This also leads to the fact that the so-called "devils" in martial arts dramas can't bring the audience any real sense of oppression at all, in contrast, in the themes of knights and magicians in the Middle World in Europe and the United States, the big sword is wielded, although it is clumsy and abnormal, but the scene where a knife can cut off half of the opponent's body is much more shocking.

To show strength, it is not enough to have beautiful action design, but more importantly, to show the results of martial arts movements, which has always been lacking in martial arts films, and the destructive power of various tricks to the human body is undoubtedly the most direct and powerful way to express it.

Therefore, although "The Legend of the Condor Heroes" does not have any out-of-character pictures in the mainland version, the version released in North America is full of bloody scenes in the fight.

So, a week before the release of "The Legend of the Condor Heroes" in North America, Li Xiaole released two posters of "The Legend of the Condor Heroes" on the official website of the Pirate TV Company and on his Facebook.

The first is a large panoramic poster of Xiangyang, surrounded by Mongolian soldiers, on the open wilderness, a quiet ancient city stands under the dark clouds in the sky, in front of the city tower and bunker, the Mongolian soldiers like a sea of smoke are immediately swords, it is difficult to count, and Guo Jing and Huang Rong led hundreds of soldiers in front of the city gate to confront the huge Mongolian soldiers, and the sense of reckless and mighty epic gives people an incomparable shock.

The second is a close-up poster, in the dark light, as if in a low cave, Mei Chaofeng, who is dismantled from the cloak, sits on a white bone chair made of 999 human skulls, a close-up of a pale and terrifying face, she is playing with a bloody human head in her right hand, the pair of flashing ghostly empty "eyes" seem to be staring at everyone looking at this poster, the brain marrow of the human head in the hand flows along the fingers, and the mouth is big and seems to be screaming in pain......

The ordinary viewers who clicked on the second poster on the Internet were taken aback.

In the gym, Ed Ward, who had just finished working out and taking a shower, was watching the news on his iphone on the bench, scrolling through Facebook casually, wanting to see what new news Li Xiaole had about ibox, sliding his fingertips to jump directly from the first poster to the second one, and almost fell off the bench in fright......

"Damn~~ Isn't this a martial arts drama!? Why is it so scary!! ”

"Wow...... This poster is too bloody, who is this woman, is it the evil witch of the East! The black companion next to him was also stunned when he saw it.

At the same time, when preparing for the opening of Disney Park on the same day, a group of children were waiting for the start of the "Fruit Man" game in front of the ibox, but the staff made a mistake and mistakenly clicked into the news pushed by the game store, and suddenly the poster of Mei Chaofeng appeared on the big screen, which directly scared the children "Ah~~~" crying and running around.

Even the parents who accompanied their children saw Mei Chaofeng sitting on the throne of bones, staring at her with a pair of empty eyes staring at her like a zombie, their hearts trembled, and the screams around them were everywhere, and they didn't know if it was the children's, or the unjust screams of those unjust souls on her white bone seat......

Such a poster not only scared many timid fans into nightmares, but also made many fans who like realistic themes scream excitedly, but many people who thought that "The Legend of the Condor Heroes" would continue the relaxed style of "Fruit Hero" were surprised by this result.

As soon as the poster was released, some loyal martial arts fans began to scold the series for being a little too realistic, "martial arts films should be more romantic and freehand" represents a lot of opinions, which also led to a surge in traffic on the official website of the pirate TV company after the poster was released, and hundreds of thousands of Facebook netizens also began to argue about this bloody poster, except for the vast majority of people who have read the original novel, many people have begun to be a little curious about what kind of martial arts story "The Legend of the Condor Heroes" will be, The emotional rhythm of the audience has been unconsciously mobilized by Li Xiaole, and three days before the screening of "The Legend of the Condor Heroes", public opinion discussion has reached a peak.

A person who did not invest in any large-scale outdoor advertising, but only made a series popular before it was broadcast through games and TV shows, and only Li Xiaole could do it in the world, and many TV drama publicity planners have recorded this case on the computer and wanted to imitate it, but thinking about it, Li Xiaole could only shake his head and smile bitterly in order to promote his new drama and develop a new technology product...... On this planet, I'm afraid that only a cross-industry genius like Li Xiaole can do this kind of marketing plan...... Now it looks like crazy......

At this moment, in the conference hall of Hong Kong TVB, Mr. and Mrs. Shao Yifu also discussed with all TVB executives, Li Xiaole and Zeng Zhiwei about the advertising plan of this co-production of Condor shooting.

"Mr. Li, now just the first "Iron Blood Dan Heart" in the mainland, Taiwan, Hong Kong, various TV stations have acquired the copyright fees of the series, plus the sales on the Internet, it has exceeded 80 million yuan, and the results are quite gratifying." The representative of TVB's publicity department said in a high-pitched tone: "In North America, Gu Pirate Channel's colleagues have received advertising plans from 45 advertisers, and they can buy out without limiting the ratings. ”

Now, with the help of the release of ibox, the ratings of "Condor Shooting" are optimistic, and many brand manufacturers, especially tea, Chinese-style furniture, as well as various well-known brands in Taiwan and mainland China, such as various Chinese sporting goods, food, etc., have also smelled business opportunities and have put forward their willingness to cooperate.

Li Xiaole took the documents and materials and flipped through them casually, most of them were priced at about $80,000 per 30 seconds, that is, these brand manufacturers estimate that the audience of "The Legend of the Condor Heroes" in North America will reach 3 million, which is much higher than the prediction of the four major TV stations, which is obviously the confidence of Chinese manufacturers in their directors.

Everyone in TVB, including Zeng Zhiwei, looked at him, their eyes were full of eager eagerness, and they all hoped that Li Xiaole would agree to the buyout advertising contract, because as long as these buyout contracts were signed, "The Legend of the Condor Heroes" would not be cut in half when it was broadcast on the pirate station, regardless of the ratings.

This is equivalent to a guaranteed contract clause, which can allow the series to be broadcast smoothly without being bound by the broadcast terms of the pirate station, after all, the first "Iron Blood Pill Heart" has been filmed, and everyone is very satisfied after watching the sample, and they all hope to see the second and third parts of "East Evil and West Poison" and "Huashan on the Sword".

"No, these prices are too low, I think the potential of "Condor Shooting" is far more than that" Li Xiaole shook his head, with the sales of ibox as a foundation, he is not worried about the failure of "Condor Shooting" at all now, now it is just to see how high this series can reach, and decided in a confident tone: "I think we still have to follow the set goal and use a limited-time auction to let advertisers bid." ”

As soon as he said this, there was immediately silence now, everyone was actually prepared in their hearts that Li Xiaole would say this, although the limited-time bidding in North America is usually only used in the Oscars, Major League Football games, which are relatively flexible programs, but the pirate station "The Walking Dead" used this method before, shocking the entire North American TV industry, so it is not surprising that Li Xiaole adopted this method again.

"If Director Li feels that he insists on this, we really have no way to oppose it." Fang Yihua, who was sitting next to Shao Yifu, also nodded at this time and said: "But Director Li, can you add a guarantee clause to me, even if "Shooting the Condor" did not reach 8 million viewers in the first two weeks, you can't cut this series in half according to the terms signed before." ”

Li Xiaole, who salvaged a sum of money on Ibox, is not short of money now, and Pirate TV is also up to him, if he wants, even if the ratings are not good, he can completely let "Shooting the Condor" continue, you must know that for TVB, which owns the copyright of Hong Kong and Taiwan, after filming this series, they will make a profit without losing money, according to the current situation, although they have invested the manpower and material resources of the whole Taiwan, but as long as the three parts of "Shooting the Condor" can be released, then they can make at least 300 million Hong Kong dollars in profits, And coupled with the rise in dividends, it is conservatively estimated that it can break through the billion mark, you must know that TVB is now declining, laying off employees every year, only earning 5 billion Hong Kong dollars a year, and making a profit of one billion on a TV series will be a shot in the arm for the entire TVB, so that the stormy TVB can stabilize.

Now TVB has invested all its material resources and manpower to create "Condor Shooting", which is not only fighting for temporary interests, but also related to the fate of more than 4,500 employees of the entire company.

After all, according to the contract, TVB's advertising revenue in North America is only 12.5%, and the majority is still in Hong Kong and Taiwan...... Everyone doesn't want to lose a big one because of a small one, and Fang Yihua's suggestion is reasonable.

No one expected it, but Li Xiaole refused: "No, Pirate TV has the rules of Pirate TV, although it is controlled by me, but I can't break the company's system, and I firmly believe that "Condor Shooting" can break through 8 million viewers." With the success of "The Walking Dead", Li Xiaole is full of confidence in this 3D series.

The scene was stunned...... I really don't know why this director is so brainless, and where does he get his confidence.

At this time, Shao Yifu, who had been silent, also spoke up, speaking in a thick Shanghainese dialect, translated by Fang Yihua: "Director Li, I want to remind you that this is an all-Chinese drama, the mainstream market in North America has not yet accepted an all-Chinese drama, and our competitors are also very strong, although you have the right to decide on this matter, but I hope you will recognize the form." ”

You must know that "Shooting the Condor" has been selected to be broadcast in the environmental time slot on Monday, and it will be broadcast in two episodes in a row, which means that he will face the siege of the most watched dramas in North America, "The Big Bang Theory", "Crime Scene Investigation", "Prison Break", and "Two and a Half Heroes...... Could it be that this meeting is really Li Xiaole's Yiyantang!?

"Sixth uncle, I support Director Li's decision." At this time, Zeng Zhiwei suddenly raised his hand and said loudly......