Chapter 921: Hidden Feelings
Bai Ruoyun glanced around at the people present, and said softly: "This equipment is a patented product of a new energy company in the United States, but its R&D base is not in the United States, and I only learned about it after returning to China, so let's put it aside for now."
Now let's talk about the key point, which is the research and development funding of this equipment. According to insiders, the amount invested that year was very high, and as for the specific number, it should be more than ten figures. ”
"Oops! That's so high! Ma Yue frowned and said in surprise, and the other women also felt that this number was indeed very high.
"That's how high ......" Bai Ruoyun nodded and continued: "Because the technology inside is the most advanced in the world, the American company has charged a sky-high licensing fee for this product, especially the core technology.
Moreover, the owner of that company, who is now the rights holder, is quite stubborn. Regarding the introduction of this technology, Wen Juan has communicated with him many times, and the other party has never made the slightest concession in terms of the cost of licensing. So we put it on hold. ”
"Dead Yankees! It's so nasty! Wouldn't it be cheaper? Su Miaoling scolded with a straight face, "Really, with such a high price, he is not afraid of being held to death......"
"The main thing is that the products are good and the technology is advanced, and they don't have to worry about finding partners. So far, the company has cooperated with several new energy companies in Europe. Bai Ruoyun looked at Su Miaoling's face and patiently explained.
"Business negotiations are like this, the patent rights are in the hands of the other party, as long as he does not compromise, no one can do anything. At the negotiating table, the two sides can only talk calmly and calmly, and use force to settle the issue...... Not at the negotiating table. After saying this, Bai Ruoyun deliberately paused and looked at Lin Fei, who was in a state of silence.
"Sister, if the Europeans can cooperate with them, why can't we?" Ma Yue interjected on the side: "Our comprehensive strength is not worse than others? ”
"I hate the Yankees to death!" Su Miaoling scolded again, "They must have deliberately inflated the licensing fee for us!" ”
"Miaoling, don't guess, listen to the eldest sister......" Milan gently pulled Su Miaoling's hand.
"There is no such possibility, the purpose of the cooperation between the American rights holder and whoever cooperates is for money, so he will be the same for any partner, and the licensing fee should be untouchable." Dai Siqi explained a few words softly, and then said: "After the eldest sister finishes analyzing, we will naturally understand." ”
"Siqi is right, this is exactly one of the bottlenecks we encountered." Bai Ruoyun gave Dai Siqi a positive look, "In fact, the raw materials for the production of this equipment are not very high, but if you add the high cost of introducing technology, it will definitely cause the comprehensive cost to be high, and the price of the product will naturally be higher."
Let's say, we're willing to pay a premium and get a license from the U.S. to bring this technology in. Then the cost price of the products we produce should be four to five times that of similar domestic products within three to five years.
Of course, its quality is certainly incomparable with domestic products. However, its price is still too high, and there is no value for money at all.
Speaking of which, everyone should understand that a large part of the higher cost comes from the dilution of the authorization fee paid to the American power holder.
I once calculated that even if we minimize the profit margins, it will be difficult for such a product to be marketed. Because this kind of high-end, to be precise, should be called high-priced goods, it is not suitable for the current domestic market at all.
Think about it, our products are for the majority of people in China, not in Europe and the United States, where the income of residents here is many times higher. I'm afraid that the people here don't have such purchasing power, and we can't fully listen to the so-called experts and the statistics given by the relevant departments for the assets at the disposal of the residents, because there is too much water in them.
If we want to gain a foothold in the mall and then survive healthily, we must have our own objective cognition and correct judgment. Otherwise, you will definitely die a miserable death.
I understand the feelings of the sisters very much, they not only value the commercial benefits brought by the products, but also hope to use their own abilities to repay the motherland and benefit the people.
However, after all, we are businessmen, and we cannot use the wealth we have accumulated with great difficulty on unrealistic projects.
As far as the current situation is concerned, as long as the rights holders in the United States do not reduce the sky-high licensing fees, the feasibility of this project is not very ......."
After saying this, Bai Ruoyun walked towards the kitchen. The other women present were originally very enthusiastic, but they were poured cold water on them. Their faces were more or less disappointed, and they silently took their places.
Dai Siqi thought for a moment, wrapped dumplings in her hand, and asked Bai Ruoyun: "Eldest sister, you just said that the R&D base of this equipment is not in the United States, so where is it?" ”
"yes, you just said not to talk about it for the time being." Ma Yue also set his eyes on Bai Ruoyun's face, "Is there something hidden behind it?" ”
"I always feel that the eldest sister didn't finish what she just said." Milan interjected softly: "There must be a turning point in this matter. ”
Bai Ruoyun took a towel and wiped her hands that had just been washed, and smiled faintly, she didn't answer these questions, but said: "It's useless for me to nod my head in this matter, the key is to rely on one person, maybe he can find a solution to this problem." ”
"It's my husband, right!?" Yan Ruyu said in the restaurant.
"I got it, too!" Su Miaoling turned around excitedly, "Eldest sister, is what you just said still understandable?" ”
"What do you mean?" Lin Fei leaned against the door frame and asked with a smile.
Su Miaoling blinked, "It's that negotiation or something, I can't say the specifics." I think what the eldest sister means is that as long as you are not at the negotiating table, you can solve it by force. The eldest sister even took a look at you at that time! ”
"Little girl, your eyes are quite pointed!" Bai Ruoyun walked up to Su Miaoling and pinched her face.
"Ruoyun, what's going on here?" Lin Fei followed Bai Ruoyun back to the restaurant. The women in the kitchen stopped talking and listened.
Bai Ruoyun picked up a dumpling wrapper, scooped up some meat filling and put it on it, and said while wrapping the dumplings: "I said it in advance, everyone can't affect their appetite and mood because of this matter." ”