Chapter 60 Native Counterparts

"How so? The 'Strategic Planning Reflections on Lijiang Tourism City Development Project' led by Wang Hongzhi's studio is still a classic case in the planning industry, and the classics will never go out of style. "Recently, I read your new book "The Way of Urban Change", and I was deeply inspired by the concept of 'culture-based is people-oriented, and urban development is still human development in the final analysis'.www.biquge.info ”

Wang Hongzhi looked at Yu Youjia for two seconds, suddenly laughed, and took the initiative to stretch out his big hand, which did not mean that Youjia stretched out his hand and held him, and shook it twice.

"You young man, kind of funny." Wang Hongzhi said calmly, "It seems that my apprentice lost to you in the competition for the Tianhe Bay project of Jinhe Company three years ago, and he is not so wronged. ”

"Thanks to humility, in terms of the promotion and planning of the Tianhe Bay project, your studio's plan has never lost in my opinion. Purely in terms of program design, our company has no advantage in the business direction of planning height and concept, and long-term concept. "Yu Youjia has always spoken very decently. Whenever he beats a competitor, he always finds out where the competitor is superior to him and gives him the right compliment. This may also be one of the reasons why he has risen rapidly in his industry, but has rarely made enemies.

The first successful business of Runmei Company that attracted wide attention was the promotion of Jinhe Group's noble community of Tianhe Bay three years ago, selling 4 billion yuan of real estate in one hour, creating a miracle in the industry and causing a sensation.

At that time, Chu Yunzhi, the boss of Jinhe Real Estate Group, and the real estate marketing company of Ben, who was also an old friend of Jinhe, broke up and broke up unhappily. Due to the retaliatory counterattack of old friends, no one did marketing for the high-end residential project in Tianhe Bay, which Jinhe Group had just spent a huge amount of money on, and most of the larger public relations companies were bought by well-connected old friends, and the most promising agency to win the bid was Wang Hongzhi Studio, which had a good performance in small and medium-sized cities. The newborn calves of Runmei Company, which was established not long ago, were not afraid of tigers, stood out in the competition with Wang Hongzhi's studio, independently undertook the task of promoting real estate in Tianhe Bay, and made achievements. Of course, this is also due to the development of Jinhe Group, and the quality of the housing products is also very good.

At that time, the fledgling Runmei company's only biggest competitor was a research team sent by Wang Hongzhi's studio, although Wang Hongzhi's lack of attention gave Runmei a chance, and it was also a very important factor for Runmei to win, but as a local invincible business consulting and planning agency, Runmei was able to win the favor of customers from its hands, and in the eyes of many people in the same industry, its difficulty was no less than that of a tiger's mouth.

After this campaign, Runmei was an instant hit, and then acted as an agent for a number of brand public relations promotion projects, the business scope not only includes real estate, cars, jewelry and other high-end goods, but also focuses on the promotion of innovative small and medium-sized enterprises with a certain experience base in its original characteristics, mainly to help some high-tech and network information technology-based small and medium-sized enterprises to promote and publicize, expand their target customers, the introduction of investment institutions favor, etc., so Runmei company is quite popular with some small and medium-sized IT enterprises, The popularity in the IT industry is also very good.

"But we just ignored the short-term needs of Jinhe Company at that time, and short-term survival could not be achieved, so what is the use of talking about the long-term?" Wang Hongzhi didn't follow Yu Youjia's topic to find himself under the steps, "If you can see this, it proves that you are better than that apprentice of mine." However, at that time, I was busy with the development and planning of other regional projects, and I didn't have time to pay attention to the small project of Tianhe Bay, so I let him do it, and there was no loss if it was messed up, and it also taught us a good lesson, warning us never to underestimate the enemy. If I go, I won't let you have this opportunity. These words are extremely arrogant to ordinary people, but Yu Youjia knows that Wang Hongzhi is a person who definitely has the capital to say this.

Among the people present, only Yin Rongyu secretly glanced at Wang Hongzhi with a dissatisfied look. Yesterday, Yin Rongyu only saw some leaders of Gaoping City, and he didn't know that there would be such people today, otherwise he would have told Yu Youjia a long time ago. Li Zeren's arrival was naturally expected by Yin Rongyu.

It seems that in order to meet Yu Youjia, Gaoping City not only put down its own value, but also invited two heavyweights to help in a row.

Wang Hongzhi graduated from economics in the 80s of the last century, and after doing a period of theoretical research, he engaged in economic journalism, contacted many domestic enterprises and governments on the spot, and accumulated rich business experience. In the early 90s of last century, Wang Hongzhi resolutely resigned from public office and went to the sea to set up a studio, during which he also experienced countless winds and waves. Today, he and his studio have developed into a leading figure in the local planning industry, bringing together a large number of professionals who are committed to all-round business strategic planning in various fields, which is difficult for many first-line public relations and advertising agencies to match. Its successful planning cases cover most of China, especially in the strategic planning of the development of small and medium-sized cities, and the development of a series of small and medium-sized cities has been planned, making the studio a guest of honor for local government leaders. Over the years, the studio's resource advantages have also developed more deeply into government agencies.

"It is my company's luck that I didn't meet Mr. Wang three years ago, but it may not be my regret. Now that I have the opportunity today, I will definitely ask you for more advice. Yu Youjia coped with it freely, showing humility and not blindly showing weakness, and the last joke enlivened the atmosphere, which was just right.

"It's a lot of fun to see you old and young talking, why don't you sit down and talk slowly." Yin Rongyu perfectly fulfilled the hospitality obligations of the owner of this place, beckoning everyone to bypass a screen and enter the formal living room inside.

A round table has already been set up, and there are no delicacies and delicacies in the impression on the round table, just a pot of black tea, a set of tea sets, and a few plates of refreshments.

The utensils are all exquisite and beautiful, and the refreshments include Western-style sandwiches and cakes, as well as Chinese-style peanut crisps, snow rice mille-feuille cakes, butter wife cakes and so on. The tea is an authentic Darjeeling black tea, and you can smell the fragrant and fragrant aroma of tea before you get closer. It's all like a laid-back tea party, not a rampageant business meeting.

The old butler in a tuxedo has gray hair and a straight waist, leading a group of cheongsam beauties to serve tea and water snacks for the guests, and serve them wholeheartedly. The old housekeeper's expression was solemn and majestic, but he had more leadership temperament than all the leaders of Gaoping City present, and it made people feel a kind of high-end awe for no reason. The cheongsam beauties are dignified and generous, their smiles are polite, and they all have a noble atmosphere that can be seen from a distance and cannot be blasphemed. All this makes the guests psychologically evaluate the style of the club to a higher level, as if they are sitting here, and they are invisibly much more high-end.

The guests sat around the table, and then looked at the tea in the cup, the soup color was orange and yellow, and the taste was delicate and soft, and the aftertaste was long.

"There is an unwritten rule here that you don't talk about business when you eat, and you don't eat when you talk about business. Everyone is prepared, there should be a lot of things to talk about, we first finished talking about what we want to talk about, and when we eat, the guests and hosts are happy and relaxed. Yin Rongyu opened his mouth, and he first offered tea to everyone and took a sip.

Yu Youjia couldn't help but glance at Yin Rongyu gratefully, he had just drunk too much wine a few days ago, and now he was a little sick to his stomach when he mentioned wine, and the less such a thing as a banquet was for him, the better.

He didn't know that Yin Rongyu had already communicated with the leaders of Gaoping City in advance, and he was not allowed to persuade Yu Youjia to drink, so even if he went to the banquet, the leaders of Gaoping City had already thought about replacing wine with tea, and they would never embarrass him. Although in terms of their temperament, this is indeed not enjoyable, but at this point, why do you mind this little thing?

"It's good, it's good, it won't be delayed because of drinking, and I don't have to worry about it when I really eat, so I don't have to think about what else I haven't talked about while drinking as much as I want to drink, haha." The deputy mayor Yan spoke.

Li Zeren and Wang Hongzhi both found a place to sit on the spot, and they didn't know whether it was discussed or intentional, so they sat next to Yu Youjia and Yin Rongyu. Yin Rongyu is naturally with Yu Youjia. Then came Deputy Mayor Yan, several leaders, and the last ones were Yang Jianhua and Xiao Lina, who had just stopped the car and rushed over.

Yin Rongyu began to formally introduce today's guests to Yu Youjia, and although most of them knew each other, the necessary rituals were still needed. Finally, I also introduced Yu Youjia to everyone, with a brisk tone, "Yu Youjia, English name Leo, general manager of Runmei Public Relations Company, others like to say that it is CEO, and also the vice president of Huayue Group. At the age of 24, he returned to China to start a business, established Runmei Company, started from helping small and medium-sized IT companies to do promotion programs, and successfully created a sales miracle of the Tianhe Bay project three years ago, by the way, he still won the promotion and operation rights of this project from Wang Hongzhi's studio, which is known as the local planning champion,......" Yin Rongyu said this paragraph, his eyes intentionally or unintentionally glanced at Wang Hongzhi, but was interrupted by Yu Youjia's low head and a small cough.

"That's so much, this time Mr. Yu should be the leaders of Gaoping City, come to meet, whether you can successfully cooperate depends on the chance. Okay, let's talk about whatever you want. Yin Rongyu sat down, took a sip of tea, and asked Yu Youjia with his eyes if he was satisfied with the taste of this tea.

Yu Youjia gave him a helpless look.

"Okay, let's get started." Vice Mayor Yan wiped his sweat and cast an inquiring glance at Yin Rongyu.

Yin Rongyu knew what he meant. Clapping their palms, two beautiful women in cheongsam came to Tingting, bringing a large screen about three meters wide and two meters high, and several beautiful women quickly moved laptops, projectors and other equipment, and everything was ready for installation within two minutes. As soon as the housekeeper pressed the remote control, a beautifully made PPT cover appeared on the big screen.

"Gaoping City: A Preliminary Study on Whether the Rise and Fall of the Ancient Battlefield Can Create Economic Take-off". Under the long bold title, the background picture is a photo taken on the spot, thinking that it was taken in autumn, and the eyes are full of solemnity. The grass and trees are withered, the yellow leaves are all over the ground, half of the ancient city wall is erected alone, the endless sky is gloomy like water, and under the sunset, the loess slope is infinitely desolate.

Yu Youjia liked the mood of the photo at first sight, and felt that the caption text that was rudely covered on it seemed redundant and vulgar.

This is a typical preliminary report of the research PPT, starting from the geographical location of Gaoping City, to the historical changes, cultural characteristics, and finally to the current situation of the city, the bottleneck of economic development, the problems that need to be broken through, etc., and the solutions are initially proposed. I think it came from Wang Hongzhi's studio.

At this time, no one spoke, everyone watched quietly, probably only Yin Rongyu felt particularly bored.

Yu Youjia felt a special kind of sight, and when he looked back, he found that it was from Wang Hongzhi, and the other party was not looking at PPT, but looking at himself.

Li Zeren seemed to be a little out of the way, as if his task on today's trip was to show up and accompany Yu Youjia and them to dinner. Thinking about it, Li Zeren just wants to make a good movie, and he doesn't care about how the local economy develops, if it weren't for the fact that the construction of the film and television base of "Alluring the Country" involves this kind of problem, he probably wouldn't have come at all.

When the PPT played about the city's difficulties, Yu Youjia noticed that the report selected some photos of dilapidated houses, showing the dilapidated local mountain villages and the plight of urban development.

"Gaoping City is indeed facing many difficulties in its development, and we need the support of all parties very much in order to better develop the local economy and benefit the people." Vice Mayor Yan said to Youjia in a sad tone, looking up at him, his face was full of expectations for the other party's understanding and support.

Somehow, this look reminded Yu Youjia of those star-eyed expressions attached to some instant chat tools.