In this battle, Orchid Company took the initiative, so it has been leading the nose of T-K Group, and T-K Group soon ushered in the defeat of the quality effect war after losing the equipment innovation war. {with}{dream} щ{suimеng][lā}

After T-K Group held a press conference at Orchid, it fell into a difficult situation.

Orchid Company released the GMP certification data of the World Health Organization, as well as the relevant certification data of the Drug Administration, as well as the certification data of various zeros.

This move has made T-K Group feel a lot of pressure.

This is yet another terrible PR crisis faced by T-K Group, mired in the wave of boycott of takeovers.

Jos's whole person was in a deep depression, and he scolded irritably: "The despicable and shameless people of country Z actually use such a bad move to deal with us, it is extremely hateful. ”

The press conference has just ended, and the media has carried out overwhelming reports on the press conference, and the entire process of the press conference has also been put on the Internet by Orchid Company, which has also caused a heated discussion among netizens and caused a warm response.

At this time, everyone was still immersed in the news, and soon everyone reacted and pointed the finger at the T-K Group.

Chu Jingnan leaned back in the chair, rubbed his temples that were a little swollen and painful, and said slowly: "Lanxin Company has disclosed the certification and testing data, and in front of everyone, it has made T-K Group a handful, and soon the media and the public will ask T-K Group to also disclose the certification and testing data, you should prepare early." ”

Orchid Company's move is to draw wages from the bottom of the kettle, completely cutting off all the back roads of T-K Group.

This move is not ruthless.

He imagined that Orchid Company would use various tricks to deal with this quality effect battle, but he didn't expect that Orchid Company would be so ruthless and do this kind of thing that would hurt a thousand enemies and damage eight hundred to itself.

They are themselves.

Be harder on your enemies!

This is the really scary thing about Orchid.

If T-K Group can't perfectly solve this public relations crisis, the acquisition battle with Orchid Company will be completely lost, and there will be no chance of a comeback.

Joss roared angrily, "What are you going to prepare? It is impossible for T-K Group to make the certification and testing data as open and transparent as Orchid, and it is impossible to publish any core data to the outside world. ”

Orchid is just a company that has not yet been listed, and the newborn calf is not afraid of the tiger and has published its own certification data, which may encounter a crisis of leakage of formula structure, but it will not cause a devastating blow to Orchid.

However, T-K Group is a world-famous large enterprise, stepping on countless competitors, and has a place on the competition stage of the world's health care brands, if the certification data is released to the public, these data will be known by other competitors, and they may use these data to deal with T-K Group with various bad competition methods.

Jos has no right to publish certification data at all.

It is also impossible for the headquarters of country M to agree to publish the certification data.

"If T-K Group does not do this, it will become the focus of public criticism, face huge pressure from the media and the public, become the target of public criticism, completely lose the support of the people, and what is more terrible is that they will question T-K Group's products, so T-K Group will completely lose this acquisition war."

His answer, in Chu Jingnan's expectation, the reason why Lanxinya Company dared to release these data was a desperate battle under the acquisition pressure of T-K Group.

In other words, Orchid is now barefoot and not afraid to wear shoes.

But T-K Group has a lot to worry about, they don't dare, can't, and can't make the same decision as Orchid.

This is also the purpose of Orchid's real calculation of T-K Group.

Let T-K Group have a hard time talking.

Make T-K Group the target of public criticism.

Completely cracking down on the reputation of T-K Group, its product image, and the reputation it has accumulated over the years, so that T-K Group has endured years of product testing and questioning.

Jos was dizzy and said angrily: "In the eyes of the people, the first person to do this is a feat, it is commendable, and the people who do it later, but just follow suit, even if T-K Group stands up and makes the product certification data public and transparent, everyone will think that T-K Group is forced to make a move, the company's reputation, or product image, will still be greatly discounted." ”

Orchid Company's trick really grabbed the three-inch throat of T-K Group.

Let T-K Group once again fall into the quagmire on the cusp of the storm.

Chu Jingnan was silent for a moment and asked, "Next, how do you plan to solve this public relations crisis?" ”

The product war was lost so quickly, which was somewhat unexpected by Chu Jingnan.

He was a little confused, was T-K Group too weak, or Orchid Company too strong?

Jos sat down between the chairs in a gloomy manner, covered his cheeks with both hands, and said bitterly, "Where does T-K Group have the ability to block the people's leisurely products, as well as the media's verbal criticism, and Orchid Company will not let go of this opportunity, and will chase and fight T-K Group, and fall into the ground, T-K Group has lost this product war, and the entire acquisition plan is completely mired in the quagmire and cannot extricate itself." ”

He did not say that in this acquisition war, they are already on the verge of fiasco.

He couldn't say anything.

There is too much unwillingness, anger, powerlessness, and no way to vent in my heart.

Prior to this, he had participated in many battles of the company, large and small, and he couldn't understand why he, who had always been unprofitable, would suffer such a terrible defeat this time.

The means and strategies that he is proud of are not worth mentioning at all in the eyes of the other party.

His arrogant IQ is like a toddler in the eyes of the other party.

Orchid Company, a small company that is not listed, is his biggest opponent, which is ironic when you think about it.

Chu Jingnan's eyes flickered.

Jos suddenly raised his head and looked directly at Chu Jingnan: "Chu, T-K Group can't afford to lose this acquisition battle, how is your acquisition plan for Orchid Company going?" Is there any progress? Can you give Orchid Company a heavy blow at this time? ”

Now, his only hope is Genesis Investments.

Chu Jingnan looked at Jos apologetically: "I'm sorry Jos, because T-K Group has been hit hard by Orchid Company one after another, and the acquisition plan of Genesis Investment Company has also entered an impasse, and the financial resources of T-K Group are limited, resulting in no way for our acquisition plan to be carried out at all." ”

The acquisition plan has come to such a state of affairs that is a major problem for T-K Group.

In Chu Jingnan's view, T-K Group is fully responsible, and he does not admit that he has made any mistakes in assisting in the acquisition.