180 million in the first week! Seeing this number, He Mu is not calm, this number should rank second in the first week box office record in mainland film history, the first is the first week of the god film "Avatar" 280 million, which is also the best result achieved by Chinese films in the mainland, although "Tangshan Earthquake" has some obvious flaws, although there are administrative factors in the super high schedule on the first day, but as a Chinese filmmaker, He Mu really feels that Chinese films need this kind of strong film, maybe now he can only watch "Tangshan Earthquake" soar forward, but one day, he wants to become the object of envy of others!

This week, there is basically no movie that can compete with "Tangshan Earthquake", and "Seven Little Arhats", which tried to fish in troubled waters, reported 4.2 million, which is not too miserable with its small cost, but "The Great Earthquake" occupies 180 million alone, and the rest of the films are not happy. He Mu is still most worried about his own "Decisive Battle of Shama Town" has shrunk too much, but when I look at it, the weekly box office is 23.5 million, the second on the weekly list! The cumulative box office is 79 million!

Last week, "Brake Town" ranked first on the weekly list, and it is normal to fall to second this week, but look at the box office of the third place "Dangerous Spy War" of 14 million, which is nearly 10 million lower than "Brake Town", the fourth place "King of Guns" is 11 million, and "Tang Bohu Dots Autumn Fragrance 2" is 10 million, which shows that "Brake Town" has distanced itself from the movies behind, and in the face of the huge impact of "Tangshan Earthquake", "Brake Town" withstood the pressure and maintained a relatively normal decline. This is not only because Wanda Cinemas and Metropolis Cinemas have special care for "Brake Town", at least Wanda Cinemas has been very active in arranging a full schedule for it when they see such a strong achievement of "Tangshan Earthquake".

Based on the market research done by the staff in charge of distribution of Mizuki Forest. In an environment where everyone watches the earthquake, there are still a large number of people watching the town of Shama, and a big reason is that the story of the earthquake is too sentimental. They need to find some fun for themselves, among the comedy movies released at the same time, "Seven Little Arhats" is too young, "Tang Bohu Dots Autumn Fragrance 2" is too second, "Hip Travel" is so bad that even the actor Xu Zheng can't stand it, can you still watch it? ! So the reputation is good and the cast is strong. And the well-publicized "Decisive Battle of Chama Town" has become the first choice of those audiences who seek healing, and many people directly enter the screening hall next door to watch "Decisive Battle of Chama Town" after watching "Tangshan Earthquake", and they are happy for more than 90 minutes. walked out of the theater again, cried and laughed, and was comfortable all over.

Judging from this week's performance, He Mu's strategy of differentiated marketing was very successful. "The Decisive Battle of Chama Town" really relied on the sad "Tangshan Earthquake" to give full play to the greatest market potential. Although Huayi Xiao Wang felt very angry when he saw "Tangshan Earthquake" stomp "The Decisive Battle of Chama Town" into the ground, their director Chen Guofu believes that it is precisely the success of the earthquake that has driven the box office of comedy films like Shama Town, "If there is no sadness of the earthquake, I am afraid that fewer people will go to see Chama Town." ”

Chen Guofu's words made Wang Zhonglei as unhappy as eating a fly, "Brother, you can't say a few nice words." ”

"It's good, the box office of "Tangshan Earthquake" will definitely exceed 500 million, and it will definitely be the most Chinese film this year." Chen Guofu analyzed objectively. Although Xu Laowei's "Di Renjie's Heavenly Empire" will be released soon, he doesn't think that "Di Renjie" can have such a wide audience as "The Great Earthquake".

Heard Chen Guofu say this. Wang Zhonglei felt better, hum, the little Shuimu Forest, the little He Mu still wanted to fight with him, it was beyond his strength, last year it was because there was no Feng Xiaogang, this year they have two Feng Xiaogang movies, as well as Xu Laowei's "Di Renjie", and Gao Qunshu's "West Wind Spirit", which is conservatively estimated to create a box office of more than one billion, not to mention Shuimu Forest, even if Bona has the qualifications to fight with them! It can be said that the success of "Tangshan Earthquake" exceeded expectations, leaving Huayi and his leaders more and more empty-eyed.

When "Tangshan Earthquake" became a blockbuster and sparked a monstrous discussion in the entertainment industry, He Mu continued to concentrate on the production of his "Zi Bu Yu", and PO Chaoting worked overtime to make it catch up with the East Film Festival, I believe that the finished film will be made in mid-August, but music is also an indispensable element in "Zi Bu Yu", Guo Sichen and the old guys of classical music of the Central Conservatory of Music hired by He Mu have begun to create according to the existing materials of "Zi Bu Yu" according to He Mu's requirements, In addition, He Mu also invited Lin Xi and Xiao Ke to sing respectively, and Alan who was far away in Japan had promised to sing the theme song for "Zi Bu Yu", but he hadn't gotten the song yet.

During the post-production of "Zi Bu Si" in full swing, Jeff called He Mu again, he said that he would come to China in the near future, and he would bring the finished film of "Cold Heart", he hoped that He Mu would help him introduce the officials responsible for reviewing the introduction of films from China Film or Huaying, because he wanted to fight for a place for "Cold Heart" to share the movie, although the probability would not be very large, but he wanted to give it a try, after all, this movie He Mu joined, the quality is also very high, and it is still easy to get a high box office, even if it is only 100 million box office, Their copyright owner shared 13 million, which is also a $2 million income, which is quite a lot.

Jeff told He Mu that although some scenes of "Cold Heart" are more bloody, they are far from "Chainsaw" and "Texas Chainsaw Massacre", and if necessary, the mainland version can cut these shots and will not affect the movie, this He Mu has a bottom in his heart, but he is still not optimistic that "Cold Heart" can get the quota of account-sharing films, which is almost impossible, "In terms of fame and influence and relationship with the official, I am far inferior to Cheng Long, but at the beginning of the year, his "Agent Next Door" still entered China in the form of batch films, That movie is positive, and it is still a comedy and action movie that Cheng Long is good at, and he hasn't won the account quota yet, so you have to be mentally prepared. ”

Jeff was silent for a long time, "If we really can't get it, then we can only consider taking the route of criticizing the film, no matter what, I hope that Chinese mainland audiences can see this wonderful movie and your wonderful performance in the cinema." ”

As the name suggests, the account-sharing film is the box office sharing of the film by foreign producers and China Film Huaxia, and generally foreign film companies can get 13% of the box office of the movie, but there are only 20 films in this part, and the requirements are also very strict. The batch of films is in the form of buyout, spending tens of thousands or hundreds of thousands of US dollars at a low price to buy the copyright of foreign language films in the mainland, no matter how much the box office is, it is self-financing, and there are about 30 operable spaces for these films.

He Mu nodded, "I will definitely try my best to help you, helping you is helping myself." "They are grasshoppers on a rope, and He Mu still has a 23% stake in Rubik's Cube Pictures.

Jeff added, "If it's going to sell, I'm hoping it's your Mizuki Forest that takes over Cold Heart." ”

Whether it is a blockbuster or a cheap buyout, only China Film and Huaxia are the only two companies that can be qualified to release foreign language films in the mainland.

However, the transaction of batch films should be more flexible, although the batch of films is cheap, but there is still a certain risk, China Film and Huaxia rely on account-sharing films to make a lot of money, so the batch business can be profitable to other small companies, there are film companies specializing in related business, if they have foreign language films that they like in the open sea, they can buy the copyright, and then go through the relationship between China Film and Huaxia to get a batch of films, after all, it is much easier to approve the number of films, and then it will be distributed by China Film Huaxia, The copyright buyer only needs to pay a certain percentage of the distribution fee to China Film and Huaxia, and can even carry out its own publicity and distribution and hang it in the name of China Film Huaxia, so that the cost to be paid is less.

Jeff means that Rubik's Cube Pictures sells the mainland rights of "Cold Heart" to Shuimu Forest, and then Shuimu and China Film or Huaying are responsible for publicity, he feels that this film will definitely sell well in Chinese mainland, rather than cheapening China Film and Huaxia, it is better to let Shuimu Forest take advantage of this, "Fat water does not leave outsiders in the field", this is what his wife taught him.

He Mu also understood Jeff's intentions, "Let's try the account-sharing channel first, maybe it really happens, after all, the batch of films is too cheap." ”

Three days later, Pei Kang, general manager of China Film Import and Export Branch, politely sent He Mu and Jeff out, and said at the beginning, "I'm really sorry, "Cold Heart" is definitely a good work, but unfortunately the quota for this year's account-sharing films is full, and this time I can only go through the batch film mode, but I still hope to be happy to cooperate." ”

He Mu personally accompanied Jeff on a trip to China Film, but the result was unsatisfactory, the 10-year batch of films has been saturated, and it is impossible to give "Cold Heart", if Jeff is willing to wait, Pei Kang is willing to apply to the superior leaders of Lu for an 11-year account sharing quota for "Cold Heart", but it can only be done artificially, and the hope is not very big, you must know that a small Hollywood company like Rubik's Cube Pictures cannot get the account sharing quota at all, and even well-known independent studios such as Lionsgate Summit can't get it, Pei Kang is willing to make this compromise because he sees He Mu's potential in this movie, maybe another international superstar will take the position with this film, he is just selling He Mu a favor.

However, the account-sharing films in the first three months of 11 have basically been arranged, and "Cold Heart" wants to take the path of 11-year account-sharing films, so it can only wait until after April, and "Cold Heart" in North America is scheduled to be released in October 10, a difference of half a year, I am afraid that the mainland will be full of pirated copies by then, and the meaning of account sharing is not big, so Jeff still chose to batch the film and sell the copyright to Shuimu Forest, which will be distributed by Shuimu and China Film, and Pei Kang also promised to help them go through the procedures as soon as possible, so that "Cold Heart" In the mainland, it can keep up with the pace of global releases as much as possible.

As soon as he walked out of China Film Import and Export Company, Jeff was no longer depressed, and then his eyes lit up, and he saw an old friend from the United States, wondering, why is he here...... (To be continued......)

PS: [ps: Today's first update ~ ask for recommendation ~]