Chapter 720: Spring Festival

Before the movie version of "Northern Love" was about to be released, Chen Sicheng and Tong Liya, the lovers, finally entered the palace of marriage, although they had the intention of promoting the movie, but it was a matter of course, He Mu knew that Yaya had long wanted to marry Lao Chen.

Chen Sicheng's talent He Mu still appreciates it very much, this guy can still be admitted to Chinese opera after being expelled from the play, his personal strength is beyond doubt, he is the same as He Mu, he became interested in the director very early, and when filming "Soldier Assault", he is the kind of person who often wanders around the director, the difference is that He Mu has convenient external conditions, the first director's work is the electric discussion "Zi Bu Si" with a small investment scale, and it has achieved amazing success, and Chen Sicheng's first work is a popular TV series "Northern Love", It is the relationship between Tong Guò and He Mu that has been supported and invested by Tiger Wolf.

But all talented people usually have a common problem, that is, they don't want to live under others for a long time, especially under friends, Chen Sicheng is a high-minded and arrogant person, so when he first started thinking about filming the movie version of "Northern Love", he didn't want to cooperate with Shuimu Forest, and he has already proved his directorial talent with the TV series version, and he found Wanda Pictures, which is now in full swing and thirsty for talent.

Although the new script he wrote has nothing to do with the TV drama version, he still hopes to use the name "Northern Love" and use the influence of "Northern Love" to promote the success of his film directorial debut, but if he wants to use the name "Northern Love", he will inevitably be inseparable from Tiger Wolf Film and Television, plus Wanda's confidence in this project is not very large, so he later joined the investment of Shuimu Forest.

Although Chen Sicheng has always wanted to get rid of the huge aura of He Mu's friend, the relationship between the two is not bad. And his wife Yaya is Xiao Hetang's contracted artist and He Mu's friend, and the two began to cooperate a few years ago. Yaya in the tiger wolf and Shuimu two companies are no less than the company's first sister Liu Shishi, on the day of the wedding of the two He Mu also sent a video blessing, hoping that the two will have a noble son early, He Mu is very mentally prepared for Lao Chen's romantic habits, and hopes that this guy can take care of himself after having a child.

He Mu took his wife and children to play in Australia for nearly a month, and did not come back until the Chinese New Year approached. Even when he is very busy, He Mu will try to go home for the New Year and reunite with his grandparents, brothers and sisters-in-law. This year is so leisurely, it is naturally impossible to hide outside and not go home. The New Year is a unique plot for every Chinese, and He Mu's New Year plot is particularly heavy. Now the He family has basically moved from their hometown to the capital for the New Year, but after the New Year, their grandparents will return to their hometown, which is the root they can't give up, and there are their relatives and old friends.

Recently. Watching movies for the Chinese New Year is becoming more and more popular among urban people. Big cities are not as good as rural areas, the village is lively and festive for the New Year, adults worship their ancestors, children whip up, each has its own way of playing, and slightly indifferent urbanites do not have so many choices, so they have to go to the cinema to have fun. A ticket of a few dozen dollars is not very expensive.

In the past 13 years, the mainland film market can be said to have opened high and gone low, and the box office exploded at the beginning of the year. "Zi Bu Yu 3" and "Journey to the West" both broke one billion, the May 1st file has nearly 800 million "To Youth" and more than 500 million "Chinese Partner", the summer file has "Big Footprints", "Big Card 2", "Small Times" and other blockbuster films, and the National Day file also has "Di Renjie's Divine Dragon King" and "Ten Years of Long-distance Run" and other smash hit works, which helped break through the 20 billion box office in November 2013.

But when it came to the Lunar New Year, the box office began to slump, and it was not as popular as expected, and there were no phenomenal works like "Thai Embarrassment", until the appearance of three popular works, "Qin Shi Huang vs. Aliens", "Private Custom" and "Police Story 2013", which can be regarded as a satisfactory end to 2013.

Entering 2014, the newly released movies are still sluggish, although "Qin Shi Huang" has already passed 600 million, and is slowly approaching 700 million, "Private Custom" and "Police Story 2013" have also exceeded 500 million, but it still can't be compared with last year, including the "Ender's Game", which was sold in the digital field, and was not very successful in the mainland after the box office failure in North America, and the total box office just exceeded 100 million.

The best table in foreign language films is the animated movie "Despicable Me 2", but it is not as surprising as the domestic animation "Bear Infested: Raiders of the Lost Ark", the two films have won the weekly championship, comparing a number of live-action movies, and the three-dimensional movie "Bear Infested" is the hope of Chinese animation for Chinese animators, the box office in two weeks has been nearly 200 million, and the results far exceed the "Pleasant Goat" series in the same period, which makes "Shuke and Beta", which is close to the end of the production and the quality is more than one grade higher than "Bear Infested" is more confident and is bound to break the box office record of a new Chinese-language cartoon.

The weak New Year file finally broke out completely from the first day of the new year, the single-day box office on the Chinese New Year's Eve was only 14 million, and on the first day of the new year, it immediately jumped to 250 million, and the four films "Journey to the West: The Great Havoc in the Heavenly Palace", "Where Are You Going, Dad", "Omen Fengyun", and "Predecessor Raiders" were released at the same time to compete for the audience on the first day of the new year, and the competition can be described as fierce.

This time, Shuimu Forest did not participate, this year's Shuimu Films pay more attention to the summer file, "Notes on Tomb Robbery", "There Will Be No Future", "The Ladder of Love" and other key films will compete for the summer file, for the excitement of the Spring Festival file, He Mu is just an outsider, but he is still very greedy as an outsider, "Havoc in Heaven" was 125 million on the first day, and broke 300 million in three days, it is the first Chinese film to break 300 million in three days, this speed of harvesting the box office once made people think that this movie was rushing for "Thai Embarrassment" The box office record of Chinese films went.

"Havoc in Heaven" is good at the box office and understandable, after all, it is from the most popular Journey to the West theme in China, and it is star-studded, and the special effects also cause money, it is still a 3D movie, but I never expected that "Where Are You Going, Dad", which is the same as a variety show, also broke out with a powerful force, with a box office of 91 million on the first day, setting a new box office record for the first day of 2D movies, and a box office of 240 million in three days!

He Mu thought that the box office of this movie would not be too low, after all, this show was too popular last year, but he never expected that the box office would be terrifying, this achievement has killed a lot of large-scale productions with a cost of 100 million yuan, and the final box office of more than 500 million is not a problem at all, the most terrifying thing is that this movie does not rely on ultra-high film scheduling intervention, but on ultra-high attendance, and it is the audience's choice that makes this movie compete with a giant film of the level of "Havoc in Heaven" without falling too far behind.

Relying on the strong audience base of variety shows, "Where Are You Going, Dad" is booming on the big screen, but as He Mu expected, if the results of this movie are generally good, if the results are too good, I am afraid it will attract a lot of criticism, and now its results are not very good, but good against the sky, so good that Light Media and Mango Channel are happy to bloom behind their backs, so it is no longer a matter of criticism, but abuse, and even many netizens think that "Where Are You Going, Dad" The regression of Chinese movies will eventually ruin Chinese movies! (To be continued......)

PS: [ps: I wrote a little less today, I'm sorry, I may have to push the tens of thousands of manuscripts to be pushed back again, continue to stay up late tonight~]