The next day, newspapers and TV in the United States were discussing the declaration that Lin Youlun would announce that "Toy Story" would open a new era of animated films, and most of the media thought that Lin Youlun was too early to say this.

"I've always felt that a skill maniac like James Cameron is already very unreasonable, but I didn't expect Lin Youlun to be more arrogant than James Cameron, and he actually tried to shake Disney's position in the cartoon market with his 3D animated film skills, which made me think of Don Quixote who rushed to the windmill with a knight's spear, his courage is commendable, but he really overestimated his strength!"

A TV presenter commented on Lin Youlun's "wild words" in his program, but Disney President Robert, who was sitting in his office watching the TV show, was not so optimistic.

Although he himself is reluctant to admit it, a small part of the reason why Disney made the movie "The Lion King" so perfect is because "Toy Story" produced by Pierce Studios with 3D animation technology really made Disney feel very threatened.

In the decades that Disney has dominated the Hollywood animated film market, this has never happened.

From the moment Lin bought Pierce Studios, Robert has been closely following the animation studio's every move, and he now has a detailed dossier about Toy Story.

As the first fully computer-generated animation, Toy Story took anywhere from 4 to 13 hours to produce each frame, depending on the complexity of the shots. The entire working system consists of 87 dual CPUs and 30 4-CPU Sparc workstations. And there's also a Sparc1000 server that works for it.

Combined with the technical development, the film cost more than $100 million and took four years to produce.

Such a well-polished work is indeed qualified to challenge "The Lion King" at the box office.

Of course, the technical threat is not the most worrying for Robert, because although the 3D animation technology is advanced, as long as Disney is willing to invest in research, it will soon be able to catch up with the gap with Pierce Studios, the key is from the plot of "Toy Story". Robert saw the unusual ambitions of Studio Peirce.

Traditional Disney cartoons are the result of idealism refracted through children's eyes: the combination of handsome men and beautiful women, the theme of promoting good and punishing evil, good and bad characters, and humorous supporting characters. But the characters in Toy Story are no longer black-and-white "woodcuts". And into the gray realm of human nature. Woody's jealousy and Buzz Lightyear's arrogance are common weaknesses in human nature, but these character flaws don't mean they're "bad guys," but rather make these characters more fleshed out.

Woody is a cowboy sheriff who represents an age-old tradition; Buzz Lightyear is an astronaut. Symbolizes modern high technology. There is a contradiction between the old and the new, between tradition and innovation. The choreographer does not simply distinguish between who is right and who is wrong. Rather, it delicately excavates the formation and development of each person's mentality.

Such a plot character design. Extending the traditional animated film audience with children as the main audience to the adult group, that is to say, the animated film produced by Pierce Studio is striving to move towards the goal of being suitable for both adults and children.

Expand animated films to an adult audience. It is the goal that Disney is also trying to achieve, and the biggest problem on this road is that traditional animated films have formed the impression that they are only suitable for children to watch, and adults can only walk into the cinema for one reason, that is, to accompany their children to watch the movie, and those who have grown up teenagers and adults who do not need to accompany their children are actually the mainstream audience group of the film market, how to make adults feel that it is not a naïve thing to go into the cinema to watch cartoons, This problem has plagued Disney for a long time, and even many people feel that the world of children and adults is irreconcilable, and they can't have both.

Now Pierce Studio seems to have found a way to open up the two, that is, 3D animation technology, this new technique different from traditional graphic animation, will make many movie audiences interested, and prefer adult plots, character design, and at the same time will not feel that watching such a movie is a very naïve thing.

If "Toy Story" is successful, it will prove that Studio Pierce has found the right way, and Disney will be in an awkward position.

If Disney does so, it will be an admission that the era of traditional animated films is over, which should be difficult for many loyal Disney fans to accept.

So Robert is really having a headache right now!

"Sir, I have good news for you, the first-day box office statistics for The Lion King and Toy Story are out, and we are a full $5 million over each other!"

Robert's assistant, Miss Kelly, walked into the office with a happy face and told her boss the result, but she soon realized that Mr. President was not as happy as she had imagined to hear the news.

"At most, $5 million, which means that the other party's premiere day is also good?" Robert smiled wryly, the company had expected the box office of "The Lion King" to be between $15 million and $20 million on the opening day, and in order to achieve such box office results, Disney spent $20 million on the pre-promotion of "The Lion King" alone.

The first-day box office of "The Lion King" did not exceed expectations, but "Toy Story" is different, in the case of the early publicity and release scale is not as good as "The Lion King", this movie can actually receive more than 10 million US dollars on the first day of the box office, I believe it will not take too long, several major theaters will begin to consider increasing the number of films scheduled for this movie.

Robert wasn't worried that "The Lion King" would really lose to "Toy Story", he was really worried about the box office potential that "Toy Story" showed.

Is it really like Lin Youlun said, in the future, 3D animated films will replace traditional animated films and will become the mainstream of the animated film market?

Robert chose to get into the midst of the incomparably tangled contradictions.

——

At the same time, Lin Youlun also saw this news program in the living room of the hotel suite.

On the carpet next to the sofa, Honghong was holding a bunch of newly bought toys and playing happily, and when Lin Youlun picked her up, she was still holding a spring dog tightly in her hand.

Lin Youlun kissed her daughter on the cheek, "Good girl, do you like these toys that Daddy gave you?" ”

Honghong reluctantly broke free from Lin Youlun's "claws", and wiped her face with her little hand dissatisfied, in her impression, Dad's chin would always be sluggish, so she always wanted to avoid it subconsciously.

Zhong Chuhong packed her luggage in the bedroom and came out, Honghong immediately ran over and hugged her legs, raised her head to look at her mother and said, "Mommy, can I take all these toys home with me?" ”

Zhong Chuhong glanced at the toys that were about to pile up on the red carpet and shook his head resolutely.

"You can only pick a few favorites to take with you."

"But I love all these toys!" Seeing that she couldn't beg her mother, Honghong immediately tilted her head to Lin Youlun's side and threw a signal for help to him.

Lin Youlun couldn't stand her daughter's pitiful eyes the most, so she immediately softened and said, "It's better to let her take it all back, it's nothing more than packing an extra suitcase." ”

"I've been used to her temper since I was a child, what do I want, and how do I discipline her when I grow up?" Zhong Chuhong's attitude is very resolute, she doesn't want her daughter to develop a rude and willful princess temper since she was a child.

Seeing that her mother's expression was so serious, and her father stopped talking, Honghong also realized that she couldn't do anything, so she had to look at the pile of toys and hesitate, take this, touch that, each of them was very reluctant.

Seeing that her daughter didn't make a choice for a long time, Lin Youlun gave her an idea on the side: "This cowboy Woody, and this robot Buzz Lightyear must be brought, this is the protagonist of Daddy's investment in making a movie, and Daddy will take you to see this movie when he returns to Hong Kong after a while!" ”

Honghong originally wanted to choose Barbie, but when she heard this, she decisively said that the cowboy puppet and the robot toy were in her arms.

Seeing that her daughter could still hold it in her hand, Zhong Chuhong didn't stop her, and Lin Youlun continued to recommend two toys to her, one was the spring dog she played with just now, and the other was Mr. Egghead.

Both of these are very famous toys in the United States, and they are also important characters in Toy Story.

In fact, many of the toys that appear in "Toy Story" are very famous classic toys in the United States, such as Spring Dog, Mr. Eggman, etc., before Pierce Studio filmed, they all obtained authorization from the original manufacturer of these toys one by one, and then these toys can appear on the big screen.

Although "Toy Story" has just begun to be released, when many supermarket stores have put these toys back in a conspicuous position to sell, piled up on the carpet, Lin Youlun specially asked people to buy them back from the store.

Although the box office on the first day was nearly $5 million short of "The Lion King", Lin Youlun was already very satisfied with the results of "Toy Story", which was released a year earlier than he expected, and was able to achieve such a success under the strong pressure of "The Lion King", Lin Youlun certainly wouldn't ask for more from it.

"Toy Story" is just the beginning, and the clarion call for 3D animated films to challenge traditional animated films has just begun! (To be continued......)