The wind and the sun were beautiful, and it was a good weather to play on. Lin Weiran put down her mobile phone and checked the club in her hand, as if she had just done a trivial thing.

Insider trading is a word that Lin Weiran often hears when learning finance, just like the so-called 'unspoken rules' in the entertainment industry, the teachers in the classroom have repeatedly mentioned that insider trading violates the basic principles of fair trade, at that time Lin Weiran was still a good student with three views and weeks, and felt that he had the responsibility to set off a new atmosphere of fair trade in the financial market. But after coming to South Korea, he was not as repulsed by this kind of transaction based on interpersonal relationships as he imagined.

Although the equipment bought in the name of 'commercial research' is an expensive high-end product, it is not easy to take advantage of, and the achievements of Lin Weiran, a rookie who played golf for the first time, can be imagined. Since entering the court, he has only followed the gold watch man and Huang Rencheng, occasionally swinging and hitting, and the action is also nondescript. Perhaps because of shyness, Lin Weiran said that he would not play again, and the gold watch man and Huang Rencheng had to give up their plans to teach him to play, not to mention, bringing a newcomer on the court and teaching him skills, which made the two presidents very happy.

"Weiran, is it a headhunting company?" Seeing Lin Weiran answer the phone, Huang Rencheng joked unabashedly.

These days, with the geometric increase in advertising effects, Lin Weiran has also received calls from many companies, Samsung Advertising, First Planning, LGAD, and after the Dahong Planning, it seems that all large Korean advertising companies have thrown an olive branch to him, as if they see that the small temple of Xinhan cannot accommodate his great Bodhisattva.

The gold-watch man also quipped: "What? If you want to change jobs, you can come to me. The marketing department will definitely have a position for you, and when the time comes, you will learn quickly, and I will give you a marketing minister to do! ”

Lin Weiran could only smile, unable to say a word, but her face was a little red.

Huang Rencheng said to the gold-watch man: "President Xu, this can be regarded as trying to poach my treasure in front of me." ”

"What, can't you?" The gold-watch man asked rhetorically, a smile on his face.

"Of course it's okay, but you have to think about it yourself, although we are the president, we can't restrict people's personal freedom, right?" After Huang Rencheng finished speaking, he looked at the man with the gold watch and smiled.

This kind of happy atmosphere is the norm today, and a few people don't talk about work, but they talk about their own affairs, of course, Lin Weiran, who is also a junior brother in this regard, naturally has nothing to talk about. He was just an observer, and he was occasionally jokingly joked by the two. In this atmosphere, the few of them get along as if they were friends.

To say that in the face of several falls, lessons and even provocations, Lin Weiran can put on a calm face without waves, but in the face of praise, he is surprisingly shy, he is far from the cheeky skin that Gu Huan deserves, so he is very embarrassed in the face of the jokes and jokes of the two of them.

The gold watch man's name is Xu Yongzhe, a few years ago with 2% pure water, until today, the company has more than five beverage brands, most of the market share is more than 30%, and 2% of the main brand in the pure water market share is close to 70%, it is not an exaggeration to say that one in ten Koreans drinks his company's products at this time.

"Wei Ran, you still don't know the importance of combining work and rest, when I was young, I was like you, I worked hard, I didn't cherish my body, I always felt young. It wasn't until now that I realized that a good body was stronger than anything else. Now the doctor has forced me to exercise outdoors three times a week, I have to rest on time every day, and there are many taboos when eating, and I will definitely be happier than them if I can let go of it and eat it once. Xu Yongzhe said self-deprecatingly, if you want to say that the impression of him, what makes Lin Weiran the most profound is the gold watch on his left wrist, the ordinary Rolex, shining in the sun, with a unique nouveau riche atmosphere. …,

As he spoke, he bent down to swing the ball, straightened up and looked into the distance, in order to liven up the atmosphere, Xu Yongzhe and Huang Rencheng also made a small bet, and the losing side had to pay for the afternoon tea.

Swinging, twisting his waist, bending his arms, Xu Yongzhe did it in one go, and hit a good ball with one blow, Lin Weiran automatically applauded and said: "Everyone knows the importance of cherishing the body, but how can there be a purpose that can be easily achieved in this world?" There is a saying in China that if the young and strong do not work hard, the boss will be sad. ”

After he explained this Chinese sentence to Huang Rencheng and Xu Yongzhe, the two nodded frequently, as if they could understand the three flavors.

Xu Yongzhe said suddenly: "I know the Tao, Wei Ran, do you think that talking with us here is delaying your time, right?" ”

"No, I ......" Lin Weiran hurriedly shook his head, and his helpless appearance made Xu Yongzhe laugh for a while.

The three of them walked towards the next ball point, and Xu Yongzhe suddenly asked, "Since this is the case, then let's talk about some work." Lin Weiran, what would you do if I asked you to continue to be in charge of the follow-up planning for 2 percent? ”

Huang Rencheng looked at Xu Yongzhe, then at Lin Weiran, closed his mouth, and looked like he was going to take the school exam.

Lin Weiran looked straight and said: "Continue to increase investment, shoot a series of short films, and make full use of the explosiveness of online publicity." There is also the search for a spokesperson, preferably a popular star. ”

"Actor or singer?" Xu Yongzhe asked.

Lin Weiran was stunned for a moment and said: "If you are a candidate, I think Jun Ji-hyun is the most suitable, she has a good image and is very well-known in the hearts of young Koreans. In addition to endorsement activities, I would like to suggest that 2% of Pure Water should start sponsoring campus festivals at most universities in Seoul to further deepen the brand's image in the minds of young people. ”

Xu Yongzhe glanced at Lin Weiran, and suddenly said, "Based on your recommendation, Jun Zhixian can't sleep with you too much." ”

As soon as the words fell, Lin Weiran was shocked. Xu Yongzhe's face made people unable to see joy and anger, and before Lin Weiran could explain, Xu Yongzhe said again: "Go on." ”

Lin Weiran stabilized her mind and continued: "I have seen a case in China, although the advertising market there is not very mature compared to Japan and South Korea, but there are amazing ideas. For example, a domestic mineral water brand claimed to donate two cents to the scholarship fund for every bottle of product sold, and if it weren't for the fact that its price was significantly higher than other products at that time, I think it would have been able to occupy more than 50% of the market share in a month just by virtue of this move. ”

Xu Yongzhe stopped and asked, "Do you have a specific plan?" ”

"Although the investment in charity activities is very large, it can help 2% to further deepen and thoroughly expand the purified water market, and from the winter onwards, we will contact universities in Seoul to sponsor all campus festivals, and spread the influence of 2% to the whole of Korea. Although Koreans can accept and understand paid charity, I think we should also cater to the latent moral psychology of consumers and only spread our intentions through the Internet. Lin Weiran talked eloquently, and the creativity was renovated on the old-fashioned, which made people sound promising.

Xu Yongzhe didn't speak again, just stood there thinking about something. Huang Rencheng and Lin Weiran were silent at this time, just standing there quietly.

Suddenly, a mobile phone rang, and an assistant stepped forward quickly with Xu Yongzhe's mobile phone, Xu Yongzhe signaled to Huang Rencheng and Lin Weiran to wait, slowly walked to the side, and picked up the mobile phone.

The solemn atmosphere eased slightly, and Lin Weiran just secretly breathed a sigh of relief, but heard Huang Rencheng ask, "When did you do these projects?" ”…,

"I haven't seen it for you these days, and if it weren't for President Xu's sudden question, I wouldn't have said it." Lin Weiran explained.

Huang Rencheng just chuckled, did not investigate the authenticity, but took out a key from the capital, threw it to Lin Weiran, and said: "You don't have to do this with me anymore, I know that you are tempted, you want to go to Dahong Planning, and you may also want to take Xu Yongzhe, a customer, over with you." ”

Lin Weiran took the key, looked at it, and only found that it was a car key and an alarm.

"There's a Hyundai in the parking lot, it's yours." Huang Rencheng said flatly.

Lin Weiran looked surprised.

"I know that if I don't show you enough strength, you won't want to stay." Huang Rencheng looked at the ball spot in the distance and said, "Shinhan never has to expand its customer base like other advertising companies, that is, we have formed a duopoly in this market. ”

A duopoly is a situation where there are only two sellers in a market. A pure seller's market, which has little competitive pressure, high returns and low risks after monopoly, is equivalent to others giving them money to use.

"Every year, 1.3 percent of SBS's advertising time is sold by our agency, which means that we buy advertising time from SBS at a low price and sell it to advertising agencies throughout Seoul."

Lin Weiran was surprised, advertising is the main source of income for a TV station, and this income is equivalent to 1.3% of SBS's annual revenue, which actually goes into Shinhan's pocket.

Huang Rencheng looked at Lin Weiran and said, "From today onwards, this part will be handled by you, and in addition to the company's dividends every year, don't forget to come to me to receive another share." ”

Lin Weiran blinked, and before he could ask anything, he saw Xu Yongzhe finish the phone call and wanted to come here.

"Lin Weiran." He smiled and said, "I will hand over the advertising planning for the next three quarters to you!" And a word of caution, that joke I just made is now a suggestion. ”

Joke? Jump ship to two percent, the one who learns quickly to become the marketing minister?

Xu Yongzhe didn't care what Huang Rencheng thought, and turned around directly and continued to walk towards the next ball point. Lin Weiran looked at this back, and only felt very embarrassed.

What step does one have to take to turn the tide in the lives of others like this?

PS, ask for various data, favorites, recommendations, etc. Other...... Someone actually voted 40 votes for 12,000, and it looks like he's going to fight for his life tomorrow