Chapter 451 . How do you want to
It took almost another month for the little apples to become a little more popular. However, taking advantage of this opportunity, Shih Tzu apple juice successfully entered the national market, and there were orders from all over the country, and the factories entrusted with the processing increased their full horsepower production, and finally delivered the orders.
Because it has become a hot-selling product, Huang Wenbin's bargaining power has also improved, not only to give a deposit when ordering, but also to sell the rest and not to refund. The money from all over the country poured in, and it didn't take long to fill in all the expenses during this time, and it also made a lot of money.
A new industry has risen, and there are more famous brands in the provincial capital, and Huang Wenbin is about to make a fortune -- if he manages it well, he can become a real brand-name product in a few years, and at that time, whether he is looking for a bank loan or finding a large company to sell the entire brand, he can cash out a lot of money.
But now, there is no such condition. Everyone has seen a lot of meteor-like brands, they were brilliant and dazzling at the beginning, and after a period of time, there were problems, and the whole brand and the whole company were no longer pure. Now there are of course a lot of problems with Shih Tzu apple juice, and who knows if it will be repeated?
First of all, the rise of the brand is too short, even if the time for selling freshly squeezed juice in Shih Tzu bun shop is counted, it is not enough for a year. It turns out that this juice only has a little popularity in the provincial capital, and now it has become a trend to take advantage of the east wind of the small apple to distribute goods across the country, but no one can say how much market share can be held after the tide, and no one will make a rash move.
Let's not talk about anything else, just talk about this supply problem, and everyone has to retreat. Those who have seen the little apple know that the reason why Huang Wenbin's apple juice is so delicious is because of the use of a new variety of apple Huangguang No. 1 for juice extraction. As long as a little investigation is done, it will be known that the promotion and planting of this Huangguang No. 1 has failed, and now only a small number of fruit trees remain.
So how does Huang Wenbin solve the problem of raw materials? With regular apples, Shih Tzu apple juice loses its character. If you continue to use Huangguang No. 1, you will have to face the problem of insufficient raw materials, build your own production base, plant seedlings by land workers, and so on. How much will happen in the middle, will the raw materials be disconnected, and how much impact will it have if the disconnection occurs...... In short, it's too risky.
On this day, in the Songshan Villa, the shareholders of Mansha Clothing gathered again, and the four beauties gathered together, staring at Huang Wenbin vigorously, eager to dig out his brain to see if it was different from ordinary people. "In more than a month, you have made another big brand! It's still not human. Fang Tianhe said.
"Apple juice can make you come out so loudly, I can't think of it." Liu Xiangdie said.
"Even if you do business, you can even write songs?" Ding Shishi touched Huang Wenbin's head, "Say, what else do you have that you haven't told me, seeing a doctor, fighting, playing antiques, reading books, programming, repairing computers, jewelry and jade making movies, what do you know, give me an honest explanation." ”
"Not at all." Huang Wenbin said honestly.
"You won't be the others, Jade, you dare to say you won't!" Liu Xiangdie didn't believe it.
"Not really." Huang Wenbin said, "Don't talk about gambling on stones and looking at the shell, if you give me a clear material and ask me what level this is, I can't tell what level it is." "Jadeite is too complicated, and each of them has a set of knowledge. Why is the jade standard so detailed, and the jade standard is so coarse, so many jadeite are only roughly divided into five levels, it is because jadeite is too complicated, and it really needs to be subdivided, and there are more than dozens or hundreds of grades. A grade to make a standard part for comparison, a set down millions.
"I don't believe you killed." Liu Xiangdie said, "You persuaded me to make jadeite, and now I want to admit it when I mention pants?" ”
"Lift your pants?" Ding Shishi looked at Liu Xiangdie with suspicion.
"I'm figurative." Liu Xiangdie hurriedly said.
"What a metaphor this is, it's not apt at all!" Ding Shishi said, "You are still in the jade business, how can you be regarded as lifting pants, only mentioning pants when you are done, you are not done yet, you should say ...... It should be said that the bird did not admit it before it was pulled out. ”
"Sister Shishi!" Xiao Lei's face flushed when she heard this.
"You're too vulgar to pull out any birds." Fang Tianhe also said, "Xiaolei is still a yellow flower girl. ”
In fact, it is no longer so, Huang Wenbin said in his heart. Now Xiao Lei has turned eighteen years old, and after being pampered in the past few months, she has added a bit of mature charm, and there are still some young girls, forming a unique style. The two peaks on the chest are growing even more gratifyingly, and they have far exceeded the scale of that time. Such a beauty is favored, but it's a pity that Huang Wenbin has a famous flower, and the beauty is kind, it's really ...... Creation makes people.
"The yellow flower girl is elegant again?" Liu Xiangdie glanced at Huang Wenbin, "Huanghua doesn't mean that women are below. ”
"What nonsense, in ancient times, girls who were not out of the pavilion used yellow flowers to stick most of them on their foreheads, what a woman!" Fang Tianhe said, "Fluttershy, you really don't know how to learn, and your mind is full of dirty thoughts. Fortunately, now that I am young, I should read more books and be less anxious for quick success. ”
"Is that so? I thought yellow flowers were similar to chrysanthemums. Saying that, Liu Xiangdie glanced at Huang Wenbin again.
This woman also went to bed once, and she walked several times in front and back, everyone just took what they needed, but Huang Wenbin didn't have any psychological burden. "Don't say it's useless." Huang Wenbin really can't stand the topic of the next three ways, and he will be hard again, "Speaking of serious things, Xi Shi apple juice is a preliminary success, and the next stage is the second stage." ”
"Phase two?" Fang Tianhe asked, "After becoming bigger, you will become stronger, do you want to establish your own beverage factory?" ”
"Let's skip this first." Huang Wenbin said, "The construction of the beverage factory has a lot of money and energy, and it is not immediately effective after it is built." Now how good the foundry is doing, the yield rate is high, the juice rate is high, the waste is less, the warehouse management is effective, the money is delivered, how much mental strength is saved, and it also helps to contact the freight company. ”
As for people making money, let him make money, Apple is so rich and successful, and I haven't seen anyone open their own factories, all of which are outsourced to Foxconn or something. As for the fact that the foundry may have chaotic management, so will its own factory, and if the foundry is chaotic, you can find another one, and your own factory will not be able to abandon it lightly.
When medicine, in order to diversify the risk, it is necessary to find several more foundries, and it is necessary to be prepared at ordinary times, and to send their own people to supervise on site, and once there is a problem in the foundry, immediately change one. Although it is also very troublesome, it is better than groping from scratch and entering a completely unfamiliar field to build a factory.
"Don't build a beverage factory?" Fang Tianhe asked, "That is to strengthen the sales system, establish a multi-level sales mechanism, find a strong regional general agent, and prevent cross-selling." "In the beverage industry, the importance of channels cannot be overemphasized.
"This ...... Let's skip it first. Huang Wenbin said.
It's not so easy to build a channel. can only find it slowly, now the sales of Shih Tzu apple juice are very chaotic, Zhu Zhenya and Gou Ansheng both have the right to sell nationwide, and they compete fiercely with each other. The prices are also messy, and the wholesale prices are two for two, two for four, and two for eight, all of which are different. Impulse rebates are also different, there are one, three, five, or even eight points.
Dealers are running around, where the price is low and you make a lot of money, there are people who go directly to the provincial capital to ask Huang Wenbin for a general agent, and promised a very high price, which makes Huang Wenbin excited. It's a pity that after investigation, that person is a white wolf with empty gloves, and he has no strength in his own right. Huang Wenbin has empty gloves for many white wolves, but he doesn't want to be a white wolf and give people empty gloves. I had to continue to observe, and after the tempering of time, I knew how to build this sales network, and now I can't rush it.
"It's not a sales system either?" Liu Xiangdie asked, "That...... Is it to strengthen the supply of raw materials? Now the stock of small yellow apples is still sufficient, but use a little less. So we have to find a place to build an apple orchard and plant tens of thousands of acres of Huangguang No. 1 in one go, so as to relieve our worries. ”
"Yes, it is difficult for a good woman to cook without rice, and there is no apple juice where to get it. If Apple is not enough, let alone expand production capacity, the current customers will not be able to maintain. Ding Shishi also said, "It must be to build an orchard, it is not easy to find tens of thousands of acres of land in the provincial capital, it is better to go to the cities and counties below." ”
"It's close, too." "But it's still a little different. ”
"It's not that, it's not, what is it?" Ding Shishi asked.
"Yes, of course...... Cash out. Huang Wenbin said.
"Cashing out?" Several women were dumbfounded together, "Hey, you're too jumpy, this business has just started, and you have to cash out?" "Unlike entrepreneurs who start their own businesses from scratch, none of the few here really love the beverage industry, and no one treats Shih Tzu apple juice as a child. After becoming bigger, Huang Wenbin said that he would sell the business, and no one would have any objections. But now it's just the beginning, which means that the egg has just hatched a chick, how much can it be sold for? Even if you can't wait to lay eggs, you should fatten them up and sell them again.
"I need money to do a bigger business." Huang Wenbin said.
"What business?" Liu Xiangdie asked, "Big may not be good, it depends on profits, isn't the profit of your juice business quite high." If a bottle of juice is sold for three yuan, you can earn six or seven cents, and the profit margin is almost 20%! The manufacturing industry is very profitable, with high returns and low risks, what else do you want? ”
"Of course it's to make more money." Huang Wenbin said.
"Who is willing to pay a lot of money to buy a business that is just starting out?" Liu Xiangdie asked again.
"I didn't say it was for sale." Huang Wenbin said, "I just want to get a bank loan." ”
"How can the bank lend you money?" Fang Tianhe said, "There is no machine, no factory, no matter how much you earn, people will not want to." ”
"Usually I don't want to, but what about policy loans?" Huang Wenbin has already been confident.
"We have a policy loan for juice companies here." Fang Tianhe was stunned, "Are you talking about entrepreneurial loans?" That's not much, a company is tens of millions at most, you won't take this little money in your eyes. Or is it a brand-name strategic support loan? This project is long gone. ”
"Sister Fang, don't worry, I'm eighty percent sure that I can get a loan of two billion." Huang Wenbin smiled slightly, "I just want to ask Sister Fang to help, let the people from the bank and me do this business together, just don't make a fool of it." ”
"Okay, I'll see how you get the money." Fang Tianhe said.