Chapter 17 Mobile Phones
"Who is responsible for the production of your products? Which chip screen is it? Seeing Fang Tian's appearance of being a bamboo in his chest, Mr. Sun was very puzzled. Pen "Fun" Pavilion www.biquge.info
"Temporary confidentiality, first of all, if Mr. Sun is willing to cooperate, we will give you a month to build momentum in advance, and then next month will hand over the appearance photos of the mobile phone to you, as well as the characteristics of the new system, hardware information,. Of course, in order to show my confidence in myself, Huaxia Company will pay 1 million related fees in advance according to the contract, and the rest will go according to the contract. Fang Tian walked back to his position, picked up his wine glass, and took a sip.
Fang Tian's last sentence really startled Sun Li and Zhang Lan, and before they knew the effect, they were willing to pay 1 million first, which required how confident they were in their products, the two looked at each other and fell into thinking for a while.
Feng Qi and the three of them were also a little surprised, and they all looked at Fang Tian, but seeing that Fang Tian looked confident, they were all relieved.
"What do you want?" Zhang Lan asked suddenly, a pair of eyes staring at this former lover.
"The effect is overwhelming, and there should be continuous discussions on the Internet, so that everyone who uses mobile phones knows that such a product is about to come out." Fang Tian looked at Zhang Lan with a smile, as if the two had met for the first time.
"Is your product capacity keeping up? Is hunger marketing needed? And if you follow what you said about the marketing effect, the total amount of PR this time is not a small amount. Sun Li toasted a glass of wine and said with a smile.
"The production capacity is not large, only 10,000 units. I would spend one-tenth of the total sales on the PR expenses of the first generation of mobile phones. Fang Tian said lightly.
"Such a low capacity? Does it mean every month? Zhang Lan frowned slightly, "This production capacity is too low, in case the effect is surprisingly good, the supply will cause the opposite effect." ”
"Yes, Xiaotian, why is this production capacity so low? Could it be that the yield of the machine is so low? Feng Qi knew that the complete drawings of their design department had not yet come out, so where did Fang Tian get the data?
"No, I'm only going to make 10,000 units of each model. It's hunger marketing, not hunger marketing. Fang Tian laughed, "You don't seem to have paid attention to what I just said." ”
Everyone at the scene was amazed, 10,000 units? Crazy, right? Maybe you won't even be able to recover the cost of the hardware, not to mention other expenses such as public relations. Everyone immediately recalled what Fang Tian had just said: many people can accept to buy a mobile phone at a price several times higher than the original, just to use it some time earlier than others. Why? On the one hand, because the inherent thinking of the Chinese is a trick, showing off, showing off is not mobile phones, but wealth, or identity; On the other hand, it is this mobile phone that really subverts people's previous imagination and subverts the original mobile phone design or experience. So that people don't need to think about the price factor, and want to get it.
"What price is Mr. Fang going to set for his mobile phone?" Zhang Lan felt more and more that her thinking speed could not keep up with the transformation speed of the man in front of her.
Zhang Lan asked the doubts in everyone's hearts, and they all turned their heads to look at Fang Tian.
Fang Tian raised his wine glass, looked around, and said with a slight smile: "Ten thousand mobile phones are shipped in two batches, the first batch is fifteen thousand units, and the second batch is five thousand units. The first batch is priced at 20,000 yuan, and the second batch will be shipped ten days after the first batch is shipped, and it will be purchased by bidding on the official website, with a starting price of 20,000 yuan. ”
Lose your marbles...
Lose your marbles...
.....
There was a thunderclap in everyone's minds, and they all felt that the man in front of them was a madman.
"And it's because this is the first generation, I don't dare to set it too high, take your time." Fang Tian drank all the wine in the cup.
The people who haven't come to their senses have exclaimed again, 20,000 yuan a piece, or is it because it's the first time to release a mobile phone, I'm sorry it's too high? Why don't you let other mobile phone manufacturers commit suicide? And there are only 10,000 units in total, and they are shipped in two batches, if the first batch of mobile phones is really as subversive as Fang Tian said, with the actual use and promotion of users, plus the public relations company to add fuel to the fire, after ten days of brewing, the bidding model adopted by the remaining 5,000 mobile phones, may end up with a total transaction amount of more than the previous 15,000.
"Will there be a configuration distinction?" Zhang Lan didn't notice that the wine glass in her hand was unintentionally knocked over.
"What's this! The first generation will not be distinguished, let's start with the second generation. Fang Tian thought about it seriously and replied, "The first generation is the top match for the time being, so I will benefit the people." Ha ha. I couldn't help but laugh as I said that.
Everyone else laughed too, this is pretending.
"Mr. Fang, are you sure what you said today is not a joke?" Sun Li's expression was still very serious.
"It's not."
"You have to know that if you don't achieve the kind of effect you said, it will not only affect my Fangyuan Company, but also your Huaxia Company." Sun Li clarified the stakes.
"Feng Qi, add one more to the contract, if you can't do what I just said, and Fangyuan Company has done its best, then Huaxia Company will give a compensation of one million, if it is done, Fangyuan Company will give a corresponding preferential amount to the total amount of remuneration." Mr. Sun, what do you think? Fang Tian grinned.
"Haha, Mr. Fang, my Fangyuan Company will be tied to your Huaxia Company in the future." Fang Tian's words, Sun Li understood, was to tell him, don't worry, I am very confident. And according to one-tenth of the public relations cost that Fang Tian just said, that's tens of millions! This is also the first time that Fangyuan Company has made such a large order.
"Haha, come on, everyone, cheers to the miracle we are about to create." Feng Qi smiled and raised his wine glass.
After three rounds of wine, everyone agreed that Zhang Lan would follow up the project on behalf of Fangyuan Company and Huaxia Company.
In the evening, although it was already late, Feng Qi and Liu Ermazi still went home with Fang Tian.
"Fang Tian, your idea today is very future-oriented, but the difficulty in it is too great." Liu Er Mazi took a sip of tea and sat on the sofa.
"Yes, Liu Er is right, in terms of hardware, all big brands of mobile phone manufacturers are very similar, and there is no new hardware coming out of the hardware company. Where do we buy it from? Besides, the current mobile phone system is monopolized by two companies, where does your so-called new system come from? The development of a new system is more difficult than the hardware, and it takes more time. Feng Qi's face was full of melancholy. You're exaggerating. ”
"Even if you have a new system, but you don't have a developer to develop a large number of applicable apps, then the result is the same as Microsoft." Wang Qiang added on the side.
Fang Tian kept his head down and listened to the three of them explain their respective views. After Wang Qiang finished speaking, he took a sip of tea. Reach for a phone from your pants pocket and place it on the coffee table.
"I've got the system, you experience it, because the design artwork has not come out, the shape is temporarily borrowed from other models, what is the name of the system you can discuss, as for the APP, the two companies' mobile phones can be used, we can all be compatible, and we will develop them in the future, only we can use them."