655. "Avatar" is released
PS: Thank you for the reward from the blue broad classmate, and thank you for the monthly ticket of the student Li Xiaopu, the first one will be delivered.
The release date of the film has been set for the day before Christmas, and the PR department's advertisements have begun to show on major TV stations and partner theaters, and of course, the giant billboard in Times Square.
The trailer of the first issue received a lot of praise after it was edited, but many people were surprised to find that this previously promoted aiqing film seems to be a little less like an aiqing film, more like a humorous and funny film.
is like a scene in the trailer, at the beginning of the movie, little Lily's 'dead skin and face' had to help, but when she was complained about by Bryce and her son, it could ignite people's laughter at once, and people began to doubt the ingredients of this film in addition to daxiao.
This is actually Ye Sumang's cleverness.
The trailer naturally can't reveal too much of the content of the movie, but in order to be attractive, it is natural to show the highlights of the movie, but not too obvious.
So Ye Sumang prepared two trailers, a humorous version and an aiqing version.
And the existence of humor and unconsciousness that can be accepted by all Shijie people, so Ye Sumang took the lead in releasing this version of the trailer, in order to attract the attention of fans at once and make them more curious about the film, as for the aiqing version, it is used in the later stage, and the purpose is to make what this film can express more people to have a further understanding, don't really think of this film as a humorous and funny movie, after all, in essence, "Heartbeat" It's still an aiqing movie.
However, before the release of "Heartbeat", another thing related to Ye Sumang happened.
April and May before this year's summer vacation undoubtedly belong to Ye Sumang, during this time. Ye Sumang, as a newcomer, defeated the 'giant ship', which had been at the top of the North American box office list and Shijie box office list for several years, and let it sink again.
And Ye Sumang also became famous because of this.
And now this news will undoubtedly mean two words, that is, 'revenge'.
Maybe the big director didn't mean it that way, but under the publicity of the media. It has undoubtedly become such a concept, as James . . . Cameron is about to bring his new work "Avatar" to the official global release on December 6!!
Since "Titanic", Cameron has actually had several works, and the results are not bad, but compared with "Titanic" that shocked the world, it is undoubtedly a lot inferior, but Cameron is still one of the most influential directors in the world, there is no doubt about it.
And coincidentally, this time "Avatar" is also presented in 3D. This also makes its showdown with "2012" even more colorful.
And Cameron also mentioned in an interview show that the 3Djishu used in "Avatar" is more mature, which undoubtedly makes fans and the media look forward to it a little more.
"BOSS, what should I do?" Saiwen came to Ye Sumang's office with more than a dozen newspapers and asked with a sad face.
The media is enthusiastic about the release of "Avatar", and the key words of the overwhelming reports are what 'revenge battle', 'showdown of the century', 'showdown between the old and new kings' and the like. With such a strong momentum, it is obvious that the person who came was not good.
And Ye Sumang knew that Cameron's 3Djishu was more mature, and it was not a lie. After all, "2012" was filmed more than half a year ago, and it was also in post-production, while Cameron's "Avatar" took several years from the beginning to the end of filming, and there are indeed some gaps.
"Don't be confused, just try your best to promote "Heartbeat". Ye Sumang smiled and said.
looked at Ye Sumang's indifferent appearance. Saiwen felt a little calmer, put the newspaper on Ye Sumang's desk, and left the office.
Looking at the messy headlines in the newspaper, the corners of Ye Sumang's mouth suddenly pulled up an inexplicable smile.
If it is said that this kind of confrontation suddenly provoked is a spontaneous organization of the media, Ye Sumang obviously does not believe it, and it is obvious that there is a black hand behind the scenes. In order to use the name of "2012" in the first half of the year, "Avatar" was suddenly pushed to the same height as it to carry out hot speculation.
And under this kind of hype, the movie "Avatar" has not yet been released, and there is naturally an invisible promoter behind it to promote all these actions, which is very step-by-step and has a clear purpose.
But in the face of this situation, Ye Sumang has no way, "2012" has already been released, and the other party is indeed the creator of the ancient record, it can be said that the other party is completely yangmou, that is, it is clear that he wants to use Ye Sumang's movie to take the position, but Ye Sumang has no way to refute it, so he can only passively respond to the battle.
In this regard, Ye Sumang could only smile bitterly.
However, the arrogance in his heart made Ye Sumang also not afraid, and his two records were not so easy to be broken, and it was still unknown who killed the deer.
"Avatar" was officially released on December 6 with a lot of momentum.
With 3,452 theaters and more than 5,000 screens, this is how major theaters treat Cameron and this highly anticipated film.
However, it is obvious that the treatment is full but the first-day box office is not much of a miracle, and the data of 27 million is undoubtedly a little discouraging under the spotlight, but think about the box office of "Titanic" in the first week is only more than 30 million, but it finally achieved a result of 600 million, it seems that the future box office of "Avatar" is still worth looking forward to.
Soon, the film really went hot.
It is rumored that the movie that has been sharpened for 14 years naturally has its uniqueness, and the super sense of picture is undoubtedly the magic weapon to win, when the audience walked into the cinema, they really found that Cameron did not say a big thing, the 3D picture of "2012" has given people a super shocking opening, and "Avatar" undoubtedly makes this kind of movie jishu more exquisite.
Soon, Cameron's most popular 'stamina' really unfolded, because the length of the whole film is 2 hours and 40 minutes, and the movie has an amazing high scheduling rate in the case of a big hit, after all, he only needs to arrange one file is equivalent to 1.5 files of ordinary movies, and this further compresses the living space of the rest of the movies.
100 million. 200 million, 300 million, the North American box office of this movie is also advancing at full speed like a rocket, and the speed is fast, and the employees of Miramax who were not worried are gradually becoming melancholy under the box office of "Avatar".
Could it be that the 'miracle' just created by the BOSS only lasted for half a year and was about to be broken again!?
This is obviously the most worrying thought in the hearts of this group of employees, and there is one more point. That is, "Heartbeat" will also be released within this month, although "Avatar" has been released for nearly 19 days at that time, but with the jiashi of this film, I am afraid that it will still squeeze the stall space of literary films like "Heartbeat".
You know, first "2012", then "Avatar", 3D movies have undoubtedly formed a mainstream in North America.
Ye Sumang didn't watch "Avatar" immediately, and Ye Sumang only routinely learned about its soaring box office, and he is now paying more attention to his new film "Heartbeat".
It will be released on Christmas Day on December 25th. The reason why Ye Sumang chose such a competitive schedule is to be able to catch up with next year's Oscars.
For the box office of "Heartbeat", Ye Sumang thinks it's good to go with the flow, at least in Ye Sumang's opinion, the possibility of the film losing money is basically zero, but more, Ye Sumang is eyeing the upcoming Oscars next year.
Obviously, this film is what Ye Sumang is preparing to use to compete for this Shijie Film Award, and it is also the real stage of "Heartbeat".
Before you know it, it will be December 22, and the North American box office of "Avatar" on this day has officially exceeded 530 million. It is only less than 100 million away from the record set by Ye Sumang.
During this time, "Avatar" also saw the charming style of Pandora Planet on many fans. There are also blue-skinned Na'vi people, etc., and there is no doubt that the success of this film is due to the charm of the endless images it shows.
And at the sprint record of "Avatar", as one of the protagonists, Ye Sumang's new film is also about to be released.
"Wow, wouldn't it be too much of a bully to say it's the showdown of the century. It seems to be a matter of course for "Avatar" to break the record, and "Heartbeat" is still a literary film, I think this contest itself is not very fair, I even doubt Ye Sumang, does he think that he can compete with "Avatar" with a literary film? And said yes. Want to stop "Avatar" with this film? Obviously, no matter what, the young director has miscalculated, but I still have some expectations for Ye's film, and I have also seen the promotional video, so I think it should be a very good movie, but unfortunately, when it is released at this time, it is destined to be overshadowed by "Avatar........."
The media who were not optimistic about Ye Sumang immediately spoke out, and with these voices, Avatar's box office revenue in the next three days included another two or five million, and the record set by Ye Sumang was getting closer and closer.
Now there is a sentence circulating in the circle, all of which are comments on Ye Sumang, that is, if there is no Cameron, there is no doubt that Ye Sumang's "2012" will seal this record for a long time, but now it is obviously about to be broken, and many people feel sorry for this young director who created a box office miracle in the first half of the year.
Perhaps the only good news is that "Avatar" has not been popular in Asia, maybe the connotation of the film does not meet the viewing experience of Asians, or because of the 3D bombardment of "2012", everyone has a certain immunity to this type of movie, although the evaluation is quite good, and the attendance rate is also good, but it is obviously an almost impossible fantasy to break the mainland box office record set by Ye Sumang.
But no matter what, whether it is the North American box office battlefield or the Asian box office battlefield, or even the shijie box office battlefield, Ye Sumang at this moment is still the one sitting on the throne, and on the 25th, his new film "Heartbeat" is finally going to meet with the media...... (To be continued......)