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"These TV stations are too mean~! Isn't this a pit man? Li Xiaole scolded angrily, but looked at Lei Ting with a smile.

"There is nothing to cheat, as long as the TV station invests, the risks are on their side, the conditions are not harsh, as long as the ratings are good, our profits are still very objective." Lei Ting was unmoved and commented very pertinently.

Lu Zaifu coughed twice, and then introduced:

"The next B-level production has a production cost of 300 million per episode, and the ratings requirement is 17%. 75, A-level production is 400 million per episode, and the ratings requirement is 25%. 82,After reading the script outline, KBS suggested that we choose a C-grade production, and the average rating of "My Girl" is expected to be 12.3%. As he spoke, he pulled out the assessment documents from his bag.

"The expected ratings are only 12. 3？ Lei Ting had a gloomy face, extremely surprised, although she didn't understand much, but the ratings of general Korean dramas would be a little more than 15 percent, and haode could even reach 2 percent, 30 or more, 12. The predicted ratings of 3 are equivalent to saying that those market experts at KBS are not optimistic about "My Girl" at all.

Li Xiaole also curiously picked up the stack of evaluation documents, which were full of cold sentences.

"The artistic standard is very high, but it is out of the market audience appreciation level."

"The new actor has no audience popularity, and the director has no TV screen appeal, the ratings in the early stage will be very bleak, and it is expected to increase slightly in the later stage."

"The plot setting does not conform to the modern trend, Korean female audiences are generally in love with the poignant aiqing at this stage, the ups and downs of the plot are not enough, and the villains are not tough enough."

After Li Xiaole finished reading it, he couldn't help but throw the documents on the table with hatred and muttered to himself: "These idiots ......"

Not only him, Lu Zaifu, Lei Ting are a little indignant in their hearts, although Korean mini-dramas are very popular, they are also dubbed "brain-dead dramas" by mature audiences, because they are too much in pursuit of plot twists and turns, and out of reality, the recent trend is that most dramas produce completely illogical accidents in order to meet the audience's expectations of emotional entanglements, such as sudden terminal illnesses, car accidents, etc.

But today's TV people are facing either market succumbing or starvation, which is a very real problem.

There was silence in the office, not knowing what to say to vent the frustration in his heart.

"Frankly, KBS's assessment is not entirely unreasonable." Lu Zaifu finally broke the silence in the office and patiently explained:

"Director Lee, I don't know if you've thought about it, the character setting of "My Girl" completely breaks the classic model that director Lee Jin-seok created a woman who is weak, a woman who is poisonous, and a man who overpowers a man, which is what KBS's market analysts are most optimistic about "My Girl".

"Yes, I understand." Li Xiaole nodded calmly.

If the director of "Blue Life and Death Love" Yoon Seok-ho created the picture style of Korean dramas, then Lee Jin-seok, who filmed "Dream of Stars", "Falling in Love with a Female Anchor" and "Four Sisters of the Doctor" in the early 90s, is the creator of the role setting mode of Korean dramas.

For example, Hollywood movies have summed up "Save the Cat" after years of development, and the plot development model that meets the audience's psychological expectations is similar, and the Korean mini-series has also summed up a set of role setting models that meet the audience's psychological role setting after more than ten years of exploration.

"The classic model of one woman being weak, two women being poisonous, and two men beating one man." Now in the Broadcasting Bureau, the most basic thing for all new screenwriters to learn is this classic model of twin lives.

"They're all a little bit wrong." Li Xiaole stroked the bangs on his forehead with his hand, and showed a helpless smile: "What I shoot is not this kind of 'fairy tale Cinderella' drama aimed at a completely female audience at all, but a 'realistic Cinderella' type character aimed at a wider audience." ”

"Why can't I understand? Can you stop saying so much jargon. Li Duohai interrupted with some dissatisfaction.

Li Xiaole saw Lu Zaifudu's unbelievable expression, so he could only try to slowly take out a blank piece of paper and draw on it with a pen while explaining:

"In fact, this set of models directed by Lee Jin-seok was not invented by him at all, but was reborn from the fairy tale 'Cinderella', the so-called female one is weak, that is, the female one is weak Cinderella, and the second female is poisonous because the second female is Cinderella's vicious sister, but in fact, the first male is a prince, and the second male is a fairy mother-in-law, and the fairy mother-in-law is naturally stronger than the prince Liliang, so the second male is better than the male one......"

Li Xiaole picked up the character relationship chart and showed it to everyone to explain:

"The relationship between the characters of all Korean dramas is that the kind and weak Cinderella is bullied by the vicious sister, the prince falls in love with Cinderella, the sister likes the prince to make a stumbling block, the fairy mother-in-law cherishes Cinderella, and finally helps Cinderella and the prince's dependents, such as "Blue Life and Death Love" is a dramatic variant of the 'fairy tale Cinderella' mode 'sick Cinderella' mode, the only difference is that the male and female protagonists will meet' 'Death conditions', terminal illness car accidents, etc., you can try to bring all the characters in the Korean dramas you have watched into this mode and see if it is true. ”

Roh Jae-bok pondered for a moment on the 'Cinderella' mode diagram, trying to bring all the successful mini-series into this mode, the more he thought about it, the more shocked he became, the wider his mouth opened, the character mode invented by Lee Jin-seok turned out to be the core of the fairy tale "Cinderella"!?

He actually wanted to scold Li Xiaole for being nonsense, but the facts were in front of him, and he was not allowed to defend himself, but he was still unwilling to admit defeat and stared at Li Xiaole and asked:

"And what is your so-called 'Realistic Cinderella' model?"

"Well, in fact, the core of the story is still the same......" Li Xiaole smiled faintly and pointed to the relationship drawings and explained:

"It's just that everyone in the story is not so symbolic, and each character has advantages and disadvantages, not the kind of fairy tale characters with only one side, such as "My Girl", Zhu Yuling is a liar, Xue Gongcan has an indifferent personality, and Xu Zhengyu is weak...... Such a character is a person in real life, and there is no absurd plot where two men with perfect conditions are chasing a woman with ordinary appearance and average personality.

Imperfect people, when they meet in life, they will be attracted when they see that they have no merits in each other, which is in line with the basic story logic...... According to our Chinese side, Korean dramas are women's A-movies, which refers to the first two model dramas that make women emotionally orgasm, and we want to shoot good dramas aimed at both male and female audiences. ”

Lei Ting has been completely conquered by Li Xiaole's theory, and she even thinks that he can start a class in the Broadcasting Bureau......"

Lu Zaifu was also impressed by this theory, but in his heart he felt that this little director was a little unrealistic, how could any director not want to shoot in-depth dramas? But if there is an in-depth drama to be made for those housewives, will they like it? Which director would dare to say that?

Li Xiaole thought about his own situation, imagined the future development in his mind, and finally took a deep breath and said to Lu Zaifu: "Manager Lu, I have made a decision, if we agree with the schedule of "My Girl" on the weekend, then we will choose A-level production." ”

"A-grade production?" The other two were all stunned, thinking that they had misheard, and when they saw the face of their companion next to them, they were sure (

The update speed is fast, Baidu search daomengren can find this site. Ding Li Xiaole just spoke.

"Are you kidding~?" "Are you sure?" Lu Zaifu and Lei Ting asked rhetorically almost at the same time.

Seeing that Li Xiaole nodded calmly, Lu Zaifu and Lei Ting both felt that his head was suddenly cramping, how could he say such nonsense? "Director Li, I admire your approach of not wanting personal interests in order to complete a work of art." Lu Zaifu was stunned for a few seconds, but nodded again and again with a relieved expression, came over and patted Li Xiaole on the shoulder and exclaimed: "Now there are fewer and fewer young people focusing on their works, and everyone is staring at money...... Director Li, you're really rare. ”

As soon as Lei Ting heard this, she also "understood" Li Xiaole's intentions, he completely gave up the company's interests in order to make a good drama...... The intention is to sacrifice the present in order to pave the way for the future.

Yes, everyone knows that Li Xiaole is still young and has a bright future, and there is no need to compete for the length of a moment, if the interests of several works are sacrificed in exchange for a TV series with ratings of more than 20, then it will not be difficult for Li Xiaole's second and third works to reach 30% of the first-line dramas in the future.

"Are you sure?" Lei Ting walked over and looked at Li Xiaole with those dark eyes and asked.

"Yes." Li Xiaole nodded with a smile.

"Okay, then let's go for the A grade." Although Lei Ting still had no expression, she used the key to take out the company's seal from the safe, but anyone could see the disappointment in her eyes, and she wanted to return to Jihua in China, but she had to postpone it again.

Li Xiaole looked at the two people with their own thoughts, but he couldn't explain anything, who said that dramas with high artistic standards can't make money? is like Zhang Mazi's famous words in "Let the Bullets Fly", he just wants to "stand and make money." ”

Cater to an existing market? That's the weak man's approach, what he Li Xiaole wants to do is to conquer the market, those great dramas such as "Tokyo Aiqing Story", "Pekingese in New York", "X-Files", which one completely caters to the so-called previous market laws? Great works are themselves the source of the creation of new market laws.

He wants to let the Korean mini-drama market end the naïve fairy tale plot era early from "My Girl" and enter the real golden period of film and television.