Cannes, also known as Cannes, Cannes, is a small town in the south of France, where the sun is shining, the climate is mild, it is the most famous tourist destination in Europe, of course, the most famous is the international film festival named after the town here, every year in May, many filmmakers and film companies from all over the world will gather here, the selection of awards is on the one hand, and the other is the film transaction, which can be called one of the world's largest and most extensive film trading markets, and has made great contributions to the development and communication of global film exchanges.

After coming to Cannes, Chen Sicheng, Zhang Ziyi, and Zhao Wei should walk the red carpet and socialize, He Mu remembered that "Spring Breeze Drunk Evening" was the premiere tonight, and there was only this one event he needed to attend tonight, and before that he was going to meet two people.

He Mu took Xiao Nan to the beach in Cannes and found a small hotel by the sea, where He Mu met his cousin Song Xuan and Song Xuan's boyfriend Jeff.

Jeff came to Cannes to buy the film rights as a representative of Lionsgate this time, although most of the movies that came to Cannes did not quite fit the style of Lionsgate, but so many movies can always find what they like, cult and restricted in Europe too, because the beaches and sunshine in Cannes are good, Jeff also put on his girlfriend by the way, even if he gives himself a vacation after work, he should give himself a little welfare after Lionsgate's hard work.

Song Xuan had already told He Mu that they would come to Cannes before she came, she didn't know that He Mu would also come, she just guessed that with He Mu's current status in China, maybe he would have a chance to come, so she notified her cousin. I didn't expect it to really come, she usually doesn't have many opportunities to return to China, and even if she does, she is mainly active in Stone City. There are very few opportunities to see my cousin, and since I have such a good opportunity this time, I must call my cousin and niece to get together.

When Song Xuan and Xiao Nan's aunt and nephew were discussing the topic of makeup and beauty, Jeff pulled He Mu to talk about the release of "One Shot 147" in the United States, to be honest, He Mu really didn't know very well, he only knew that the film was released in the United States after the British Oscar was awarded, and the publicity gimmick was that the Chinese snooker prodigy and the rising star of Chinese films were nominated for the British Oscar. Although the two gimmicks are not very strong, they have also attracted some audiences into the theater, and of course, there are a large number of Chinese people in the cinema in the Chinese life circle who support the film.

However, He Mu is not very clear about the specific box office figures. There are not many reports on this in China, and if you want to know about this, you can learn about the situation from the movie box office bar and the North American box office bar, and the bar friends in these bars often translate some reports and documents from the United States to get the box office figures they want. Although He Mu paid attention to these two. But I haven't been there much.

Jeff told He Mu that the box office of "One Shot 147" in North America has reached 3 million US dollars, and half of it is from Canada, which is not as good as the results in the United Kingdom, but it has exceeded his expectations. Jeff was very honest about looking away. This result far exceeded his expectations, probably because of the variable of being nominated for the British Oscar. But he didn't anticipate this variable, and that's his failure.

Jeff said this, of course, not for self-criticism, he just told He Mu that good movies do not distinguish between nationalities, even if you are Chinese, you can still make achievements in North America, as long as there are enough points to attract them.

He Mu pouted, the North American market is so big, what is a good result of three million dollars, if the same story is played by an American, the film is still so good, I am afraid that 30 million is also possible, his yellow skin has brought a certain degree of difficulty to the promotion of the film This is an ironclad fact, although the United States advertises freedom and equality, it has never done it.

For a long time, cultural differences will be a major factor hindering the impact of Chinese films on the North American film market, but He Mu firmly believes that this difference must exist, movies are not only a form of entertainment in his opinion, but also a carrier of cultural communication, to put it mildly, this is also a brainwashing tool, if Chinese movies are also made like Hollywood blockbusters, personal heroism is rampant, and anarchism is rampant, then the purpose of Hollywood cultural aggression is really successful, What He Mu wants to do is that Chinese movies can one day impact the visual nerves of Westerners with their own characteristics and charm, making them intoxicated and addicted, just like the original "Hero".

He Mu has always thought that "Hero" is a successful movie, in his heart, "Crouching Tiger, Hidden Dragon" is not as high as the achievement of this movie, not only because "Hero" opened the era of Chinese blockbusters and opened the prelude to the box office blowout in the mainland, but also because the core of "Hero" is Chinese, it promotes Chinese-style thinking and thoughts, and the value concept of sacrificing the small self to achieve the big self is not in the West but unique to China, on the other hand, "Crouching Tiger, Hidden Dragon", although the film has greater achievements and has a wider influence in the West, But Ang Lee's American education background doomed this to be a drama film that Westerners are comfortable to watch, but Chinese look awkward.

Jeff instilled a lot of his own film experience in He Mu, the future brother-in-law, and he was also instilled with a lot of Chinese ideas by Song Xuan, he himself is very friendly to the Chinese, very respectful of Chinese culture, even the development of Chinese films far behind Hollywood has many advantages in his eyes, he even feels that Lionsgate should cooperate with Chinese film companies.

For the time being, He Mu's Shuimu Forest is just a small company, and there is a difference between Lionsgate, a famous Hollywood film company, even if Jeff wants to help He Mu, but there is no basis for cooperation between the two, and Lionsgate does not have the courage to go abroad for the time being, it is now just fishing in troubled waters in the North American film market with some small-budget horror films, if you are lucky, you can develop a money-making horror film series, shareholders can be happy, if you are unlucky, even if you lose money, it will not hurt your bones. After all, the cost is not much.

Jeff has always felt that Lionsgate should play a big move, otherwise it will never want to be compared with Paramount, Universal and those companies, but his boss is still undecided, although the big move will have big benefits, but many large companies are dragged down by such a big move, there are too many lessons from the past, so you still have to be cautious, Jeff is helpless about this, who made him not the boss.

He Mu briefly chatted with Jeff about some of his recent actions, Jeff has long known about his company, and is very supportive, although he has not had much contact with He Mu, but he knows that He Mu is a young man with ideas, such young people are usually not easily constrained by others, they prefer that they can complete and control their own works, and they can't wait to even take care of the soundtrack themselves, in order to be the most perfect.

Of course, Jeff is essentially this kind of person, and after joining Lionsgate, his desire to display his talent and ambition has also been hindered by some unpleasant obstacles, and he even said that if the time is right, he will not rule out that he will set up his own business, open an independent production company, and feel the feeling of being in charge of his own affairs.

For the small-cost and high-grossing "Night. Shop", Jeff said that he was not interested at all, comedy is the most local thing, it is difficult to have a market in another place, and Jeff is not even interested in watching it. As for "Very Perfect", Jeff just began to have a little interest, and the name Zhang Ziyi is still very attractive, but after understanding the plot synopsis of this film, Jeff frowned and pursed his lips, Zhang Ziyi also needs to make the right movie with the right director to reflect her value, and "Very Perfect" doesn't look like the right movie.

Speaking of the most lu, Jeff became very interested in "Glass Heart", He Mu told the story of Ah Liang's encounter in a storytelling way, a bit of Zhang Zhen's ghost story atmosphere, in order to achieve the best effect, Song Xuan also acted as a translator on the side, so that Jeff could better understand the story.

Jeff listened to it with relish in the front, but he was a little dissatisfied in the back, "Why don't you write the heroine as a real ghost, that's more interesting!" ”

Before He Mu could speak, Song Xuan explained to him, "Ghosts cannot appear in movies shot in Chinese mainland, this is feudal superstition." ”

He Mu nodded, "It's true, no matter what the ending, the heroine must be a person, this story was originally created by the director of the film, and he also hoped that this was a terrifying and desperate story, but our regulations limit his thinking, and in Chinese mainland, the market for horror films is not prosperous, in comparison, it is easier to attract attention to such emotional plots." ”

Song Xuan should also be with her younger brother, "I also think this story is very interesting, and this way of writing is also very good." ”

Jeff sighed and shook his head, "It's a pity that a good horror movie template, you Chinese thoughts are really incomprehensible, you said you brought the poster of the movie, can I see it?" ”

"Of course." He Mu brought up the poster they designed from the MP4 he was carrying, and his other two assistants were printing a large version of the poster, and then they would rent one of the many advertising spaces in Cannes for promotion.

Today, in addition to the premiere of the opening film "Flying House Travel", some of the shortlisted films in the main competition unit will also be screened one after another, and "Spring Breeze Drunk Night" will meet the audience of the whole world tonight.

In addition to the impact of this economic crisis, there is another important reason, that is, a total of four Chinese directors have been shortlisted for the main competition unit at this Cannes Film Festival, which is an unprecedented good result, and it is no wonder that Cannes in May is full of yellow faces...... (To be continued......)

PS: [ps: Today's first update, the second one may be tomorrow ~ sorry ~]