224 Tiger Skins of Media

Since the announcement of the MR silencer software in January, there has been a group of 'song industry supervisors' on the Internet, who have the most professional silence skills, leisure time that ordinary fans do not have, and even video materials that only senior fans have. Real singers', not to mention the rewards and punishments, will also list a considerable degree of evidence, so that those 'fake singers' are dumbfounded.

With the help of this almost unlimited online platform, a 'movement' seems to begin, and when more and more silenced videos appear on the Internet, the number of people following the incident reaches a base point, and the media can't avoid it.

The first to report on the MR silence incident was a small website with a small reputation, and its click-through rate was comparable to that of large networks such as Yahoo, Never, and virtual idols. But its owner didn't have a unique vision, and even when the reporter wrote the story again, he had the same attitude as most people at the time. Idols can't sing, it's not a big deal.

Lacking a keen sense of smell, this website lost a great opportunity, and even when the three major TV stations disclosed the recording method of the main song program for the first time on the homepage of their respective official websites, and even announced that the live broadcast would eliminate lip-syncing, they still didn't realize what kind of opportunity they had lost.

Things got bigger, as the initiators had hoped.

Media attention began to gather in early February, initially because the software was interesting and there was a trend in using it to analyze the singing skills of idols. Then the addition of antis began to make this fun trend contradictory, they silenced an unsuccessful scene to blame some singers, and the fans of these singers would silence a successful scene as a counterattack, and then it was a comparison, involving more and more idol groups, and even some powerful singers.

Interesting trends have the most crucial elements to become a topic of conversation, to discuss or even argue about contradictions. Based on this, the topic is getting bigger and bigger. It has even reached the level that affects the main song program broadcasting system of the three major TV stations.

Is it a deception for idol singers to lip-synch?

There are two answers.

Insiders understand that lip-syncing is one of the necessary means for singers to adjust their physical strength, but the public feels that they can't really sing for a few minutes on stage, and a liar is no different.

At this time, no one realized that the topic would spread beyond South Korea, and no one could have imagined the impact it would have on the future of the Korean music scene.

Halfway through February. Asking singers to sing has become a unified voice on the Internet, idols are also singers, singers must be able to sing, and listeners want to listen to the singer's voice. And not those retouched computer data.

Among the idol singers, those who have strength have begun to be admired, first of all, the idol singer Kim Taeyeon, who made people famous with two OSTs last year, and then the two-person R&B girl group Davichi, who has always been unfamous but has excellent strength. They proved that there are also good voices in the idol field, and those with both strength and appearance have begun to be noticed and respected by the public.

YG, an agency that has recently made a name for itself due to BIGBANG, has revised its group's course of development. In addition to 'cool' and 'trendy' plus good music, strength has also become one of the main selling points, and it is an important feature to be highlighted.

In contrast, S.M's group has the most mature operation mode, and as the initiator and biggest beneficiary of this silence incident, Girls' Generation, which is setting off the GEE craze, has not been negatively affected.

Fans gradually no longer talk about the idol's handsome or beautiful faces, but are full of strength and strength, and begin to be extremely excited about the wonderful performance of the idol when he sings live. Idol projects of each company began to change one after another. The participation of the singers made the Korean wave accustomed to seeing with their eyes. It has become a Hallyu that needs to be listened to, and the market has changed unexpectedly. …,

Some people are admired, some are spurned, and some people who have not yet debuted may lose a chance to realize their dreams.

"Yang Zhiyuan and Li Zhiya withdrew, and the new members are called Li Juli?"

After receiving Lin Weiran's reminder, Kim Kwang-so immediately paid attention to the trend of the MR silence incident. Although the decision to replace the members is not all due to singing skills, it can still prove the direct impact of this incident on most brokerage companies.

"I'll leave the rest to Tolin. If it goes online in April, I'm going to ask the fan division to run a personal nest on 'idolworld' for them from now on. ”

Fan Division? Lin Weiran keenly noticed this new term.

If nothing else. After the official TARA's fan group was officially established on the virtual idol board, this department will also deal more with virtual idols.

Putting down the phone, Lin Weiran looked at the screen again, the official documents of the three major TV stations were full of official tones, and a large article was sprinkled, in fact, it could be explained clearly in just a few words. Now this is simply an affidavit used to promote oneself as fair and strict, with a positive image, and willing to sacrifice oneself for the better development of the song industry, which is a bit nutritious, but it forces people to swallow a lot of bitter things.

"Representative Lin, there is news from the production team that the plot can be launched, but I don't know in what way."

"I know."

There was a sound from the answering machine, Lin Weiran stood up after answering, walked out of the office, and faced the staff of the operation team.

"Our definition is that virtual idols are not just games, but a media system, so we have to react to the problems that happen in reality, that is, express our opinions. The planning theme is in the form of news flashes or special broadcasts, and I want this plot to appear on the homepage of virtual idols for at least three days. ”

Someone asked, "Representative Lin, do we need to contact S.M." ”。

Some time ago, I just fully cooperated with S.M.,Now I'm helping JYP.,Now who doesn't know that Girls' Generation and Wondergirls are in a competitive relationship? As the two flagship products of the two major brokerage companies in the Korean entertainment industry, the competition between them has now become white-hot.

"No, the end of the cooperation is over, and the rest don't have to scruples. Please remember that we are the media, not any brokerage company, and I do not require you to guide or report in a fair and objective manner like journalists, we only need to act in accordance with our interests and then act according to my instructions, and everyone can not care about the rest. ”

Lin Weiran said conclusively, made a conclusion in a blunt tone, and made a big banner for the common two-sided and three-knife in the mall, pulling the tiger skin of the media.

……

The moonlight poured down from the window, casting a layer of hoarfrost on the room, the curtains fluttered in the corner of the night wind, and a young girl curled up on her knees where the moonlight could not find under the window, and buried her head deeply.

This is supposed to be crying?

Li Xiuman, who hadn't been in contact with cartoons for a long time, thought so, and then clicked the progress indicator at the bottom right of the screen.

The picture is two consecutive cutscenes, the first scene is close to the girl, and the dialog box shows the protagonist of the special plot of the virtual idol, An Shaoxi, seeing the second act, Li Xiuman actually laughed directly.

An Shaoxi raised her head, and the overly Q version of the painting made her chin look like crayon Xiaoxin, and the most important thing was that the eyes, completely two puddles of water, like melted ice cubes.

In Japanese anime, such scenes are often used to express Lori's cuteness when she cries, and the childishness that comes to her face easily dispels the heavy atmosphere of the opening screen and creates a comedic effect similar to a reversal. …,

Seeing the teacher's exaggerated smile, Jin Yanping, who was confused, walked behind the desk.

"Look, this must be Lin Weiran's idea, the more exaggerated the cartoon, the easier it is to accept, so as to subtly change the player's opinion, it's really interesting."

Hearing the appreciation in Li Xiuman's words, Jin Yanping frowned and said, "Teacher, he is sabotaging our plan like this, you will ......"

"What can I do? When we first released the MV of Girls' Generation's Waytogo, didn't we have no scruples about how we felt over there? ”。

Although the words are the same as what the teacher said, this situation is unacceptable. The statements of the three major TV stations have brought the influence of the MR silence incident to a higher level, and the public's demand has also caused a number of brokerage companies to suffer different blows.

Now, S.M's development plan for the first half of the year has turned into action, and its groups have attacked one after another, and they will definitely come out on top this year, and the MR silence incident is a weapon they use to hit their opponents.

Now the statement of virtual idols is the first media to contradict them.

Jin Yanping had nothing to say, while Li Xiuman played the game with more interest, and the next scene also made him laugh.

The cartooned Ahn Shao-hee completely exceeds the limits of normal human beings, she kneels on the ground, her body and head are particularly huge, her ten fingers twisted, completely blank eyes are the end of this sad expression, and in the dialog box are her broken thoughts.

'What to do, I can't sing, what to do, I can't sing......'

At the same time, two options appear in the dialog box.

First, it's okay, just practice more.

Second, you should die.

Out of bad taste, Li Xiuman chose the second one, and the subsequent picture also made him laugh.

The completely resentful An Shaoxi floated out from behind her, and then grabbed a cartoon character Bo Ling who represented the player and kept shaking, the resentful and vicious expression was in stark contrast to the cartoon version of An Shaoxi, which made people surprised by the girl's two-facedness.

The dialog box says: 'How can you do this to a cute girl?' How can you do this to a cute girl? (To be continued......) ……,