Then, He Mu posted three more Weibo posts on the same day.

One of its main intentions is to show concern for the Yushu disaster area, and to promote the movie "Du Lala's Promotion" that is being released in Shuimu Forest, since the date of release, every ticket sold will be donated to the disaster area, hoping that everyone can support the genuine movie and support the people of Yushu. Now "Durala" should have a box office of more than 60 million, less than 2 million moviegoers, and more than 1 million donations.

Piracy has always been a major cancer in the Chinese film industry, He Mu's previous works will basically be released for three or four weeks, there will be relatively high-definition piracy, and there will be gun versions in a week, and the reason why many audiences don't go to the cinema to watch it is because they know that there is a cheap way to take advantage of the money, and in the long run, the movie will not get effective support, and it will only make people have no movies to watch, just like the record industry that is basically dead now. He Mu doesn't expect charity to make everyone conscious, he just hopes that more people can devote a little bit of kindness to that disaster place.

The second He Mu said that he will donate one yuan for every fan who pays attention to his Weibo, and now his Weibo fans are 1.8 million, which means that he wants to donate 1.8 million, this statement has been valid, and the number of donations represented by the number of fans in April will be used for the Yushu disaster area, and how many fans will increase every month in the future will also donate corresponding donations.

As soon as He Mu's gameplay was proposed, the number of fans exceeded two million on the same day, and in the next few days, celebrities including Yao Chen and Li Yuchun followed He Mu's example and donated with the number of Weibo fans. After all, not everyone is a tyrant like He Mu.

This has also caused a surge in the number of Weibo user registrations during this period, and the attention to celebrities has also reached a peak, especially many people use Weibo to convey charity. Passing on kindness, so that more people realize the meager power of "gathering small into giants", I am afraid that Cao Guowei should give He Mu a big red envelope during the New Year to be worthy of him.

The last one was posted by He Mu in the evening, and some of the basic things to be considered were thought out clearly, and he also asked Cheng Long, Li Lianjie and other old-timers and Chunchun and other children respectively if their charity fund was operating, and he had a bottom in his heart, at this time, the three Weibo posts he had posted before had been ranked in the top three of the popular Weibo list. In particular, the recent one has an amazing number of retweets and comments, including many celebrities and well-known social figures echoing He Mu's good deeds, perhaps because of this Weibo. The number of He Mu's fans exceeded two million on the same day, and there were already 2,086,300 people when He Mu watched it, and the rise was still fierce.

He Mu's last Weibo @ a new account "Mulin Charity Fund" and uploaded a picture of a lotus flower. It was announced that he and Zhang Zilin and his wife would jointly establish this charitable foundation. Specializing in charity, affiliated to the Youth Development Fund, now in the capital Zilin is asking his cousin to help go through the relevant procedures, after the completion, He Mu plans to ask his sister-in-law Chen Xuehe to temporarily take care of this fund, which may divide part of her energy, but it will not affect the work of Tiandi Media, and the Weibo account of "Mu Lin Charity Fund" will clearly and transparently record every income and expenditure of the fund and the final attribution of the donation.

He Mu's previous promise of one yuan for one ticket and one yuan for one fan will be handed over to the Mu Lin Charity Foundation. And for the first time for the rescue and post-disaster reconstruction work in the Yushu disaster area, He Mu will continue to donate to the fund in the future. And guide the fund on the right track.

As soon as this news came out, He Mu's actions won a lot of praise, and the Weibo was quickly topped by the top of the Weibo list, even if a few said that He Mu's voice was completely submerged in singing praises, if you have to say that this is a show, then He Mu's show won him social respect, brought him and Zhang Zilin and his wife a very high social reputation, and more importantly, obtained at least millions of donations for the people in the disaster area that can be used to improve their lives, which is enough.

Two days after the Yushu earthquake is Xu Jinglei's birthday, Xu Jinglei spent her birthday in a certain event to promote the movie "Durala", in addition to thanking everyone who supports and likes "Durala", she also expressed her blessings and views on the Yushu earthquake two days ago, and actively responded to He Mu's kindness, and when the "Mulin Charity Fund" was established, she will first donate one million, and of course, she hopes that more people will enter the theater to support "Durala", and each ticket represents a yuan for charity in the Yushu disaster area.

Perhaps because it is linked to charity, the Hollywood account-sharing blockbuster released on the same day, starring the actor of "Avatar" Sam. The 3D movie "War of the Gods" starring Worthington is not as unstoppable as imagined, both the number of films and the attendance rate are just the same as the score of "Durala", that is, with the advantage of high 3D ticket prices, it will have the highest single-day box office in the next three days, but "Durala" is four days longer than "War of the Gods" released on Friday, so it is still unknown who will die in Zhou Guan's position.

As for the horror film "Lonely Castle" released by several new films, "Lonely Castle" released by Modu Huayu, and "Thief of Years" released by Earth Times, they only had a first-week score of three or four million, which did not have much impact on the box office situation.

After all, the crew of "First Love Diary" can't do without He Mu, so for the disaster area, in addition to donating money and remotely directing the formation of the Mu Lin Charity Fund as soon as possible, He Mu can only forward some Weibo on Weibo to help find people for help, and do his best.

During this time, it is not an exaggeration to describe himself as "exhausted".

After the crew starts, he has to devote himself to the plot, as the characters in the play laugh and play, heartless and preoccupied, after the filming is over, he will also fulfill his obligations as a public figure, and after reading the suffering and disaster, he will grieve and cry with the people in the disaster area.

In the dead of night, He Mu still had to take out the script of "Zi Bu Si", read it repeatedly, change his mood, let himself feel like he was in that wonderful town, and follow Xiao Yu and Brother Shen's footsteps to appreciate the world of monsters. For the East Film Festival in October, the preparation of the "Zi Bu Si" project was a little hasty, so He Mu had to spend more energy on it, after all, it was a film with an investment of tens of millions, and he blocked his name as "film director's debut", He Mu could not be mistaken.

Finally, a week later, He Mu's brother-in-law who is quite capable and well-connected helped him complete the relevant procedures, and the "Mulin Charity Fund" was officially established under the China Youth Development Fund, and the Weibo account "Mulin Charity Fund" immediately opened a donation channel, He Mu also called on capable people on Weibo to do their part for the disaster area, and he himself also donated 3,494,300 yuan equal to the number of fans according to the agreement, and then Xu Jinglei fulfilled her promise to donate 1 million; Liu Shishi also injected 1.5 million into the fund, which is not a small amount for her; Yang Mi 800,000, Wang Baoqiang 300,000, Xu Zheng 300,000, Zheng Wei 150,000, Li Qiner 200,000, Liu Yifei 1.5 million, Wu Jing......

Surprisingly, there is also a Hollywood star from far away in the United States. Gordon and Scarlett. Johnson also donated $300,000 to the Mu Lin Charity Fund, and it is obvious that they have a good relationship with He Mu.

In addition to these domestic and foreign celebrities, more ordinary ordinary people have donated under the inspiration of He Mu, although the number of single transactions is not as dazzling as the stars, but the number of donations can also gather into a huge force, and soon, the number on the account of the Mu Lin Charity Fund has broken through the 10 million mark, reaching 14.674329 yuan! Every payment is clearly in the book, and there are traces to follow.

…… (To be continued......)

PS: [ps: second update~]