Chapter 917 Scene 917 Despicable genius
"This can't be ......" Han Xiaoli listened to this number, opened his mouth and was stunned for a long time, and then shook his head fiercely, and said in his heart, this Director Xiao Li, this time he spoke is simply too unscored......
What is the concept of 10,000 3D screens? Ordinary people can think that it is just a number, but in fact, although the 3D projection is only to replace the projector equipment and digital screen, it does not require much work, and it hardly affects the normal operation of the theater, but it does require real money to smash out......
At present, among the more than 10,000 non-3D screening halls in the country, 8,000 are new digital screens in the past two years, and if you want to upgrade to 3D screens, each one needs about 200,000 yuan, which is the overall cost of 1.6 billion ...... The remaining 2,000 screens are traditional screens, first of all, it will cost 500,000 for each screen to be upgraded to a digital screen, and then it will be upgraded to a 3D screen, which means that if you want to upgrade 1,000 of these screens to transform into a 3D screen, it will take 700 million ......
"Director Li, do you know how much it will cost us to add 8,000 3D screens?" Han Xiaoli looked at Li Xiaole with wide eyes and asked.
"About 2.3 billion." Li Xiaole replied without thinking about it.
"You all know how dare you say that?" Han Xiaoli shook his head with tears and laughter, looked at Li Xiaole and asked, "Are you going to take our China Film Group and those theater bosses as the wronged boss?" ”
"Uncle Xiaoli, I think it's worth it." Li Xiaole stood up with a smile and analyzed calmly with a face:
"Think about it, although 2.3 billion has been invested in upgrading the entire Chinese theater, it also means that we can get 50% more box office for each movie in the future, why is the box office of "Slam Dunk" so much higher than "Let the Bullets Fly" when the number of moviegoers is about the same? To put it bluntly, this is the high ticket price of the 3D screen, and the extra income is earned, if "Let the Bullets Fly" was released on 3D conditions back then, then his box office should have been more than 1 billion. ”
In fact, theaters like Wanda and Yinxin have made a lot of money over the years, and it is not a problem to spend hundreds of millions of dollars to upgrade the screen at all, the problem is that they think it is cost-effective or not.
"That's what you say...... But are there really so many 3D movies coming out? Han Xiaoli looked at Li Xiaole with suspicion on his face, and said: "Except for animated movies, there are no 3D movies at all now, even if the 3D theater is upgraded, most of the time it is a decoration......
Although everyone knows that the 3D effect is good, but after all, the technology is not mature now, and there are not many movies that can shoot 3D how shocking, if there is no film source, it is useless to have a theater, if you rashly invest 2.3 billion, how long will it take to earn this back? Five years? Decade? I'm afraid it's been too long for a businessman.
"If you're worried that you won't be able to recover the cost, I don't think it's a problem." Li Xiaole calmly said his reasons: "I think so, 3D is the trend in the future, even if you don't upgrade the theater now, this step in the future is imperative, the sooner the better, and I think that at the end of this year, when "The Legend of the Great Sage" and "Avatar" are released, it should be able to recover one-third of the cost......"
Han Xiaoli gasped when he heard this, he was going to take back 1/3 by the end of the year? What does this mean? In other words, Li Xiaole expects the total box office of these two movies to exceed 3 billion? If this is really the case, this is terrible^ Han Xiaoli arrived here and looked back at Han Sanpin, who had been silent.
"Uncle Han, what do you think?" Of course, Li Xiaole knows whether all this can be done or not, and he must look at the words of this Han Sanye, although the eight major theaters in the country seem to be scattered, in fact, they are all led by China Film Group now, and in the eyes of domestic theaters, China Film, which controls the stalls, is the big brother among them and the decision-maker.
"I think you have a point." Han Sanpin pondered, then nodded, looked at Han Xiaoli in surprise and waved his hand as he wanted to say something, and then looked at Li Xiaole and said with a serious expression:
"But, Xiaole, you are taking the lead in your ugly words, although our China Film Group does have the ability to promote the reform of the national cinema chain, but we are not a word, but we also have to convince other theater bosses, such as Wanda, Yinxin, and I can't command someone in Han with a word, I believe in you, but it doesn't mean that they will believe you......"
Li Xiaole nodded, this kind of thing involving vital interests, even if Han Sanpin trusts him again, it is impossible to get it with a few words from him, he took out the USB flash drive from his bag preparedly, inserted it on the Ibox on the wall of Han Sanpin, and then handed two 3D glasses to Han Sanpin and Han Xiaoli.
"Uncle Han. Look at this. ”
Han Sanpin and Han Xiaoli didn't know why, put on their glasses, and at this time they saw Li Xiaole holding the remote control and playing the video in the USB flash drive, and both of them were stunned when they saw it, isn't this "Let the Bullets Fly"? How are the bullets in this film...... This train is all in 3D? The soup that the hot pot poured down from the sky was three-dimensional......
"What's going on?" Han Xiaoli turned his head and asked in surprise, "When did you make this film 3D?" ”
"I didn't shoot it, I just processed it with post-production." Li Xiaole shrugged his shoulders and explained.
"Are you saying that if we change all the screens to 3D, then even if we have 2D movies, we can make ordinary 3D movies and sell them for money?" Han Sanpin immediately understood Li Xiaole's thoughts, but immediately frowned and pointed out the problem in this: "But the cost of remaking each frame in this way is too great in the later stage, I'm afraid that each movie will cost more than 50 million yuan, right?" ”
All filmmakers know that this is not a real 3D movie, but a "pseudo-3D" with post-production layers and depth of field
And this kind of "pseudo-3D" is actually an animated film production method, because the animation film itself is made in the computer, so the direct post-production of 3D effect saves time and effort and has a good effect.
Li Xiaole's method is similar to the production method of 3D animated films, where ordinary 2D pictures are produced in the later stage through post-positioning to create a "3D" effect.
In fact, this idea is not new, in fact, some people have thought about it before, but there is considerable risk in actual operation, mainly because the original characters of the animated film are rendered in different layers, which saves time and effort to make, but to turn the original 2D picture into 3D, it is not so simple, you must change 24 frames per second, frame by frame, this project is not only time-consuming and laborious, but also the cost of post-production has soared, and this alone will cost tens of millions of dollars...... And the results of the production can't be compared to real 3D shooting, at best it's only half-baked.
"You can watch the video below." Li Xiaole faced Han Sanpin's questioning and pointed to the TV screen, and at this time, Han Sanpin and the two saw the behind-the-scenes process of the production of the video "Let the Bullets Fly" by the CG divisions of Black Sail Studio.
Han Sanpin and Han Xiaoli were surprised to find that the CG artists of Black Sail Studio did not modify each frame of the picture stupidly, but used a set of 3D software. Create a frame in 3D for one second and its color tracing system will automatically overwrite the other 23 frames. This significantly reduces the production time......
"If you follow the previous way, it takes more than 1 year to set up a 2D movie into 3D, but 2 months with this set of software is enough, and the cost of authorizing an ordinary movie only needs to spend 500-8 million yuan, and the box office income is far greater than this figure." After Li Xiaole finished speaking, he emphasized:
"And this software is our patented technology of Black Sail Studio, even Weta Digital can't use it, so any film into the Chinese market, we can convert it into 3D by ourselves, and grasp the profit in our own hands."
When Han Sanpin heard this, his eyes couldn't help but light up, and he quickly realized what kind of future Li Xiaole's technology would bring to them, that is...... In the future, when American blockbusters are introduced, they can improve the box office by processing them themselves and then turning them into this "pseudo-3D......
Oh, my God...... This kid is not only a movie genius, but also the number one profiteer in the film industry~ This is not only to divide the profits of the American filmmaker, but also to make Black Sail Studio receive countless businesses in the future... From a practical point of view, it's very clever...... But from the point of view of conscience, it seems a bit mean......
Han Sanpin is a little swaying, but if you think about it carefully, this is definitely a good thing for the entire Chinese film industry, the bigger the industry does, the greater the film investment, the more talents will come in, and Chinese films will have the opportunity to slowly catch up with Hollywood......
"Well... I think I can try this. Han Sanpin hesitated slightly, but finally nodded.
"Thank you, Uncle Han~~" Li Xiaole stepped forward and shook hands with Han Sanpin, showing a satisfied smile, is this way of making "pseudo 3D" to cheat the audience out of money is despicable? is indeed a bit despicable, but he knows that even if he Li Xiaole doesn't do it, the Hollywood Big Six will do it in the future, and they call it the so-called "Chinese special film".
In later generations, they produced a lot of so-called "Chinese special films" like "War of the Gods", which only had subtitles and a few shots in 3D, to grab money in China, and that's it, not to mention the domestic "Fuchun Mountain Residence" This kind of "star + pseudo 3D" garbage cheats money...... In the future, the audience will have to endure the dim light with their eyes even though it looks like it is in 2D......