798. New Year
If a student or another director makes this point, it is impossible for the entertainment media to report it in a big way, after all, in their opinion, it is about academic things, and there are not many bright spots.
But these words came out of Ye Sumang's mouth, so the highlights have greatly increased, and with a shocking title, it is a full selling point.
Sure enough, early the next morning, the headlines of the major entertainment media were once again replaced by Ye Sumang's lecture at Kyoto Film University yesterday.
"Ye Sumang Tells the Gap Between Chinese Films and European and American Films" - Film Weekly
"Where is the gap between Chinese and European and American films, Ye Sumang tells you! - Kyoto Entertainment News
"Ye Sumang criticized domestic art films, claiming that they can't save Chinese films!" βApple
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All kinds of reports emerge in endlessly, but the main theme is in Ye Sumang's last speech, because in the whole speech, Ye Sumang's sharpest and most essential paragraph is the question that is answered at the end, which can be said to be a vivid analysis of the pros and cons of domestic films, and the gorgeousness of those covers is also ruthlessly revealed by Ye Sumang, revealing the bloody and ugly side underneath.
It is true that as Ye Sumang said, art films can't save the film market at all, they make the audience's acceptance too low in the final analysis, and Ye Sumang's words undoubtedly have the idea of coming out for commercial film directors, and after these articles appeared, the circle also took two attitudes.
Needless to say, those commercial film directors applauded one after another, Ye Sumang's words undoubtedly helped them correct their names in their opinion, you must know that this group of directors is infinitely beautiful in the eyes of the public outside the circle, but the recognition in the circle has always been inferior to those so-called 'award-winning' directors, and some people's opinions believe that the box office and art cannot be equated.
It's good now. Ye Sumang's words emphasized the importance of the box office, which also gave this group of people a great support, such as Wang Jing, who is known as the director of HK ghosts, directly publicly supported Ye Sumang in his column, in addition, the bosses of those film and television companies are also more or less silently supportive, after all, for a film company. The box office is really what matters.
And for those art film directors, Ye Sumang's words were undoubtedly a sudden thunder that fell from the sky, directly hitting their heads.
In the past, it was really difficult to mix art films, film companies didn't want to see them, they didn't talk about investment, they were also squeezed out by those commercial film directors in the circle, and they were even discriminated against in theaters, the only thing that could comfort them was those national and even world-level trophies, but now Ye Sumang's words have to reduce the status of this honor. This is simply the most painful part of them.
Some old people directly and unceremoniously publicly said that the meaning of Ye Sumang's words was wrong, and to put it mildly, Ye Sumang was not mature enough, but the counterattack of art film directors and the support of commercial film directors were a little weak, and the support among the public was not high.
On the one hand, Ye Sumang's own identity and status make those online art film directors have scruples, after all, the other party holds the key lifeblood of film directors, and the second is that their own social awareness is not high, to put it bluntly, they are not popular, how can this compare to those commercial film directors?
Sensei said how bad the director of commercial films is. Or how to make money, but you can become a director of a commercial film. At least it proves that his films have been considered by the mass box office, and the popularity base is incomparable to that of art film directors.
After three days of scuffle, Ye Sumang, as the main master, finally spoke.
"Some media have misinterpreted my words, and my meaning is very simple, business is the main art, supplemented by art, and I give a set of data if I think there is a problem. The annual production ratio of commercial and art films is 9:1. β
"Wouldn't that increase the number of art films? How do you know that Lu Dao art films can't get the hearts of the public? As soon as Ye Sumang's answer was issued, every five minutes, someone left a message on his Facebook asking questions.
In this regard, Ye Sumang's answer was very simple.
"Then the problem of attendance, the average annual attendance rate of art films is less than 30%, who would want to take their own money to squander art with you? Cinema is, after all, popular art. Rather than the playthings of a handful of people, but looking at the big artists, whose work is worthless? Or do you want to be Van Gogh, you have been poor all your life, and you will make a bet that your work will sell for a sky-high price if you die? β
Ye Sumang's sharp rebuttal made the other party unable to look at it directly, and the account that asked the question seemed to have disappeared and never appeared again, according to some netizens, this is hiding in the corner of the wall and licking the wound.
However, as Ye Sumang said, art and interests are always combined, not to mention the popular art of film, let's just say that those artists, you see that they also rely on art to eat, and the higher the value of the artwork, the higher their social status can be reflected.
Those who want to pretend to be high, Ye Sumang is the most despised, but he takes the investor's money and uses it to squander, filming something that only he and a small group of people are satisfied with but the public can't understand, and after losing the investor's money, he took the trophy and patted his ass directly and left.
The most important thing is that this kind of person seems to be proud of such a situation, and he uses the trophy he lost money to get in exchange for the trophy and then fools the next unlucky investor, and so on, which is the most hateful.
As the owner of a film and television company, for such a director, Ye Sumang can hide as far as he can.
Of course, for those directors who can get a super high box office with art films, Ye Sumang also sincerely appreciates and admires them in his heart, these people are really walking on the bright road.
Months have passed, and the North American box office of "Gravity" has crossed the 400 million mark in a thrilling way, and finally stayed at $402 million, while the global box office has stopped at $989 million, although it has not become another film exceeding one billion yuan, but this result is enough to be proud of the 2012 global film box office list and firmly sit in the top five.
And in the past few months, as Ye Sumang's biggest helper in the company, Ning Hao finally began to fight Hollywood with his new ideas, this time not only Ning Hao came over, but Zhou Wei, who had rested for a while, will also reappear in Hollywood as the heroine of the new film, and Ye Sumang also brought Cusack, who is still a first-line male star, as the male protagonist for Ning Hao, and the re-cooperation between Zhou Wei and Cusack also made Ning Hao's new film popular before it was filmed.
During this period of time, the development of the country is also very good, especially the temporary establishment of the company to deal with the extras, Ye Sumang did not expect it to develop so rapidly, the number of members in the country has exceeded 200,000, and the major film and television cities have opened branches, although the profit is not much, but the influence it brings is really huge.
This Ye Sumang's position in the country has been stable, and he has played a great role.
And for the side business, Ye Sumang's development is also excellent, HTC finally got rid of Apple's shadow, and Samsung's competition has achieved the most victorious, 2012 Huaxia mobile phone market share for the first time won a place, and in Southeast Asia is also stable in the top three, more importantly, it finally opened up the sales channels in Europe and the United States, for the first time to press Nokia and other brands, in Europe and the United States and other places into the top three of the sales list.
This also brought another rise to HTC's stock, and the value of Ye Sumang's self-heating also rose again.
However, what surprised Ye Sumang even more was that the mobile game company that was only interested in investing at the beginning has become another big source of gold for Ye Sumang, and the small company with an investment of only 10 million US dollars has developed into a mobile game giant worth billions of yuan at this moment.
Although Ye Sumang expected it, he didn't expect that the market potential of this place would be so great and the development would be so rapid.
However, it is not easy to create such a situation, Ye Sumang also continues to pursue his own poaching policy, cannibalizing the elite talents in the rest of the excellent mobile game team, and at the same time increasing investment in the company's creative department.
Unconsciously, Ye Sumang turned green and yellow, then withered and withered, and the branches were also covered in silver after a heavy snowfall, and before I knew it, it was another year of New Year...... (To be continued......)