jiang Wenchunfeng.

and when the third child was playing the role of a bandit kidnapping Huang Shilang's two families, Jiang Wen ripped off his mask and asked: "What are you doing pretending to be wearing my nine cylinders?" Want to be the boss? ”

The third Liao Fan touched his head and replied: "You have been the boss for seven years, can't I be the boss for a day?" "And so on a few deleted shots.

Wow...... This story has a completely different ending! completely subverted the entire story agency, and the fans were first confused, and then they were thinking...... They can't figure out what this tidbit conveys, but one thing is certain, Huang Shilang is not dead!!

The crew of "Let the Bullets Fly" did not announce to the outside world that he released the third version, and the outside world and fans did not know about it at all, so when fans who watched "Let the Bullets Fly" heard a friend's crazy legend "Let the Bullets Fly Hide the Ending, Huang Shilang" was not dead at all, everyone didn't believe it at first.

But soon many people saw this tidbit in the cinema, but not every theater released "Let the Bullets Fly" can see this "easter egg", most of them don't, and a small number do, no one can summarize the rules.

Many crazy fans on the Internet began to post loudly, and "Yunnan Black Medicine" posted on Tianya.com: "You all didn't understand "Let the Bullets Fly", I tell you! Huang Shilang didn't die, Sister Hua was a traitor, and the second child was betrayed by Master Tang! Lee is crazy about the bunker! "Let the Bullets Fly" Bunker It's Up! This is a video that high-IQ people can understand! ”

The film critic "Troubled Times" reluctantly expressed his indignation on his blog: "Fuck Lee crazy! I hate him! He played Lao Tzu! This dog-day movie is not at all what it looks like on the surface, it's so fucking brain-draining~! How could he bury so many threads! ”

Many veteran fans have remembered a video of Li Xiaole in Cannes circulating on the Internet, he said: "The so-called easter egg rhythm is the rhythm after the subtitles are outside the plot of the whole movie, which can not only derive the clues of the sequel, but also launch a real hidden ending, creating a new suspense, which makes people unsatisfied." ”

And more and more ordinary fans began to be fascinated by this "weird" thing, and posts in various places such as communities and forums also began to show their desire to figure out the whole thing, and soon fans began to re-study the whole film from the end of "Huang Shilang is not dead", and finally someone figured out the meaning in it!

Tianya's film and television expert "Huang Feihong" published a post: "Let the bullets fly the real plot post"

"Look at the movie, the director didn't make a fool of himself to publish this scene, the story was already clearly described.

1・Huang Shilang didn't die, he appeared on the train wearing Master Tang's clothes, there is an explanation in the tidbits, and if you look carefully in the feature film, Zuihou Jiang Wen was wearing red clothes when he shot him to commit suicide, and when he went up to the watchtower, he was in blue clothes, do you have time to change clothes at this time?

2. Master Tang's unfinished first secret is that the second child was killed by him, and when Jiang Wen described the task to the second child in front of the sixth child's tombstone, the camera gave Master Tang a look, only he heard it, and the close-up in the movie was not given in vain.

And Lao Tang's second secret is that he and Huang Shilang have known each other before, and remember his lines are "I was also seventeen years old that year, and he was also seventeen years old...... Huang Shilang recognized him on the day he entered the city, but he didn't know that Lao Tang, a giant deception with countless pseudonyms, was now called 'Ma Bangde', so at the Hongmen banquet, Huang Shilang pointed out that "Master is a genius who pretends to be confused", and pointed out that he can speak English, Lao Tang already knew that he was exposed, and the original partner of Lao Tang and the child came from Shanxi thousands of miles away, In fact, it was Huang Shilang who found someone to kidnap Lao Tang's child, otherwise how would Mrs. Tang's mother and son know that Lao Tang had changed his route to Goose City? This was originally a hint, but the audience couldn't understand it, and the sentence that Mrs. Tang was deleted in the added tidbits: "Your surname is Tang this time, and all the surnames of the hundred families have made you have a surname." "All the tips have been given......