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The temperature in Chu and Zhejiang in December has dropped to below zero, and the white fog in the mouths and noses of people on the street is clearly visible, but as soon as you step into the theater, the temperature on the screen is boiling......

If the time goes back to two years ago, no movie fan would have thought that Liu Zhenwei , Chen Kexin , Chen Kaige , Zhang Yimou , Feng Xiaogang , these different master directors of various genres in the Chinese film industry would launch works within the same month.

If you can only use one word to describe the current mainland film market, then it is undoubtedly "prosperous", 35 cinema lines, 1897 theaters, 4378 screens have entered a period of high-speed operation at the same time, it seems that the movie audiences lost in the past ten years have begun to return to the theater, and watching movies on weekends has become a daily leisure project for many people.

Surprisingly, those movie bigwigs who usually have eyes and hands seem to have collectively entered a strange state, they did not take the initiative to interfere with any policies of the theater chain, but just waited on time every morning for the ticket sales records of the theater system to see how their company's works performed at the box office yesterday.

In the first week of December, the hugely publicized "Wuji" won 76.9 million box office, undisputedly won the weekly box office champion, while "Assembly" followed closely with a box office of 57.85 million, although the 34.68 million results of "Riding Alone for a Thousand Miles" exceeded industry estimates, but still could not compete with the top two big productions.

While Chen Kaige is almost certain to succeed Zhang Yimou, Li Xiaole, and Feng Xiaogang, he will become the fourth director of the 100 million yuan club, and on the other hand, Liu Zhenwei and Chen Kexin, two Hong Kong directors, also won more than 20 million single-week box office results with "Love Crazy Sage" and "If Love", breaking the single-week box office record of Hong Kong co-production films in the mainland.

The beginning of this movie war seems to be as expected in the industry, with each side of the competition winning the winner, the difference is only a matter of winning more and winning less.

At the same time, Taiwan's release of "Cape No. 7" swept the theater with a delicate and moving story, and got an astonishing NT$61 million in a single week box office in the first week, becoming the second big dark horse of Taiwanese films this year after "Saidek Balai", but surprisingly, the film was released simultaneously in the mainland but only had a box office of less than 8 million, which was far less enthusiastic than Taiwan's response.

"It's a good movie, but it's just a Taiwanese memory, and it lacks the resonance of 'Sedek Balai'." The review of "China Film News" pointed out the flaws of "Haijiao No. 7".

It seems that Li Xiaole's declaration about the Black Pearl Three Musketeers defeating the three directors of the fifth generation is not completely impossible, if according to this momentum, the box office of "Haijiao No. 7" in Taiwan should reach more than 100 million yuan, but the mainland may be sad to exceed 30 million, if you want to reach the goal of 500 million in the mainland of the three films, the pressure on the upcoming "Those Years" and "No Man's Land" is huge, and they need a New Year file full of strong films, Achieve the goal of 470 million box office.

Judging from the 80 million results of "Crazy Racing", Ning Hao's "No Man's Land" has some psychological expectations, and it should be around 100 million box office, but Li Xiaole's "Those Years" is difficult for everyone to predict, compared with the previous "Crazy Stone", which was also a small cost, the box office of nearly 50 million is definitely incomplete, and the current name of Li Xiaole's brand may be worth 100 million in the mainland film industry.

So calculated in this way, the more reasonable box office of "Those Years" is 150 million, plus "No Man's Land" and "Cape No. 7" The Black Pearl Three Musketeers seem to be able to get only 300 million box office, which is exactly the final box office of "Wuji" predicted by the outside world...... Could it be that the invincible Li Crazy is finally going to break his promise this time?

After all, "Those Years" and "Haijiao No. 7" have some of the same fatal problems, and the story itself is set in Taiwan, which has a sense of distance for mainland audiences.

In such a state of mind that everyone is looking forward to and wants to see the excitement, the time has come to Sunday, December 11th, and the most curious "The Girl We Chased Together in Those Years" will finally be released.

The first step is the foreshadowing of the early publicity and marketing, and the second step is the most important premiere, the premiere, how important it is to a movie, it goes without saying that no matter what the theme of the movie, the producer will try his best to do the premiere well, because the premiere is successful, for a movie, it is a hit and half the success.

Therefore, this time, Shi Dongming of China Film planned the premiere of "Wuji" to the Great Hall of the People where the premiere of "Hero" was held, and let Chen Kaige, Chen Hong, Liu Ye, Zhang Bozhi, Nicholas Tse, Zhang Dongjian and Sanada Hiroyuki appear in front of 76 Asian media, which aroused heated discussions in the media.

Huayi's Wang Zonglei imitated the open-air premiere of "Let the Bullets Fly" that caused a sensation last year, and held the premiere of "Assembly" in the Capital Workers' Gymnasium, not only more than 20 leading actors in "Assembly" participated, but also Huang Jianxing, Zhao Bensan, Zhang Jizong, Xu Ke, Huang Jianxiang and other celebrities in the literary and artistic circles stepped on the red carpet.

At the premiere, Huayi not only arranged for Li Binbing and Huang Xiaoming to sing Feng Xiaogang's movie theme song, but also generously invited the top three "Super Girls" who had just ended and caused a national sensation, Li Yuchun, Zhou Bichang, and Zhang Liangying to help sing, and the momentum was not inferior to the pomp and circumstance of the premiere of 10,000 people when Li Xiaole's "Let the Bullets Fly" last year.

In contrast, the publicity momentum of the Black Pearl Company, which broke away from the protection of China Film for the first time, is much smaller than before, whether it is the poster of "No Man's Land" or the outdoor light box of "Those Years", it can only be placed in an inconspicuous corner in major theaters, which is easy to ignore.

As a popular public figure among the student group, Li Xiaole chose the premiere to the square of the Chengnan High School where he once studied, and invited the past alumni to participate in the open-air premiere for free, and it was also a class reunion in the name of being led.

For Li Xiaole, the movie "Those Years" is a time machine, this time he hopes that this time machine will purely meet some of his own private wishes, a person has become famous, and always wants to show his achievements in front of his past classmates, Li Xiaole inevitably has this kind of vanity, of course, he can't let others know, but he just said to the school of Chengnan High School to give back to his alma mater with this activity, and give popularity to Chengnan Middle School, so as to facilitate future enrollment.

Of course, this time there is actually an official premiere held in Taichung's Changhua Middle School, and the news he released to the media is that all the members of the crew are in Changhua Middle School, under the cover of this smoke bomb, he and Ha Zhiyuan avoided the media's disturbance and secretly came to their alma mater here.

In the morning, Li Xiaole and Ha Ji Won drove to Seongnam High School.

When the car arrived at the school gate, Ha Zhiyuan was about to get out of the car, and Li Xiaole stopped her: "Let's talk about the code first~ Don't let my old classmates laugh." ”

As soon as Ha Zhiyuan heard this, he immediately lowered his head and looked at himself as a mirror, he didn't wear makeup today, and he wore a long wig with black-framed glasses as a disguise, looking no different from ordinary office workers, and couldn't help frowning slightly at Li Xiaole and asked:

"What's wrong? Do I dislike me for losing your face without makeup? Even if I look ugly, it won't be so ugly, right? No matter how you look at it, it's also a great beauty in a million. ”

Li Xiaole and Ha Ji Won both wore long wigs and glasses today, Li Xiaole stroked his hair in an artistic male style and smiled:

"That's not what it means, although we are disguised, but you are such a conspicuous beauty, there are still people who want to harass you, if you don't have an identity, others won't help you when you ask." said and blinked very slyly: "I am now Li Haiping of Class 3 of Class 97, and you are my girlfriend from the University of Virginia in the United States, Shirley, a Chinese-American." ”

Although Ha Zhiyuan didn't understand Li Xiaole's idea of showing off, he somewhat guessed that he wanted to satisfy his vanity through the reaction of his old classmates, and he also laughed: "You are too cunning, and there are causes and consequences for making up lies, don't you just think about the addiction of others praising you behind your back, but is there such a person as Li Haiping?" ”

"No, there are so many people in a class in high school, who can remember all the classmates, you have to believe in my acting skills." Li Xiaole said with a smile, in fact, he didn't come to Chengnan High School just to be vain, there was a more important reason......

After the two of them got the details right, they entered the school with the registered invitation plate, Chengnan High School is a famous school in Chu and Zhejiang, and many people are admitted to a class of undergraduate every year, the school's environment is very good, not only the teaching building is well equipped, but even the playground on the campus is much larger than the average school, especially the plastic fake turf football field I don't know how many nearby students envy the target.

With the strong support of the school, the staff built a metal frame on the turf, set up the screen and sound equipment, and installed a projector on the other side of the stadium after measuring the distance.